Publications

January 2018
Case

Flying into the Future: HondaJet

By: Gary P. Pisano and Jesse Shulman

This cases examine Honda’s diversification into the light jet market. In 1985, Honda initiated a secret program to develop a small jet. Over the years, the program had many ups and downs (it was almost canceled several times). Then, a breakthrough in the configuration... View Details

Keywords: Diversification; Technological Innovation; Growth and Development Strategy; Innovation and Management; Air Transportation Industry

09 Nov 2022
In Practice

COP27: What Can Business Leaders Do to Fight Climate Change Now?

The US government’s newly passed Inflation Reduction Act will direct $370 billion toward advancing renewal energy and reducing greenhouse gas emissions—the country's largest investment in fighting climate change so far. As business and government leaders around the... View Details

Keywords: by Lynn Schenk and Danielle Kost

March 2013
Article

Misvaluing Innovation

By: Lauren Cohen, Karl Diether and Christopher Malloy

We demonstrate that a firm's ability to innovate is predictable, persistent, and relatively simple to compute, and yet the stock market ignores the implications of past successes when valuing future innovation. We show that two firms that invest the exact same in... View Details

Keywords: Innovation; Return Predictability; R＆D; Information; Forecasting and Prediction; Research and Development; Innovation and Invention

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06 Oct 2020
Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

relentlessly communicate, communicate, communicate. This is to avoid rumors developing that muddy the waters. Collaboration. This is a time for you to call on the resources, the capabilities of all of your employees, all of your team... View Details

Keywords: by Sean Silverthorne

01 Jun 2007
What Do You Think?

How Should Pay Be Linked to Performance?

or she did a good job." Ashok Malhotra favors "reasonable incentives for short-term performance" and "higher incentives for long-term performance." The rationale, as Mark Evans explains, is that "a CEO must View Details

Keywords: by Jim Heskett

24 Apr 2023
HBS Case

What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks

Legalization turned cannabis into a multibillion-dollar industry seemingly overnight, but this hot new market has had more—and more unusual—growing pains than most. Many experts predict significant market expansion ahead as more states legalize medical and recreational... View Details

Keywords: by Jay Fitzgerald; Consumer Products; Food & Beverage

22 Sep 2023
News

Capital Connection

Vernon Beckford (MBA 2013) saw the gap almost immediately. From the beginning of his career in commercial real estate finance—first at Credit Suisse and then later at CW Capital and Global Atlantic Financial Group—Beckford observed Wall Street’s obsession with... View Details

Keywords: Margie Kelley; Real Estate

Web

Fostering Innovation in Life Sciences - Health Care

the vibrant entrepreneurial community at Harvard. GETTING LIFE-SAVING DRUGS TO MARKET is a research focus for Professor Amitabh Chandra . He examines the unique effects that economics and market factors have on the development of... View Details

06 Aug 2015
Blog Post

What I Was Not Expecting: Rerouting Towards My Passion at HBS

The first thing most people think of when they hear “Harvard Business School” is most certainly not “arts” or “music”. I mean, that’s what music school is for, right? To be honest, when I decided to apply to business school, continuing to View Details

Keywords: Entertainment / Media / Sports

October 2021 (Revised May 2023)
Case

Engine No.1: An Impact Investing Firm Engages with ExxonMobil

By: Mark Kramer, Shawn Cole, Vikram S. Gandhi and T. Robert Zochowski

ExxonMobil, the world's fifth largest source of carbon emissions, remained committed to aggressively expanding its oil & gas business despite global warming. During the COVID pandemic this strategy resulted in massive losses as the price and demand for oil declined. ... View Details

Keywords: Carbon Emissions; Global Warming; Impact Investment Funds; Hedge Fund Activism; Leadership Development; Business Model; Renewable Energy; Resource Allocation; Decision Choices and Conditions; Governing and Advisory Boards

July 2020 (Revised January 2021)
Case

Rosalind Fox at John Deere

By: Anthony Mayo and Olivia Hull

Rosalind Fox, the factory manager at John Deere’s Des Moines, Iowa plant, has improved the financial standing of the factory in the three years she’s been at its helm. But employee engagement scores—which measured employees’ satisfaction with working conditions and... View Details

November 2010 (Revised January 2012)
Case

CNOOC: Building a World-Class Energy Company

By: Joseph L. Bower, Nancy Hua Dai and Michael Shih-ta Chen

Fu Chengyu is the fifth CEO to lead China National Offshore Oil Company - an SOE founded in 1982 to exploit Chinese offshore deposits. In 2010 he is trying to decide how to drive further growth in a company that has grown 556 times in less than 30 years, with profits... View Details

Keywords: Talent and Talent Management; Leadership Development; Growth and Development Strategy; Resource Allocation; Organizational Culture; State Ownership; Competitive Strategy; Energy Industry; China

October 2018
Case

Recipe for Success: Growth and Evolution at Cafe Cupcake

By: Anthony Mayo and Heather Beckham

Café Cupcake (CC) is a fast-casual restaurant chain that offers artisan cupcakes and light fare throughout the southeastern United States and Texas. This case chronicles the growth and evolution of Café Cupcake. It also considers the specific human resource challenges... View Details

Keywords: Growth and Development Strategy; Human Resources; Management; Organizational Change and Adaptation; Organizational Culture; Food and Beverage Industry

10 Oct 2023
Blog Post

Policy Drivers for Environmental Justice: What Businesses Need to Know

EJ, business, and policy. First, this paper will develop clear definitions for this and related terms to ensure conversations about environmental justice are centered around a common understanding of the topic. Second, it will go into... View Details

01 Jun 2000
News

Going Public: Margaret M. Crotty

year after graduating from Princeton with a degree in history. As a consultant, she evaluated community development programs throughout Indonesia and helped rural women build microenterprises. The resourcefulness of the women impressed... View Details

Keywords: Susan Young

07 Jan 2008
Research & Ideas

Pursuing a Deadly Opportunity

for cadavers in medical training, in medical research, and for the development of new medical devices. Given the sometimes uneasy feelings around the topic, it's easy to understand how such entrepreneurial organizations (both for-profit... View Details

Keywords: by Julia Hanna; Health

30 Mar 2003
Research & Ideas

The Future of IT Consulting

expertise in designing and coding complex computer applications. SAP and Seibel have developed unique package software, and have provided specialized consulting services to assist in the implementation of the package software. A third... View Details

Keywords: by Sarah Jane Johnston; Consulting

April 1999 (Revised May 2005)
Case

GE's Two-Decade Transformation: Jack Welch's Leadership

By: Christopher A. Bartlett and Meg Wozny

GE is faced with Jack Welch's impending retirement and whether anyone can sustain the blistering pace of change and growth characteristic of the Welch era. After briefly describing GE's heritage and Welch's transformation of the company's business portfolio of the... View Details

Keywords: Transformation; Global Strategy; Leadership Development; Goals and Objectives; Six Sigma; Management Succession; Service Operations; Quality; Corporate Strategy