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  • All HBS Web  (2,948)
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    • Research  (1,702)
    • Events  (21)
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  • All HBS Web  (2,948)
    • People  (4)
    • News  (692)
    • Research  (1,702)
    • Events  (21)
    • Multimedia  (31)
  • Faculty Publications  (989)
← Page 35 of 2,948 Results →
  • 14 Sep 2021
  • News

‘Work from Home’ Defined the Pandemic, but the Future Is ‘Work from Anywhere'

  • July 2025
  • Article

Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers

By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details
Keywords: Reputation; Mathematical Methods; Marketing Reference Programs; Social Media; Brands and Branding
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Cheng, Mengjie, and Shunyuan Zhang. "Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers." Management Science 71, no. 7 (July 2025): 5910–5932.
  • December 2021
  • Case

Slice Labs: Creating a Fraud-free Online Insurance Platform

By: Amit Goldenberg, Max Bazerman and Ruth Page
"Slice Labs: Creating a Fraud-Free Online Insurance Platform" engages students with the challenge of how to influence other parties to not engage in fraud in the context of digital insurance. The case is centered around Slice, a digital insurance company that was... View Details
Keywords: Technology; Insurance; Digitization; Honesty; Negotiation; Fraud; Ethics; Negotiation Process; Negotiation Tactics; Negotiation Types; Social Psychology; Conflict and Resolution; Trust; Fairness; Moral Sensibility; Values and Beliefs; Crime and Corruption; Insurance Industry; Technology Industry; United States; Canada
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Goldenberg, Amit, Max Bazerman, and Ruth Page. "Slice Labs: Creating a Fraud-free Online Insurance Platform." Harvard Business School Multimedia/Video Case 921-712, December 2021.
  • 11 Sep 2008
  • Working Paper Summaries

Competing Complements

Keywords: by Ramon Casadesus-Masanell, Barry Nalebuff & David B. Yoffie
  • September 2020
  • Teaching Note

Miami's Tech Future (A): Twenty-first Century Changes and Challenges

By: Rosabeth Moss Kanter and Joyce J. Kim
In the decade starting in 2000, a new mayor focused on infrastructure and leadership from a foundation investing in arts and culture helped the Miami region transform and attract younger people to a newly vibrant central city and arts district. In 2011, the Knight... View Details
Keywords: Change; Leadership; Business and Community Relations; Strategic Planning; Technology Industry; Miami; Florida
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Kanter, Rosabeth Moss, and Joyce J. Kim. "Miami's Tech Future (A): Twenty-first Century Changes and Challenges." Harvard Business School Teaching Note 321-044, September 2020.
  • 12 Mar 2017
  • News

Wal-Mart Doubles Down in Brazil Despite Sluggish Sales

  • Article

Making Exit Interviews Count

By: Everett Spain and Boris Groysberg
In the knowledge economy, skilled employees are the assets that drive organizational success. Thus companies must learn from them—why they stay, why they leave, and how the organization needs to change. A thoughtful exit interview—whether it be a face-to-face... View Details
Keywords: Information; Management Practices and Processes; Retention; Resignation and Termination
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Spain, Everett, and Boris Groysberg. "Making Exit Interviews Count." Harvard Business Review 94, no. 4 (April 2016): 88–95.
  • 11 Oct 2016
  • Working Paper Summaries

Corporate Purpose and Financial Performance

Keywords: by Claudine Gartenberg, Andrea Prat, and George Serafeim
  • April 2000 (Revised September 2001)
  • Case

Peppers and Rogers Group, The

By: John A. Deighton
Can two successful authors build a scalable consulting practice based on their unique view of customer relationship management (CRM)? Should they emphasize strategy or execution? The case describes how Peppers and Rogers grew from two people earning speaker fees to a... View Details
Keywords: Customer Relationship Management; Growth and Development; Information Publishing; Going Public; Strategy; Competition; Internet; Consulting Industry
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Deighton, John A. "Peppers and Rogers Group, The." Harvard Business School Case 500-096, April 2000. (Revised September 2001.) (request a courtesy copy.)
  • 10 Apr 2021
  • News

With Georgia Voting Law, the Business of Business Becomes Politics

  • 26 Aug 2009
  • Op-Ed

Where Cash for Clunkers Ran Off the Road

short term but, in reality, the promotion stole largely from future sales with taxpayers subsidizing over half a million new car sales that would have occurred anyway. C4C disrupted the even flow of supply and demand. New car buyers held... View Details
Keywords: by John Quelch; Auto
  • 13 Mar 2018
  • First Look

March 13, 2018

February 2018 Management Science Laboratory Evidence on the Effects of Sponsorship on the Competitive Preferences of Men and Women By: Baldiga, Nancy R., and Katherine Baldiga Coffman Abstract—Sponsorship programs have been proposed as one way to View Details
Keywords: Sean Silverthorne
  • Article

Memos to the President from a 'Council of Psychological Science Advisers'

