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Show Results For
- All HBS Web
(2,692)
- People (3)
- News (529)
- Research (1,337)
- Events (12)
- Multimedia (235)
- Faculty Publications (1,050)
- 22 May 2024
- HBS Case
Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore
Businesses that dismiss TikTok as merely a platform for teenagers looking to create and consume cat and dance videos do so at their own peril. That’s the message of a Harvard Business School case study tracing the video-sharing app’s... View Details
- 01 Oct 2012
- Research & Ideas
Better by the Bundle?
research that culminated in their paper The Dynamic Effects of Bundling as a Product Strategy. Kumar and Derdenger studied the handheld video game market between 2001 and 2005, specifically Nintendo's Game Boy Advance and Game Boy Advance... View Details
Keywords: by Dina Gerdeman
- September 2014
- Supplement
USAA in the Digital World
By: Rajiv Lal
This video supplement to case 515-016 ("USAA in the Digital World") is five short videos in one product. Each video is mentioned in the case. View Details
Lal, Rajiv. "USAA in the Digital World." Harvard Business School Video Supplement 515-707, September 2014.
- February 2021
- Tutorial
What is AI?
By: Tsedal Neeley
This video explores the elements that constitute artificial intelligence (AI). From its mathematical basis to current advances in AI, this video introduces students to data, tools, and statistical models that make a computer 'intelligent.' Through an explanation of... View Details
- 02 Feb 2023
- Research & Ideas
Why We Still Need Twitter: How Social Media Holds Companies Accountable
could be used for good?’” One particular news story in 2017 caught their interest: After United Airlines forcibly removed a passenger from an overbooked plane to make room for crew members, videos passengers took of the man getting... View Details
- 05 Dec 2023
- Research & Ideas
Are Virtual Tours Still Worth It in Real Estate? Evidence from 75,000 Home Sales
Virtual tours helped propel homebuying through the height of COVID-19. But now that life is back to normal, new research finds these 3D tours don’t significantly boost sale prices and may even prolong a property’s time on the market. When factoring in the quality of... View Details
- 20 Aug 2021
- Video
Admissions Vlog - Phillip Jones
- October 2009 (Revised June 2010)
- Case
Hulu: An Evil Plot to Destroy the World?
By: Anita Elberse and Sunil Gupta
In July 2009, Jason Kilar, the chief executive officer of Hulu, is debating whether the online video aggregator should move away from a purely advertising-supported model, and whether it should participate in an industry-wide initiative to develop and test... View Details
Keywords: Advertising; Business Model; Television Entertainment; Distribution Channels; Service Operations; Internet and the Web; Motion Pictures and Video Industry; Motion Pictures and Video Industry
Elberse, Anita, and Sunil Gupta. "Hulu: An Evil Plot to Destroy the World?" Harvard Business School Case 510-005, October 2009. (Revised June 2010.)
- March 2019
- Article
Crime and Violence: Desensitization in Victims to Watching Criminal Events
By: Rafael Di Tella, Lucia Freira, Ramiro H. Gálvez, Ernesto Schargrodsky, Diego Shalom and Mariano Sigman
We study desensitization to crime in a lab experiment by showing footage of criminal acts to a group of subjects, some of whom have been previously victimized. We measure biological markers of stress and behavioral indices of cognitive control before and after treated... View Details
Keywords: Crime; Biological Markers; Experiment; Victimization; Desensitization; Crime and Corruption; Behavior
Di Tella, Rafael, Lucia Freira, Ramiro H. Gálvez, Ernesto Schargrodsky, Diego Shalom, and Mariano Sigman. "Crime and Violence: Desensitization in Victims to Watching Criminal Events." Journal of Economic Behavior & Organization 159 (March 2019): 613–625.
- May 2007 (Revised April 2009)
- Case
Netflix
By: Willy C. Shih, Stephen P. Kaufman and David Spinola
Reed Hastings founded Netflix with a vision to provide a home movie service that would do a better job satisfying customers than the traditional retail rental model. But as it encouraged challenges it underwent several major strategy shifts, ultimately developing a... View Details
Keywords: Business Model; Film Entertainment; Disruptive Innovation; Growth and Development Strategy; Distribution Channels; Service Delivery; Renting or Rental; Competitive Strategy; Motion Pictures and Video Industry
Shih, Willy C., Stephen P. Kaufman, and David Spinola. "Netflix." Harvard Business School Case 607-138, May 2007. (Revised April 2009.)
