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    • All HBS Web  (3,769)
      • Faculty Publications  (497)

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      • June 2024
      • Case

      Growing Foodology into Latin America's Largest Platform for Virtual Restaurants

      By: Jorge Tamayo, Rembrand Koning and Jenyfeer Martinez Buitrago
      This case delves into the expansion strategy of Foodology, a cloud kitchen startup based in Bogotá that operated across four Latin American countries (Colombia, Brazil, Mexico, and Peru). Co-founders Daniela Izquierdo and Juan Guillermo Azuero (both HBS, 2019) grappled... View Details
      Keywords: Entrepreneurship; Food; Digital Platforms; Product Launch; Growth and Development Strategy; Business Strategy; Business Model; Business Startups; Profit; Marketing Strategy; Expansion; Diversification; Food and Beverage Industry; Latin America; South America; Colombia; Brazil; Mexico; Peru
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      Tamayo, Jorge, Rembrand Koning, and Jenyfeer Martinez Buitrago. "Growing Foodology into Latin America's Largest Platform for Virtual Restaurants." Harvard Business School Case 724-393, June 2024.
      • June 2024
      • Module Note

      Value Creation Potential of New Business Models

      By: David J. Collis
      A business model is composed of three elements. These describe a generic way of creating value and identify the maximum potential value of that model for customers. The elements of a business model are the “job to be done” for the customer, the asset configuration, or... View Details
      Keywords: Business Model; Corporate Strategy; Mission and Purpose; Competitive Strategy; Value Creation
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      Collis, David J. "Value Creation Potential of New Business Models." Harvard Business School Module Note 724-491, June 2024.
      • 2024
      • Working Paper

      Incrementality Representation Learning: Synergizing Past Experiments for Intervention Personalization

      By: Ta-Wei Huang, Eva Ascarza and Ayelet Israeli
      This paper introduces Incrementality Representation Learning (IRL), a novel multitask representation learning framework that predicts heterogeneous causal effects of marketing interventions. By leveraging past experiments, IRL efficiently designs and targets... View Details
      Keywords: Heterogeneous Treatment Effect; Multi-task Learning; Representation Learning; Personalization; Promotion; Deep Learning; Field Experiments; Customer Focus and Relationships; Customization and Personalization
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      Huang, Ta-Wei, Eva Ascarza, and Ayelet Israeli. "Incrementality Representation Learning: Synergizing Past Experiments for Intervention Personalization." Harvard Business School Working Paper, No. 24-076, June 2024.
      • June 2024
      • Article

      Valuing the Societal Impact of Medicines and Other Health Technologies: A User Guide to Current Best Practices

      By: Jason Shafrin, Jaehong Kim, Joshua T. Cohen, Louis P. Garrison, Dana A. Goldman, Jalpa A. Doshi, Joshua Krieger, Darius N. Lakdawalla, Peter J. Neumann, Charles E. Phelps, Melanie D. Whittington and Richard Willke
      This study argues that value assessment conducted from a societal perspective should rely on the Generalized Cost-Effectiveness Analysis (GCEA) framework proposed herein. Recently developed value assessment inventories—such as the Second Panel on Cost-Effectiveness’s... View Details
      Keywords: Health Care and Treatment; Valuation; Cost vs Benefits; Society
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      Shafrin, Jason, Jaehong Kim, Joshua T. Cohen, Louis P. Garrison, Dana A. Goldman, Jalpa A. Doshi, Joshua Krieger, Darius N. Lakdawalla, Peter J. Neumann, Charles E. Phelps, Melanie D. Whittington, and Richard Willke. "Valuing the Societal Impact of Medicines and Other Health Technologies: A User Guide to Current Best Practices." Forum of Health Economics and Policy 27, no. 1 (June 2024): 29–116.
      • May 2024
      • Background Note

      Net Revenue Retention: Unpacking the Dynamics of Customer Monetization

      By: Elie Ofek, Barak Libai and Eitan Muller
      Firms and investors alike are beginning to recognize the importance of tracking how revenues from existing customers are evolving over time and to appreciate the value in understanding what might explain changes in these revenues. Consequently, in addition to looking... View Details
      Keywords: Customer Relationship Management; Revenue; Measurement and Metrics; Customer Value and Value Chain
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      Ofek, Elie, Barak Libai, and Eitan Muller. "Net Revenue Retention: Unpacking the Dynamics of Customer Monetization." Harvard Business School Background Note 524-092, May 2024.
      • May 2024 (Revised May 2025)
      • Case

