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Show Results For
- All HBS Web
(2,172)
- People (7)
- News (547)
- Research (1,039)
- Events (3)
- Multimedia (13)
- Faculty Publications (345)
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- 2012
- Chapter
Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM
By: Jill Avery and Susan Fournier
With incidences in the 20%–25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their customer portfolios. This chapter traces the relationship trajectory of a 30-year customer of Filene's... View Details
Keywords: Brands; Brand Management; CRM; Customer Relationship Management; Customer Focus and Relationships; Customers; Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Consumer Products Industry
Avery, Jill, and Susan Fournier. "Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM." In Consumer-Brand Relationships: Theory and Practice, edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin, 301–316. Routledge, 2012. (Paperback edition published in 2013.)
- October–December 2023
- Article
A Practical Guide to Conversation Research: How to Study What People Say to Each Other
By: Michael Yeomans, Katelynn Boland, Hanne K. Collins, Nicole Abi-Esber and Alison Wood Brooks
Conversation—a verbal interaction between two or more people—is a complex, pervasive, and consequential human behavior. Conversations have been studied across many academic disciplines. However, advances in recording and analysis techniques over the last decade have... View Details
Yeomans, Michael, Katelynn Boland, Hanne K. Collins, Nicole Abi-Esber, and Alison Wood Brooks. "A Practical Guide to Conversation Research: How to Study What People Say to Each Other." Advances in Methods and Practices in Psychological Science 6, no. 4 (October–December 2023).
- 24 Oct 2018
- Sharpening Your Skills
Startup or Established Company? Which Is Best for You?
process than you’d ever find at a startup, but the benefit of exposure to great role models and best practices can be invaluable. Sometimes, these bigger companies can also expose you to the “dark side” of... View Details
Keywords: by Julia B. Austin
- 07 May 2018
- Research & Ideas
Why Online Retailers Should Hide Their Best Discounts
to create the virtual equivalent of the back-of-store bargain bin. They argue those changes would not only improve retailers’ bottom lines, but, somewhat counterintuitively, could benefit customers as well. “We are taking the know-how and View Details
- Research Summary
"Pricing Practices and Market Power in International Cellular Telephone Markets" (with Dana Nunn)
As the cellular telephone market continues to grow throughout the globe, countries must determine how to best promote market growth and innovation while protecting consumers and ensuring competitive rates. The conventional wisdom has been that introducing competition... View Details
- 04 Nov 2002
- What Do You Think?
What’s Best for the Corporate Brain?
orderly introduction of new talent into an organization, perhaps by periodically identifying and letting the lowest performers go, was applauded. One of the comments reflects this view: "What is really important is that companies continue to invest in knowledge... View Details
Keywords: by James Heskett
- 12 Nov 2018
- Research & Ideas
'Always On' Isn't Always Best for Team Decision-Making
collaboration encouraged by today’s communication tools like Slack and Skype good or bad for finding the best answer? “I don’t want there to be zero communication, but I do think that transparency and communication do have downsides"... View Details
Keywords: by Roberta Holland
- 06 Jul 2015
- Research & Ideas
Money and Quotas Motivate the Sales Force Best
effects of seasonal fluctuations in demand. High performers were not affected much, but low performers were hugely affected by seasonal demand, Chung says. A Practical Guide The researchers, who will present the findings to the company... View Details
- 28 Oct 1994
- Lecture
Japanese and American Corporate Governance: Converging to Best Practice?
By: W. Carl Kester
- November 2008
- Article
Getting off the Hedonic Treadmill, One Step at a Time: The Impact of Regular Religious Practice and Exercise on Well-Being
By: Daniel Mochon, Michael I. Norton and Dan Ariely
Many studies have shown that few events in life have a lasting impact on subjective well-being because of people's tendency to adapt quickly; worse, those events that do have a lasting impact tend to be negative. We suggest that while major events may not provide... View Details
Mochon, Daniel, Michael I. Norton, and Dan Ariely. "Getting off the Hedonic Treadmill, One Step at a Time: The Impact of Regular Religious Practice and Exercise on Well-Being." Journal of Economic Psychology 29, no. 5 (November 2008): 632–642.
- November 2012
- Article
Does Management Really Work?
