Publications

Find at Harvard

April 1998 (Revised January 2000)
Case

Pioneer Hi-Bred International, Inc.: Supply Management

By: Francis Aguilar, Paul Clark and Xin Xi He

This case depicts the supply-management practices--including planning, production, and distribution--at Pioneer Hi-Bred International, the world's leader in the genetically engineered hybrid crop-seed industry. Set in the context of a supply-management planning... View Details

Keywords: Plant-Based Agribusiness; Production; Distribution; Marketing Strategy; Customer Focus and Relationships; Logistics; Planning; Agriculture and Agribusiness Industry; Biotechnology Industry

August 2016 (Revised October 2016)
Case

Nirvana Vihar Rehabilitation Homes

By: Shawn Cole, Andreas Rotenberg and Thomas van den Aarssen

Kumar Builders (KUL) was finally nearing completion on the four luxury condominium towers that comprised the first phase of its bold vision for the redevelopment of more than 70 acres of prime real estate in downtown Pune, India. The Nirvana Hills development also... View Details

Keywords: Real Estate; Slum Redevelopment; Double Bottom Line; Economic Development; Partnerships; Partners and Partnerships; Development Economics; Urban Development; Business and Community Relations; Real Estate Industry; India

TeachingInterests

Strategy and Technology

By: Andy Wu

The Strategy and Technology elective course explores the unique aspects of creating effective strategies for technology-intensive businesses.

What strategies win in markets with network effects?
How can technology be... View Details

September 2024 (Revised March 2025)
Case

Epic: The Future of Health Information Technology

By: Regina E. Herzlinger and Brian L. Walker

How should the founder and leadership team of a health IT company with more than 45 years of market leadership prepare for the future, while navigating founder transitions and industry changes? Founded by Judy Faulkner in the late 1970s, Epic pioneered electronic... View Details

Keywords: Technological Innovation; Entrepreneurship; Health Care and Treatment; Private Ownership; Customer Focus and Relationships; Health Industry; Electronics Industry

July 2011 (Revised October 2011)
Case

Lady Gaga (A)

By: Anita Elberse and Michael Christensen

In September 2009, Troy Carter, manager of up-and-coming pop star Lady Gaga, has to decide on a new course of action now that his artist's planned co-headlining arena tour with hip-hop superstar Kanye West has been cancelled. Carter knows that continuing the tour, but... View Details

Keywords: Employee Relationship Management; Marketing Strategy; Product; Product Development; Business and Stakeholder Relations; Creativity; Music Industry

16 Sep 2015
Research & Ideas

Can Applied Economics Save Homeless Puppies?

matching system for New England, correcting public school choice programs in New York and Boston, and tackling markets for new medical residents, economists, and lawyers. That same year, Christine L. Exley and Elena Battles launched a... View Details

Keywords: by Carmen Nobel; Retail

Program

Senior Executive Leadership Program—India

greater leadership capacity, this intensive program empowers you to look critically at the business as a whole—and build and lead a high-performance organization. You will emerge better prepared to make the bold market moves that foster... View Details

January 2010
Case

Five and Six Dulles Station

By: Arthur I Segel

Cricket Real Estate Advisors needs to decide if they should invest in a proposed joint venture development with Buddy Holly & Associates. Holly is a successful northern Virginia office developer who plans to develop two buildings containing 232,750 rentable square... View Details

Keywords: Valuation; Joint Ventures; Markets; Accounting Audits; International Finance; Agreements and Arrangements; Change; Strategic Planning; Management Analysis, Tools, and Techniques; Financial Management; Real Estate Industry

24 Sep 2018
Blog Post

Working to Keep Pirates At-Bay: My Summer in Cyber Security

After spending three years working in consulting before coming to HBS, I knew I wanted to use my summer to expand beyond the world of Board of Directors advisory and multi-national company strategic planning and try something completely... View Details

