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      • Faculty Publications  (1,120)

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      • November 2011
      • Case

      WrapItUp: Developing a New Compensation Plan

      By: W. Earl Sasser Jr. and Rachel Shelton
      A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store... View Details
      Keywords: Empowerment; Middle Management; Human Resource Management; Compensation; Incentives; Motivation; Motivation and Incentives; Change Management; Business Growth and Maturation; Service Delivery; Entrepreneurship; Employees; Compensation and Benefits; Service Industry; Service Industry; Service Industry; California
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      Sasser, W. Earl, Jr., and Rachel Shelton. "WrapItUp: Developing a New Compensation Plan." Harvard Business School Brief Case 114-362, November 2011.
      • October 2011
      • Case

      Levendary Cafe: The China Challenge

      By: Christopher A. Bartlett and Arar Han
      Just weeks into her new job, Mia Foster, a first time CEO with no international management experience, is faced with a major challenge at Levendary Cafe, a $10 billion US-based fast food chain. Strategically, many of her corporate staff have become concerned that the... View Details
      Keywords: Globalization; International Management; Foreign Subsidiaries; General Managers; Strategy; Management Style; Strategic Planning; Business Subsidiaries; Multinational Firms and Management; Adaptation; Entrepreneurship; Relationships; Standards; Cross-Cultural and Cross-Border Issues; Retail Industry; Retail Industry; China; United States
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      Bartlett, Christopher A., and Arar Han. "Levendary Cafe: The China Challenge." Harvard Business School Brief Case 114-357, October 2011.
      • October 2011
      • Case

      CSN Stores

      By: William A. Sahlman and Neil Tolaney
      In March 2011, CSN Stores is a collection of nearly 200 Internet retail websites, including Cookware.com, Strollers.com, and Luggage.com. Co-founders Niraj Shah and Steve Conine were considering making a major investment to build brand equity at the corporate level. View Details
      Keywords: Internet and the Web; Distribution Channels; Investment; Brands and Branding; Equity; Corporate Entrepreneurship; Information Technology Industry; Information Technology Industry
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      Sahlman, William A., and Neil Tolaney. "CSN Stores." Harvard Business School Case 812-044, October 2011.
      • October 2011
      • Case

      Raleigh & Rosse: Measures to Motivate Exceptional Service

      By: Robert Simons and Michael Mahoney
      In January 2010, U.S. luxury goods retailer Raleigh & Rosse is being sued by its employees for encouraging "off the clock" hours. At the center of the class action lawsuit is the famous Raleigh & Rosse performance measurement system previously thought to be the core of... View Details
      Keywords: Control Systems; Performance Measurement; Goal Setting; Compensation; Incentives; Motivation; Sales Compensation; Motivation and Incentives; Goals and Objectives; Growth Management; Lawsuits and Litigation; Organizational Culture; Management Systems; Customer Focus and Relationships; Employees; Performance Evaluation; Compensation and Benefits; Retail Industry; United States
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      Simons, Robert, and Michael Mahoney. "Raleigh & Rosse: Measures to Motivate Exceptional Service." Harvard Business School Brief Case 114-353, October 2011.
      • September 2011 (Revised September 2015)
      • Case

      Hassina Sherjan

      By: Robert G. Eccles, George Serafeim and Pippa Eccles
      Hassina Sherjan was born in Afghanistan but grew up and was educated in the United States. A trip to Afghanistan when she was an adult inspired her to move back to her home country with two missions. The first was to educate young women through a non-profit... View Details
      Keywords: Environmental Accounting; Non-Governmental Organizations; Nonprofit Organizations; Corporate Social Responsibility and Impact; Social Entrepreneurship; Leadership; Innovation Leadership; Development Economics; Growth and Development; Problems and Challenges; Retail Industry; Afghanistan; United States
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      Eccles, Robert G., George Serafeim, and Pippa Eccles. "Hassina Sherjan." Harvard Business School Case 112-029, September 2011. (Revised September 2015.)
      • September – October 2011
      • Article

      The Manufacturer's Incentive to Reduce Lead Times

      By: Santiago Kraiselburd, Richard Pibernik and Ananth Raman
      It is generally a well acknowledged fact that, ceteris paribus, reducing the lead times between downstream and upstream parties in a supply chain is desirable from an overall system perspective. However, an upstream party (e.g., a manufacturer) may have strong... View Details
      Keywords: Cost; Demand and Consumers; Order Taking and Fulfillment; Production; Supply Chain Management; Sales; Manufacturing Industry; Manufacturing Industry
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      Kraiselburd, Santiago, Richard Pibernik, and Ananth Raman. "The Manufacturer's Incentive to Reduce Lead Times." Production and Operations Management 20, no. 5 (September–October 2011): 639–653.
      • August 2011 (Revised April 2013)
      • Case

