Internet Of Things - Publications - Faculty & Research

February 2020 (Revised April 2021)
Case

StockX: The Stock Market of Things

By: Chiara Farronato, John J. Horton, Annelena Lobb and Julia Kelley

Founded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition sneakers. Sneaker resale prices often fluctuated over time based on supply and demand, creating a robust... View Details

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11 Sep 2000
Research & Ideas

Riding the Internet Fast Track

Take a seat and hold on tightly. You're aboard the Internet Express, where speed is the order of the day and profit but a remote destination. For firms that ride the rails of... View Details

Keywords: by Peter Jacobs

07 Feb 2021
News

Kominers’s Conundrums: Groundhogging the Dark Side of Things

03 Aug 2012
News

The Long-Term Value of Internet Companies

01 Oct 2000
News

Internet Tsunami

Hiroshi Mikitani (MBA '93) is the founder, president, and CEO of Rakuten, Japan's leading online shopping destination. He believes that because the Internet allows merchants to circumvent the many... View Details

Keywords: Nonstore Retailers; Retail Trade

File

Internet Appendix

The Socioeconomic Impact of Internet Tracking

At a time when the future of cookies in ad tracking is in doubt, this report contributes to understanding online tracking and its positive and negative consequences, both economic and social. We describe how tracking works to circulate data and affect privacy, how data... View Details

2020
Article

Inconvenient Truths: Interpreting the Origins of the Internet

By: Shane Greenstein

A conventional economic narrative provides intellectual underpinnings for governments to subsidize research and development ("R&D") that coordinates risky research to benefit many in society. This essay compares this narrative with the origins and invention of the... View Details

Keywords: Lead Users; Technology Transfer; Internet and the Web; History; Analysis; Research and Development; Governance; Information Technology; Policy

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01 Sep 2017
News

The Shape of Things to Come

constantly looking for opportunities to say, “How can I improve my course? What are some new things I’m learning about that I want to introduce?” That produces a certain dynamism that’s constant in our programs. In the second year, we... View Details

Keywords: HBX; CORe; Colleges, Universities, and Professional Schools; Educational Services

October 2016 (Revised January 2020)
Case

All Traffic Solutions

By: Rajiv Lal and Scott F. Johnson

All Traffic Solutions traditionally sold traffic signs that collected vehicle data to cities. In recent years, the firm connected their signs to the internet and began selling software that enabled cities to operate their signs remotely and collect data in a more... View Details

Keywords: IoT; Internet Of Things; Smart Connected Products; All Traffic Solutions; Traffic; Internet and the Web; Information Technology; Digital Platforms; Information Infrastructure; Applications and Software; Transportation; Mobile and Wireless Technology; Manufacturing Industry; Technology Industry; Information Technology Industry; United States

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June 1997
Background Note

A Note on the Internet

By: Paul A. Gompers and Jeffrey A. Farrell

Examines the evolution and structure of the Internet. A particular focus is placed on various business segments and possible applications of Internet technology. View Details

Keywords: Industry Structures; Internet and the Web

Citation

Educators

In less than a decade, the Internet went from being a series of loosely connected networks used by universities and the military to the powerful commercial engine it is today. This book describes how many of the key innovations that made this possible came from... View Details

02 Dec 2013
News

Why China Loves the Internet

September 1989
Background Note

Vision Thing

Describes the challenge of creating, communicating, and committing to a "vision" for an organization. Visions are characterized as a critical building block for stimulating a successful major change in an organization. Considers characteristics of a good vision, an... View Details

Keywords: Organizational Change and Adaptation; Mission and Purpose

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October 1997 (Revised February 2003)
Background Note

Worldwide Web and Internet Technology,The

In terms non-technical readers can understand, the evolution of the Internet and the Web, characteristics of the supporting technology, and current issues surrounding use of the technology are examined. View Details

Keywords: Internet; Web

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March 2015 (Revised September 2016)
Technical Note

Baidu, Alibaba, and Tencent: The Three Kingdoms of the Chinese Internet

By: Feng Zhu and Aaron Smith

This note provides an overview of the Chinese Internet by describing its leading three companies: Baidu, Alibaba, and Tencent (BAT). While BAT had previously focused their respective businesses on distinct sectors of the online economy—Baidu for search, Alibaba for... View Details

Keywords: Competition; Internet; Information Technology Industry; China

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Research Summary

The Role of the Internet in Enhancing Service and Reducing Cost

Is delivering service (both internal and external) facilitated by the Internet a zero sum game in which costs associated with delivering superior service must always be passed on to customers in the form of higher prices? Does the quantity and type of service... View Details

March 2000 (Revised January 2001)
Case

First USA and Internet Marketing

By: Rajiv Lal and Amy H. Nelson

Explores First USA's decision to use the Internet for acquiring customers. Tom Brenner needs to decide on the terms of the deals demanded by the portals and justify the recommendations to his boss. View Details

Keywords: Digital Marketing; Decision Choices and Conditions; Resource Allocation; Marketing Strategy; Internet and the Web

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