Keywords: Entrepreneurship

December 2003 (Revised October 2006)
Case

Globalizing the Cost of Capital and Capital Budgeting at AES

By: Mihir A. Desai and Douglas Kurt Schillinger

With electricity generating businesses around the world, AES Corp. is seeking a methodology for calculating the cost of capital for its various businesses and potential projects. In the past, AES used the same cost of capital for all of its capital budgeting, but the... View Details

Keywords: International Finance; Risk Management; Globalized Firms and Management; Cost of Capital; Valuation; Emerging Markets; Foreign Direct Investment; Capital Budgeting; Energy Industry; South America

17 Jul 2023
Research & Ideas

Money Isn’t Everything: The Dos and Don’ts of Motivating Employees

In a post-pandemic business world of hybrid work and quiet quitting, companies must rethink how they motivate employees. Good incentive plans and reward structures require a careful analysis of a company’s objectives, culture, and... View Details

Keywords: by Avery Forman

December 2005 (Revised August 2006)
Case

Amgen Inc.'s Epogen--Commercializing the First Biotech Blockbuster Drug

By: Felix Oberholzer-Gee and Dennis A. Yao

Amgen Inc.'s Epogen was the first biotech blockbuster drug. Epogen helped prevent anemia, a condition that leads to severe fatigue, increased risk of cardiovascular disease, and even death. At the time, the market for Epogen, which included dialysis patients and... View Details

Keywords: Health Care and Treatment; Strategic Planning; Competition; Patents; Innovation and Invention; Pharmaceutical Industry; Biotechnology Industry; United States

March 2000
Background Note

Transfer Pricing

By: Robert S. Kaplan

Discusses use of market prices, negotiated prices, variable costs, dual rate, and full costs for transfer prices. View Details

Keywords: Fair Value Accounting; Cost Accounting; Price; Price Bubble; Negotiation; Cost Management; Cost of Capital; Financial Markets; Strategic Planning; Accounting Industry

05 Jul 2006
Research & Ideas

Reinventing the Dowdy Savings Bond

months. Marketing for the program was also eliminated. While all banks sell bonds, the $.50 to $.85 they earn for each transaction gives them little financial incentive to make the process easy for consumers. Finally, the Treasury's... View Details

Keywords: by Julia Hanna; Banking; Financial Services

February 2016 (Revised May 2016)
Case

Astroscale, Space Debris, and Earth's Orbital Commons

By: Matthew Weinzierl, Angela Acocella and Mayuka Yamazaki

An engineer and technology entrepreneur, Nobu Okada, had turned a mid-life crisis into a bold—some would say quixotic—quest to prevent a tragedy of the commons at the global scale. Namely, Okada believed the accumulation of debris in near-Earth orbital space posed a... View Details

Keywords: Market Entry and Exit; Global Range; Entrepreneurship; Crisis Management; Wastes and Waste Processing; Economics; Aerospace Industry

June 2009 (Revised December 2011)
Case

Colbún—Powering Chile

By: Forest L. Reinhardt, Gustavo A. Herrero and Sanjay Patnaik

This case is about Colbún, Chile's second largest electricity generator, which is facing significant uncertainty regarding the cost and availability of alternative energy sources. Problems with the contracted supply of natural gas and the volatility of oil prices,... View Details

Keywords: Non-Renewable Energy; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government Legislation; Organizational Change and Adaptation; Business and Government Relations; Climate Change; Business Strategy; Energy Industry; Chile

November 2007 (Revised March 2009)
Case

Allston: Brand vs. Architecture

By: Andre F. Perold, Arthur I Segel and Christopher M. Gordon

Harvard President Lawrence Summers had presided over the final interviews of world-renowned architects being considered for the science complex planned for Harvard's expanded campus in Allston. The selection process had absorbed nine months in 2005 and amplified the... View Details

Keywords: Decision Choices and Conditions; Brands and Branding; Design; Urban Development; Selection and Staffing; Construction Industry; Boston