Media Relations - Publications - Faculty & Research

14 Nov 2007
First Look

First Look: November 14, 2007

sectors beyond the original bath soap category. The development causes the brand team to take a fresh look at the clichés of the beauty industry. The result is the controversial Real Beauty campaign. As the campaign unfolds, Unilever learns to use the Internet, and... View Details

Keywords: Martha Lagace

01 Feb 1997
News

Shaping the Future of Business: Entrepreneurial Evolution at HBS

Marketing; Entrepreneurship, Creativity, and Organization; Real Property Asset Management; Venture Capital and Private Equity; Entrepreneurship in the Social Sector; and Running and Growing the Small Company. Several related courses... View Details

Keywords: Nancy O. Perry and Susan Young; profiles by Garry Emmons

19 Sep 2017
First Look

First Look at New Research and Ideas, September 19

time, Imprimis was in the process of seeking FDA approval for a branded drug called Impracor. This process, already difficult, was further complicated by recent manufacturing issues. Meanwhile, the opportunity arose for Imprimis to purchase a technology View Details

Keywords: Sean Silverthorne

01 Dec 2019
News

John McArthur

admired his humbleness, personal touch, level of energy, and true interest in getting to know each of us. John loved Italy deeply and had many amazing stories to tell related to his Italian business and leisure experiences. Last time I... View Details

Keywords: Dean

18 Aug 2021
News

Alumni on the Black Lives Matter Movement

2020 prompted reflection on how we could expand Edwards' active community engagement to provide even more support for our employees and communities, particularly as it relates to social equity and justice," said Scott Ullem (MBA 1994),... View Details

01 Mar 2010
News

Money Matters

are common in the United States, “no other company in India is working on this model, and it represents a huge channel innovation,” he explains. To hone iTrust’s credentials as a thought leader in financial advice, the firm quickly developed a formidable View Details

Keywords: Roger Thompson; Finance

25 Mar 2014
First Look

First Look: March 25

research? Purchase this case: http://hbr.org/product/Nivea--A-/an/614042-PDF-ENG Harvard Business School Case 614-043 Nivea (B) This supplementary case follows up on an innovative R&D approach by Beiersdorf, a skin care and cosmetics company. The case View Details

Keywords: Sean Silverthorne

29 Sep 2009
First Look

First Look: September 29

than gains psychologically. To reduce this harmful consequence of loss aversion, we propose a new type of policy-bundling technique in which related bills that have both costs and benefits are combined. Using a laboratory study, we... View Details

Keywords: Martha Lagace

09 Nov 2006
Research & Ideas

Andy Grove: A Biographer’s Tale

Podcast with: Richard TedlowInterviewer: James AisnerRunning Time: 29 min., 09 sec.Transcript My name is Jim Aisner and I am Director of Media Relations at Harvard Business School. This is the first in a... View Details

Keywords: by Sean Silverthorne; Computer

01 Dec 2012
News

From Where We Stand

Related Links The Accidental Pioneers 50 Years & Counting Celebrating the Women of HBS W50 Summit Event A Daring Experiment exhibit Women's Student Association 2013 Dynamic Women in Business Conference Women at HBS: Events, Projects, and... View Details

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

people to donate directly to the organizations fighting COVID on-ground in India in return offering consultations related to the MBA journey, including assisting with GMAT/GRE prep, school selection, application planning, and essay... View Details

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