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  • All HBS Web  (7,475)
    • People  (37)
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  • April 1998 (Revised February 2001)
  • Case

CBS Evening News

By: Jeffrey F. Rayport
The CBS Evening News looks for options for growth of the franchise. This case discusses CBS's main competitors and their positioning in the evening news market, as well as the history and operations of the CBS Evening News. View Details
Keywords: Customer Relationship Management; Competition; Business Growth and Maturation; Media; Media and Broadcasting Industry; United States
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Rayport, Jeffrey F., Dickson Louie, Michelle Toth, and Carrie Ardito. "CBS Evening News." Harvard Business School Case 898-086, April 1998. (Revised February 2001.)
  • 15 Sep 2016
  • News

Why the U.S. economy lags: It's the politics, stupid

  • May 2007
  • Article

Managing Your Boss

By: John J. Gabarro and John P. Kotter
The best way to make a major impact in your organization? Forge a strong relationship with your boss. You'll get the support and resources you need to put your great ideas into action. But "managing up" isn't easy. For example, if you're reporting to a new CEO, you... View Details
Keywords: Organizations; Relationships; Value; Behavior; Communication; Decisions
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Gabarro, John J., and John P. Kotter. "Managing Your Boss." Managing Up, 2nd Edition (HBR Article Collection). Harvard Business Review 85, no. 5 (May 2007).
  • April 2019
  • Article

Rituals and Nuptials: The Emotional and Relational Consequences of Relationship Rituals

By: Ximena Garcia-Rada, Ovul Sezer and Michael I. Norton
Four studies reveal the benefits of relationship rituals: couples with relationship rituals report more positive emotions and greater relationship satisfaction and commitment than those without them. We show that rituals are crucial for understanding consumption... View Details
Keywords: Rituals; Relationship Satisfaction; Relationships; Satisfaction; Spending; Behavior; Perception; Emotions
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Garcia-Rada, Ximena, Ovul Sezer, and Michael I. Norton. "Rituals and Nuptials: The Emotional and Relational Consequences of Relationship Rituals." Journal of the Association for Consumer Research 4, no. 2 (April 2019): 185–197.
  • 2020
  • Article

How Signal Intensity of Behavioral Orientations Affects Crowdfunding Performance: The Role of Entrepreneurial Orientation in Crowdfunding Business Ventures

By: Goran Calic and Anton Shevchenko
Backers assess a crowdfunding campaign description not merely for a project’s capacity to deliver a reward, but also for the manner in which that reward is delivered. Viewed through the lens of signalling theory, crowdfunding performance depends on the signals of... View Details
Keywords: Crowdfunding; Entrepreneurial Finance; Entrepreneurship; Consumer Behavior; Communication Strategy
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Calic, Goran, and Anton Shevchenko. "How Signal Intensity of Behavioral Orientations Affects Crowdfunding Performance: The Role of Entrepreneurial Orientation in Crowdfunding Business Ventures." Journal of Business Research 115 (2020): 204–220.
  • March 1999
  • Case

Hans Fritz at Novartis Thailand (A): The First Month

By: Michael Y. Yoshino and Carin-Isabel Knoop
Dr. Hans Fritz is 37 years old when he arrives in Bangkok on March 1, 1998 to assume his position as general manager of Novartis Thailand. Novartis is the world's largest pharmaceutical company. He had lobbied to transition from a staff position to this line management... View Details
Keywords: Management Teams; Organizational Structure; Transition; Organizational Change and Adaptation; Working Conditions; Organizational Culture; Growth and Development Strategy; Crisis Management; Decision Making; Pharmaceutical Industry; Thailand
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Yoshino, Michael Y., and Carin-Isabel Knoop. "Hans Fritz at Novartis Thailand (A): The First Month." Harvard Business School Case 399-123, March 1999.
  • June 2013
  • Case