      Language and Globalization: 'Englishnization' at Rakuten (A)

      By: Tsedal Neeley
      Hiroshi Mikitani, the CEO of Rakuten, (Japan's largest online retailer), is at the helm of an organization that is rapidly expanding into global markets. In a critical stride toward becoming the world's No. 1 Internet services company, Mikitani announces... View Details
      Keywords: Teaching; Human Capital; Change Management; Transformation; Social Enterprise; Communication Strategy; Internet and the Web; Disruptive Innovation; Organizational Change and Adaptation; Strategic Planning; Leadership; Global Strategy; Technology Industry; Technology Industry; Japan
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      Neeley, Tsedal. "Language and Globalization: 'Englishnization' at Rakuten (A)." Harvard Business School Case 412-002, August 2011. (Revised April 2013.)
      • June 2011
      • Case

      Reed Supermarkets: A New Wave of Competitors

      By: John A. Quelch and Carole Carlson
      Reed Supermarkets is a high-end supermarket chain with operations in several Midwestern states. Meredith Collins, vice president of marketing, visits stores located in Columbus, Ohio, an important region with the largest market and the greatest impact on revenue... View Details
      Keywords: Product Positioning; Marketing Strategy; Business Growth and Maturation; Competitive Strategy; Consumer Behavior; Brands and Branding; Retail Industry; Retail Industry; Ohio
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      Quelch, John A., and Carole Carlson. "Reed Supermarkets: A New Wave of Competitors." Harvard Business School Brief Case 114-296, June 2011.
      • June 2011 (Revised March 2013)
      • Case

      Wal-Mart Update, 2011

      By: David B. Yoffie and Renee Kim
      In 2011, Wal-Mart was the world's largest company with $420 billion in sales and operations in 14 countries. Yet it found itself searching for the right growth strategy moving forward. U.S. same-store sales had declined for eight consecutive quarters and Wal-Mart was... View Details
      Keywords: Corporate Strategy; Business Growth and Maturation; Growth and Development Strategy; Competitive Strategy; Global Range; Business Strategy; Retail Industry
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      Yoffie, David B., and Renee Kim. "Wal-Mart Update, 2011." Harvard Business School Case 711-546, June 2011. (Revised March 2013.)
      • June 2011
      • Teaching Note

      Wal-Mart Update, 2011 (TN)

      By: David B. Yoffie
      Teaching Note for 711-546. View Details
      Keywords: Retail Industry
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      Yoffie, David B. "Wal-Mart Update, 2011 (TN)." Harvard Business School Teaching Note 711-547, June 2011.
      • May 2011
      • Case

      The Morrison Company

      By: Steven C. Wheelwright and Paul Meyers
      The Morrison Company develops and manufactures radio frequency identification tags (RFID) known as smart labels for the retail and pharmaceutical industries. RFID technology is a fast-growing and increasingly competitive industry. Sales have risen dramatically over the... View Details
      Keywords: Quantitative Analysis; Technology; Operations Management; Product Lines; Manufacturing; Capacity Planning; Production Planning; Information Technology; Strategy; Production; Organizational Structure; Infrastructure; Product Development; Information Infrastructure; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry
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      Wheelwright, Steven C., and Paul Meyers. "The Morrison Company." Harvard Business School Brief Case 114-564, May 2011.
      • March 2011
      • Teaching Note

      Sniffing Out Opportunities at PetSmart (TN)

      By: V.G. Narayanan and Lisa Brem
      Teaching Note for #110-025. View Details
      Keywords: Balanced Scorecard; Strategy; Opportunities; Retail Industry
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      Narayanan, V.G., and Lisa Brem. "Sniffing Out Opportunities at PetSmart (TN)." Harvard Business School Teaching Note 111-083, March 2011.
      • March 2011
      • Case

      United Cereal: Lora Brill's Eurobrand Challenge

      By: Christopher A. Bartlett and Carole Carlson
      The case, set within the European organization of a giant multinational breakfast foods company, describes a launch decision for a new cereal product. As the case evolves, the decision has major strategic and organizational implications for Lora Brill, European VP. The... View Details
      Keywords: Subsidiaries; Market Entry; Multinational Corporations; Strategy; Business Subsidiaries; Managerial Roles; Multinational Firms and Management; Organizational Design; Organizational Structure; Marketing Strategy; Market Entry and Exit; Product Launch; Cross-Cultural and Cross-Border Issues; Retail Industry; Retail Industry; Europe
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      Bartlett, Christopher A., and Carole Carlson. "United Cereal: Lora Brill's Eurobrand Challenge." Harvard Business School Brief Case 114-269, March 2011.
      • February 2011 (Revised February 2012)
      • Case

