Publications

Educators

2013
Working Paper

Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising

By: Sunil Gupta

As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spend by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online... View Details

Keywords: Internet and the Web; Digital Marketing

2023
Working Paper

The Market for Healthcare in Low Income Countries

By: Abhijit Banerjee, Abhijit Chowdhury, Jishnu Das, Jeffrey Hammer, Reshmaan Hussam and Aakash Mohpal

Patient trust is an important driver of the demand for healthcare. But it may also impact supply: doctors who realize that patients may not trust them may adjust their behavior in response. We assemble a large dataset that assesses clinical performance using... View Details

Keywords: Health Care and Treatment; Quality; Developing Countries and Economies; Trust

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13 Dec 2018
Blog Post

Working at the Intersection of Business and Environment

the recent Climate Change Challenge assignment in Technology & Operations Management, a required first-year course taught by Mike Toffel, Senator John Heinz Professor of Environmental Management and BEI faculty chair. More than 900 students were asked to choose a... View Details

Program

Advanced Management Program

to a global group of peers and build your network. Learning and Living at HBS When you participate in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been... View Details

30 Mar 2023
Blog Post

Breaking Barriers and Building Community: Get to Know the HBS Women’s Student Association (WSA)

personally. Our mission is to connect, empower, and celebrate the next generation of women leaders. We feel it's our responsibility to ensure the women in our campus community have the resources and allies they need to thrive, both as HBS... View Details

2025
Working Paper

Who Values Democracy?

By: Max Miller

This paper examines the conventional view that redistribution is central to the democratization process using data from stock markets. Consistent with this view, democratizations have a large, negative impact on asset valuations driven by a rise in redistribution risk.... View Details

Keywords: Government and Politics; Risk and Uncertainty; Financial Crisis; Macroeconomics; Financial Markets; Valuation

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June 2024
Case

Growing Foodology into Latin America's Largest Platform for Virtual Restaurants

By: Jorge Tamayo, Rembrand Koning and Jenyfeer Martinez Buitrago

This case delves into the expansion strategy of Foodology, a cloud kitchen startup based in Bogotá that operated across four Latin American countries (Colombia, Brazil, Mexico, and Peru). Co-founders Daniela Izquierdo and Juan Guillermo Azuero (both HBS, 2019) grappled... View Details

Keywords: Entrepreneurship; Food; Digital Platforms; Product Launch; Growth and Development Strategy; Business Strategy; Business Model; Business Startups; Profit; Marketing Strategy; Expansion; Diversification; Food and Beverage Industry; Latin America; South America; Colombia; Brazil; Mexico; Peru

Educators

07 Nov 2014
Working Paper Summaries

Do Experts or Collective Intelligence Write with More Bias? Evidence from Encyclopædia Britannica and Wikipedia

Keywords: by Shane Greenstein & Feng Zhu; Information; Publishing

2020
Book

Experimentation Works: The Surprising Power of Business Experiments

By: Stefan Thomke

Don’t fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition,... View Details

Keywords: Experimentation; Experiments; Market Research; Innovation and Invention; Innovation and Management; Customers; Research

01 Dec 2015
Research & Ideas

What to Do When Your Organization Has Dueling Missions

corporations, which are under increasing pressure to demonstrate corporate social responsibility in addition to generating profits. She acknowledges that the idea could be a tough sell. “If I went to a... View Details

Keywords: by Carmen Nobel

August 2023
Article

Status and Mortality: Is There a Whitehall Effect in the United States?

By: Tom Nicholas

The influential Whitehall studies found that top-ranking civil servants in Britain experienced lower mortality than civil servants below them in the organizational hierarchy due to differential exposure to workplace stress. I test for a Whitehall effect in the United... View Details

Keywords: Mortality; Status; Working Conditions; Rank and Position; Welfare; Well-being; Health

September 2011
Article

What Drives Sell-Side Analyst Compensation at High-Status Investment Banks?

By: Boris Groysberg, Paul M. Healy and David A. Maber

We use proprietary data from a major investment bank to investigate factors associated with analysts' annual compensation. We find compensation to be positively related to "All-Star" recognition, investment-banking contributions, the size of analysts' portfolios, and... View Details

Keywords: Investment Banking; Research; Compensation and Benefits; Investment Portfolio; Forecasting and Prediction; Resource Allocation; Status and Position; Business Earnings; Quality; Revenue; Stocks; Voting

Herman B. ("Dutch") Leonard is Eliot I. Snider and Family Professor of Business Administration at the Harvard Business School and the George F. Baker, Jr. Professor of Public Sector Management at Harvard University's John F. Kennedy School of Government. In... View Details

Keywords: education industry; federal government; health care; nonprofit industry; state government

20 Jul 2009
Research & Ideas

Markets or Communities? The Best Ways to Manage Outside Innovation

Thanks to technology and instant global communication, it has never been easier for companies to seek solutions to problems or find new ideas from sources outside their own corporate walls. But the art of managing these external innovation View Details

Keywords: by Sean Silverthorne; Technology

Article

Exposure to Harmful Workplace Practices Could Account for Inequality in Life Spans Across Different Demographic Groups

By: Joel Goh, Jeffrey Pfeffer and Stefanos A. Zenios

The existence of important socioeconomic disparities in health and mortality is a well-established fact. Many pathways have been adduced to explain inequality in life spans. In this article we examine one factor that has been somewhat neglected: people with different... View Details

Keywords: Occupational Health; Inequality; Life Expectancy; Socioeconomic Issues; Health

September 2016
Article

Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising

By: Pavel Kireyev, Koen Pauwels and Sunil Gupta

As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spending by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard... View Details

Keywords: Internet and the Web; Digital Marketing

Article

The Price of Anarchy of Self-Selection in Tullock Contests

By: Hau Chan, David C. Parkes and Karim R. Lakhani

Crowdsourcing platforms operate by offering their clients the ability to obtain cost-effective solutions for their problems through contests. The top contestants with the best solutions are rewarded, and the submitted solutions are provided to the clients. Within the... View Details

Keywords: Crowdsourcing Contests; Game Theory

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Article

Imprinting: Toward A Multilevel Theory

By: Christopher Marquis and Andras Tilcsik

The concept of imprinting has attracted considerable interest in numerous fields—including organizational ecology, institutional theory, network analysis, and career research—and has been applied at several levels of analysis, from the industry to the individual. This... View Details

Keywords: History; Situation or Environment; Research; Organizations; Power and Influence