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- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
business by focusing on the small- and mid-sized market across all industries. The question is how to get there. Slang.ai is currently serving clients in three verticals (restaurants and hospitality, ecommerce, and brick-and-mortar retail... View Details
- 29 Jul 2013
- News
Opening New Markets for Black South African Winemakers
Selena Cuffe On a trip to South Africa in 2005, Selena Cuffe (MBA 2003) happened across an advertisement promoting the first Soweto Wine Festival. Cuffe, the director of an exchange-student nonprofit, didn't know a lot about wine. Yet the... View Details
- 01 Sep 2012
- News
On a Sound Track
about the glamour for a minute—the celebrity sports endorsements, team sponsorships, promotions featuring models and freestyle rappers. Is branding your top priority? Building brand is fundamental to what we do. We play at this very... View Details
- 01 Feb 1997
- News
Doing It Your Way
reflection, he adds genetic engineering, specialty retail outlets, catalogue companies, restaurants, and superstores. But when Sahlman's attention turns to the present day, his answer is immediate and unqualified: the Internet. "In many... View Details
- 04 Nov 2020
- News
The Long View: Persevering Through Past Crises
Fienning, MBA Class of 1970, Section C. Five years after graduation, I was a partner in a mobile-home retailing company in Greensboro, North Carolina. I was a bachelor, living in a mobile home, and trying to create a manufactured housing... View Details
- 01 Sep 2010
- News
Five Honored for Missions Accomplished
dinner conversations centered on how to run a store, promote a designer, and expand a brand. After business school and a stint at Macy’s, Traub joined Bloomingdale’s in 1950, became president in 1969, and served as chairman and CEO from... View Details
- 15 Oct 2019
- News
Understanding Challenges Across the Supply Chain
Miguel (MBA 1997) and Mariana Cal. Molino Cañuelas is a vertically integrated food business where management encourages innovation and growth. As the company continues to expand, the case explores whether it should follow the same strategy internationally or develop... View Details
- 06 Dec 2021
- News
December 2021 Alumni and Faculty Books
unposted openings, discussing salaries, and how getting recognition for accomplishments can lead to promotions and pay increases. The book’s case studies and expert contributions provide many examples and recommendations to manage stress... View Details
- 01 Mar 2014
- News
The Solution to the Global Food Crisis Just Might Come from Nigeria
Eventually there's an alternative economy of people who trust each other." The Village Promoter program, spearheaded by Masha, grew this way, eventually reaching about 58,000 small farmers. Overall, Notore's products and activities have... View Details
- 01 Mar 2009
- News
Model Patient
care, access will become more difficult, and existing suppliers will raise their prices.” With her years of work on consumer-driven health care, Herzlinger argues that no reform can succeed unless it centers on the consumer’s needs and concerns. She has been... View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
getting people in the door of a museum has intensified. Admission fees and retail income from gift shops and food sales can have a significant impact on the museum as a whole. Because the Smithsonian's NMNH is located in the heart of one... View Details
- 01 Mar 2008
- News
Innovation, Inc.
and entrepreneurs do to promote a healthy, positive inner work life among employees? A pat on the back or a company Ping-Pong table is always welcome, but what Amabile and Kramer discovered was much simpler: People have their best days... View Details
- 01 Oct 2002
- News
Class Notes Extra
central belief is that humanity is meant to live in unity and harmony. As a leader of his local Spiritual Assembly, he conducts interfaith and intercultural (especially with Chinese) discussion groups and has continued to promote social... View Details
- 01 Apr 2000
- News
Getting the Message
being sold and measuring the effectiveness of an ad campaign. Improved technology promises to solve the age-old problem once stated by retailer John Wanamaker: Half of the money spent on advertising is wasted, but no one knows which half.... View Details
Keywords: Susan Young
- 28 Mar 2018
- News
Fueling the Future
said yes and immediately asked to also build an energy practice. “Oil prices were soaring, silicon prices were fluctuating, and solar and wind were huge topics at that time. I saw that as an opportunity,” she notes. “So I quickly got View Details
Keywords: Jill Radsken
- 01 Jun 2016
- News
How Do We Win the Cyberwar?
for example, filters down to retailers or health care providers in any useful or timely way. There is some forward movement, though. Lefkowitz notes that the Department of Homeland Security began sharing threat data with private industry... View Details
Keywords: Dan Morrell; illustrations by Victo Ngai
- 02 Oct 2015
- News
The ‘F’ Word
Emory University, where she graduated with 40 percent more credits than required. A year out of HBS, Wallace and classmate Alex Nelson cofounded Quincy Apparel, an online retailer providing stylish, affordable work clothes for women in a... View Details
Keywords: Walt Disney Studios
- 01 Feb 2002
- News
Redefining Success: Women & Work.
flexible schedule, the lack of appropriate role models in traditionally "male" industries, the impact of maternity leaves on promotion opportunities, and a realignment of ambitions after experiencing parenthood. Barbara A. Piette (MBA... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
the transformation of markets. From the auction theories powering Google’s ad algorithms to the models that online retailers use to prevent internet fraud, even the most high-tech modern businesses are empowered by theory first envisioned... View Details