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  • All HBS Web  (11,144)
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  • All HBS Web  (11,144)
    • People  (39)
    • News  (2,627)
    • Research  (6,831)
    • Events  (18)
    • Multimedia  (72)
  • Faculty Publications  (4,680)
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  • December 2012 (Revised September 2022)
  • Case

BabbaCo

By: Jeffrey J. Bussgang and Gaurav Jain
Having just raised a Series B financing, the case protagonist is faced with a tough decision: should she "step on the gas" and scale the customer base, or continue focusing on fine-tuning the product and business model. The case describes the various marketing channels... View Details
Keywords: Subscription; Marketing; Scaling; Product-market Fit; Online Marketing; Customers; Decisions; Expansion; Marketing Channels; Business Startups; Growth and Development Strategy; Digital Marketing; Marketing Strategy
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Bussgang, Jeffrey J., and Gaurav Jain. "BabbaCo." Harvard Business School Case 813-107, December 2012. (Revised September 2022.)
  • 25 Apr 2023
  • Cold Call Podcast

Using Design Thinking to Invent a Low-Cost Prosthesis for Land Mine Victims

Keywords: Re: Srikant M. Datar; Health; Medical Devices & Supplies
  • Web

Ways to Give Today - Alumni

support the Scholarship Fund or HBS. PLANNED GIVING By using different assets and planned giving strategies, you can support HBS and fulfill your financial goals. Learn More FAQ What is the School’s Federal... View Details
  • 20 Jul 2022
  • News

Wired to be Inspired

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Professor Ranjay Gulati, whose research looks at how the most resilient companies approach growth and profitability, chaired the Advanced View Details
Keywords: Management of Companies and Enterprises; Management of Companies and Enterprises
  • 21 Sep 2022
  • Research & Ideas

You Don’t Have to Quit Your Job to Find More Meaning in Life

insights in particular: Employees and managers can disagree on impact. Although employees and managers may both think the impact View Details
Keywords: by Shalene Gupta
  • 07 Jul 2011
  • What Do You Think?

So We Adapt. What’s the Downside?

many things are interconnected, it is harder and harder to explain why things, including success, happen. He asks why success in fact is no insurance against subsequent failure, as all writers about individual View Details
Keywords: by Jim Heskett
  • 2022
  • Article

Which Corporate ESG News Does the Market React To?

By: George Serafeim and Aaron Yoon
Using a dataset that classifies firm-level ESG news as positive and negative, we examine how stock prices react to different types of ESG news. We analyze 111,020 firm-day observations for 3,126 companies and find that prices react only to issues identified as... View Details
Keywords: ESG; ESG (Environmental, Social, Governance) Performance; ESG Ratings; Social Capital; Environment; Sustainability; CSR; Stock Price; Stock Market Expectations; Materiality; Market Reaction; Environmental Sustainability; Governance; Social Issues; Performance; News
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Serafeim, George, and Aaron Yoon. "Which Corporate ESG News Does the Market React To?" Financial Analysts Journal 78, no. 1 (2022): 59–78.
  • September 2010 (Revised May 2011)
  • Case

Leadership in Corporate Reporting Policy at Tata Steel

By: Karthik Ramanna and Rachna Tahilyani
The case describes the challenges faced by Tata Steel, India's largest private sector steel company, as it transitions from Indian GAAP to IFRS. It first describes those challenges in the context of the institutional voids that make IFRS adoption difficult in India.... View Details
Keywords: Financial Reporting; International Accounting; Multinational Firms and Management; Policy; Leadership; Emerging Markets; Standards; Organizational Change and Adaptation; Steel Industry; India
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Ramanna, Karthik, and Rachna Tahilyani. "Leadership in Corporate Reporting Policy at Tata Steel." Harvard Business School Case 111-028, September 2010. (Revised May 2011.)
  • Web

MBA Experience - Leadership

examines the legal, ethical, and economic responsibilities of corporate leaders. It also teaches students about management and governance systems... View Details
  • 19 Mar 2006
  • Research & Ideas

Unlocking Your Investment Capital

Many companies can double or even triple their capacity to invest in strategic assets and competencies by properly managing their "risk balance sheet," argues Harvard... View Details
Keywords: by Ann Cullen; Financial Services
  • 28 Feb 2018
  • Sharpening Your Skills

Master the Team Meeting

have ownership in a topic, the more engaged they’ll be. The team’s leader should not speak more than one-third of the time throughout the meeting. Other than updating the team about broad company topics,... View Details
Keywords: by Julia Austin
  • Web

Research - Global

Research September 2025 Article Journal of Development Economics Using Satellites and Phones to Evaluate and Promote Agricultural Technology Adoption: Evidence from Smallholder... View Details
  • February 1999
  • Case

Lifeline Systems, Inc. (B)

