Publications

Forest L. Reinhardt is the John D. Black Professor of Business Administration at Harvard Business School, and HBS’s Senior Associate Dean for Faculty Promotions and Tenure.

Professor Reinhardt is interested in the relationships between market and nonmarket... View Details

Keywords: agribusiness; agriculture; beverage; biotechnology; chemical; energy; federal government; food; food processing; forest products; nonprofit industry; oil ＆ gas; paper; petroleum; tourism; transportation

March 2020
Technical Note

Intrapreneurship: Leading Innovation Efforts in Established Organizations

By: Karen G. Mills and Annie Dang

“Intrapreneurship” is the use of entrepreneurial management techniques within established companies to create new environments that foster innovation. Mature firms have consistently faced risk of elimination from competitors, shifting consumer preferences, and... View Details

Keywords: Intrapreneurship; Innovation; Corporate Venture Capital; Accelerators; Incubators; Lean Startup; Hypothesis Testing; Business Ventures; Entrepreneurship; Innovation and Invention; Leadership; Framework; Disruption

08 Dec 2020
Blog Post

2+2 Where Are They Now Spotlight: Brooke Carter (MBA 2019)

other environments where you present and defend your ideas daily in front of 90 people. How long was your deferral (2, 3, or 4 years)? My deferral was 2 years. I considered deferring longer, but I felt like I was at a natural point in my... View Details

December 2009 (Revised December 2012)
Case

Sony and the JK Wedding Dance

By: John Deighton and Leora Kornfeld

Executives at Sony Music Entertainment faced a dilemma: a user-generated video featuring controversial artist Chris Brown's music was netting millions of views per week on YouTube. Sony held the copyright to the song, and was entitled to issue a takedown notice to the... View Details

Keywords: Music Entertainment; Copyright; Marketing Strategy; Consumer Behavior; Network Effects; Social and Collaborative Networks; Internet; Music Industry

January 2007 (Revised January 2008)
Case

Amanco: Developing the Sustainability Scorecard

By: Robert S. Kaplan and Ricardo Reisen de Pinho

Describes the challenges of using the Balanced Scorecard to implement a triple-bottom-line strategy for delivering excellent economic, environmental, and social performance. The owners and senior executive team of Amanco, a producer of plastic pipe and complete water... View Details

Keywords: Balanced Scorecard; Measurement and Metrics; Corporate Social Responsibility and Impact; Environmental Sustainability; Social Issues; Strategy; Construction Industry; Industrial Products Industry; Latin America; Brazil

19 Jul 2020
News

U.S. Companies Lose Hope for Quick Rebound From Covid-19

15 Nov 2021
Video

2021 Climate Symposium: Climate Trailblazers

May 1998 (Revised May 2001)
Case

Merchandising at Nine West Retail Stores

By: Ananth Raman and Colin S Welch

Describes the merchandising decision process (organization, structure, and incentives) at Nine West retail stores, a large footwear retailer in the United States. Also describes changes currently occurring at Nine West and thus provides a context in which students can... View Details

Keywords: Organizational Structure; Situation or Environment; Motivation and Incentives; Decision Making; Change; Budgets and Budgeting; Forecasting and Prediction; Brands and Branding; Marketing Strategy; Product Marketing; Retail Industry; Apparel and Accessories Industry; United States

18 May 2016
Cold Call Podcast

A Better World Through Brewing

Keywords: Re: Forest L. Reinhardt

September 2015
Technical Note

FIELD 2: Situation Analysis

By: Jill Avery

In this note, we present a method, the 5 C's Analysis, for collecting and analyzing information about the internal and external environments that firms face. This analysis will enable you to develop design ideas for a new product or service for your Global Partner that... View Details

Keywords: Design Thinking; Innovation; Market Research; Marketing; Customers

November 1991 (Revised January 1995)
Case

Teradyne Japan

By: Michael Y. Yoshino

Describes a parent-subsidiary relationship in the high technology industry. The subsidiary, located in Japan, has been expanding its activities throughout the 1980s in the face of stiff local competition. Examines the dilemma facing corporate and country management as... View Details

Keywords: Relationships; Mergers and Acquisitions; Expansion; Competition; Business or Company Management; Communication; Buildings and Facilities; Business Subsidiaries; Japan

Find at Harvard

01 Dec 2021
News

18 Books Every Business Leader Should Read

17 Sep 2019
News

How a New Leader Broke Through a Culture of Accuse, Blame, and Criticize

26 Apr 2021
Video

Water & Climate Change: Innovating for Access and Efficiency

11 Oct 2021
Blog Post

Crafting a Nontraditional Path to Venture Capital and Private Equity with Morgan Sheil (MBA 2021)

As a teenager, Morgan Sheil (MBA 2021) developed a keen interest in the environment and climate change. That sustained interest, along with her drive to make a positive impact on the world, led Sheil across various geographies,... View Details

Article

Leaders as Decision Architects: Structure Your Organization's Work to Encourage Wise Choices

By: John Beshears and F. Gino

Everyone from CEOs to frontline workers commits preventable mistakes—for example, underestimating how long it will take to finish a project or focusing too much on information that supports their current view. It is extraordinarily difficult to rewire the human brain... View Details

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October 2010 (Revised October 2011)
Case

Polyface: The Farm of Many Faces

By: Deishin Lee and Stephanie van Sice

This case explores a method of value creation through exploiting synergies that exist in an environment where there is diversity. The context of the case is a farm where biodiversity is leveraged to create value. This is contrasted to industrial farming, which operates... View Details

Keywords: Agribusiness; Product Development; Production; Corporate Social Responsibility and Impact; Environmental Sustainability; Value Creation; Agriculture and Agribusiness Industry