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      • February 2016 (Revised September 2020)
      • Case

      T-Mobile in 2013: The Un-Carrier

      By: John Beshears, Francesca Gino, Jonathan Lee and Sean (Yixiang) Wang
      By 2013, the U.S. wireless industry was in the midst of a costly transition. As consumers began to embrace more sophisticated mobile devices, the industry's four main players spent heavily to improve their infrastructures for providing reliable high-speed data... View Details
      Keywords: Business Model; Organizational Change and Adaptation; Product Positioning; Competition; Wireless Technology; Telecommunications Industry; United States
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      Beshears, John, Francesca Gino, Jonathan Lee, and Sean (Yixiang) Wang. "T-Mobile in 2013: The Un-Carrier." Harvard Business School Case 916-043, February 2016. (Revised September 2020.)
      • January 2016
      • Teaching Note

      Take-Two Interactive Software, Inc.

      By: Sunil Gupta and Margaret Rodriguez
      In September 2010, Take-Two Interactive Software, Inc. (T2) reported an unexpectedly high third quarter profit of $5.92 million, driven largely by the success of its video game, Red Dead Redemption (which sold over 6.9 million copies since launching in May). Red Dead... View Details
      Keywords: Mergers and Acquisitions; Business Model; Leadership Style; Marketing; Competitive Strategy; Entertainment and Recreation Industry
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      Gupta, Sunil, and Margaret Rodriguez. "Take-Two Interactive Software, Inc." Harvard Business School Teaching Note 516-070, January 2016.
      • January 2016 (Revised December 2024)
      • Case

      Airbus Versus Boeing (A)

      By: Ramon Casadesus-Masanell
      Looks at the development of the competitive actions between Airbus and Boeing from 1992 to 2006. Begins with the question of whether Airbus and Boeing should collaborate on the development of a VLCT (Very Large Commercial Transport) or whether Airbus should develop... View Details
      Keywords: Business Model; Decision Choices and Conditions; Competition; Cooperation; Strategy; Air Transportation Industry
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      Casadesus-Masanell, Ramon. "Airbus Versus Boeing (A)." Harvard Business School Case 716-436, January 2016. (Revised December 2024.)
      • January 2016 (Revised July 2017)
      • Case

      HourlyNerd

      By: Jill Avery and Joseph Fuller
      HourlyNerd, a two-sided marketplace platform for matching freelance consultants with small companies looking for help, struggles to define a growth plan for the future. The company, started as a class project in HBS' FIELD 3 course, is assessing three growth paths:... View Details
      Keywords: Startup; Lean Startup; Two Sided Markets; Entrepreneurship; Strategy; Business Startups; Venture Capital; Consulting Industry; United States
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      Avery, Jill, and Joseph Fuller. "HourlyNerd." Harvard Business School Case 316-134, January 2016. (Revised July 2017.)
      • January 2016
      • Case

      TransDigm Inc.

      By: Eric Van den Steen, Kavita Mathews and Alon Galor
      Transdigm had been very successful with a PE-like business model: it acquired smaller producers of aircraft components and improved their profits, mainly by increasing efficiency and applying value pricing. By 2014, Transdigm had completed almost 50 acquisitions. Its... View Details
      Keywords: Strategy; Competitive Advantage; Price; Competitive Strategy; Air Transportation Industry
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      Van den Steen, Eric, Kavita Mathews, and Alon Galor. "TransDigm Inc." Harvard Business School Case 716-443, January 2016.
      • January 2016 (Revised January 2019)
      • Case

      The Allergan Board Under Fire (A)

      By: Lynn S. Paine, Suraj Srinivasan, John C. Coates and David Lane
      In 2014, the Allergan Inc. board of directors received a surprise takeover offer from Valeant Pharmaceuticals in alliance with hedge fund activist Bill Ackman's Pershing Square Capital Management. In the unprecedented arrangement between an acquirer and a hedge fund... View Details
      Keywords: Allergan, Inc.; Valeant; Ackman; Pershing Square; Tender Offer; Activist Investors; Business Models; R&D; Board Of Directors; Securities Litigation; Acquisition Strategy; Takeover Defenses; Hedge Funds; Shareholder Rights; Proxy Contest; Shareholder Special Meetings; Legal Issues In Contested Takeovers; Governing and Advisory Boards; Mergers and Acquisitions; Corporate Governance; Management Teams; Business and Shareholder Relations; Pharmaceutical Industry
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      Paine, Lynn S., Suraj Srinivasan, John C. Coates, and David Lane. "The Allergan Board Under Fire (A)." Harvard Business School Case 316-010, January 2016. (Revised January 2019.)
      • January 2016 (Revised January 2019)
      • Supplement

      The Allergan Board Under Fire (B)

