Publications

March 2024 (Revised April 2024)
Case

Out of Hand Theater: Monetizing Creativity

By: Christina Wallace, Henry McGee, Rohit Deshpandé and Max Hancock

Ariel Fristoe co-founded the Out of Hand Theater ensemble (OOH) in Atlanta in 2001. OOH began as a traditional theater nonprofit, which Ariel and her colleagues ran on a shoestring budget. But over the years, the group transformed: First, around 2010, OOH pivoted to... View Details

Keywords: Business Transformation; Theatre-company; Arts Marketing; Transformation; Theater Entertainment; Social Marketing; Business Model; Entertainment and Recreation Industry; Atlanta

May 2025 (Revised June 2025)
Case

Netflix Beyond Streaming: Strategies for the Next Era of Entertainment

By: Juan Alcácer and Lorenzo Lucidi

Netflix loses subscribers for the first time in over a decade—can the streaming pioneer reinvent itself before competitors, costs, and churn catch up? In 2022, facing fierce competition and shifting consumer behaviors, Netflix confronts its most critical strategic... View Details

Keywords: Business Model; Competition; Organizational Change and Adaptation; Growth and Development Strategy; Entertainment and Recreation Industry; United States; Australia; Brazil; Canada; France; Germany; India; Japan; Mexico; Russia; South Korea; Spain; United Kingdom

27 Aug 2012
Research & Ideas

Employee-Suggestion Programs That Work

fixing easy-to-solve problems had greater improvement in safety climate than those focused on identifying a bunch of hard-to-solve ones. "To our knowledge, this tradeoff between analysis and action in... View Details

Keywords: by Paul Guttry

April 2021
Case

Buy Online, Pickup in Store: Evaluating an Omnichannel Intervention in Retail

By: Antonio Moreno, Santiago Gallino and Amy Klopfenstein

In October 2018, fashion, wellness, and beauty retailer Sylvarella implemented a Buy Online, Pickup in Store (BOPS) program in an attempt to counteract a sales decline. While BOPS had the potential to meet customer expectations for a seamless order and fulfillment... View Details

Keywords: Operations; Service Delivery; Logistics; Infrastructure; Distribution Channels; Order Taking and Fulfillment; Analysis; Apparel and Accessories Industry; Apparel and Accessories Industry; United States; Canada

Person Page

Press / Media

By: Karim R. Lakhani

Can America Invent Its Way Back?

BusinessWeek, by Michael Mandel, 12 Sept. 2008

Today, researchers are focusing on ways to make those... View Details

September 1960 (Revised April 1983)
Background Note

Note on Financial Forecasting

Introduction to basic techniques of constructing pro forma statements and cash budgets. Illustrated by examples, supplemented by exercises. View Details

Keywords: Analysis; Investment

18 Dec 2007
First Look

First Look: December 18, 2007

of two software product platforms through the modeling lens of design structure matrices (DSMs) and design rule theory. Our analysis shows that DSM View Details

Keywords: Martha Lagace

June 2019
Article

Learning to Become a Taste Expert

By: Kathryn A. Latour and John A. Deighton

Evidence suggests that consumers seek to become more expert about hedonic products to enhance their enjoyment of future consumption occasions. Current approaches to becoming expert center on cultivating an analytic mindset. In the present research the authors explore... View Details

Keywords: Learning; Experience and Expertise; Analysis; Perception

Find at Harvard

November 1989 (Revised August 1994)
Supplement

Du Pont's Titanium Dioxide Business (C)

Provides students the opportunity to track industry evolution over time, to explore the role that signaling may play in such evolution, and to construct and validate industry scenarios. View Details

Keywords: Analysis; Supply and Industry; Chemical Industry

September–October 2022
Article

Should Your Company Sell on Amazon?: Reach Comes at a Price

By: Ayelet Israeli, Leonard A. Schlesinger, Matt Higgins and Sabir Semerkant

Selling on Amazon allows brands to reach millions of consumers—but that exposure comes with costs. They include smaller margins, more competition, the risk of commoditization, and less knowledge about customers. In this article, the authors present a scorecard to... View Details

Find at Harvard

Register to Read

16 Apr 2008
Lessons from the Classroom

Chris Christensen: Legend of the Classroom

and an inspiration for the next generation of strategy scholars. Its direct impact on practice could be seen subsequently in the work of The Boston Consulting Group and other firms that employed what became... View Details

Keywords: by Deborah Blagg; Education

April 2021
Supplement

Buy Online, Pickup in Store: CEO Supplement

By: Antonio Moreno, Santiago Gallino and Amy Klopfenstein

In April 2019, Sylvarella CEO Sylvia Coparella must assess the impact of the company’s Buy Online, Pickup in Store (BOPS) program on her company’s overall sales. To do so, she must review analyses of both e-commerce and brick-and-mortar sales data and compare the... View Details

Keywords: Operations; Service Delivery; Logistics; Infrastructure; Distribution Channels; Order Taking and Fulfillment; Analysis; Apparel and Accessories Industry; Apparel and Accessories Industry; United States; Canada

November 1989 (Revised August 1994)
Supplement

Du Pont's Titanium Dioxide Business (E)

Provides students the opportunity to track industry evolution over time, to explore the role that signaling may play in such evolution, and to construct and validate industry scenarios. View Details

Keywords: Analysis; Supply and Industry; Chemical Industry

2017
Other Teaching and Training Material

Organizational Behavior Reading: Negotiation

By: Max Bazerman, Francesca Gino and Katherine Shonk

Core Curriculum in Organizational Behavior is a series of readings that cover fundamental course material in Organizational Behavior. Readings include videos and interactive illustrations to help students master complex concepts. Managerial, executive, and... View Details

Keywords: Negotiation; Negotiation Preparation; Analysis; Cross-Cultural and Cross-Border Issues

22 Jul 2002
Research & Ideas

How Business Strategy Tamed the “Invisible Hand”

devised, which paved the way for the use of quantitative analysis in formal strategic planning. In 1944, John von Neumann and Oskar Morgenstern published their classic work, The Theory of Games View Details

Keywords: by Pankaj Ghemawat

November 1989 (Revised August 1994)
Supplement

Du Pont's Titanium Dioxide Business (B)

Provides students with the opportunity to track industry evolution over time, to explore the role that signaling may play in such evolution, and to construct and validate industry scenarios. View Details

Keywords: Analysis; Supply and Industry; Chemical Industry

05 May 2010
What Do You Think?

Is Denial Endemic to Management?

Summing Up How best is denial managed? Denial is endemic to management. It is a natural part of human nature, closely related to the survival instinct. It can be useful or disastrous. And it can be managed. That sums up at least many of... View Details

Keywords: by Jim Heskett

April 27, 2022
Article

Inequality in Researchers' Minds: Four Guiding Questions for Studying Subjective Perceptions of Economic Inequality

By: Jon M. Jachimowicz, Shai Davidai, Daniela Goya-Tocchetto, Barnabas Szaszi, Martin Day, Stephanie Tepper, L. Taylor Phillips, M. Usman Mirza, Nailya Ordabayeva and Oliver P. Hauser

Subjective perceptions of inequality can substantially influence policy attitudes, public health metrics, and societal well-being, but the lack of consensus in the scientific community on how to best operationalize and measure these perceptions may impede progress on... View Details

Keywords: Equality and Inequality; Perception; Analysis