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  • 24 Oct 2017
  • First Look

First Look at New Research and Ideas, October 24, 2017

the operations literature that systematically analyze the impact of e-intermediaries are lacking. Our work fills this gap and answers practical questions regarding the responsible operations of e-intermediaries. Methodology: We develop an View Details
Keywords: Sean Silverthorne
  • 20 Nov 2019
  • Research & Ideas

It's No Joke: AI Beats Humans at Making You Laugh

purchasing other relevant products, from movies and books to clothes and food. Global spending on big data and business analytics is expected to increase 12 percent to $189 billion this year, and rise... View Details
Keywords: by Dina Gerdeman
  • May 2013
  • Case

Launching Krispy Natural: Cracking the Product Management Code

By: Frank V. Cespedes and Heather Beckham
Pemberton Products is a U.S. market leader in the cookie and bakery snacks segment of the sweet snack market. Looking to expand into the salty snack market, the company acquires Krispy Inc., a maker of salty snack crackers located in the southeastern U.S. To compete... View Details
Keywords: Analytics and Data Science; Competition; Organizational Culture; Management Teams; Brands and Branding; Expansion; Marketing Strategy; Product Launch; Acquisition; Food and Beverage Industry; Ohio; United States
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  • 01 Sep 2023
  • News

Alumni and Faculty Books

to the underlying belief structure. Kusin uses a broad range of analytic tools enhanced and supplemented by 20 years of data collection, polling, and anecdotes from the highest level of access to deconstruct... View Details
  • 01 Jan 2005
  • News

Joseph J. O'Donnell, MBA 1971

Founder, Chairman & CEO, Boston Culinary Group, Inc. Return to Alumni Achievement Awards main page EARLIER EDUCATION Harvard College, 1967 A.B., Government and Economics LIFELONG LESSON FROM HBS "The analytical process I learned at HBS... View Details
  • 26 Jun 2018
  • First Look

New Research and Ideas, June 26, 2018

but this article shows it has never been true historically. Using longitudinal data on individual firms from the nineteenth century onwards, it reveals evidence of how entrepreneurs and firms with multinational activity faced by market... View Details
Keywords: Dina Gerdeman
  • Web

Business Economics Online Course | HBS Online

business, CORe is a business fundamentals program that combines Business Analytics, Economics for Managers, and Financial Accounting with a final exam. 10-17 weeks, 8-15 hrs/week Apply by June 9 $2,650 Credential Business Analytics... View Details
  • 04 Apr 2018
  • Research & Ideas

Smart Cities are Complicated and Costly: Here's How to Build Them

Chombosan Much promotion of smart cities assumes that municipalities will take a proactive, top-down, technology-first approach to urban progress. Thus far, these initiatives look for some forward-thinking city official (or immensely deep-pocketed private investor) to... View Details
Keywords: by John Macomber; Construction; Green Technology
  • Web

Sustainable Investing Course | HBS Online

strategies, and techniques. The course content is well designed and helps investors get a basic understanding of what sustainable finance is, its challenges, the path forward, and its key players. Akanksha Davera Sustainable Investing Participant Gain frameworks and... View Details
  • 22 Aug 2005
  • Research & Ideas

The Hard Work of Failure Analysis

of an airliner. Hundreds of hours may go into gathering and analyzing data to sort out exactly what happened and what can be learned. Compare this kind of analysis to what takes place in most organizations after a failure. As noted above,... View Details
Keywords: by Amy Edmondson & Mark D. Cannon
  • Web

Privacy Policy & Legal Info | HBS Online

your request in our Support Portal . This Privacy Notice (“Notice”) explains the data privacy practices of Harvard Business School Online (“HBS Online”, "we”, “us”, or “our”) in connection with your use of online.hbs.edu or any other... View Details
  • 23 May 2012
  • Research & Ideas

Five Ways to Make Your Company More Innovative

data-driven, fact-based, analytical decision-making. The problem is that data are only available about the past. If you're trying to be innovative, and you have this data-driven mindset, you can't go... View Details
Keywords: by Garry Emmons, Julia Hanna & Roger Thompson
  • 02 May 2022
  • What Do You Think?

Can the Case Method Survive Another Hundred Years?

source of criticism from those preferring research based on large data bases of quantitative information and advanced analytic techniques. "It can be a living hell for some distinguished CEOs returning to... View Details
Keywords: by James Heskett; Education
  • 19 Dec 2017
  • First Look

New Research and Ideas, December 19, 2017

of big data. Rather than relying on artistic vision, Peck wanted the company to use the mining of big data obtained from Google Analytics and the company’s own sales and customer databases to select the next... View Details
Keywords: Carmen Nobel
  • 20 Oct 2003
  • Research & Ideas

Gaps in the Historical Record: Development of the Electronics Industry

Japan's Fujitsu; in 1996 they were two and a half times those of its largest competitors, Japan's Fujitsu and Hewlett-Packard. IBM had, of course, been the dominant enterprise in the data processing industry well before the coming of the... View Details
Keywords: by Alfred D. Chandler Jr.; Consumer Products
  • August 2023
  • Case

Beamery: Using Skills and AI to Modernize HR

By: Boris Groysberg, Alexis Lefort, Susan Pinckney and Carolina Bartunek
Unicorn human relationships startup Beamery evaluates it's growth versus depth strategy as its strategic partners and customers could become future competitors in a quickly changing AI based human resources and talent management industry View Details
Keywords: Acquisition; Business Growth and Maturation; Business Startups; Competency and Skills; Experience and Expertise; Talent and Talent Management; Customers; Nationality; Learning; Entrepreneurship; Employee Relationship Management; Recruitment; Retention; Selection and Staffing; Values and Beliefs; Cross-Cultural and Cross-Border Issues; Analytics and Data Science; Applications and Software; Disruptive Innovation; Technological Innovation; Job Offer; Job Search; Job Design and Levels; Employment; Human Capital; Europe; United Kingdom; United States
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  • 20 Oct 2011
  • Research & Ideas

Getting the Marketing Mix Right

to the effectiveness of their marketing instruments” Thomas J. Steenburgh, an associate professor in the Marketing Unit at Harvard Business School, has developed a new analytical tool that more accurately measures the effectiveness of... View Details
Keywords: by Dina Gerdeman
  • 04 Nov 2015
  • What Do You Think?

Why Does Gender Diversity Improve Financial Performance?

included those that “women have greater analytical skills and coordinate activities with much (greater) ease than men while upholding company values and strategy” (Mathews Daniel Kapito); “Having senior female leaders should lead to... View Details
Keywords: by James Heskett
  • 08 Aug 2017
  • First Look

First Look at Research and Ideas, August 8, 2017

the analytical tools Kentucky officials felt they needed to prepare for the Kentucky Derby, their biggest event of the year. What would she do about that? Eisnor had a challenge on her hands in Kentucky. And also in Jakarta. And Los... View Details
Keywords: Sean Silverthorne
  • 03 May 2010
  • Research & Ideas

What Is the Future of MBA Education?

initial interviews, however, we kept hearing the same concern: "Thank goodness you folks are doing this. All of us collectively need to take a hard look at the state of business education." Srikant Datar: With that prompting, we expanded our efforts. We collected... View Details
Keywords: by Martha Lagace; Education