      By: Lynn S. Paine, Suraj Srinivasan, John C. Coates and David Lane
      In 2014, the Allergan Inc. board of directors received a surprise takeover offer from Valeant Pharmaceuticals in alliance with hedge fund activist Bill Ackman's Pershing Square Capital Management. In the unprecedented arrangement between an acquirer and a hedge fund... View Details
      Keywords: Allergan, Inc.; Valeant; Ackman; Pershing Square; Tender Offer; Activist Investors; Business Models; R&D; Board Of Directors; Securities Litigation; Acquisition Strategy; Takeover Defenses; Hedge Funds; Shareholder Rights; Proxy Contest; Shareholder Special Meetings; Legal Issues In Contested Takeovers; Corporate Governance; Investment Activism; Business and Stakeholder Relations; Business Model; Business and Shareholder Relations; Valuation; Pharmaceutical Industry
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      Paine, Lynn S., Suraj Srinivasan, John C. Coates, and David Lane. "The Allergan Board Under Fire (B)." Harvard Business School Supplement 316-029, January 2016. (Revised January 2019.)
      • Article

      Business Groups, Entrepreneurship and the Growth of the Koç Group in Turkey

      By: Geoffrey Jones and Asli M. Colpan
      This article examines the emergence and development of what became the largest business group in Turkey, the Koç Group. This venture was an important factor in the emergence of modern business enterprise in the new state of the Republic of Turkey from the 1920s. After... View Details
      Keywords: Entrepreneurship; Governance; History; Strategy; Auto Industry; Consumer Products Industry; Food and Beverage Industry; Manufacturing Industry; Service Industry; Turkey
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      Jones, Geoffrey, and Asli M. Colpan. "Business Groups, Entrepreneurship and the Growth of the Koç Group in Turkey." Special Issue on Business Groups around the World. Business History 58, no. 1 (2016): 69–88.
      • 2019
      • Working Paper

      Who Should Select New Employees, Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail Chain

      By: Carolyn Deller and Tatiana Sandino
      We examine how changing the allocation of hiring decision rights in a multiunit organization affects employee-firm match quality, contingent on a unit’s circumstances. Our research site, a US retail chain, switched from a decentralized hiring model (hiring by business... View Details
      Keywords: Control; Selection; Decentralization; Company Values; Retail Chains; Decision Making; Economics; Geography; Employees; Selection and Staffing; Organizational Design; Situation or Environment; Retail Industry
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      Deller, Carolyn, and Tatiana Sandino. "Who Should Select New Employees, Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail Chain." Harvard Business School Series in Accounting and Control, No. 16-088, January 2016. (Revised August 2019. Forthcoming in The Accounting Review.)
      • December 2015 (Revised February 2016)
      • Case

      Ocado

      By: José Alvarez, David E. Bell and Damien McLoughlin
      In 2015, U.K.-based Ocado was the world's largest pure player in the online home-delivery grocery business and was gaining a growing share of the highly competitive U.K. grocery market. Ocado had made heavy investments in technology, including a highly automated... View Details
      Keywords: Ocado; Grocery; Retail; Online Grocery; Supermarket; Delivery Models; Service Models; United Kingdom; Technology; Operations Management; Digital Platforms; Competition; Internet and the Web; Service Operations; Service Delivery; Supply Chain; Marketing; Retail Industry; Food and Beverage Industry; United Kingdom
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      Alvarez, José, David E. Bell, and Damien McLoughlin. "Ocado." Harvard Business School Case 516-059, December 2015. (Revised February 2016.)
      • November 2015
      • Exercise

      GenapSys Exercise - Introduction to Free Cash Flow Curves

      By: Shikhar Ghosh, Joseph B. Fuller and Christopher Payton
      Exercise to accompany "GenapSys: Business Models for the Genome" View Details
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      Ghosh, Shikhar, Joseph B. Fuller, and Christopher Payton. "GenapSys Exercise - Introduction to Free Cash Flow Curves." Harvard Business School Exercise 816-701, November 2015.
      • November 2015
      • Teaching Note

      GenapSys: Business Models for the Genome

      By: Joseph B. Fuller and Matthew G. Preble
      Teaching note to support "GenapSys: Business Models for the Genome." View Details
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      Fuller, Joseph B., and Matthew G. Preble. "GenapSys: Business Models for the Genome." Harvard Business School Teaching Note 816-035, November 2015.
      • November 2015 (Revised April 2018)
      • Case

      Flipkart (A): Transitioning to a Marketplace Model

      By: Das Narayandas, Sunil Gupta and Rachna Tahilyani
      In 2015, Sachin and Binny Bansal, co-founders of India’s largest e-commerce company, are wondering if it is time to move from a hybrid model to a full marketplace. While Amazon runs a hybrid model, Alibaba operates a marketplace. In addition, Flipkart has been losing... View Details
      Keywords: Marketplaces; Online Retail; Digital Platforms; Internet and the Web; Business Model; Growth and Development Strategy; Emerging Markets; E-commerce; Retail Industry; India
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      Narayandas, Das, Sunil Gupta, and Rachna Tahilyani. "Flipkart (A): Transitioning to a Marketplace Model." Harvard Business School Case 516-017, November 2015. (Revised April 2018.)
      • 2015
      • Chapter

