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Show Results For
- All HBS Web
(806)
- People (6)
- News (184)
- Research (526)
- Events (1)
- Multimedia (4)
- Faculty Publications (357)
- 28 Apr 2014
- News
Football Stars Debate ‘The Social Capital of the Savvy Athlete’
- June 2018 (Revised October 2018)
- Teaching Note
Valuing Snap After the IPO Quiet Period (A), (B), and (C)
By: Marco Di Maggio and Benjamin C. Esty
Teaching Note for HBS Nos. 218-095, 218-096, and 218-116. View Details
Keywords: Sell-side Analysts; Underwriters; Investment Banking; Social Network; Discounted Cash Flow; Cost Of Capital; Conflicts Of Interest; Corporate Governance; Advertising; Quiet Period; Business Startups; Digital Marketing; Initial Public Offering; Information Infrastructure; Valuation; Venture Capital; Forecasting and Prediction; Social Media; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; California
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
content that hopefully powers the marketing of companies. But is that advertising? A lot of the work we do for our clients involves media not on a rate card or in a typical distribution unit. Is producing the telephone “hold” music for... View Details
- 01 Dec 2003
- News
Hoop Dreams
Boston entrepreneur Steve Belkin (MBA 1971) first tried to buy an NBA team — the Boston Celtics — twenty years ago. That attempt ended in failure for the founder and chairman of Trans National Group, a marketing and investment company. As... View Details
- 01 Jun 2015
- News
3-Minute Briefing: Rehito “Ray” Hatoyama (MBA 2008)
where anyone can contribute to create a “win-win” business together. When I joined Sanrio in 2008, our market cap was about $500 million. Now it’s closer to $3.5 billion, with $750 million in sales and an operating profit just over $200... View Details
- 28 Jun 2018
- Cold Call Podcast
L.A. Philharmonic Shows the American Symphony Orchestra Isn’t Dead Yet
- March 2005
- Background Note
Home Video Games: Generation Seven
By: Elie Ofek
Discusses the issues facing firms in the seventh generation of home video game platforms. In particular, Sony and Microsoft plan to launch new game consoles in the 2005 to 2006 time frame. Each firm seems to be following a different strategy. Microsoft wants to launch... View Details
Keywords: Marketing Strategy; Competitive Strategy; Technological Innovation; Information Infrastructure; Applications and Software; Entertainment and Recreation Industry; Entertainment and Recreation Industry
Ofek, Elie. "Home Video Games: Generation Seven." Harvard Business School Background Note 505-072, March 2005.
- 15 Dec 2011
- News
An HBS gift guide
on the expectations market will continue driving us from crisis to crisis to ruin—unless we act now.” Check out our review in the September Bulletin. Previous Next Business lessons for a global century Bill Roedy (MBA 1979) Former MTV... View Details
- 08 Mar 2018
- News
HBSAAA Leads the Way in Celebrating African American Alumni Impact
the Super Bowl ad game is big business, and therefore very instructive for the 70 MBA students in his marketing classes, who review and grade the ads. “An ad need not be entertaining to be effective,” he... View Details
Keywords: Margie Kelley
- 01 Sep 2010
- News
Head Games
Sports Marketing Lifetime Award from the American Marketing Association. I recently asked Greyser what he thinks of the concussion issue. “I believe current concerns are less likely to lead to a massive... View Details
- 01 Sep 2003
- News
Jeff Baron
Named by his MBA section “Most likely to end up in People magazine,” Jeffrey A. Baron did so with a twist. He made People not in the United States but in Brazil, where his second play, Mother’s Day, received widespread acclaim. Baron’s road from working-class New... View Details
- 01 Sep 2018
- News
Escape Hatch
2015 with three tiny houses in the southern New Hampshire woods, Getaway now offers 89 escapes in areas less than two hours from Boston, New York, and Washington, DC, with the goal of expanding to three new markets in the coming year.... View Details
- January 2011 (Revised November 2014)
- Case
Mochi Media
By: Thomas R. Eisenmann and Amit Jain
In late 2009, the management of Mochi Media, a venture-backed startup, must decide how to invest scarce resources to achieve continued growth. Mochi has developed a three-sided platform, connecting Flash game developers, sites that aggregate these games, and... View Details
Keywords: Business Model; Business Startups; Games, Gaming, and Gambling; Entrepreneurship; Growth and Development Strategy; Network Effects; Multi-Sided Platforms; Partners and Partnerships; Competition
Eisenmann, Thomas R., and Amit Jain. "Mochi Media." Harvard Business School Case 811-056, January 2011. (Revised November 2014.)
- 07 Jan 2013
- Lessons from the Classroom
Culture Changers: Managing High-Impact Entrepreneurs
get inspired by people like Robert Redford, like Allen Lane, like James Beard, all of whom are true category creators," Khaire says. "They created new categories in the market for cultural goods and in turn shaped the way people... View Details
- 25 Aug 2010
- News
Games, Parties, Pranks, and Celebrations
every hand in the class went up. Needless to say, the faculty had never seen such eagerness to participate before. Some people began playing multiple cards. To rectify this unfairness, we brought market discipline to the fore and started... View Details
- 01 Dec 2010
- News
Greyser Honored for Sports Business Achievement
Stephen A. Greyser, the Richard P. Chapman Professor of Business Administration, Emeritus, has received the 2010 Sports Marketing Lifetime Achievement Award from the American Marketing Association in... View Details
- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
and 1920. First came the telegraph, which led to the development of the modern newspaper industry, and then radio and motion pictures, which together created the first real mass entertainment market. There followed a period of evolution,... View Details
- 05 Aug 2014
- News
A Diversified Portfolio
and out of the tech sector. She was cofounder of MTV Europe; CEO in charge of launching AOL's Entertainment Asylum; and entrepreneur-in-residence for Softbank Technology Ventures. Being a female entrepreneur herself, she figured there... View Details
Keywords: Constantine von Hoffman
- 18 Jul 2014
- News
Team Players
"I'll take that bet." Despite having come off a solid win as chief marketing officer of the NY/NJ Super Bowl Host Committee, Amy Aronoff Blumkin (MBA 1988), isn't talking about football. She's recounting what she told her boss at AT&T... View Details
- 04 Mar 2013
- Lessons from the Classroom
Lessons from Running GM’s OnStar
you want to do next? We could do anything next!" The possibilities seemed limitless for wireless entertainment and information systems, and the potential pitfalls were unforeseen. Had Huber decided to offer hundreds of fun... View Details