By: Nicholas Bloom, Raffaella Sadun and John Van Reenen
HBR's 90th anniversary is a sensible time to revisit a basic question: Are organizations more likely to succeed if they adopt good management practices? The answer may seem obvious to most HBR readers, but these three economists cast their net much wider than that. In... View Details
Keywords: Best Practices; Consulting Firms; Corporations; Cost Control; Employee Training; Executive Ability (Management); Executives—training Of; Hospitals—administration; Industrial Management—research; Productivity Incentives; School Management Teams; Work Environment; Management; Research
Bloom, Nicholas, Raffaella Sadun, and John Van Reenen. "Does Management Really Work?" Harvard Business Review 90, no. 11 (November 2012).
- November 2017 (Revised April 2019)
- Case
Summa Equity: Building Purpose-Driven Organizations
By: George Serafeim and David Freiberg
In 2015, Reynir Indahl left top Nordic private equity firm Altor Equity Partners to found Summa Equity (Summa). After long contemplation following the financial crisis, Indahl was convinced the financial system was producing negative externalities and that the current... View Details
Keywords: Corporate Purpose; ESG; ESG (Environmental, Social, Governance) Performance; Social Impact; Investment Management; Management Practices; Innovation; Voice; Environmental Impact; Private Equity; Social Enterprise; Finance; Capital Markets; Management Practices and Processes; Innovation Leadership; Leadership; Innovation and Management; Entrepreneurship; Mission and Purpose; Value Creation; Financial Services Industry; Norway; Sweden; Scandinavia
Serafeim, George, and David Freiberg. "Summa Equity: Building Purpose-Driven Organizations." Harvard Business School Case 118-028, November 2017. (Revised April 2019.)
- 22 Aug 2016
- Research & Ideas
Master the One-on-One Meeting
Whether you’re a CEO or a line manager, your team is just as important as a group as its members are as individuals. Today’s tech companies offer many perks to attract and retain the best employees. We offer competitive salaries, training... View Details
Keywords: by Julia B. Austin
- 29 Aug 2018
- What Do You Think?
What Should Harley-Davidson’s Management Do?
CasPhotography What Can the Harley-Davidson Case Teach Us About Managing in a Politicized Environment? The advice to Harley-Davidson’s management from respondents of this month’s column is to (1) ensure that politics doesn’t deter the Company from its current strategy,... View Details
- 2010
- Book
The Other Side of Innovation: Solving the Execution Challenge
By: Vijay Govindarajan and Chris Trimble
Discover the best practices for executing any innovation initiative. View Details
Govindarajan, Vijay, and Chris Trimble. The Other Side of Innovation: Solving the Execution Challenge. Boston, MA: Harvard Business School Publishing, 2010.
- September–October 1998
- Article
How to Kill Creativity
By: T. M. Amabile
The article addresses the topic of business creativity, its benefits, and how managers can inspire it. The author's research shows that it is possible to develop the best of both worlds: organizations in which business imperatives are attended to and creativity... View Details
Keywords: Creativity; Situation or Environment; Motivation and Incentives; Organizational Culture; Management Practices and Processes
Amabile, T. M. "How to Kill Creativity." Harvard Business Review 76, no. 5 (September–October 1998): 76–87.
- September 2023
- Technical Note
Note on Difficult Conversations in the Family Enterprise
The best time to have a difficult conversation is, ideally, as soon as possible. Engaging in challenging conversations early can produce beneficial results for several reasons, such as resolving issues, improving communication, preserving relationships, and increasing... View Details
Wing, Christina R. "Note on Difficult Conversations in the Family Enterprise." Harvard Business School Technical Note 624-044, September 2023.
- June 2005 (Revised May 2006)
- Background Note
Reminders for Owner-Managers Regarding the Board of Directors of Private Companies
By: John A. Davis
Presents a consolidated list of corporate governance best practices for owner-managers of private companies, including family businesses. View Details
Davis, John A. "Reminders for Owner-Managers Regarding the Board of Directors of Private Companies." Harvard Business School Background Note 805-154, June 2005. (Revised May 2006.)
- Article
Contextual Intelligence
By: Tarun Khanna
The author has come to a conclusion that may surprise you: trying to apply management practices uniformly across geographies is a fool's errand. Best practices simply don't travel well across borders. That's because conditions not just of economic development but of... View Details
Khanna, Tarun. "Contextual Intelligence." Harvard Business Review 92, no. 9 (September 2014): 58–68.
- 30 Apr 2001
- Research & Ideas
Why Evolutionary Software Development Works
industry in which the need for a responsive development process has never been greater. The researchers analyzed data from 29 completed projects and identified the characteristics most associated with the best outcomes. (See "Four... View Details