Publications

Apr 12 2017
Testimonial

Seeing a Problem Through Many Filters

April 2019 (Revised February 2020)
Case

Ripple: The Business of Crypto

By: David B. Yoffie and George Gonzalez

The case explores Ripple CEO Brad Garlinghouse’s mission to disrupt the global payments industry by leveraging the cryptocurrency XRP. Students will learn about Bitcoin and the blockchain industry, as well as Ripple’s unique crypto business model. The case provides an... View Details

Keywords: Payment Systems; Cryptocurrency; Bitcoin; Blockchain; Fintech; Business Startups; Business Model; Disruption; Strategy; Banking Industry; Technology Industry

28 Feb 2023
Blog Post

Celebrating Socioeconomic Diversity and Inclusion at HBS (Part 1)

The week of February 27 to March 3 is the inaugural Socioeconomic Inclusion (SEI) Week. HBS will be participating in events that highlight and celebrate socioeconomic diversity and inclusion on campus. This week is a powerful reminder of the value of diverse View Details

Apr 13 2015
Testimonial

Creating Value as an Entrepreneur

Jan 09 2013
Testimonial

GMP: The Value of the Program

September 1992 (Revised August 2004)
Supplement

Martin Marietta: Managing Corporate Ethics (C2)

By: Lynn S. Paine

A jury must decide whether an employee, discharged for misusing company time and filling out false time cards for work on U.S. government contracts, has been wrongfully terminated. Designed to show how the human resource manager's perspective on employee discipline... View Details

Keywords: Ethics; Governance Compliance; Policy; Resignation and Termination; Perspective

March 2014 (Revised March 2018)
Case

Red Bull (A)

By: Eric Van den Steen and Carin-Isabel Knoop

Despite facing giants like Coke, Pepsi, and Budweiser—with obvious potential sources of competitive advantage—Red Bull had established itself as the U.S. market leader in energy drinks. By 2008, however, Red Bull's dominance was challenged as Monster drinks surpassed... View Details

Keywords: Judo Strategy; Judo Economics; Sustainable Competitive Advantage; Imitation; Strategy; Competitive Strategy; Competitive Advantage; Market Entry and Exit; Food and Beverage Industry; United States

Jun 09 2017
Testimonial

Preparing to Make the Leap

17 Nov 2023
Blog Post

HBS Veteran Spotlight: Rex Willis (MBA 2024)

School as an active-duty service member has been an immensely enriching experience, blending my military background with a dynamic academic environment. The school's emphasis on leadership and diverse perspectives has allowed me to... View Details

03 May 2024
Blog Post

From Harvard to Miss New Jersey: A Journey of Perseverance and Self-Belief

diversity. The warmth and inclusivity of my classmates and faculty encouraged an environment where diverse perspectives were not just valuable but essential in understanding global business dynamics. I initially thought the class would be... View Details

13 Oct 2017
Video

An Exclusive Look

June 2001 (Revised July 2001)
Case

Amazon.com in the Year 2000

By: Krishna G. Palepu and Jeremy Cott

An analyst's critique of Amazon's prospectus from the perspective of its bond holders. View Details

Keywords: Bonds; Accounting Audits; Financial Reporting; Governing and Advisory Boards; Internet and the Web; Forecasting and Prediction; Retail Industry

September 2010 (Revised November 2010)
Case

J.P. Morgan Private Bank: Risk Management during the Financial Crisis 2008-2009

By: Anette Mikes, Clayton S. Rose and Aldo Sesia

Mary Erdoes, the CEO of JP Morgan's asset management business, and three colleagues provide insights into risk management issues faced by the firm's private bank during the financial crisis in 2008–2009. The case provides perspective on the philosophy with which they... View Details

Keywords: Judgments; Financial Crisis; Globalized Firms and Management; Management Analysis, Tools, and Techniques; Risk Management; Mathematical Methods; Banking Industry; United States

July 2008 (Revised August 2008)
Background Note

Note on Compulsory Licensing

By: Robert C. Pozen

This note discusses the topic of compulsory licensing of patents from the perspective of U.S. and international law. View Details

Keywords: Cross-Cultural and Cross-Border Issues; Patents; Law; Rights; Business and Government Relations

Find at Harvard

January 2002
Background Note

Note on Business Model Analysis for the Entrepreneur

By: Richard G. Hamermesh, Paul W. Marshall and Taslim Pirmohamed

Describes the primary elements and defining characteristics of a company's business model from the perspective of an entrepreneur. Introduces several analytic techniques and provides illustrative examples of business models to support the analytic framework presented. View Details

Keywords: Business Model; Entrepreneurship; Framework; Mathematical Methods; Opportunities; Perspective

10 Apr 2023
Video

Career Journeys | Maggie Yang

September 2011 (Revised July 2019)
Background Note

Note on Neuromarketing

By: Uma R. Karmarkar

This note provides some general perspective on the neuromarketing field, with a discussion of both current practices and future directions. View Details

Keywords: Marketing; Technological Innovation