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  • All HBS Web  (10,827)
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    • Events  (48)
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  • February 2003 (Revised February 2003)
  • Exercise

McDonald's: Super-Sized Troubles (A)

This case is one of two cases that describe the situation and poor performance at McDonald's Corp. in early 2003. This exercise instructs students to employ an unstructured brainstorming process to develop strategic options for McDonald's. View Details
Keywords: Competitive Strategy; Decision Making; Retail Industry; Food and Beverage Industry
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"McDonald's: Super-Sized Troubles (A)." Harvard Business School Exercise 303-098, February 2003. (Revised February 2003.)
  • January 2000 (Revised October 2001)
  • Case

Security Capital Pacific Trust: A Case for Branding

A real estate operations and investment trust is considering whether it should pursue branding as a strategic investment. Through interpretation of case data and video from focus groups, students deduce the consumer (cognitive, psychological, and economic),... View Details
Keywords: Decision Making; Brands and Branding
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Fournier, Susan M., and Sarah S. Khetani. "Security Capital Pacific Trust: A Case for Branding." Harvard Business School Case 500-053, January 2000. (Revised October 2001.)
  • February 1982 (Revised June 1994)
  • Case

Boston Gas Co.: Winter 1980-81

By: Arthur Schleifer Jr.
Keywords: Negotiation; Forecasting and Prediction; Utilities Industry
Citation
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Schleifer, Arthur, Jr. "Boston Gas Co.: Winter 1980-81." Harvard Business School Case 182-196, February 1982. (Revised June 1994.)
  • 23 Jan 2015
  • News

Q&A: Tarun Khanna

  • 16 Nov 2020
  • News

Harvard Business School Will Move to Remote Instruction and Restrict On-Campus Activities as Virus Cases Surge

  • 07 Apr 2020
  • News

Bringing the Case Method Online

  • 13 May 2019
  • News

Making History More Relevant, One Case At A Time

  • 25 Sep 2018
  • News

Corporations of the World! Young Scientists Need You

  • 25 Apr 2017
  • News

Harvard Business School’s annual contest for entrepreneurs is a case study unto itself

    Eugene Holman

    Holman’s greatest contribution to the company came soon after his election as chairman, when he began negotiating for 30% of the stock of the Arabian-American Oil Company, enjoying special concessions for crude oil, production, and refining in the Middle East. His... View Details
    Keywords: Utilities & Energy
    • 06 Mar 2017
    • Research & Ideas

    Why Comparing Apples to Apples Online Leads To More Fruitful Sales

    Online, consumers are more likely to buy when a product grouping display contains like items. Source: Mik22 In online retail displays, items pictured next to your product may make or break a decision to buy that product, according to... View Details
    Keywords: by Dina Gerdeman; Retail; Advertising
    • 25 Apr 2012
    • What Do You Think?

    How Will the “Age of Big Data” Affect Management?

    Summing Up: Will Access To Big Data Further Enable Fact-based Decision Making Or Analysis Paralysis? "To T. S. Eliot's prescient words 'Where is the wisdom we have lost in knowledge? Where is the knowledge we have lost in information?' we... View Details
    Keywords: Re: James L. Heskett
    • September 2023
    • Supplement

    Super Quantum: Using Artificial Intelligence to Transform Asset Management (B)

    By: Feng Zhu and Kerry Herman
    Dr. Zhang, CEO of Super Quantum, an AI-driven hedge fund, is considering an investor’s request to withdraw their funds as the markets experience volatility. Should he pull the investor’s funds? View Details
    Keywords: Hedge Fund; Volatility; Decision Choices and Conditions; Asset Management; Investment Funds; Financial Services Industry
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    Zhu, Feng, and Kerry Herman. "Super Quantum: Using Artificial Intelligence to Transform Asset Management (B)." Harvard Business School Supplement 624-028, September 2023.
    • August 2022
    • Article

    The Bulletproof Glass Effect: Unintended Consequences of Privacy Notices

    By: Aaron R. Brough, David A. Norton, Shannon L. Sciarappa and Leslie K. John
    Drawing from a content analysis of publicly traded companies’ privacy notices, a survey of managers, a field study, and five online experiments, this research investigates how consumers respond to privacy notices. A privacy notice, by placing legally enforceable limits... View Details
    Keywords: Choice; Purchase Intent; Privacy; Privacy Notices; Warnings; Assurances; Information Disclosure; Trust; Consumer Behavior; Spending; Decisions; Information; Communication
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    Brough, Aaron R., David A. Norton, Shannon L. Sciarappa, and Leslie K. John. "The Bulletproof Glass Effect: Unintended Consequences of Privacy Notices." Journal of Marketing Research (JMR) 59, no. 4 (August 2022): 739–754.
    • July 2019
    • Teaching Note

    Miroglio Fashion

    By: Sunil Gupta
    Teaching Note for HBS Nos. 519-053, 519-070, and 519-072. View Details
    Keywords: Inventory Management; Demand Forecasting; Artificial Intelligence; Machine Learning; Forecasting and Prediction; Operations; Management; Decision Making; Marketing; AI and Machine Learning; Apparel and Accessories Industry; Fashion Industry
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    Gupta, Sunil. "Miroglio Fashion." Harvard Business School Teaching Note 520-007, July 2019.
    • August 2002 (Revised July 2003)
    • Case

    LAE Enterprises Corp.

    Jay Entrepreneur had to decide whether it was worth his time to plow through a 12-page term sheet for a Series A round of preferred stock prepared by HBS Investors, a well-established venture capital firm that did seed, early-round, and mezzanine financings. He could... View Details
    Keywords: Venture Capital; Contracts; Decision Choices and Conditions; Business Startups; Medical Devices and Supplies Industry
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    Bagley, Constance E. "LAE Enterprises Corp." Harvard Business School Case 803-025, August 2002. (Revised July 2003.)
    • 31 May 2023
    • News

    With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines

    • 30 Sep 2002
    • What Do You Think?

    Are Business Schools Really Important “Crucibles of Leadership?”

    Summing Up Crucibles of leadership are where you find them—or they find you. And business schools rarely create them, at least according to the respondents to the October column. Perry Miles put it most succinctly when he said, "A business school cannot and should... View Details
    Keywords: by James Heskett
    • October 1980 (Revised April 1981)
    • Background Note

    Structure of the U.S. Government Decision-Making Process

    By: J. Ronald Fox
    Keywords: Decision Making; Government and Politics; United States
    Citation
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    Fox, J. Ronald. "Structure of the U.S. Government Decision-Making Process." Harvard Business School Background Note 381-022, October 1980. (Revised April 1981.)
    • December 1978 (Revised November 1985)
    • Background Note

    Economic Cost-Benefit Analysis

    By: James E. Austin
    Keywords: Cost vs Benefits
    Citation
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    Austin, James E. "Economic Cost-Benefit Analysis." Harvard Business School Background Note 379-073, December 1978. (Revised November 1985.)
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