By: H. Kent Bowen and Marilyn Matis
In 1997, Lifeline Systems continues to grow its service business to $32 million, 56% of the company's total revenues. More local hospital Lifeline programs turn over their monitoring service to Lifeline Central, expanding the company's subscriber base by 30%. The... View Details
Keywords: Health Care and Treatment; Information Technology; Expansion; Cost Management; Growth and Development Strategy; Partners and Partnerships; Change; Customer Relationship Management; Service Operations; Age; Investment; Health Industry; Technology Industry; Cambridge; Boston
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Bowen, H. Kent, and Marilyn Matis. "Lifeline Systems, Inc. (B)." Harvard Business School Case 699-038, February 1999.
  • 18 Oct 2023
  • News

Spreading the Words

Shafiq Khan (MBA 1982) loves to solve problems. It’s what attracted him to the case study method at HBS and, after graduation, to consulting at Booz, Allen & Hamilton. Then, at United Airlines, Khan encountered another challenge: The company was spending one-sixth of... View Details
Keywords: April White
  • 01 Mar 2003
  • News

All in a Day's Work

for a small organization that is growing quickly and needs new systems and management tools,” says Oakes. “And it’s important that whatever changes are made don’t take away... View Details
Keywords: Julia Hanna; Boston Community Capital; Samsung; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises
  • February 2008 (Revised December 2011)
  • Case

Sealed Air China

By: Regina Abrami, William C. Kirby, F. Warren McFarlan and Tracy Yuen Manty
With a 10-year history of doing business in China, Sealed Air was now betting on the country to help propel its growth as a global company. The company identified China as one of the initial investments in the company's Global Manufacturing Strategy that aimed to... View Details
Keywords: Investment Return; Multinational Firms and Management; Growth and Development Strategy; Production; Manufacturing Industry; Shanghai
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Abrami, Regina, William C. Kirby, F. Warren McFarlan, and Tracy Yuen Manty. "Sealed Air China." Harvard Business School Case 308-051, February 2008. (Revised December 2011.)
  • September 2019
  • Supplement

Keroche (B): Considering Entry into the Kenyan Beer Market

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the situation of the Kenyan alcoholic drinks producer Keroche in July 2004, when co-founder Tabitha Karanja was debating whether to enter the Kenyan beer market. Doing so would mean direct competition with the multinational EABL in an industry and... View Details
Keywords: Keroche; Alcohol; Alcoholic Drinks; Alcoholic Beverages; Beverages; Drinks; Wine Industry; Wine; Fortified Wine; Viena; Beer; Beer Market; Manufacturing; Production Capacity; Capacity; Growth; Regulated; Unregulated; Informal; Informal Market; Regulation; Illicit; Illegal; Substandard; Dangerous; Shutdown; Factory; Safe; Affordable; Low-income Consumers; Business Growth and Maturation; Business Startups; Production; Investment; Safety; Quality; Small Business; Family Business; Crime and Corruption; Customer Focus and Relationships; Decisions; Income; Demographics; Geographic Scope; Geographic Location; Goods and Commodities; Government Legislation; Growth and Development; Business History; Lawsuits and Litigation; Laws and Statutes; Lawfulness; Goals and Objectives; Consumer Behavior; Market Entry and Exit; Problems and Challenges; Social Issues; Poverty; Strategy; Competition; Entrepreneurship; Marketing; Food and Beverage Industry; Food and Beverage Industry; Kenya; Nairobi; Africa
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Casadesus-Masanell, Ramon, and Pippa Tubman Armerding. "Keroche (B): Considering Entry into the Kenyan Beer Market." Harvard Business School Supplement 720-391, September 2019.
  • Web

Winners & Runners-Up | New Venture Competition

with a new business model. Social Enterprise Track, 2008 Diagnostics-for-All Hayat Sindi Roozbeh Ghaffari Carol Waghorne Gilbert Tang, HBS Jon Puz, HBS Krishna Yeshwant, HBS Social Enterprise Track Winner... View Details
  • 30 Oct 2014
  • Blog Post

Alumni: Where are they now? Featuring Robert Leke...

younger members of the team. I hope to one day help in building this investment firm into one which is known for its hands-on management approach, patient capital and deep... View Details
Keywords: Consumer Products / Retail
  • November 2024
  • Case

Polish Agro: Where Do We Grow From Here?

By: Willy C. Shih, Lena Duchene and Daniela Beyersdorfer
By July 2024, Polish Agro had grown into one of Poland’s fastest-growing agribusinesses, with €230 million in revenue, 82 employees, and operations across Northern Poland. The company supported farmers with essential agricultural inputs like fertilizers and seeds,... View Details
Keywords: Plant-Based Agribusiness; Distribution; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Climate Change; Environmental Regulation; Profit; Trade; Digital Strategy; Innovation Strategy; Crisis Management; Growth and Development Strategy; Resource Allocation; Advertising; Brands and Branding; E-commerce; Business and Community Relations; Networks; Adaptation; Adoption; Competitive Advantage; Business Model; Health Pandemics; War; Agriculture and Agribusiness Industry; Europe; Poland
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Shih, Willy C., Lena Duchene, and Daniela Beyersdorfer. "Polish Agro: Where Do We Grow from Here?" Harvard Business School Case 625-061, November 2024.
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