Environmental Sustainability - Publications - Faculty & Research - Harvard Business School

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02 Jan 2018
First Look

First Look at New Research and Ideas, January 3, 2018

environmental regulation. Previously, it was believed that corporate managers resisted the extra costs imposed by environmental regulation from the 1960s. This argument was primarily based on empirical... View Details

Keywords: Sean Silverthorne

March 2004 (Revised April 2005)
Case

International Rivers Network and the Bujagali Dam Project (A)

By: Benjamin C. Esty and Aldo Sesia

In the summer of 2002, the International Rivers Network (IRN), an environmental NGO located in Berkeley, California, was engaged in what appeared to be the last hours of a three year campaign to stop a $582 million dam and hydropower project at Bujagali Falls in... View Details

Keywords: Ethics; Corporate Disclosure; Project Finance; Investment; Environmental Sustainability; Projects; Developing Countries and Economies; Energy Industry; Uganda

September 2009 (Revised December 2009)
Supplement

Genzyme Center (C)

By: Michael W. Toffel and Aldo Sesia

Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details

Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Biotechnology Industry; Construction Industry; Real Estate Industry; Green Technology Industry

February 2007 (Revised March 2007)
Case

UBS and Climate Change--Warming Up to Global Action?

By: Felix Oberholzer-Gee, Forest L. Reinhardt and Elizabeth Raabe

Marco Suter, Executive Vice-Chairman, UBS Board of Directors, carefully studied the chart on his desk. It showed the public commitment of major financial institutions to help mitigate global warming. Evidently, UBS lagged behind its competitors. The graph was part of a... View Details

Keywords: Climate Change; Energy Conservation; Cost vs Benefits; Law; Financial Institutions; Environmental Sustainability; Corporate Accountability; Financial Services Industry

Article

Households' Willingness to Pay for 'Green' Goods: Evidence from Patagonia's Introduction of Organic Cotton Sportswear

By: Ramon Casadesus-Masanell, Michael Crooke, Forest L. Reinhardt and Vishal Vasishth

To shed light on individuals' willingness to pay for "green" goods (i.e., goods that are supposed to have lower adverse environmental impacts either in production or in use), we study data from the introduction by Patagonia, Inc., of organic cotton sportswear in the... View Details

Keywords: Spending; Consumer Behavior; Environmental Sustainability; Consumer Products Industry

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December 2023 (Revised May 2024)
Case

Building Resiliency in McDonald's Supply Chain

By: David E. Bell, Damien McLoughlin and David Lane

Considers McDonald’s efforts to build resilience into its global supply chain so that the company and its suppliers can better navigate the increasing pressures and pace of climate change and regulatory change, including a focus on supplying sustainable beef, while the... View Details

Keywords: Climate Change; Supply Chain Management; Business and Stakeholder Relations; Risk and Uncertainty; Governing Rules, Regulations, and Reforms; Growth Management; Agriculture and Agribusiness Industry; Food and Beverage Industry; United States; Europe; South America

2012
Other Unpublished Work

Strategic responses to collective activism in the U.S. biomass sector

By: Shon R. Hiatt

Almost all companies face constraints and pressure from collective activists. Using tactics such as protests, boycotts, and lobbying, social movement organizations and collective actors can draw significant media attention to issues facing industries and organizations,... View Details

Keywords: Environmental Sustainability; Business and Community Relations; Social and Collaborative Networks; Governing Rules, Regulations, and Reforms; Identity; Forest Products Industry; United States

January 2021
Case

Bespoken Spirits: Disrupting Distilling

By: Benjamin C. Esty and Daniel Fisher

On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ... View Details

Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands and Branding; Business Model; Consumer Products Industry; Food and Beverage Industry; Service Industry; United States; California

March 1997 (Revised October 1999)
Case

Stone Container in Honduras (A)

By: James K. Sebenius and Hannah Bowles

Chicago-based Stone Container Corp., a leading producer of cardboard containers and paper bags, proposes a large-scale pine forest management and utilization program in the La Mosquitia region of Honduras. A framework agreement with the government is strongly endorsed... View Details

Keywords: Negotiation Preparation; Negotiation Types; Environmental Sustainability; Conflict of Interests; Globalized Firms and Management; Developing Countries and Economies; Government and Politics; Manufacturing Industry; Pulp and Paper Industry; Honduras; Chicago

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December 2007 (Revised February 2017)
Case

Vegpro Group: Growing in Harmony

By: David E. Bell, Brian Milder and Mary Shelman

Vegpro, a horticulture company, is Kenya's largest exporter of fresh vegetables and flowers to top supermarkets in the U.K. and Europe. In 2007, Vegpro's business is threatened by growing consumer concern about the environmental impact of food production and transport,... View Details

