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Publications

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    • All HBS Web  (923)
      • Faculty Publications  (177)

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      • 2017
      • Chapter

      Advice in Defined Contribution Plans

      By: Gordon Clark, Maurizio Fiaschetti and Peter Tufano
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      Clark, Gordon, Maurizio Fiaschetti, and Peter Tufano. "Advice in Defined Contribution Plans." Chap. 6 in Financial Decision Making and Retirement Security in an Aging World, edited by Olivia S. Mitchell, P. Brett Hammond, and Stephen P. Utkus, 96–114. Oxford, UK: Oxford University Press, 2017.
      • October 18, 2017
      • Editorial

      Why We Must Embrace, Not Fear, the Technology That Is Revolutionising Education and Jobs

      By: Peter Tufano
      Keywords: Technological Innovation; Technology Adoption; Job Cuts and Outsourcing; Change
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      Tufano, Peter. "Why We Must Embrace, Not Fear, the Technology That Is Revolutionising Education and Jobs." International Business Times (October 18, 2017).
      • Article

      Anti-imperialism: The Leninist Legacy and the Fate of World Revolution

      By: Jeremy Friedman and Peter Rutland
      The most important of Lenin’s writings was, arguably, Imperialism: the Highest Stage of Capitalism. That work shifted the focus from workers’ struggles within one country to the dynamics of capitalism as a global system. The Leninist project thereby inextricably... View Details
      Keywords: Economic Systems; Global Range; History
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      Friedman, Jeremy, and Peter Rutland. "Anti-imperialism: The Leninist Legacy and the Fate of World Revolution." Special Issue on 1917–2017, The Russian Revolution a Hundred Years Later. Slavic Review 76, no. 3 (Fall 2017): 591–599.
      • Article

      Kill or Die: Moral Judgment Alters Linguistic Coding of Causality

      By: Julian De Freitas, Peter DiScioli, Jason Nemirow, Maxim Massenkoff and Steven Pinker
      What is the relationship between the language people use to describe an event and their moral judgments? We test the hypothesis that moral judgment and causative verbs rely on the same underlying mental model of people’s actions. Experiment 1a finds that participants... View Details
      Keywords: Moral Cognition; Moral Psychology; Causative Verbs; Trolley Problem; Argument Structure; Moral Sensibility; Judgments
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      De Freitas, Julian, Peter DiScioli, Jason Nemirow, Maxim Massenkoff, and Steven Pinker. "Kill or Die: Moral Judgment Alters Linguistic Coding of Causality." Journal of Experimental Psychology: Learning, Memory, and Cognition 43, no. 8 (August 2017): 1173–1182.
      • Article

      Beyond the Target Customer: Social Effects in CRM Campaigns

      By: Eva Ascarza, Peter Ebbes, Oded Netzer and Matthew Danielson
      Customer relationship management (CRM) campaigns have traditionally focused on maximizing the profitability of the targeted customers. The authors demonstrate that in business settings characterized by network externalities, a CRM campaign that is aimed at changing the... View Details
      Keywords: Social Effects; Field Experiment; Mobile; Customer Relationship Management; Network Effects; Consumer Behavior
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      Ascarza, Eva, Peter Ebbes, Oded Netzer, and Matthew Danielson. "Beyond the Target Customer: Social Effects in CRM Campaigns." Journal of Marketing Research (JMR) 54, no. 3 (June 2017): 347–363.
      • 2017
      • Chapter

      Marketing Models for the Customer-Centric Firm

      By: Eva Ascarza, Peter S. Fader and Bruce G.S. Hardie
      A customer-centric firm takes the view that there are three key drivers of (organic) growth and overall profitability: Customer acquisition, customer retention, and customer development (i.e., increasing the value of each existing customer (per unit of time) while they... View Details
      Keywords: Customer Value and Value Chain; Customer Focus and Relationships
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      Ascarza, Eva, Peter S. Fader, and Bruce G.S. Hardie. "Marketing Models for the Customer-Centric Firm." In Handbook of Marketing Decision Models. 2nd ed. Edited by Berend Wierenga and Ralf van der Lans, 297–330. International Series in Operations Research & Management Science. Springer, 2017.
      • Article

