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  • All HBS Web  (1,229)
    • News  (260)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)

Show Results For

  • All HBS Web  (1,229)
    • News  (260)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)
← Page 34 of 1,229 Results →
  • 11 Oct 2004
  • Research & Ideas

Four Ways to Create Lasting Change

now work around here" had fundamentally changed. Some people in the organization remained skeptical about the seriousness of the customer service issues. Employees altered their behavior during the... View Details
Keywords: by Martha Lagace
  • 02 Feb 2018
  • Working Paper Summaries

Last Place Aversion in Queues

Keywords: by Ryan W. Buell; Retail
  • 06 Jun 2012
  • What Do You Think?

Is Something Wrong with the Way We Work?

created by customers and clients and their increasing expectations that we be available day and night. Even more can be laid at the feet of leadership. But ultimately the primary culprit is us. That's my sense of the comments concerning... View Details
Keywords: by James Heskett; Consulting
  • March 2016
  • Teaching Note

Catalina in the Digital Age

By: Uma R. Karmarkar and Robert J. Dolan
"Catalina in the Digital Age" considers how a company with a dominant market position should evolve its established product lines given the rise of novel digital technologies. Since its founding in 1983, Catalina had enjoyed a distinct position in the world of consumer... View Details
Keywords: Coupons; Information Technology; Customer Relationship Management; Consumer Behavior; Product Marketing; Retail Industry
Citation
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Karmarkar, Uma R., and Robert J. Dolan. "Catalina in the Digital Age." Harvard Business School Teaching Note 516-086, March 2016.
  • 30 Oct 2018
  • News

Paths of Victory

their vehicles, plan more efficient routes, reduce fuel expenses, receive maintenance notifications, and track the behaviors of drivers. When Cobli won in 2016, it had 12 employees and no revenue. Today it employees 60 people and boasts... View Details
Keywords: Alumni New Venture Contest; Support Activities for Transportation; Transportation; Machinery Manufacturing; Manufacturing; Administration of Human Resource Programs; Government
  • 26 Feb 2014
  • Research & Ideas

How Grocery Bags Manipulate Your Mind

lights when we leave the room or recycling our bottles," Karmarkar says. "Bringing bags is interesting in that it's a difficult thing to remember to do, and actually requires a fairly big behavioral change on the part of the... View Details
Keywords: by Carmen Nobel; Retail
  • 01 Mar 2018
  • News

Money (Actually) Can Buy Happiness

found that when you get a $25 bonus for yourself, not much happens. But if you get $25 to spend on a teammate, it makes you happier, and in some cases, it can also improve the coordination of the team. On the customer side, we’ve done... View Details
Keywords: April White
  • 10 Dec 2012
  • Research & Ideas

Why We Blab Our Intimate Secrets on Facebook

relatively neutral "Survey of Student Behaviors." The questions were exactly the same in every case. Yet participants in the "unprofessional" condition were almost twice (1.98 times) as likely to admit to having engaged in the various View Details
Keywords: by Carmen Nobel
  • 01 Dec 2018
  • News

Evergreen Business

Above: photo by John Loomis About 80 percent of Frans Kok’s (MBA 1972) cut-your-own customers make the trek to the Middleburg Christmas Tree Farm in Philomont, Virginia, during the two weeks after Thanksgiving. After bumping down the... View Details
Keywords: Jen McFarland Flint
  • 01 Dec 2009
  • News

Faculty Research Online

“I Read Playboy for the Articles”: Justifying and Rationalizing Questionable Preferences When people behave in ways that might appear selfish, prejudiced, or perverted, they employ a host of strategies designed to justify questionable View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information
  • July 2003 (Revised August 2005)
  • Teaching Note

Future of Hybrid Electric Vehicles, The (TN)

By: John T. Gourville
Teaching Note for (9-502-025). View Details
Keywords: Natural Environment; Customers; Behavior; Energy; Auto Industry; United States
Citation
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Gourville, John T. "Future of Hybrid Electric Vehicles, The (TN)." Harvard Business School Teaching Note 504-006, July 2003. (Revised August 2005.)
  • 17 Nov 2020
  • In Practice

How Retailers Can Thrive in a Shopping Season Like No Other

season and what it will take to win over anxious customers. Here's what they said. Jill J. Avery: Mind the details and focus on customer service Persistent unemployment plagues many families, and people are saving more and spending less... View Details
Keywords: by Danielle Kost; Retail
  • 20 Aug 2018
  • Research & Ideas

Bargain Hunters Beware: A Store's 'Original Price' Might Not Be After All

but it’s persistent,” Ngwe says. Examining the data from the outlet stores, he realized there was a wealth of information that could answer whether customers were actually fooled by faux pricing. In fact, when he compared fake prices to... View Details
Keywords: by Michael Blanding; Advertising; Retail
  • Student-Faculty-Profile

Michelle Shell & Ryan Buell

Research focus Michelle: Ryan and I are both interested in deeply understanding what happens when customers interact with an organization’s operating system. Insights about customer View Details
  • 01 Jun 2017
  • News

Life in Lockdown

intense and very structured: take a concept idea and get to a real prototype for customers to interact with by the end of the day,” Sapone says. On Wednesday of that first Startup Lockdown, the group worked on a concept then called... View Details
Keywords: Jennifer Myers; photography by Chris Churchill
  • 27 Aug 2018
  • Sharpening Your Skills

Guts, Gall, and Good Luck: What It Takes To Be An Entrepreneur

Turning One Thousand Customers into One Million How Uber, Etsy, and Airbnb climbed from one thousand customers to one million. Skills and Behaviors that Make Entrepreneurs... View Details
Keywords: by Sean Silverthorne
  • 1999
  • Chapter

Frequency Programs in Service Industries

By: J. A. Deighton
Keywords: Customer Focus and Relationships; Consumer Behavior; Service Industry
Citation
Related
Deighton, J. A. "Frequency Programs in Service Industries." Chap. 24 in Handbook of Services Marketing and Management, edited by Dawn Iacobucci and Teresa A. Swartz, 401–407. Thousand Oaks, CA: Sage Publications, 1999.
  • 01 Dec 2004
  • News

Starting Off on the Right Foot

When business and career psychologist James Waldroop counsels young executives who are starting assignments in a new company, he urges them to act like anthropologists. “For the first six months on the job, your assignment is to understand the View Details
Keywords: Deborah E. Blagg
  • 01 Dec 2011
  • News

Li & Fung's Global Footprint

what to call it until the academics told us it was globalization. It’s like being a supply-chain manager. We were just doing what we thought our customers needed, and people said to me, “This is supply-chain management.” And I said, “Oh,... View Details
Keywords: Roger Thompson; Miscellaneous Manufacturing; Manufacturing; Wholesale Trade
  • August 2013 (Revised August 2014)
  • Case

Catalina In the Digital Age

By: Robert J. Dolan and Uma R. Karmarkar
Catalina in the Digital Age considers how a company with a dominant market position should evolve its established product lines given the rise of novel digital technologies. Since its founding in 1983, Catalina had enjoyed a distinct position in the world of consumer... View Details
Keywords: Big Data; Digital Technologies; Marketing; Customer Relationship Management; Consumer Behavior; Analytics and Data Science
Citation
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Related
Dolan, Robert J., and Uma R. Karmarkar. "Catalina In the Digital Age." Harvard Business School Case 514-021, August 2013. (Revised August 2014.)
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