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Show Results For
- All HBS Web
(2,276)
- People (4)
- News (446)
- Research (1,520)
- Events (12)
- Multimedia (16)
- Faculty Publications (1,067)
- 01 Nov 2010
- Research & Ideas
How IT Shapes Top-Down and Bottom-Up Decision Making
their software systems, let alone their effects on organizational behavior. Rather, they lump "information technology" into one amorphous idea—the "IT" department—which encompasses all the technology in the... View Details
Keywords: by Carmen Nobel
- September 2021 (Revised December 2023)
- Case
On the Bubble: Startup Bootstrapping
By: Jeffrey J. Bussgang, Tom Quinn and Annelena Lobb
Bubble was a software company in the low-code/no-code market, making tools that allowed users without traditional programming backgrounds or technical skills to build software. The case covers cofounder Joshua Haas’s engineering background, as he experienced a high... View Details
Keywords: Business Startups; Business Growth and Maturation; Business Model; Business Plan; Disruption; Transformation; Trends; Customer Focus and Relationships; Customer Relationship Management; Cost vs Benefits; Decisions; Entrepreneurship; Venture Capital; Equity; Executive Compensation; Recruitment; Selection and Staffing; Disruptive Innovation; Technological Innovation; Job Interviews; Growth and Development Strategy; Ownership Stake; Opportunities; Applications and Software; Technology Adoption; Technology Industry; Web Services Industry; New York (city, NY); California; France
Bussgang, Jeffrey J., Tom Quinn, and Annelena Lobb. "On the Bubble: Startup Bootstrapping." Harvard Business School Case 822-033, September 2021. (Revised December 2023.)
- 07 Nov 2010
- News
Apple and I.B.M. Aren't All That Different
Launching Technology Ventures
Launching Technology Ventures (LTV) is an MBA elective designed for students who will join startups, launch their own companies, or work in established firms launching information technology products, in particular, new... View Details
- January 2023 (Revised June 2023)
- Case
Replika: Embodying AI
By: Shikhar Ghosh, Shweta Bagai and Marilyn Morgan Westner
Replika was a virtual AI companion that provided a way for people to process their emotions, build connections in a safe environment, and get through periods of loneliness. The chatbot fulfilled a user's need for a friend, romantic partner, or purely an emotional... View Details
Ghosh, Shikhar, Shweta Bagai, and Marilyn Morgan Westner. "Replika: Embodying AI." Harvard Business School Case 823-090, January 2023. (Revised June 2023.)
- 10 Apr 2014
- News
Look out, Human Resources departments
- February 2011 (Revised December 2014)
- Case
RentJuice
By: Thomas Eisenmann and Liz Kind
RentJuice, founded in mid-2008, provided a subscription software service—sold via phone and live online webinars—that allowed real estate professionals like brokers and agents to manage and market rental listings, communicate with clients, and complete transaction... View Details
Keywords: Renting or Rental; Product Launch; Applications and Software; Property; Business Startups; Salesforce Management; Product Marketing; Real Estate Industry; Information Technology Industry
Eisenmann, Thomas, and Liz Kind. "RentJuice." Harvard Business School Case 811-069, February 2011. (Revised December 2014.)
- November 2020 (Revised July 2022)
- Case
Dell Technologies: Bringing the Cloud to the Ground
By: Navid Mojir and V. Kasturi Rangan
The case tells the story of Dell Technologies and its efforts to revitalize its value proposition and escape a commodity trap by acquiring EMC for $67 billion—the largest tech acquisition in history. It also shows the deeply intertwined connections between a company’s... View Details
Keywords: Value Proposition; Go-to-market; Strategic Positioning; Mergers and Acquisitions; Business Strategy; Marketing Strategy; Technological Innovation; Business Divisions; Information Technology Industry; Computer Industry
Mojir, Navid, and V. Kasturi Rangan. "Dell Technologies: Bringing the Cloud to the Ground." Harvard Business School Case 521-036, November 2020. (Revised July 2022.)
- August 2011 (Revised November 2017)
- Case
Adaptive Engineering, LLC
By: Richard S. Ruback and Royce Yudkoff
The owner and CEO of Adaptive Engineering was facing an important decision: should he focus on rebuilding its core professional services business which had generated significant revenue and cash flow over the past several years, or should he focus on developing and... View Details
Keywords: Leadership; Growth and Development Strategy; Decision Making; Service Industry; Technology Industry
Ruback, Richard S., and Royce Yudkoff. "Adaptive Engineering, LLC." Harvard Business School Case 212-010, August 2011. (Revised November 2017.)