      Ownership Dilemmas: The Case of Finders Versus Landowners

      By: Peter DiScioli, Rachel Karpoff and Julian De Freitas
      People sometimes disagree about who owns which objects, and these ownership dilemmas can lead to costly disputes. We investigate the cognitive mechanisms underlying people’s judgments about finder versus landowner cases, in which a person finds an object on someone... View Details
      Keywords: Ownership Dilemma; Finders; Psychology And Law; Ownership; Property; Law; Social Psychology
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      DiScioli, Peter, Rachel Karpoff, and Julian De Freitas. "Ownership Dilemmas: The Case of Finders Versus Landowners." Cognitive Science 41, no. S3 (2017): 502–522.
      • March 2016
      • Case

      Advanced Leadership Pathways: Doug Rauch and the Daily Table

      By: Rosabeth Moss Kanter, Peter Zimmerman and Penelope Rossano
      Former Trader Joe’s President Doug Rauch developed an innovative idea to address the challenge of food insecurity, food waste, and nutrition. His concept was a new retail grocery model, offering nutritious affordable food to a food insecure population in the inner city... View Details
      Keywords: Food Waste; Poverty; Food Security; Food Labeling; Nonprofit; Food; Social Entrepreneurship; Social Enterprise; Nonprofit Organizations; Nutrition; Health
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      Kanter, Rosabeth Moss, Peter Zimmerman, and Penelope Rossano. "Advanced Leadership Pathways: Doug Rauch and the Daily Table." Harvard Business School Case 316-105, March 2016.
      • 2016
      • Case

      Advanced Leadership Pathways: Doug Rauch and the Daily Table

      By: Rosabeth M. Kanter, Peter Zimmerman and Penelope Rossano
      Former Trader Joe's President Doug Rauch developed an innovative idea to address the challenge of food insecurity, food waste, and nutrition. His concept was a new retail grocery model, offering nutritious affordable food to a food insecure population in the inner city... View Details
      Keywords: Food Insecurity; Grocery; Social Entrepreneurship; Food; Health; Nonprofit Organizations; Boston
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      Kanter, Rosabeth M., Peter Zimmerman, and Penelope Rossano. "Advanced Leadership Pathways: Doug Rauch and the Daily Table." Harvard Business Publishing Case 316-105, 2016.
      • October 2015
      • Article

      Debt Literacy, Financial Experiences, and Overindebtedness

      By: Annamaria Lusardi and Peter Tufano
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      Lusardi, Annamaria, and Peter Tufano. "Debt Literacy, Financial Experiences, and Overindebtedness." Journal of Pension Economics & Finance 14, no. 4 (October 2015): 329–365.
      • Article

      Men as Cultural Ideals: Cultural Values Moderate Gender Stereotype Content.

      By: Amy Cuddy, Elizabeth Baily Wolf, Peter Glick, Susan Crotty, Jihye Chong and Michael I. Norton
      Four studies tested whether cultural values moderate the content of gender stereotypes, such that male stereotypes more closely align with core cultural values (specifically, individualism vs. collectivism) than do female stereotypes. In Studies 1 and 2, using... View Details
      Keywords: Gender Stereotypes; Stereotype Content; Individualism; Collectivism; Prejudice and Bias; Values and Beliefs; Culture; Gender
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      Cuddy, Amy, Elizabeth Baily Wolf, Peter Glick, Susan Crotty, Jihye Chong, and Michael I. Norton. "Men as Cultural Ideals: Cultural Values Moderate Gender Stereotype Content." Journal of Personality and Social Psychology 109, no. 4 (October 2015): 622–635.
      • June 2015 (Revised January 2017)
      • Case

      Accor: Strengthening the Brand with Digital Marketing

      By: Jill Avery, Chekitan S. Dev and Peter O'Connor
      Accor, the world's leading hotel operator with a portfolio of fourteen hospitality brands (including Sofitel and Novotel) in 92 countries, prided itself on living up to its motto, "To open new frontiers in hospitality." Accor was indeed contemplating how to do just... View Details
      Keywords: Digital; Hospitality; Branding; Brand Management; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; E-commerce; Accommodations Industry; Travel Industry; Tourism Industry; Europe; France
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      Avery, Jill, Chekitan S. Dev, and Peter O'Connor. "Accor: Strengthening the Brand with Digital Marketing." Harvard Business School Case 315-138, June 2015. (Revised January 2017.)
      • March 2015
      • Article

      The Economic Crisis and Medical Care Usage: Comparative Evidence from Five High-Income Countries

