Publications

January 2018 (Revised March 2019)
Teaching Note

Jumia Nigeria: from Retail to Marketplace (A) and (B)

By: Ramon Casadesus-Masanell and Karen Elterman

Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details

Keywords: Retail; Marketplace; Inventory; Ecommerce; Funding; Business Ecosystems; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; E-commerce; Retail Industry; India; Nigeria; Africa

01 Jun 2000
News

HBS Business Plan Contestants Pin Their Hopes on the Internet

with the right investors," advised Burgstone. Satchu added, "Choose a business model you can be passionate about 24/7, then focus on the product and listen to the customer." View Details

November, 2022
Article

Role of Context in Knowledge Flows: Host Country versus Headquarters as Sources of MNC Subsidiary Knowledge Inheritance

By: Mike Horia Teodorescu, Prithwiraj Choudhury and Tarun Khanna

We respond to calls in the strategy and international business literature for elucidating how multinational subsidiaries develop contextual intelligence in host countries and how they use the local context as a source of valuable opportunities for learning. Applying... View Details

Keywords: MNCs; Knowledge Flows; Innovation; Gravity Model; Absorptive Capacity; Multinational Firms and Management; Business Subsidiaries; Knowledge Management; Business Headquarters; Innovation and Invention

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The Ownership Project | Institute for Business in Global Society

co-founder of The Ownership Project Nien-hê Hsieh takes a comprehensive look at ownership structures beyond conventional private equity and public markets, exploring innovative models that could reshape View Details

March 2024 (Revised March 2025)
Background Note

Physical Climate Risk

By: Michael W. Toffel, Spencer Glendon and Alison Smart

This note describes how managers can identify and manage their company’s physical climate risks, which can increase their operations and supply chain costs and risks, and affect demand for their goods and services. Can be paired with the video “Preparing business... View Details

Keywords: Resilience; Maps; Climate Risk; Climate Impact; Modeling And Analysis; Climate Change; Risk Management; Demand and Consumers; Supply Chain; Organizational Change and Adaptation; Disruption

24 Apr 2014
News

Passing on knowledge at a new business program in Switzerland

Bob Gebhardt (MBA 1973) is following a long career in international business by helping to launch a business school program in Switzerland modeled after his experience at... View Details

Web

Business at the Base of the Pyramid - Course Catalog

HBS Course Catalog Business at the Base of the Pyramid Course Number 1908 Associate Professor Benjamin N. Roth Associate Professor Natalia Rigol Spring; Q3Q4; 3.0 credits 27 Sessions Exam Overview Between a well-served top of the... View Details

September 2016 (Revised March 2017)
Module Note

Strategy Execution Module 3: Using Information for Performance Measurement and Control

By: Robert Simons

This module reading explains how managers use information to control critical business processes and outcomes. The analysis begins by illustrating how managers use information to communicate goals and track performance. Then the focus turns to the choices that managers... View Details

Keywords: Management Control Systems; Implementing Strategy; Strategy Execution; Organization Process; Feedback Model; Innovation; Uses Of Information; Big Data; Benchmarking; Decision Making; Information; Performance Evaluation; Analytics and Data Science

January 2020 (Revised December 2024)
Case

Governing PG&E

By: Lynn S. Paine and Will Hurwitz

The five commissioners of the California Public Utilities Commission (CPUC) listened intently at a public forum in April 2019 as PG&E Corporation’s out-going chairman Richard Kelly described the company’s proposed new board. PG&E, which provided electricity and natural... View Details

Web

A Life’s Work | Social Enterprise | Harvard Business School

Chertavian, who also sits on the Social Enterprise Initiative’s Advisory Board. “Our country needs to embrace the fact that if we’re going to have a globally competitive economy, we must engage every one of our citizens.” In other words, Year Up’s View Details

June 2016
Teaching Note

HubSpot: Lower Churn through Greater CHI

By: Jill Avery, Asis Martinez Jerez and Thomas Steenburgh

HubSpot, a web marketing startup selling inbound marketing software to small- and medium-sized businesses, is under pressure from its venture capital partners to rapidly acquire new customers and to maintain a low level of customer churn. The B2B SaaS company is in the... View Details

Keywords: CRM; Customer Acquisition; Customer Retention; Churn Management; SaaS Business Models; Customer Lifetime Value; Venture Capital; Startup; Software; Monitoring And Control; Marketing; Customer Relationship Management; Marketing Strategy; Accounting; Technology Industry; United States

Web

An Emerging Entrepreneur | Social Enterprise | Harvard Business School

validating the model before closing the initial investment round, after which he hopes to scale quickly, with the goal of serving 10,000 students in five years. Reflecting on his time at HBS, Bichara cites the case method’s impact in... View Details

July 2012 (Revised July 2014)
Case

Warby Parker: Vision of a 'Good' Fashion Brand

By: Christopher Marquis and Laura Velez Villa

In its third year of existence and poised to double its workforce, Warby Parker attributed its success to an innovative approach in the eyewear industry and to the company culture that supported it. With a mission combining social and business goals, the company had... View Details

Keywords: Entrepreneurship; Innovation; Business And Society; Social Responsiblity; Organizational Behavior; Social Entrepreneurship; Growth Management; Corporate Social Responsibility and Impact; Brands and Branding; Organizational Culture; Marketing Strategy; Innovation and Invention; Apparel and Accessories Industry; Health Industry; United States

Article

Pattern Detection in the Activation Space for Identifying Synthesized Content

By: Celia Cintas, Skyler Speakman, Girmaw Abebe Tadesse, Victor Akinwande, Edward McFowland III and Komminist Weldemariam

Generative Adversarial Networks (GANs) have recently achieved unprecedented success in photo-realistic image synthesis from low-dimensional random noise. The ability to synthesize high-quality content at a large scale brings potential risks as the generated samples may... View Details

Keywords: Subset Scanning; Generative Models; Synthetic Content Detection

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Global Leadership Roundtables | Institute for Business in Global Society

models and cases that advance our intellectual agenda. Join us as we work together to shape a future where business plays a critical role in solving global challenges. Explore Insights from Past Roundtables... View Details

March 2013
Supplement

Equitas Microfinance (B): Response to the Andhra Pradesh Crisis

By: V.G. Narayanan, V. Kasturi Rangan and Vidhya Muthuram

Keywords: Business Model; For-profit Firms; Microfinance; Growth And Development Strategy; Corporate Social Responsibility And Impact; Financial Services Industry; Social Enterprise; India