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  • 01 Jan 2004
  • News

  • 04 Mar 2014
  • HBS Seminar

Carey Morewedge, Tepper School of Business, Carnegie Mellon University

  • 25 Feb 2019
  • Research & Ideas

How Gender Stereotypes Kill a Woman’s Self-Confidence

predicting their own abilities, women had much less confidence in their scores on the tests they believed men had an advantage in. “Gender stereotypes determine people’s beliefs about themselves and others,” Coffman says. “If I take a... View Details
Keywords: by Dina Gerdeman
  • 25 Jan 2022
  • Research & Ideas

More Proof That Money Can Buy Happiness (or a Life with Less Stress)

think differently about even the everyday misfortunes that we all face. To test the relationship between cash and life satisfaction, Jachimowicz and his colleagues from the University of Southern California, Groningen University, and... View Details
Keywords: by Michael Blanding
  • Research Summary

Biform Games (with Harborne Stuart)

Real-world games often involve both structured and unstructured interaction. For the clearly delineated moves and countermoves in such games, a non-cooperative game model can be used. But for unstructured interaction, when the moves are more fluid and free-form, a... View Details
  • October 2021
  • Case

Sparking Growth at Consumer Reports

By: Christina Wallace
Consumer Reports (CR) is a nonprofit organization that traditionally provided independent testing and research on consumer goods. With the need to diversify its audience and revenue streams CR partnered with market research firm Spark No. 9 to identify potential... View Details
Keywords: Nonprofit Management; Innovation; Entrepreneurship; Marketing; Social Media; Innovation and Management; Nonprofit Organizations
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  • December 1996 (Revised July 2002)
  • Background Note

Note on Marketing and the Internet

By: John A. Deighton, Alison Berkley and John Barabino
The World Wide Web is new, a comprehensive marketing environment. It is a medium for direct marketing, for retailing and distribution, for the delivery of service and product elements, for marketing research, and even for posting and testing prices. This note explores... View Details
Keywords: Marketing; Internet and the Web; Digital Marketing
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  • June 2005
  • Article

Inflation, Openness, and Exchange Rate Regimes: The Quest for Short-Term Commitment

By: Laura Alfaro
This paper further tests Romer's (1993) extension of Kydland and Prescott's (1977) predictions for dynamic-inconsistency problems in open economies. In a panel data set of developed and developing countries from 1973 to 1998, I find that openness does not play a role... View Details
Keywords: Forecasting and Prediction; Economy; Currency Exchange Rate; Developing Countries and Economies; Inflation and Deflation
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  • April 2022
  • Teaching Note

CVS Health: Prescription for Transformation

By: Rosabeth Moss Kanter and Catarina Martinez
In 2021, new CEO Karen Lynch (named the most powerful woman in business) considered the next transformation phase for CVS Health (a Fortune 5 corporate giant). The 2018 acquisition of Aetna insurance brought her to the company as part of its long evolution from a... View Details
Keywords: Health; COVID-19 Pandemic; Primary Care; Leadership; Change Management; Women Executives; Retail; Pharmacy; Pharmacy Benefit Manager; Clinical Trials; Vaccination; Acquisition; Innovation and Invention; Transformation; Retail Industry; Pharmaceutical Industry; Health Industry; United States
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  • August 2017
  • Article

The First Deal: The Division of Founder Equity in New Ventures

By: Thomas F. Hellmann and Noam Wasserman
We examine the trade-off between efficiency and equality within the context of entrepreneurial founding teams. Using a formal theory where founders may have preferences over relative outcomes, we derive predictions about the antecedents and consequences of dividing... View Details
Keywords: Equality and Inequality; Entrepreneurship; Equity
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  • February 2016 (Revised June 2016)
  • Supplement

The Maggi Noodle Safety Crisis in India (B)

By: Karthik Ramanna and Radhika Kak
The local government in Delhi has ordered a ban on Nestlé's flagship product in India—Maggi Noodles, citing excessive lead content per government lab tests. Nestlé disputes the government tests, noting that internal and third-party tests show the product to be safe.... View Details
Keywords: Multinationals; Globalization; Regulation; Customer Relations; Business And Government; Safety; Leadership; Food; Multinational Firms and Management; Governance Compliance; Crisis Management; Customer Focus and Relationships; Business and Government Relations; Food and Beverage Industry; Delhi
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  • November 2013 (Revised August 2023)
  • Case

'These People are Fiduciaries...'

By: Lena G. Goldberg and Amy W. Schulman
The fiduciary duties of loyalty and care, the corporate opportunity doctrine and the business judgment rule are introduced in the context of three vignettes drawn from decided cases that explore: a classic test of loyalty when one partner elects to take advantage of an... View Details
Keywords: Fiduciaries; Fiduciary Duties; Management Practices and Processes; Ethics; Business Processes
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  • Research Summary

One aspect of my research is highly quantitative, based on the construction and analysis of psychometric instruments, and another relies on the qualitative data obtained from the interview process. I look upon both psychometric and interview-derived data in terms of a... View Details
  • July 2004 (Revised July 2005)
  • Case

Activision: The 'Kelly Slater's Pro Surfer' Project

By: Alan D. MacCormack, Enrico D"Angelo and Kerry Herman
Mike Ward, the producer in charge of developing the Kelly Slater's Pro Surfer game for Activision, must decide whether to launch the game in time for the 2002 Christmas season. Complicating his decision are the lukewarm response from consumers to TV test spots of the... View Details
Keywords: Games, Gaming, and Gambling; Product Development; Customer Satisfaction; Projects; Business or Company Management; Product Launch; Marketing Strategy; Decision Choices and Conditions; Industry Structures; Innovation Strategy; Entertainment and Recreation Industry; United States
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  • 27 Jan 2020
  • News

Food-Stamp Work Requirements Just Look Cruel

  • 05 Jul 2016
  • News

How to Turn Anxiety Into Excitement

  • Article

Physician-Induced Demand for Medical Care

By: Jerry R. Green
This paper addresses the theoretical models designed to ascertain the existence of a variable level of physicians' activity in shifting the demand of their patients. Two basic approaches are followed: equilibrium models of the demand for health care, and disequilibrium... View Details
Keywords: Physicians; Economic Equilibrium; Monopolistic Competition; Economic Competition; Medical Care
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  • 26 Feb 2020
  • News

Do Women And Men Have A Confidence Gap?

  • Program

Behavioral Economics—Virtual

think—and how altering the decision-making context can make an impact on their choices. In this virtual program, you will learn how to design and rigorously test a "choice architecture" that can help your managers make better decisions,... View Details
  • Web

Application Requirements - Doctoral

It should largely be your own work and you should be prepared to discuss the content and your contributions. It should be no more than 10 pages of text, plus references. GRE & GMAT All applicants are required to take either the General View Details