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  • All HBS Web  (3,353)
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    • News  (854)
    • Research  (1,680)
    • Events  (20)
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Show Results For

  • All HBS Web  (3,353)
    • People  (12)
    • News  (854)
    • Research  (1,680)
    • Events  (20)
    • Multimedia  (31)
  • Faculty Publications  (948)
← Page 36 of 3,353 Results →
  • Working Paper

AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance

By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
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SSRN
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Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
  • August 2015 (Revised October 2017)
  • Case

Turnaround at Norsk Gjenvinning (A)

By: George Serafeim
Erik Osmundsen, CEO of Norsk Gjenvinning (NG), had initiated a program to strenghten corporate governance, eliminate corruption and improve compliance, and as a result the company had experienced a turnover of almost half of its top 70 line managers and strained... View Details
Keywords: Change Leadership; Governance; Compliance; Waste Management; Environmental Impact; Social Responsibility; Industry Regulation; Regulatory Enforcement; Turnaround; Turn Around Management; Corruption; Leading Change; Change Management; Crime and Corruption; Governance Compliance; Wastes and Waste Processing; Industrial Products Industry; Norway; Scandinavia; Europe
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Serafeim, George, and Shannon Gombos. "Turnaround at Norsk Gjenvinning (A)." Harvard Business School Case 116-012, August 2015. (Revised October 2017.)

    Richard H.K. Vietor

    Professor Vietor is Baker Foundation Professor of Business Administration at the Harvard Business School. He teaches courses on the international political economy. Before coming to the Business School in 1978, Professor Vietor held faculty appointments at Virginia... View Details

    Keywords: energy; oil & gas; petroleum; railroad; shipping
    • May 2015
    • Case

    China Yintai: Developing Shared Value in China

    By: Christopher Marquis, Ying Zhang and Shiyu Yang
    Under the leadership of CEO and President Shen Guojun, China Yintai was increasingly committed to philanthropic initiatives. Drawing upon his experience as an entrepreneur and a philanthropist, Mr. Shen saw the urgent need to build bridges between business practices... View Details
    Keywords: Philanthropy and Charitable Giving; China
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    Marquis, Christopher, Ying Zhang, and Shiyu Yang. "China Yintai: Developing Shared Value in China." Harvard Business School Case 415-078, May 2015.
    • 20 Nov 2019
    • News

    Factories without walls: How Autodesk is redesigning the work of architecture, construction, and manufacturing

    • 23 Apr 2020
    • Video

    Navigating the Crisis & Beyond: Perspectives for Leaders in South Asia - Part 2

    • Research Summary

    Integrating: A managerial practice that enables implementation in fragmented healthcare environments [Under Review]

    In this paper with Michaela Kerrisey, Sara Singer, Nicholas Leydon, and Gordon Schiff, we identify the factors that enabled primary care clinics to overcome implementation barriers and explain how clinic managers can integrate those factors across roles. Our... View Details

    • 24 Apr 2020
    • News

    Navigating the Crisis & Beyond: Perspectives for Leaders in South Asia

    • September 2022
    • Case

    Blake Sports: Evolution of the CEO and the Executive Team

    By: Boris Groysberg and Katherine Connolly Baden
    Cameron (Cam) Barker, CEO and Founder of Blake Sports Apparel, sat in his office at his company’s headquarters in Birmingham, England, feeling stunned and disappointed. Only a few minutes prior, he had wrapped up a meeting with CFO James Ryan, a highly-respected star... View Details
    Keywords: Leadership And Managing People; Leadership Skills; Team Dynamics; Team Effectiveness; Team Leadership; Team Management; Leadership Style; Leadership; Management; Management Skills; Management Style; Talent and Talent Management; Groups and Teams; United Kingdom
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    Groysberg, Boris, and Katherine Connolly Baden. "Blake Sports: Evolution of the CEO and the Executive Team." Harvard Business School Case 423-038, September 2022.
    • 20 Jul 2010
    • First Look

    First Look: July 20

    Tahilyani, and Anjali RainaHarvard Business School Case 110-001 The case focuses on how Pratham, a non-governmental organization, provided quality education to underprivileged children in India by collaborating View Details
    Keywords: Martha Lagace
    • February 2022
    • Case

    Cleveland Clinic Abu Dhabi (Abridged)

    By: Linda A. Hill and Emily Tedards
    In 2006, the Cleveland Clinic and Mubadala Investment Company partnered with a bold ambition to deliver world class healthcare in the United Arab Emirates. In 2015, after nearly a decade of planning and construction, Cleveland Clinic Abu Dhabi opened its doors. By... View Details
    Keywords: Organization Behavior; Culture; Alignment; Organizational Effectiveness; Purpose; Impact; Leadership Development; Diversity; Collaboration; Co-creation; Learning Organizations; Empowerment; Teams; Team Dynamics; Teamwork; Team Effectiveness; Trust; Talent; Talent Development And Retention; Psychological Safety; Organizational Evolution; Coaching; Board; Analytics; Innovation; Data; Data Visualization; Digital Technology; Digital; Customer Experience; Experimentation; Change Management; Data-driven Decision-making; Debates; Ecosystem; Partnership; Telemedicine; Sustainability; Global Organizations; Local; Hospital; Healthcare; United Arab Emirates; Health Care and Treatment; Partners and Partnerships; Globalization; Quality; Organizational Culture; Mission and Purpose; Innovation and Management; Information Technology; Joint Ventures; Leadership; Performance Effectiveness; Abu Dhabi; United Arab Emirates
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    Hill, Linda A., and Emily Tedards. "Cleveland Clinic Abu Dhabi (Abridged)." Harvard Business School Case 422-056, February 2022.
    • 2014
    • Working Paper