By: Bethany A. Teachman, Michael I. Norton and Barbara A. Spellman
On September 15, 2015, President Obama issued an Executive Order recommending that executive departments and agencies use "behavioral science insights to better serve the American people." The articles in this special section were already in press when the order was... View Details
Keywords: Social Psychology; Government Administration; Public Administration Industry; United States
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Teachman, Bethany A., Michael I. Norton, and Barbara A. Spellman. "Memos to the President from a 'Council of Psychological Science Advisers'." Perspectives on Psychological Science 10, no. 6 (November 2015): 697–700.
  • March 2005 (Revised March 2006)
  • Case

Sealed Air Corporation: Globalization and Corporate Culture (A) (Abridged)

By: Lynn S. Paine and Karen Wruck
Sealed Air Corp.'s CEO and COO are considering what approach they should take to building a seamless corporate culture worldwide. Anticipating continuing growth and expansion, especially outside the United States, they are concerned with preserving and promoting the... View Details
Keywords: Organizational Culture; Business or Company Management; Growth and Development Strategy; Expansion; Cross-Cultural and Cross-Border Issues; Policy; Leadership; United States; Europe; Asia
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Paine, Lynn S., and Karen Wruck. "Sealed Air Corporation: Globalization and Corporate Culture (A) (Abridged)." Harvard Business School Case 305-095, March 2005. (Revised March 2006.)
  • October 2002 (Revised February 2006)
  • Case

Codex Alimentarius and Food Labeling

By: Ray A. Goldberg and Hal Hogan
Codex Alimentarius is a set of international food standards devised by the Codex Commission, a body within the United Nations jointly sponsored by the FAO and WHO. The purpose of the standards is to harmonize global trade in food products and agricultural commodities,... View Details
Keywords: Standards; Trade; Agreements and Arrangements; Food; Agribusiness; Governing Rules, Regulations, and Reforms; Globalization; Health; Food and Beverage Industry; Agriculture and Agribusiness Industry
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Goldberg, Ray A., and Hal Hogan. "Codex Alimentarius and Food Labeling." Harvard Business School Case 903-417, October 2002. (Revised February 2006.)
  • November 1993 (Revised March 1995)
  • Case

Marsh Supermarkets, Inc. (A): The Marsh Super Study

In response to recent trends in grocery retailing, Marsh Supermarkets has completed an intensive 65-week study of the activity at 5 superstores in the midwest United States. The study tracked the sales, profits, space, and promotion dynamics of the entire store: dry... View Details
Keywords: Marketing Strategy; Analysis; Consumer Behavior; Retail Industry
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Burke, Raymond R. "Marsh Supermarkets, Inc. (A): The Marsh Super Study." Harvard Business School Case 594-042, November 1993. (Revised March 1995.)
  • 09 May 2018
  • News

Investors Don't Ask Women Founders the Same Questions as Men. Here's Why That's a Problem

  • Fall 1997
  • Article

Little Machines in Their Gardens: A History of School Gardens in America, 1891 to 1920

By: Brian Trelstad
“Little Machines in their Gardens: A History of School Gardens in America, 1891 to 1920” explores the rise and decline of the school garden movement in the United States. The paper first documents the early history of the gardens and establishes them as a national... View Details
Keywords: School Garden Movement; United States
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Trelstad, Brian. "Little Machines in Their Gardens: A History of School Gardens in America, 1891 to 1920." Landscape Journal 16, no. 2 (Fall 1997): 161–173.
  • June 2018
  • Teaching Note

Sandra Brown Goes Digital

By: Rosabeth Moss Kanter and Jonathan Cohen
As a middle manager at a biotechnology company, Sandra Brown harnessed digital tools and social media to engage others and build campaigns for change in the company. This Teaching Note presents strategies for teaching the Sandra Brown case series, which follows Brown's... View Details
Keywords: Change Leadership; Change Management; Digital; Engagement; Stakeholder Engagement; Grassroots Movement; Health Care Industry; Career Path; Innovation; Leading Change; Management; Innovation and Management; Personal Development and Career; Organizational Change and Adaptation; Quality
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Kanter, Rosabeth Moss, and Jonathan Cohen. "Sandra Brown Goes Digital." Harvard Business School Teaching Note 318-156, June 2018.
  • December 2012
  • Background Note

Are Daily Deals Good for Merchants?

By: Sunil Gupta, Timothy Keiningham, Ray Weaver and Luke Williams
In the relatively short time since Groupon was founded, the response to "daily deals"—services that promote businesses by marketing deeply discounted, pre-paid vouchers to an online subscriber base—has by all accounts been spectacular. Our evaluation of daily deals is... View Details
Keywords: Marketing; Technology; Business Strategy; Digital; Marketing Strategy; Web Services Industry
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Gupta, Sunil, Timothy Keiningham, Ray Weaver, and Luke Williams. "Are Daily Deals Good for Merchants?" Harvard Business School Background Note 513-059, December 2012.
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