Consumer Choice - Publications - Faculty & Research

01 Sep 2006
News

Redefining Health Care

value for patients, as measured by health outcomes per dollar expended. Porter recently talked about the book. The American model of health-care delivery is largely private and competitive. Yet costs are soaring, access is restricted, and View Details

Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services; Health, Social Assistance

16 Feb 2021
Blog Post

The Rise of The Sixes: Interview with CEO and Founder Franci Girard

cater to tall women and make them the center of the shopping experience. Impressed, the team then gave Girard a choice - she could come work with them directly or they would support her in launching The Sixes. Girard was all in as founder... View Details

Keywords: Consumer Products / Retail; Consumer Products / Retail

Web

Strategy Execution - Course Catalog

competitors trying to steal your customers, attract your best people, and leapfrog you in technology—the more valuable this course will be to you. Using fundamental building blocks based on accountability systems and structures, we will teach you how to make the tough... View Details

23 May 2017
First Look

First Look at New Ideas and Research: May 23, 2017

points. Pseudo-set framing changes gambling choices (Study 1), effort (Studies 2 and 3), giving behavior (Field Data and Study 4), and purchase decisions (Study 5). These effects persist in the absence of any reward, when a cost must be... View Details

Keywords: Carmen Nobel

29 Oct 2018
Research & Ideas

Hunting for a Hot Job in High Tech? Try 'Digitization Economist'

advising on everything from the type of auction to run to where to set reserve prices. “Tech firms have also hired economists to solve challenges relating to the choice of outcome of advertising, such as pay-per-click versus... View Details

Keywords: by Roberta Holland; Technology; Education

20 Oct 2009
First Look

First Look: October 20

the foreign market. Specifically, a shift to arm's length transfer pricing erodes domestic consumer surplus by making the gray market less competitive domestically, which in turn may offset any domestic welfare gains that accompany a... View Details

Keywords: Martha Lagace

14 Dec 2020
Research & Ideas

What Does December's Drug-Approval Dash Mean for COVID-19 Vaccines?

But consumers can make that choice more thoughtfully understanding the risk and benefit. Number two, keep in mind that other drugs approved around this time likely got less mindshare from the FDA—the cancer... View Details

Keywords: by Danielle Kost; Pharmaceutical; Health

12 Feb 2019
First Look

New Research and Ideas, February 12, 2019

investors speculate, even mild diagnostic distortions generate substantial bubbles. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55653 Relative Performance Transparency: Effects on Sustainable Choices By: Buell,... View Details

Keywords: Dina Gerdeman

08 Feb 2011
First Look

First Look: Feb. 8

per consumer visit and 2) influencing stores' choices of strategic variables (e.g., pricing). We characterize the conditions under which there would be no role for search diversion as a strategic instrument... View Details

Keywords: Sean Silverthorne

02 Apr 2015
Research & Ideas

Digital Initiative Summit: Who Has the Power in the Music Industry?

music that consumers encounter? Those questions were debated at the "Digital Music: Recreating the Industry" panel on March 30 the at the Digital Initiative Summit at Harvard Business School. "It's interesting to think about the source of... View Details

Keywords: Re: Felix Oberholzer-Gee; Music

17 Sep 2024
HBS Case

The Climate Targets Leaders Need to Know as Regulations Loom

As investor pressure mounts on companies to show their environmental impacts, leaders are encountering an unwieldy tangle of terms and approaches. Climate accounting basics and a dictionary of sorts can help demystify the calculations and voluntary targets that... View Details

Keywords: by Rachel Layne

01 Mar 2024
News

The Exchange: Takeaways from the Takedown

choice to ignore controls and to knowingly lie. Soltes: Well, what’s the distinction between puffery and fraud? There’s obviously an important legal distinction, but imagine you’re a CEO of a bank that could be facing a liquidity crisis.... View Details

Keywords: Jen McFarland Flint; Securities, Commodities, and Other Financial Investments; Finance

10 Mar 2009
First Look

First Look: March 10, 2009

or beat key benchmarks. This paper examines this hypothesis by testing how different types of marketing expenditures are used to boost earnings for a durable commodity consumer product which can be easily stockpiled by end-consumers as... View Details

Keywords: Martha Lagace

09 May 2005
Research & Ideas

Hold or Fold? Sizing Up Business Risk

venture fund, you made an Option B choice at the time of the sale. And if you sold your stake in December 1999 and then sailed around the world or began work on a series of nonprofit ventures, you made an Option C View Details

Keywords: by Eileen C. Shapiro & Howard H. Stevenson

Web

Leading with Creative Problem Solving: Ron Kurtz (MBA 1967) - Recruiting

that, in addition to advertising copywriting, I was interested in things like product attributes, pricing, and distribution. My vision of the future changed to product management in the wider consumer goods industry. I was attracted to... View Details

01 Dec 1999
News

The Way You See It

respondents indicated their class or year or answered all questions. The survey concluded July 15, 1999. Most influential business leader Most significant consumer product Most significant innovation for business Most influential... View Details

Keywords: Garry Emmons. Data collection by Ericka Webb.

17 Apr 2017
HBS Case

This Turkish Debt Collector Is Customer-friendly

of both their consumers and regulators. “Usually, with debt collection, the object is to dial for dollars—collect as much as you can in the first phone call, and then outsource the work to the legal system,” says Campbell, whose research... View Details

Keywords: by Michael Blanding; Financial Services

01 Dec 2008
News

Back to the Future

that continued dependence on foreign oil would eventually cause economic and geopolitical crises, unless certain preemptive steps were taken. They weren’t, and today, amid crises, America confronts the same stark choices it did back then,... View Details

Keywords: Garry Emmons; Transportation Equipment Manufacturing; Manufacturing; Oil and Gas Extraction; Mining

24 Jan 2012
First Look

First Look: Jan. 24

PublicationsiPhones for Friends, Refrigerators for Family: How Products Prime Social Networks Authors:Lalin Anik and Michael I. Norton Publication:Social Influence (forthcoming). Abstract We show that priming consumers with products... View Details