      The Business Model: Nature and Benefits

      By: Ramon Casadesus-Masanell and John Heilbron
      This paper considers the nature of the business model and its strategic relevance to negotiations. We elaborate a substantive definition of the business model as decisions enforced by the authority of the firm; this definition enables the analysis of business models... View Details
      Keywords: Business Models; Value Capture; Value-Based Business Strategy; Ambivalent Value; Business Model; Value; Negotiation Deal
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      Casadesus-Masanell, Ramon, and John Heilbron. "The Business Model: Nature and Benefits." Chap. 1 in Business Models and Modelling. Vol. 33, edited by Charles Baden-Fuller and Vincent Mangematin. Advances in Strategic Management. Emerald Group Publishing, 2015.
      • November 2015 (Revised January 2017)
      • Case

      Uber: Changing the Way the World Moves

      By: Youngme Moon
      In 2015, Uber is building what may be the largest point-to-point transportation network of its kind; it is literally changing the way the world moves. But unlike traditional transportation logistics companies like FedEx, Uber has an incredibly lightweight... View Details
      Keywords: Service; Innovation; Pricing; Customer Loyalty; Uber; Taxi; Sharing Economy; On-demand Economy; Marketing; Operations; Strategy; Disruption; Customer Satisfaction; Transportation; Consumer Behavior
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      Moon, Youngme. "Uber: Changing the Way the World Moves." Harvard Business School Case 316-101, November 2015. (Revised January 2017.)
      • 2015
      • Other Teaching and Training Material

      Entrepreneurship Reading: Launching Global Ventures

      By: William R. Kerr
      Core Curriculum in Entrepreneurship is a series of Readings that cover fundamental course material in Entrepreneurship. Readings include Interactive Illustrations which help students master complex concepts quickly.
      Global ventures are those that weave... View Details
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      Kerr, William R. "Entrepreneurship Reading: Launching Global Ventures." Core Curriculum Readings Series. Harvard Business Publishing 5277, 2015.
      • October 2015
      • Article

      How Smart, Connected Products Are Transforming Companies

      By: Michael E. Porter and James E. Heppelmann
      The evolution of products into intelligent, connected devices is revolutionizing business. In a November 2014 article, "How Smart, Connected Products Are Transforming Competition," Harvard Business School professor Michael Porter and PTC president and CEO James... View Details
      Keywords: Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Structure; Operations; Business Strategy
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      Porter, Michael E., and James E. Heppelmann. "How Smart, Connected Products Are Transforming Companies." Harvard Business Review 93, no. 10 (October 2015): 97–114.
      • 2015
      • Book

      How the Internet Became Commercial: Innovation, Privatization, and the Birth of a New Network

      By: Shane Greenstein
      In less than a decade, the Internet went from being a series of loosely connected networks used by universities and the military to the powerful commercial engine it is today. This book describes how many of the key innovations that made this possible came from... View Details
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      Greenstein, Shane. How the Internet Became Commercial: Innovation, Privatization, and the Birth of a New Network. Princeton University Press, 2015.
      • Article

      The Social Contract Model of Corporate Purpose and Responsibility

      By: Nien-he Hsieh
      Of the many developments in business ethics that Thomas Donaldson has helped pioneer, one is the application of social contract theory to address questions about the responsibilities of business actors. In Corporations and Morality, Donaldson develops one of the... View Details
      Keywords: Corporate Social Responsibility and Impact
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      Hsieh, Nien-he. "The Social Contract Model of Corporate Purpose and Responsibility." Business Ethics Quarterly 25, no. 4 (October 2015): 433–460. (DOI: 10.1017/beq.2016.1.)
      • September 2015
      • Technical Note

      The On-Demand Economy

      By: Cynthia A. Montgomery, James Weber and Elizabeth Anne Watkins
      This note describes the emerging on-demand economy, also referred to as the sharing economy. The note highlights several companies including Uber and Airbnb that exemplify this new mode of competition, a model that threatens to disrupt traditional firms. Uber provides... View Details
      Keywords: Regulation; Reform; Disruption; Disruptive Innovation; Strategy; Technological Innovation; Labor; Employment; Working Conditions; Human Capital; Rights; Organizational Design; Social and Collaborative Networks; Service Industry
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      Montgomery, Cynthia A., James Weber, and Elizabeth Anne Watkins. "The On-Demand Economy." Harvard Business School Technical Note 716-405, September 2015.
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