The World Economic Forum's Global Leadership Fellows Program

By: Rakesh Khurana and Eric Baldwin
This case examines a distinctive leadership development program within the World Economic Forum. The program, born out of the conviction that the complexity of global challenges at the beginning of the 21st century required a new generation of global leaders, recruited... View Details
Keywords: Organizational Behavior; Leadership Skills; Training; Global Organizations; Global Leadership; World Economic Forum; Globalization; Leadership; Leadership Development; Leadership Style; Leading Change
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Khurana, Rakesh, and Eric Baldwin. "The World Economic Forum's Global Leadership Fellows Program." Harvard Business School Case 413-118, June 2013.
  • April 2020
  • Case

Promoting Land and Nature Jerky

By: John A. Quelch and Katherine B. Hartman
Kathy Ayers, Vice President of Marketing and Communications for Land and Nature (L&N) Jerky Company, needs to make a recommendation about L&N's 2020 promotional spending. L&N's CEO, Tim Ryan, wants her to calculate different scenarios using historical data to determine... View Details
Keywords: Advertising; Spending; Marketing Communications; Marketing Strategy; Product Positioning; Food and Beverage Industry
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Quelch, John A., and Katherine B. Hartman. "Promoting Land and Nature Jerky." Harvard Business School Brief Case 920-563, April 2020.
  • March 2018 (Revised March 2019)
  • Case

Gender and Free Speech at Google (A)

By: Nien-hê Hsieh, Martha J. Crawford and Sarah Mehta
In August 2017, Google fired James Damore, a 28-year-old software engineer who had been employed by the company since 2013. The move came after Damore penned an internal company memo titled “Google’s Ideological Echo Chamber,” which posited that innate biological... View Details
Keywords: Free Speech; Representation; Diversity; Gender; Race; Human Resources; Employees; Employee Relationship Management; Recruitment; Selection and Staffing; Labor; Employment; Lawsuits and Litigation; Organizational Culture; Technology Industry; United States; California
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Hsieh, Nien-hê, Martha J. Crawford, and Sarah Mehta. "Gender and Free Speech at Google (A)." Harvard Business School Case 318-085, March 2018. (Revised March 2019.)
  • May 2016 (Revised March 2020)
  • Case

Fasten: Challenging Uber and Lyft with a New Business Model

By: Feng Zhu and Angela Acocella
Fasten, a new ridesharing start-up in Boston, entered the scene in September 2015 hoping its unique vision of transparency for both driver and passenger and strategy to keep riders' fares low and charge drivers a flat $0.99 fee per ride as opposed to the 20-30%... View Details
Keywords: Information Technology; Transportation; Business Startups; Business Model; Transportation Industry; Boston
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Zhu, Feng, and Angela Acocella. "Fasten: Challenging Uber and Lyft with a New Business Model." Harvard Business School Case 616-062, May 2016. (Revised March 2020.)
  • Web

Faculty & Research

case-writing institution, with HBS faculty members contributing hundreds of new cases to the management curriculum a year via the School’s unique case development and writing process . Browse HBS Case Collection Purchase Cases Faculty View Details
  • 24 Sep 2019
  • Working Paper Summaries

The Impact of Regulation on Strategic Positioning: Self-Regulation in the RTE Cereal Industry

Keywords: by Young Hou and Dennis Yao; Food & Beverage
  • March 1995 (Revised August 1995)
  • Background Note

Options and Put-Call Parity

By: Andre F. Perold and Wai Lee
Illustrates the payoff structure of various positions involving put and call options and the use of put-call parity in understanding the relationships among various positions. Examines the cases of insured equity, interest rate caps and floors, callable and extendable... View Details
Keywords: Stock Options
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Perold, Andre F., and Wai Lee. "Options and Put-Call Parity." Harvard Business School Background Note 295-129, March 1995. (Revised August 1995.)
  • February 2006 (Revised January 2007)
  • Case

