Publications

October 2017 (Revised November 2017)
Case

NYC311

By: Constantine E. Kontokosta, Mitchell Weiss, Christine Snively and Sarah Gulick

Joe Morrisroe, executive director for NYC311, had some gut instincts but no definitive answer to the question he was just asked by one of the mayor’s deputies: “Are some communities being underserved by 311? How do we know we are hearing from the right people?” Founded... View Details

01 Feb 2017
What Do You Think?

Is the Next Jobs Crisis Just Ahead?

Summing Up: Should We Be Addressing the Next Jobs Crisis Now? An unusual proportion of respondents to this month’s column agreed either explicitly or implicitly on one thing: a looming service sector jobs crisis would dwarf anything we’ve... View Details

Keywords: by James Heskett; Service

Michael E. Porter

Michael Porter is an economist, researcher, author, advisor, speaker and teacher. Throughout his career at Harvard Business School, he has brought economic theory and strategy concepts to bear on many of the most challenging problems facing corporations, economies... View Details

Keywords: information; information; information; information; information; information; information; information; information

18 Feb 2014
First Look

First Look: February 18

http://hbr.org/product/groupon-for-local-businesses/an/514047-PDF-ENG Harvard Business School Case 514-071 Managing Online Reviews on TripAdvisor In 2013, TripAdvisor was the most visited online travel site in the world. It hosted a massive repository of View Details

Keywords: Sean Silverthorne

August 2018 (Revised October 2019)
Case

C3.ai—Driven to Succeed

By: Robert Simons and George Gonzalez

CEO Tom Siebel navigates his artificial intelligence (ai) startup through a series of pivots, market expansions, and even an elephant attack to become a leading platform ad service provider. The case describes his unusual management approach emphasizing employee... View Details

April 2014 (Revised March 2015)
Case

GE and the Industrial Internet

By: Karim R. Lakhani, Marco Iansiti and Kerry Herman

CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients... View Details

January 2025
Article

Reducing Prejudice with Counter-stereotypical AI

By: Erik Hermann, Julian De Freitas and Stefano Puntoni

Based on a review of relevant literature, we propose that the proliferation of AI with human-like and social features presents an unprecedented opportunity to address the underlying cognitive and affective drivers of prejudice. An approach informed by the psychology of... View Details

Keywords: Prejudice and Bias; AI and Machine Learning; Interpersonal Communication; Social and Collaborative Networks

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April 2000 (Revised June 2000)
Case

Everdream

Silicon Valley start-up Everdream wants to turn the provision of PCs to small business into a turnkey service including excellent 24/7 support. This case explores what this will take by focusing on the question of what, if anything, Everdream can guarantee. View Details

Keywords: Service Delivery; Information Infrastructure; Business Startups; Service Industry; Service Industry; California

March 2000 (Revised November 2001)
Case

Rosenbluth International and Biztravel.com

Rosenbluth, the third largest U.S. travel agency, uses the Internet to serve new customers with a high-service strategy. Rosenbluth acquires Biztravel.com and integrates the customer support and logistics aspects of service delivery. View Details

Keywords: Horizontal Integration; Internet and the Web; Service Delivery; Acquisition; Travel Industry; United States

2009
Article

India Transformed: Insights from the Firm Level 1988–2007

By: Laura Alfaro and Anusha Chari

Using firm-level data, this paper analyzes the transformation of India's economic structure following the implementation of economic reforms. The focus of the study is on publicly listed and unlisted firms from across a wide spectrum of manufacturing and services... View Details

Keywords: Financial Statements; Management Analysis, Tools, and Techniques; Transformation; Economics; Ownership; Assets; Sales; Profit; Stock Shares; Private Sector; Investment Return; Service Industry; Service Industry; India

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January 2021 (Revised February 2021)
Case

TCS: From Physical Offices to Borderless Work

By: Prithwiraj Choudhury and Malini Sen

Tata Consultancy Services (TCS), a multinational IT services company headquartered in Mumbai, is a subsidiary of one of India’s most reputed conglomerates, the Tata Group. In 2020, TCS was valued at $144.7 billion, the highest for any company in the IT sector,... View Details

Keywords: Remote Work; Organizational Structure; Change Management; Transformation; Decision Choices and Conditions; Customer Satisfaction; Information Technology Industry; India; Asia; United States; Europe

16 Jun 2009
First Look

First Look: June 16

economic theory of GAAP under the assumption that GAAP's objective is to facilitate efficient capital allocation within an economy. The theory predicts that GAAP, as shaped by the economic forces of demand for and supply of financial View Details

Keywords: Martha Lagace

January 2014 (Revised August 2020)
Case

Building a Social Media Culture at Dell

By: Rohit Deshpandé and Michael Norris

As Michael Dell refocused his newly-private company on services and solutions, the entire corporation was pushed to embrace social media. View Details

Keywords: Information Technology; Marketing Strategy; Social Media; Technology Industry; United States

12 Feb 2008
Working Paper Summaries

The Small World of Investing: Board Connections and Mutual Fund Returns

Keywords: by Lauren H. Cohen, Andrea Frazzini & Christopher Malloy; Financial Services

2016
Working Paper

Refugee Resettlement

By: David Delacretaz, Scott Duke Kominers and Alexander Teytelboym

Over 100,000 refugees are permanently resettled from refugee camps to hosting countries every year. Nevertheless, refugee resettlement processes in most countries are ad hoc, accounting for neither the priorities of hosting communities nor the preferences of refugees... View Details

Keywords: Refugees; Marketplace Matching; Mathematical Methods

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July 1989 (Revised October 1992)
Case

Air Products and Chemicals, Inc.: MIS Reorganization (A)

As a part of the Management Information Services (MIS) Division's evolution, it was planned to distribute all systems development and applications (SD&S) activities and resources (assets and personnel) from the central MIS Division to the operating areas by October... View Details

Keywords: Restructuring; Decision Making

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June 2002 (Revised July 2002)
Case

NTT DoCoMo: Marketing i-mode

By: Youngme E. Moon

i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is... View Details

Keywords: Price; Marketing; Marketing Channels; Market Entry and Exit; Market Participation; Success; Competition; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Telecommunications Industry; Japan

March 2000
Supplement

Charles Schwab Corporation, The: A Presentation by David Pottruck Co-CEO

By: F. Warren McFarlan and Melissa Dailey

David Pottruck, Co-CEO of Charles Schwab Corp., discusses the company's information technology and competitive strategy with an Executive Education (Program for Management Development) class at Harvard Business School, October 22, 1999. View Details

Keywords: Competitive Strategy; Information Technology; Financial Services Industry