Publications

16 Aug 2006
Research & Ideas

Is MySpace.com Your Space?

twenty-somethings? A: An old rule of thumb in the advertising industry was "relevance and likeability." If ads had both, no one seemed to feel manipulated when their sitcom was interrupted by a commercial message. That goes for... View Details

Keywords: by Sean Silverthorne; Advertising; Information; Publishing

April 2012
Article

Teamwork on the Fly

By: Amy C. Edmondson

In a fast-paced and ever-changing business environment, traditional teams aren't always practical. Instead, companies increasingly employ teaming: gathering experts in temporary groups to solve problems they may be encountering for the first and only time. This... View Details

Keywords: Teaming; Cross-functional Integration; Organizational Learning; Groups and Teams; Experience and Expertise; Interpersonal Communication; Projects; Social and Collaborative Networks; Competency and Skills; Learning

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Web

Hiring Organizations

Partners AllWin Alpaca Real Estate Alphabroder Alpine Investors Alterra Capital Partners Altitude AI Altos Ventures Alumni Ventures Amazon Amazon Web Services - AWS Ambit Partners American Express American Industrial Partners Amex... View Details

December 2003
Case

Manville Corporation Fiber Glass Group (C) (Abridged)

By: Lynn S. Paine

Manville Corp.'s senior managers are surprised when Japanese government officials advise them not to go forward with their plan to add a cancer warning label to diatomaceous earth (DE) products sold in Japan. The International Agency for Research on Cancer has ruled... View Details

Keywords: Risk and Uncertainty; Moral Sensibility; Safety; Government Administration; Cross-Cultural and Cross-Border Issues; Decision Choices and Conditions; Ethics; Announcements; Industrial Products Industry; Japan

July 2004 (Revised March 2006)
Case

RosettaNet and ebXML: Betting on the Right eBusiness Standard

By: F. Warren McFarlan and Veronika Belokhvostova

A major enterprise software company must select which technologies to support, based on their long-term and short-term viability and benefits. The protagonist is involved in the release of the B2B integration component of major enterprise software whose purpose is to... View Details

Keywords: Communication Technology; Customer Focus and Relationships; Markets; Standards; Science-Based Business; Situation or Environment; Applications and Software; Technology Adoption; Information Technology Industry

February 2015 (Revised August 2016)
Case

Nokia's Bridge Program: Redesigning Layoffs (A)

By: Sandra J. Sucher and Susan J. Winterberg

"Not another Bochum." Nokia Board Chairman Jorma Ollila was clear in the goals he set for the 2011 restructuring that Nokia's new CEO, Stephen Elop, had decided was necessary to address the dramatically changed competitive environment the company faced in smartphones... View Details

Keywords: Layoffs; Plant Closure; Outplacement; Shared Value; Business or Company Management; Job Cuts and Outsourcing; Restructuring; Employee Relationship Management; Telecommunications Industry

24 Sep 2013
First Look

First Look: September 24

view, the fact remains that an effective conversation about sustainability requires the participation of both sides of the market. There are two main mechanisms for companies to communicate to the market as a way of starting this... View Details

Keywords: Sean Silverthorne

December 2010 (Revised November 2014)
Case

Steven Carpenter at Cake Financial

By: Thomas R. Eisenmann and Alison Berkley Wagonfeld

After investing $9 million of venture capital, Cake Financial had failed to reach critical mass. In early 2010 Cake's assets were sold and the company was dissolved. Founded in 2006, the San Francisco-based Internet company allowed users to monitor their investments... View Details

Keywords: Corporate Entrepreneurship; Business or Company Management; Business Model; Growth and Development Strategy; Business Strategy; Internet; Financial Services Industry; Financial Services Industry

October 1998 (Revised November 1999)
Case

Farallon Capital Management: Risk Arbitrage (A)

By: Andre F. Perold and Robert Howard

Farallon Capital Management, an investment firm that specializes in risk arbitrage, has taken significant long and short positions in MCI Communications and British Telecommunications, respectively, in the belief that the proposed merger of these firms will be... View Details

Keywords: Mergers and Acquisitions; Capital; Capital Markets; Investment; Management; Risk Management; Strategy; Financial Services Industry

Program

Agribusiness Seminar

deepen their understanding of the food and agriculture landscape, exchange perspectives, strengthen their networks, and cultivate ideas to shape this vital industry. In our upcoming seminar, you will explore current and future industry... View Details

Keywords: Agriculture; Agriculture

Forthcoming
Article

Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers

By: Mengjie Cheng and Shunyuan Zhang

The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details

Keywords: Reputation; Mathematical Methods; Marketing Reference Programs; Social Media; Brands and Branding

Find at Harvard

February 2003
Case

Dubai Ports Authority (A)

The Dubai Ports Authority (DPA) wishes to digitize many of the documents it shares with its external partners, including shipping lines and agents, merchants, and the country's customs authority. DPA also wishes to automate the many document transmissions related to... View Details

Keywords: Communication Technology; Information Technology; Cooperation; Globalized Markets and Industries; Shipping Industry; Dubai

2024
Working Paper

Hidden Risk

By: Daniel Barth, Phillip Monin, Emil Siriwardane and Adi Sunderam

Since 2013, large U.S. hedge fund advisers have been required to report risk exposures in their regulatory filings. Using these data, we first establish that managers’ perceptions of risk contain useful information that is not embedded in fund returns. Investor flows... View Details

Keywords: Corporate Disclosure; Investment Funds; Risk and Uncertainty; Investment Return; Communication Strategy; Financial Services Industry

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January 2011 (Revised January 2012)
Supplement

The Case of the Unidentified Healthcare Companies2010 (CW)

By: Richard M.J. Bohmer, Ethan S Bernstein, Margarita Krivitski and Srinidhi Reddy

This case presents financial statements and selected rations for 14 unidentified healthcare organizations and asks that each set of financial information be matched with one of the following healthcare companies: a biotechnology firm, a community nursing company, a... View Details

Keywords: Financial Statements; Financial Management; Health Care and Treatment; Biotechnology Industry; Biotechnology Industry

14 Nov 2023
Research & Ideas

The Network Effect: Why Companies Should Care About Employees’ LinkedIn Connections

individual employee relationships at 7,715 public US companies representing 19 industries. The researchers found that companies whose real-world employee connections put them at the center of their professional communities performed... View Details

Keywords: by Ben Rand

April 2006 (Revised February 2007)
Case

Rebuilding the New Orleans Public Schools: Turning the Tide?

After Hurricane Katrina, the New Orleans Public School System is faced with rebuilding from the ground up. The challenge is enormous, as is the opportunity to remake the lowest performing public school system in Louisiana and one of the lowest performing in the nation.... View Details

Keywords: Programs; Natural Disasters; Urban Development; Education; Infrastructure; Public Administration Industry; Public Administration Industry; New Orleans

14 Sep 2010
First Look

First Look: September 14, 2010

involved in the production of clean energy. One of the key bottlenecks threatening innovation in energy production is the inability of VCs to exit their investments at the appropriate time. This hurdle did exist in industries such as... View Details

Keywords: Sean Silverthorne

January 1992 (Revised August 1992)
Case

Lexon Corp. (B)

By: Lynn S. Paine

Lexon Corp. lawyers must decide how to respond to two lawsuits challenging the company's interception of electronic mail on privacy grounds. They must also formulate a company policy on e-mail. One suit was filed by an employee dismissed from her job after asking that... View Details

Keywords: Information; Rights; Managerial Roles; Interpersonal Communication; Employee Relationship Management; Ethics; Lawsuits and Litigation; Computer Industry; California