- 2012
- Case
Advanced Leadership Pathways: Shelly London and Ethics Education—'Strengthening Our Moral Compass'
By: Rosabeth Moss Kanter and Anne Arlinghaus
Shelly London and Ethics Education — 'Strengthening Our Moral Compass'
2009 AL Fellow
Following a successful career as a Senior Vice President, Vice President, and Chief Communications Officer at two large corporate companies, Shelly London set out to promote... View Details
Following a successful career as a Senior Vice President, Vice President, and Chief Communications Officer at two large corporate companies, Shelly London set out to promote... View Details
Keywords: Leadership Skills; Ethics Education; Initiatives; Morality; Moral Compass; Prima Facie; Grassroots Movement; Ethical Reasoning; Decision-making; Social Media; Media Relations; Family Dinner Project; Public Conversations Project; Laura Chasin; Computer Games; Video Games; Quandary; Organizational Structure; Infrastructure; Ethics; Education; Moral Sensibility; Behavior; Decision Making; Leadership; Innovation and Management; Education Industry; Service Industry; North and Central America
- June 2008
- Case
Threadless: The Business of Community (Instructor's Version)
By: Karim R. Lakhani and Zahra Kanji
The instructor version of Threadless includes the Threadless student version multimedia case as well as four additional videos that can be used to enhance class discussion. The first video presents community reaction to the proposal from the large retailer. The next... View Details
Lakhani, Karim R., and Zahra Kanji. "Threadless: The Business of Community (Instructor's Version)." Harvard Business School Multimedia/Video Case 608-719, June 2008.
- 29 Aug 2023
- Cold Call Podcast
As Social Networks Get More Competitive, Which Ones Will Survive?
- December 2020
- Supplement
The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship Case Supplement
By: Rohit Deshpandé
This case includes links to case supplement videos for students to view with the written case before class, and also supplement videos for faculty to use exclusively during class. View Details
Deshpandé, Rohit. "The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship Case Supplement." Harvard Business School Multimedia/Video Supplement 520-720, December 2020.
- Forthcoming
- Article
Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers
By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details
Keywords: Reputation; Mathematical Methods; Marketing Reference Programs; Social Media; Brands and Branding
Cheng, Mengjie, and Shunyuan Zhang. "Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers." Management Science (forthcoming). (Pre-published online October 18, 2024.)
- February 2010 (Revised October 2010)
- Case
YouTube: Time to Charge Users?
By: Anita Elberse and Sunil Gupta
In January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for Google, YouTube's parent company, to charge users seeking to upload content, as some analysts had suggested—and if so, who should be... View Details
Keywords: Digital Marketing; Business Model; Cost; Profit; Revenue; Consumer Behavior; Internet and the Web; Motion Pictures and Video Industry
Elberse, Anita, and Sunil Gupta. "YouTube: Time to Charge Users?" Harvard Business School Case 510-053, February 2010. (Revised October 2010.)
- September 2020
- Supplement
The Reinvention of Kodak (A) Case Supplement
By: Ryan Raffaelli
This case includes links to case supplement videos for students to view with the written case before class, and also supplement videos for faculty to use exclusively during class. View Details
Keywords: CEO; Leadership; Asset Management; Transformation; Organizational Change and Adaptation; Competitive Strategy
Raffaelli, Ryan. "The Reinvention of Kodak (A) Case Supplement." Harvard Business School Multimedia/Video Supplement 421-707, September 2020.
- February 2020
- Supplement
Coaching Makena Lane
By: Ethan Bernstein
Video Supplement for "Coaching Makena Lane," product number 418-031. Videos include a collection of ~3 minute animated videos of 5 celebrity coaches answering the same 2 questions participants are asked in the teaching plan: 1. How would you evaluate Makena Lane’s... View Details
Keywords: Executive Coaching; Leadership Style; Performance Evaluation; Personal Development and Career
Bernstein, Ethan. "Coaching Makena Lane." Harvard Business School Multimedia/Video Supplement 420-718, February 2020.
- 19 Dec 2023
- Blog Post
Answering Your Questions About the HBS MBA Application
finalize your applications in the next few weeks! We also encourage you to check out the FAQs webpage and our Pep Talk video series. Top 5 Questions We Get from Applicants 1. Does HBS have a preference between the GMAT and GRE? We do not... View Details