MercadoLibre.com

By: Francisco de Asis Martinez-Jerez, Joshua Bellin and James Robert Dillon
MercadoLibre.com, eBay's Latin-American partner, needed to decide how far it was going to follow eBay's practice of offering "free listing days" and discounted special-feature days. Was this type of promotion prudent, given MercadoLibre.com's customer base, revenue... View Details
Keywords: Internet and the Web; Auctions; Service Industry; Latin America
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Martinez-Jerez, Francisco de Asis, Joshua Bellin, and James Robert Dillon. "MercadoLibre.com." Harvard Business School Case 106-057, February 2006. (Revised January 2007.)
  • September 1998 (Revised October 2001)
  • Case

SADAFCO

SADAFCO has long enjoyed a dominant position in the milk and ice cream markets in Saudi Arabia. In the mid-1990s, this dominance was under threat as Nestle, Unilever, and Mars all entered the ice cream market. The case outlines the Saudi Arabian ice cream wars. View Details
Keywords: Competition; Food; Multinational Firms and Management; Food and Beverage Industry; Saudi Arabia
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Arnold, David J. "SADAFCO." Harvard Business School Case 599-021, September 1998. (Revised October 2001.)
  • 20 May 2015
  • News

Want a financially successful daughter? Be a working mom

  • 21 May 2014
  • News

Green Economy: Well-run companies tend to perform better in environmental terms

  • September 3, 2020
  • Article

How to Measure a Company’s Real Impact

By: Ronald Cohen and George Serafeim
Impact transparency will reshape capitalism. By shifting the pursuit of profit away from negligently creating problems to purposefully creating valuable solutions for the world, it will redefine success, so that its measure is not just money, but the positive impact we... View Details
Keywords: Impact; Impact Investing; Impact Measurement; Impact Investment; Impact Investment Funds; Accountability; Accounting Information; Corporate Performance; Sustainability; Social Impact; Capitalism; Accounting; Corporate Accountability; Performance; Measurement and Metrics; Social Enterprise; Society
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Cohen, Ronald, and George Serafeim. "How to Measure a Company's Real Impact." Harvard Business Review (website) (September 3, 2020).
  • February 2014
  • Background Note

Raising Startup Capital

By: Jeffrey Bussgang
Entrepreneurs typically focus their full energies on business-building. But raising capital is a core part of building a valuable business. Developing expertise in raising capital is more than a necessary evil, it is a competitive weapon. Master it and you will be in a... View Details
Keywords: Fund Raising; Venture Capital Term Sheet; Venture Creation/development; Venture Investing; Venture Philanthropy; Entrepreneurial Finance; Entrepreneurial Management; Entrepreneurs; Jumpstart Our Business Startups (JOBS) Act; Non-equity Financing; Convertible Notes; Convertible Debt; Debt Financing; Raising Capital; National Venture Capital Association; Venture Capital Firm Compensation; Crowdfunding; Crowd-funding; Startup; Start-up; Startup Management; Startups; Angel Investors; Angels; Accelerator; Venture Capital; Financing and Loans; Entrepreneurship; Business Startups; Financial Services Industry; United States
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Bussgang, Jeffrey. "Raising Startup Capital." Harvard Business School Background Note 814-089, February 2014.
  • 2014
  • Chapter

Remapping the Flow of Funds

By: Juliane Begenau, Monika Piazzesi and Martin Schneider
This article argues that quantitative analysis of credit market positions would benefit tremendously if the additional information about the structure of payment streams were more readily available. Most available data on credit market positions, such as the Flow of... View Details
Keywords: Accounting; Credit
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Begenau, Juliane, Monika Piazzesi, and Martin Schneider. "Remapping the Flow of Funds." In Risk Topography: Systemic Risk and Macro Modeling, edited by Markus Brunnermeier and Arvind Krishnamurthy. National Bureau of Economic Research Conference Report. University of Chicago Press, 2014.
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