      Online Marketing at Big Skinny

      By: Benjamin Edelman and Scott Duke Kominers
      Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive content, online distributors, and A/B testing. Provides concise introductions to the key features of each... View Details
      Keywords: Advertising Campaigns; Digital Marketing; Resource Allocation; Marketing Strategy; Performance Evaluation; Internet and the Web; Retail Industry
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      Edelman, Benjamin, and Scott Duke Kominers. "Online Marketing at Big Skinny." Harvard Business School Case 911-033, February 2011. (Revised February 2012.) (request a courtesy copy.)
      • January 2011
      • Teaching Note

      Online Pet Supply Retailing (TN)

      By: Tom Nicholas
      Teaching Note for 809-117. View Details
      Keywords: Economic Growth; Internet and the Web; Business Startups; Failure; Information Technology; Market Entry and Exit; Decisions; Retail Industry; United States
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      Nicholas, Tom. "Online Pet Supply Retailing (TN)." Harvard Business School Teaching Note 811-066, January 2011.
      • January – February 2011
      • Article

      'Bricks and Clicks': The Impact of Product Returns on the Strategies of Multichannel Retailers

      By: Elie Ofek, Zsolt Katona and Miklos Sarvary
      The Internet has increased the flexibility of retailers, allowing them to operate an online arm in addition to their physical stores. The online channel offers potential benefits in selling to customer segments that value the convenience of online shopping, but it also... View Details
      Keywords: Price; Profit; Marketing Channels; Consumer Behavior; Online Technology; Retail Industry
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      Ofek, Elie, Zsolt Katona, and Miklos Sarvary. "'Bricks and Clicks': The Impact of Product Returns on the Strategies of Multichannel Retailers." Marketing Science 30, no. 1 (January–February 2011).
      • 2011
      • Case

      China Merchants Bank in Transition

      By: F. Warren McFarlan, Guoqing Chen and Ziqian Zhao
      This case depicts China Merchants Bank's second strategic transformation. In the 90's, China Merchants Bank creatively introduced an all-in-one-card and an all-in-one-net based on IT systems and network, enabling itself to expand nationwide. By successfully entering... View Details
      Keywords: Commercial Banks; Credit Cards; Strategy; Transformations; Information Technology; Banking Industry; China
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      McFarlan, F. Warren, Guoqing Chen, and Ziqian Zhao. "China Merchants Bank in Transition." Tsinghua University Case, 2011.
      • 2011
      • Teaching Note

      China Merchants Bank in Transition (TN)

      By: F. Warren McFarlan, Guoqing Chen and Ziqian Zhao
      This case depicts China Merchants Bank's second strategic transformation. In the 90's, China Merchants Bank creatively introduced an all-in-one-card and an all-in-one-net based on IT systems and network, enabling itself to expand nationwide. By successfully entering... View Details
      Keywords: Commercial Banks; Credit Cards; Strategy; Transformations; China; Banking; Information Technology; Banking Industry; China
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      McFarlan, F. Warren, Guoqing Chen, and Ziqian Zhao. "China Merchants Bank in Transition (TN)." Tsinghua University Teaching Note, 2011.
      • December 2010
      • Case

      Leadership, Culture, and Transition at lululemon

      By: Michael Tushman, Ruth Page and Tom Ryder
      The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. Video segments trace the company's history from its founding in 1998 as a single retail... View Details
      Keywords: Leading Change; Organizational Culture; Organizational Change and Adaptation; Change Management; Transition; Growth Management; Management Teams; Organizational Structure; Governing and Advisory Boards; Apparel and Accessories Industry; Apparel and Accessories Industry; Vancouver; United States
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      Tushman, Michael, Ruth Page, and Tom Ryder. "Leadership, Culture, and Transition at lululemon." Harvard Business School Multimedia/Video Case 410-705, December 2010.
      • October 2010
      • Case

      Dubai Duty Free

      By: Rajiv Lal and David Kiron
      In mid-February 2009, Dubai Duty Free Managing Director Colm McLoughlin received the January sales report. He left the report lying on his desk unopened and went to walk around the shops as he did every morning. When he returned, he sat down at his desk, looked at the... View Details
      Keywords: Customer Focus and Relationships; Marketing Strategy; Emerging Markets; Value Creation; Retail Industry; Dubai
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      Lal, Rajiv, and David Kiron. "Dubai Duty Free." Harvard Business School Case 511-034, October 2010.
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