      By: Annamaria Lusardi, Daniel Schneider and Peter Tufano
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      Lusardi, Annamaria, Daniel Schneider, and Peter Tufano. "The Economic Crisis and Medical Care Usage: Comparative Evidence from Five High-Income Countries." Social Science Quarterly 96, no. 1 (March 2015): 202–213.
      • 15 Feb 2014
      • Conference Presentation

      Men as Cultural Ideals: How Culture Shapes Gender Stereotypes

      By: Amy Cuddy, Elizabeth Baily Wolf, Peter Glick and Michael I. Norton
      Four studies test whether cultural values moderate the content of gender stereotypes, such that male stereotypes more closely align with core cultural values (specifically, individualism vs. collectivism) than do female stereotypes. In Studies 1 and 2, using different... View Details
      Keywords: Stereotypes; Gender; United States; South Korea
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      Cuddy, Amy, Elizabeth Baily Wolf, Peter Glick, and Michael I. Norton. "Men as Cultural Ideals: How Culture Shapes Gender Stereotypes." Paper presented at the 15th Society for Personality and Social Psychology Annual Meeting, Austin, TX, February 15, 2014.
      • 2015
      • Chapter

      Road Signs for Business and Business Education: Navigating the Geography of Social Value Creation

      By: Peter Tufano
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      Tufano, Peter. "Road Signs for Business and Business Education: Navigating the Geography of Social Value Creation." Chap. 11 in Shaping Entrepreneurial Mindsets: Innovation and Entrepreneurship in Leadership Development, edited by Jordi Canals, 189–202. London: Palgrave Macmillan, 2015.
      • November 2014
      • Case

      Napalm: From Soldiers Field to Trang Bang

      By: Tom Nicholas and Jonas Peter Akins
      Napalm is one of the most destructive weapons ever to be invented. Yet, at its original inception it was nothing more than a technical challenge, and it was never intended to be used in indiscriminate antipersonnel warfare. The pathway of its development by a Harvard... View Details
      Keywords: Moral Sensibility; War; Chemicals; Research and Development; Chemical Industry; Viet Nam; Cambridge; United States
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      Nicholas, Tom, and Jonas Peter Akins. "Napalm: From Soldiers Field to Trang Bang." Harvard Business School Case 815-060, November 2014.
      • March 2013 (Revised October 2013)
      • Supplement

      Growing Integrated Services at Jones Lang LaSalle (2008) (C)

      By: Ranjay Gulati and Luciana Silvestri
      This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced between 2005 and 2008. Having dismantled its long-standing service-line-oriented structure, JLL created two interdependent groups: Accounts and Markets. Accounts housed... View Details
      Keywords: Organizational Structure; Strategy; Integration; Real Estate Industry; North America; South America; Central America
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      Gulati, Ranjay, and Luciana Silvestri. "Growing Integrated Services at Jones Lang LaSalle (2008) (C)." Harvard Business School Supplement 113-116, March 2013. (Revised October 2013.)
      • March 2013 (Revised October 2013)
      • Supplement

      Integrated Services at Jones Lang LaSalle (2005) (B)

      By: Ranjay Gulati and Luciana Silvestri
      This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced between 2001 and 2005. Faced with the need to deliver integrated services to corporate clients in 2001, JLL created Corporate Solutions, a group that aimed to draw... View Details
      Keywords: Organizational Structure; Strategy; Integration; Real Estate Industry; North America; South America; Central America
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      Gulati, Ranjay, and Luciana Silvestri. "Integrated Services at Jones Lang LaSalle (2005) (B)." Harvard Business School Supplement 113-115, March 2013. (Revised October 2013.)
      • December 2012
      • Supplement

      Ashanti Goldfields Company Limited (A) (CW)

      By: Peter Tufano
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      Tufano, Peter. "Ashanti Goldfields Company Limited (A) (CW)." Harvard Business School Spreadsheet Supplement 213-710, December 2012.
      • October 2012 (Revised February 2019)
      • Case

      Whaling Ventures

      By: Tom Nicholas and Jonas Peter Akins
      Whaling was a prominent global industry in the nineteenth century and the United States was dominant. By 1850 there were about 900 whaling ships in the world and 700 of these were American. Rates of return on capital were high compared to benchmark investments, at... View Details
      Keywords: Whaling; Organization Design; Entrepreneurship; Venture Capital; Finance; Organizational Design; Industry Growth; History; United States
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      Nicholas, Tom, and Jonas Peter Akins. "Whaling Ventures." Harvard Business School Case 813-086, October 2012. (Revised February 2019.)
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