- May 2013
- Case
Wendy Peterson
By: Linda A. Hill and Alisa Zalosh
Wendy Peterson was recently promoted to Vice President of Sales at the Plano, Texas, office of AccountBack, an accounting software and services company. To penetrate a perceived market niche, Peterson hires Fred (Xing) Wu, whose familiarity with and access to Chinese... View Details
Keywords: Leadership; Conflict Management; Salesforce Management; Rank and Position; Performance Evaluation; Management Teams; Cross-Cultural and Cross-Border Issues; Accounting Industry; Texas
Hill, Linda A., and Alisa Zalosh. "Wendy Peterson." Harvard Business School Brief Case 913-560, May 2013.
- August 2019 (Revised March 2023)
- Case
Rand Fishkin at Moz (A)
In 2016, senior management at Moz, a venture capital–backed startup providing software tools for digital marketing professionals, must decide how to address a looming cash flow crisis precipitated by failed efforts to broaden its product line. Seattle-based Moz had... View Details
Keywords: Startups; Scaling; Entrepreneurship; Failure; Business Startups; Diversification; Growth Management; Technology Industry
Eisenmann, Thomas R. "Rand Fishkin at Moz (A)." Harvard Business School Case 820-002, August 2019. (Revised March 2023.)
- December 1999
- Case
Sun Microsystems, Inc. (A5): Solaris 7: Rich Green on Product Strategy and Culture Change
By: Rosabeth M. Kanter and Jane Roessner
Solaris, Sun Microsystems' version of the UNIX operating system, was an amorphous collection of capabilities that had accumulated over the years, a product the company vaguely wished it could market and sell better. Developing and marketing Solaris 7 would help... View Details
- July 2011
- Article
Mixed Source
By: Ramon Casadesus-Masanell and Gaston Llanes
We study competitive interaction between a profit-maximizing firm that sells software and complementary services and a free open source competitor. We examine the firm's choice of business model between the proprietary model (where all software modules are... View Details
Keywords: Competition; Open Source Distribution; Profit; Sales; Applications and Software; Service Operations; Business Model; Decision Choices and Conditions; Quality; Value Creation
Casadesus-Masanell, Ramon, and Gaston Llanes. "Mixed Source." Management Science 57, no. 7 (July 2011): 1212–1230.
- 2019
- Working Paper
Government Technology Policy, Social Value, and National Competitiveness
By: Frank Nagle
This study seeks to better understand the impact that government technology procurement regulations have on social value and national competitiveness. To do this, it examines the impact of a change in France’s technology procurement policy that required government... View Details
Keywords: Social Value; Competitiveness; Government Administration; Information Technology; Acquisition; Policy; Value
Nagle, Frank. "Government Technology Policy, Social Value, and National Competitiveness." Harvard Business School Working Paper, No. 19-103, March 2019.
- February 2011 (Revised May 2011)
- Case
Marlin & Associates and the Sale of Riverview Technologies
By: Richard S. Ruback and Royce Yudkoff
Riverview Technologies was a Stockholm, Sweden-based company that had developed software hedge funds. After spending more than a year in an organized sale process, the winning bidder had become increasingly difficult to work with and the closing had been substantially... View Details
Keywords: Mergers and Acquisitions; Entrepreneurship; Negotiation Deal; Negotiation Offer; Negotiation Process; Business and Shareholder Relations; Financial Services Industry
Ruback, Richard S., and Royce Yudkoff. "Marlin & Associates and the Sale of Riverview Technologies." Harvard Business School Case 211-083, February 2011. (Revised May 2011.)
- September 1999 (Revised February 2004)
- Case
WebSpective Software, Inc. (A)
By: Michael J. Roberts, Joseph B. Lassiter III, John T. Gourville and Sun Ming Wong
Describes the situation at WebSpective, a software company that develops products to help companies manage the network of servers that support their Websites. Describes the use of "concept engineering" tools to interview customers, determine their needs and the... View Details
Keywords: Entrepreneurship; Management Practices and Processes; Customers; Customer Focus and Relationships; Communication Intention and Meaning; Product Development; Product Marketing; Management Analysis, Tools, and Techniques; Customer Satisfaction; Marketing Strategy; Information Technology Industry
Roberts, Michael J., Joseph B. Lassiter III, John T. Gourville, and Sun Ming Wong. "WebSpective Software, Inc. (A)." Harvard Business School Case 800-136, September 1999. (Revised February 2004.)
- 17 Oct 2019
- News
How Artificial Intelligence Is Changing Health Care Delivery
- 23 Sep 2021
- News