    Learning from the Kursk Submarine Rescue Failure: the Case for Pluralistic Risk Management

    By: Anette Mikes and Amram Migdal
    The Kursk, a Russian nuclear-powered submarine, sank in the relatively shallow waters of the Barents Sea in August 2000 during a naval exercise. Numerous survivors were reported to be awaiting rescue, and within a week, an international rescue party gathered at... View Details
    Keywords: Risk Management; Groups and Teams; Crisis Management
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    Mikes, Anette, and Amram Migdal. "Learning from the Kursk Submarine Rescue Failure: the Case for Pluralistic Risk Management." Harvard Business School Working Paper, No. 15-003, July 2014.
    • June 2023
    • Teaching Note

    From Cradle to Heaven: Taikang Insurance Group

    By: William C. Kirby and Noah B. Truwit
    Teaching Note for HBS Case No. 320-088. The case explores the rise of Taikang Insurance Group and its quest to be a leader of one of China's fastest-growing industries. Due to China's underdeveloped social welfare state, Taikang saw an opportunity for the private... View Details
    Keywords: Health Care and Treatment; Government and Politics; Health Industry; China
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    Kirby, William C., and Noah B. Truwit. "From Cradle to Heaven: Taikang Insurance Group." Harvard Business School Teaching Note 323-126, June 2023.
    • May – June 2011
    • Article

    Too Many Cooks Spoil the Broth: How High Status Individuals Decrease Group Effectiveness

    By: Boris Groysberg, Jeffrey T. Polzer and Hillary Anger Elfenbein
    Can groups become effective simply by assembling high status individual performers? Though an affirmative answer may seem straightforward on the surface, this answer becomes more complicated when group members benefit from collaborating on interdependent tasks.... View Details
    Keywords: Groups and Teams; Equity; Theory; Human Resources; Integration; Body of Literature; Performance Effectiveness; Status and Position; Experience and Expertise
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    Groysberg, Boris, Jeffrey T. Polzer, and Hillary Anger Elfenbein. "Too Many Cooks Spoil the Broth: How High Status Individuals Decrease Group Effectiveness." Organization Science 22, no. 3 (May–June 2011): 722–737.
    • TeachingInterests

    Field Course: Social Innovation Lab

    This course provides students an opportunity to address a social enterprise topic with the discipline of business tools and techniques. Students will work in teams, choosing among three types of projects: a) developing a business plan for your own social enterprise;... View Details

    • 27 Mar 2018
    • First Look

    First Look at New Research, March 27, 2018

    associated with the passage of a directive in the European Union (EU) mandating increased nonfinancial disclosure. These disclosures relate to firms’ environmental, social, and governance (ESG) performance... View Details
    Keywords: Sean Silverthorne
    • May–June 2023
    • Article

    Which Firms Gain from Digital Advertising? Evidence from a Field Experiment

    By: Weijia Dai, Hyunjin Kim and Michael Luca
    Measuring the returns of advertising opportunities continues to be a challenge for many businesses. We design and run a field experiment in collaboration with Yelp across 18,294 firms in the restaurant industry to understand which types of businesses gain more from... View Details
    Keywords: Advertising; Digital Marketing; Outcome or Result
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    Dai, Weijia, Hyunjin Kim, and Michael Luca. "Which Firms Gain from Digital Advertising? Evidence from a Field Experiment." Marketing Science 42, no. 3 (May–June 2023): 429–439.
    • 20 Aug 2009
    • Working Paper Summaries

    A Decision-Making Perspective to Negotiation: A Review of the Past and a Look into the Future

    Keywords: by Chia-Jung Tsay & Max H. Bazerman
    • 2009
    • Case

    The Prediction Lover's Handbook

    By: Thomas H. Davenport and Jeanne G. Harris
    When picking assessment tools to inform better decisions about future paths, executives are faced with a wide variety of options--some of which are well established, while others are in early stages of development. The authors provide an insider's guide to prediction... View Details
    Keywords: Analytics; Analysis; Forecasting and Prediction
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    Davenport, Thomas H., and Jeanne G. Harris. "The Prediction Lover's Handbook." 2009.
    • November 1996 (Revised February 1997)
    • Case

    Historical Society of Pennsylvania, The

    By: Stephen A. Greyser and Stephanie L. Woerner
    The Historical Society of Pennsylvania (HSP) runs one of the nation's most important research libraries and a museum focusing on colonial history. Financial analysis shows that the society has absorbed increased costs of operation over the past decade through slow but... View Details
    Keywords: Finance; Cost; Human Resources; Leadership Style; Management Analysis, Tools, and Techniques; Managerial Roles; Mission and Purpose; Corporate Strategy; Pennsylvania
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    Greyser, Stephen A., and Stephanie L. Woerner. "Historical Society of Pennsylvania, The." Harvard Business School Case 597-062, November 1996. (Revised February 1997.)
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