Keywords: Customer Satisfaction; Developing Countries and Economies; Ethics; Food; Growth and Development Strategy; Operations; Environmental Sustainability; Agriculture and Agribusiness Industry; Kenya; Europe; United Kingdom

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May 2002 (Revised August 2006)
Case

Yangcheng: AES in China

By: Richard H.K. Vietor

AES, an American electric power company with 141 plants worldwide, is just completing construction of a 2,100-MW plant in China--the largest ever. The project, a joint venture with five local companies, has several environmental, ownership, and operational issues as... View Details

Keywords: Energy Generation; Joint Ventures; Foreign Direct Investment; Environmental Sustainability; Problems and Challenges; Energy Industry; China

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November 2009 (Revised April 2010)
Case

Rose Smart Growth Investment Fund

By: Arthur I Segel and Justin Seth Ginsburgh

The Jonathan Rose Companies must decide how to design and launch an innovative new real estate fund focused on green and transit oriented properties. JRC seeks to show through the fund that smart growth and green buildings provide superior economic returns to sprawl... View Details

Keywords: Property; Buildings and Facilities; Transition; Financing and Loans; Investment Funds; Investment; Marketing; Energy Conservation; Business Strategy; Growth and Development Strategy; Environmental Sustainability; Finance; Real Estate Industry

2019
Working Paper

Southern Responses to Gold Certification: Cooperate, Compete, Reject, Revise

By: Kristin Sippl

Artisanal gold mining is a Southern subsistence livelihood posing both challenges and opportunities for sustainable development. In 2011, Fairtrade International launched a certification program to address sustainability problems in the sector. Southern activists,... View Details

Keywords: Eco-labeling; Extractive Industries; Emerging Economies; Fair Trade; Environmental Sustainability; Standards; Programs; Governance Compliance; Competition; Adaptation; Mining Industry

March 2025
Case

Hurtigruten: Sea Zero

By: Christian Kaps and Michael W. Toffel

Hurtigruten was deciding whether the next ship they built should be fully electric. But such a vessel's battery, the size of electric cars, needed to be charged on the ship's multi-day voyage along the Norwegian coast. Before making such a $250 million investment, the... View Details

Keywords: Energy Sources; Alternative Energy; Ship Transportation; Environmental Regulation; Environmental Sustainability; Innovation and Management; Green Technology; Investment; Corporate Social Responsibility and Impact; Shipping Industry; Tourism Industry; Transportation Industry; Travel Industry; Battery Industry; Norway; Europe

2020
Book

Le Manifeste travail: Démocratiser, démarchandiser, dépolluer [The Working Manifesto: Democratize, Decommodify, Decarbonize]

By: Isabelle Ferreras, Julie Battilana and Dominique Méda

Authored at the height of the 2020 coronavirus pandemic, this book is the result of an international collaboration between twelve female academics who apply their expertise to offer a blueprint for a more resilient, dignified, and sustainable society. The extension of... View Details

Keywords: Society; Economics; Labor; Environmental Sustainability; Social Issues; Ethics

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December 2002
Case

National Economic Accounting: Past, Present, and Future

By: David A. Moss and Sarah A. Brennan

Presents the fundamentals of GDP accounting (including definitions, etc.), examines the history of national accounting, and surveys the international debate over "Green GDP." The first section explains the basic rules and definitions of national economic accounting and... View Details

Keywords: History; Natural Environment; Quality; Accounting; Forecasting and Prediction; Environmental Sustainability; Economy; United States

January 2025
Supplement

Hippo: Weathering the Storm of the Home Insurance Crisis (B)

By: Lauren Cohen, Grace Headinger and Sophia Pan

Rick McCathron, CEO of Hippo, was optimistic about the InsurTech's path to profitability after navigating the financial uncertainties of 2022. By bundling their home insurance services with third-parties and established insurance incumbents, Hippo was adopting a... View Details

September 2009 (Revised December 2009)
Supplement

Genzyme Center (B)

By: Michael W. Toffel and Aldo Sesia

Genzyme Corporation is in the midst of planning its new corporate headquarters, which incorporates many innovative green building features. After learning that the building as planned would likely earn a LEED Silver rating, an intermediate score in the LEED green... View Details

Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; Cost vs Benefits; Biotechnology Industry; Construction Industry; Real Estate Industry; Green Technology Industry

08 May 2014
Working Paper Summaries

Corporate and Integrated Reporting: A Functional Perspective

Keywords: by Robert Eccles & George Serafeim

14 Jun 2012
Working Paper Summaries

“Power from Sunshine”: A Business History of Solar Energy

Keywords: by Geoffrey Jones & Loubna Bouamane; Energy; Utilities

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