Publications
Publications
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- All HBS Web
(363)
- Faculty Publications (172)
- April 2012
- Case
Renesas Electronics and the Automotive Microcontroller Supply Chain (A)
By: Willy Shih and Margaret Pierson
The magnitude 9.0 earthquake that struck Japan in March 2011 caused extensive damage to Renesas Electronics wafer fabrication facility, a critical link in the global automotive supply chain. Many OEMs sole-sourced customized microprocessors from the fab, so its... View Details
- April 2012
- Article
Local R&D Strategies and Multi-location Firms: The Role of Internal Linkages
By: Juan Alcacer and Minyuan Zhao
This study looks at the role of firms' internal linkages in highly competitive technology clusters, where much of the world's R&D takes place. The leading players in these clusters are multilocation firms that organize and integrate knowledge across sites worldwide.... View Details
- 2011
- Article
Strategic Change and the Jazz Mindset: Exploring Practices That Enhance Dynamic Capabilities for Organizational Improvisation
By: Ethan S. Bernstein and Frank J. Barrett
How can leaders adopt a mindset that maximizes learning, remains responsive to short-term emergent opportunities, and simultaneously strengthens longer-term dynamic capabilities of the organization? This chapter explores the organizational decisions and practices... View Details
Keywords: Dynamic Capabilities; Strategic Change; Jazz; Jazz Mindset; Improvisation; Innovation; Change Management; Collaborative Innovation and Invention; Innovation and Management; Innovation Leadership; Knowledge Use and Leverage; Leading Change; Leadership Style; Leadership; Management; Management Style; Organizational Change and Adaptation; Organizational Culture; Organizations; Creativity; Strategy; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; Semiconductor Industry; United States; Japan; Taiwan; Europe; Asia
- November 2011 (Revised September 2012)
- Case
Underwater Engineer at Intel Corporation
Molly Miller, an Intel employee and shareholder, must decide whether to vote FOR or AGAINST Intel's proposed 2009 option exchange program. Given recent declines in Intel's stock price, more than 99% of Intel's outstanding employee stock options are "underwater," and... View Details
- July 2011
- Teaching Note
Suntech Power (TN)
Teaching Note for 712001. View Details
- March 2011
- Case
Semiconductor Manufacturing International Company in 2011
By: Willy Shih and Jia Cheng
When David Wang took over as the CEO of SMIC, he knew that if he was to capitalize on the company's strategic location in the China market, he would have to transform the company mindset and its operating structure from its roots in the manufacturing of DRAMs to the... View Details
- March 2011 (Revised February 2014)
- Case
Cree, Inc.: Which Bright Future?
By: David J. Collis, Mary Furey and Matthew Shaffer
After its founding in the late 1980s, Cree Inc. quickly grew into a major player in the emerging LED market. By 2007, technological improvements in LEDs had made them suitable for TV, computer, and mobile "backlighting"; and concerns over global warning led to calls to... View Details
Keywords: Cree; LEDs; Lighting Market; Clean Tech; Energy Policy; Semiconductors; North Carolina; Business Growth and Maturation; Forecasting and Prediction; Innovation and Management; Decision Choices and Conditions; Market Entry and Exit; Competitive Strategy; Corporate Strategy; Technology Adoption; Electronics Industry; Green Technology Industry; Manufacturing Industry; United States; North Carolina; Raleigh
- July 2010
- Teaching Note
Shanzhai! MediaTek and the "White Box" Handset Market (TN)
By: Willy C. Shih
Teaching Note for 610081. View Details
- April 2010
- Teaching Note
Carrot or Stick? Getting Paid for Innovation at Tessera Technologies (TN)
By: Willy C. Shih
Teaching Note for 610085. View Details
- April 2010 (Revised December 2010)
- Case
Shanzhai! MediaTek and the "White Box" Handset Market
By: Willy C. Shih, Chen-Fu Chien and Jyun-Cheng Wang
The term "white box" is often used to describe products without a brand name. Such products are assembled from standardized parts, and they became a very popular category of desktop PCs. Hsinchu, Taiwan based MediaTek is a fabless semiconductor company that unleashed a... View Details
- March 2010 (Revised January 2011)
- Case
Carrot or Stick? Getting Paid for Innovation at Tessera Technologies
By: Willy C. Shih
Tessera Technologies has been very successful developing technologies for the semiconductor and mobile device industry, and then licensing them broadly to manufacturers. In addition to licensing patents, it also supplies know-how to help manufacturers move into... View Details
- 2010
- Working Paper
Local R&D Strategies and Multi-location Firms: The Role of Internal Linkages
By: Juan Alcacer and Minyuan Zhao
This study looks at the role of firms' internal linkages in highly competitive technology clusters, where much of the world's R&D takes place. The leading players in these clusters are multi-location firms that organize and integrate knowledge across sites worldwide.... View Details
- October 2009
- Case
Low-k Dielectrics at IBM
By: Willy C. Shih and Giovanni Carraro
Innovations at the frontiers of technology carry enormous risk of making wrong choices. This case examines a decision made by IBM in its semiconductor process technology strategy: a material to use as a dielectric insulator in its leading edge silicon chip technology.... View Details
- September 2009
- Case
Intel NBI: Image Components Organization
By: Willy C. Shih and Thomas Thurston
The Image Components Organization (ICO) was an internal venture that was part of Intel's New Business Initiatives. It sought to initially develop and sell a high performance integrated CMOS image sensor module for cellular phones. ICO's opening assumptions were that it... View Details
- August 2009
- Supplement
The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Company (CW)
By: Willy C. Shih
When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and... View Details
- August 2009 (Revised August 2009)
- Case
Intel NBI: Radio-Frequency Identification
By: Willy C. Shih and Thomas Thurston
The Radio-Frequency Identification (RFID) group was a start-up that was part of Intel's New Business Initiatives. It sought initially to develop and sell a high performance Rf fast read rate module targeted at fixed position readers that might be found in loading docks... View Details
- August 2009 (Revised October 2009)
- Teaching Note
The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co. (TN)
By: Willy C. Shih and Chen-Fu Chien
Teaching Note for [610003]. View Details
- August 2009
- Case
Intel NBI: Vivonic
By: Willy C. Shih and Thomas Thurston
Vivonic was a start-up that was part of Intel's New Business Initiatives that sought to develop and sell personal health monitoring hardware and software. When it was first funded, Intel was in the midst of record growth and was seeking diversification. But the company... View Details
- August 2009
- Case
The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co.
By: Willy C. Shih, Chen-Fu Chien, Chintay Shih and Jack Chang
When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and... View Details
- May 2009
- Case
Tokyo Electron Ltd.
By: Willy C. Shih and Andrew A. King
Tokyo Electron Ltd. operates in a constrained innovation environment, defined by modular boundaries that are long standing in the industry that it serves, the global semiconductor manufacturing industry. While the original motivation for these boundaries was division... View Details