      Hakluyt: From Corporate Intelligence to Trusted Advisors

      By: Joseph B. Fuller and Lena Duchene
      Established in 1995 by a group of ex-British intelligence officers, Hakluyt & Company (Hakluyt) was a corporate advisory firm that generated insights by leveraging a unique blend of internal expertise and a global network of well-connected individuals. Since 2019, the... View Details
      Keywords: Business Growth and Maturation; Business Model; Talent and Talent Management; Capital Structure; Cash Flow; Corporate Finance; Equity; Stock Shares; Corporate Governance; Business History; Compensation and Benefits; Recruitment; Leadership Style; Growth Management; Management Succession; Organizational Culture; Performance Evaluation; Networks; Partners and Partnerships; Business Strategy; Competitive Advantage; Transformation; Consulting Industry; Europe; United Kingdom; England; London
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      Fuller, Joseph B., and Lena Duchene. "Hakluyt: From Corporate Intelligence to Trusted Advisors." Harvard Business School Case 824-200, May 2024. (Revised May 2025.)
      • May 2024
      • Teaching Note

      AI21 Labs in 2023: Strategy for Generative AI

      By: David Yoffie
      Teaching Note for HBS Case 724-383. The case has 3 important teaching purposes: First, what are the advantages and disadvantages of imitation? (e.g., Should AI21 imitate OpenAI with a chatbot?) Second, what are the advantages and disadvantages of keeping new technology... View Details
      Keywords: AI; Generative Ai; Generative Models; AI and Machine Learning; Innovation Strategy; Growth and Development Strategy; Business Model; Business Startups; Open Source Distribution; Competitive Advantage; Technology Industry; Israel
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      Yoffie, David. "AI21 Labs in 2023: Strategy for Generative AI." Harvard Business School Teaching Note 724-461, May 2024.
      • 2024
      • Working Paper

      Old Moats for New Models: Openness, Control, and Competition in Generative AI

      By: Pierre Azoulay, Joshua L. Krieger and Abhishek Nagaraj
      Drawing insights from the field of innovation economics, we discuss the likely competitive environment shaping generative AI advances. Central to our analysis are the concepts of appropriability—whether firms in the industry are able to control the knowledge generated... View Details
      Keywords: Technological Innovation; AI and Machine Learning; Open Source Distribution; Policy
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      Azoulay, Pierre, Joshua L. Krieger, and Abhishek Nagaraj. "Old Moats for New Models: Openness, Control, and Competition in Generative AI." NBER Working Paper Series, No. 7442, May 2024.
      • April 2024 (Revised December 2024)
      • Case

      Anthropic: Building Safe AI

      By: Shikhar Ghosh and Shweta Bagai
      In late 2024, Anthropic, a leading AI safety and research company, achieved a significant breakthrough with computer use capabilities that allowed AI to interact with computers like humans. Co-founded by former OpenAI employees and known for its generative AI... View Details
      Keywords: AI and Machine Learning; Corporate Accountability; Corporate Social Responsibility and Impact; Business Growth and Maturation; Corporate Strategy; Technology Industry; United States
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      Ghosh, Shikhar, and Shweta Bagai. "Anthropic: Building Safe AI." Harvard Business School Case 824-129, April 2024. (Revised December 2024.)
      • March–April 2024
      • Article

      Retailers and Health Systems Can Improve Care Together

      By: Robert S. Huckman, Vivian S. Lee and Bradley R Staats
      Health systems are struggling to address the many shortcomings of health care delivery: rapidly growing costs, inconsistent quality, and inadequate and unequal access to primary and other types of care. However, if retailers and health systems were to form strong... View Details
      Keywords: Health Care; Retail; Retailers; Consumer; Health Care and Treatment; Value; Consumer Behavior; Business Model; Partners and Partnerships; Health Industry; Retail Industry; United States
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      Huckman, Robert S., Vivian S. Lee, and Bradley R Staats. "Retailers and Health Systems Can Improve Care Together." Harvard Business Review 102, no. 2 (March–April 2024): 120–127.
      • March 2024 (Revised April 2024)
      • Case

      Angel City Football Club: Scoring a New Model

      By: Jeffrey F. Rayport, Jennifer Fonstad and Nicole Tempest Keller
      In January 2024, Kara Nortman, Julie Uhrman, and Natalie Portman, the founders of Angel City Football Club (ACFC) were developing the club’s first three-year strategic plan. Founded in 2020, ACFC had a star-studded investor group, including Portman and celebrities such... View Details
      Keywords: Sports; Entertainment; Entrepreneurship; Brands and Branding; Venture Capital; Business Model; Corporate Strategy; Digital Marketing; Sports Industry; Entertainment and Recreation Industry; United States; California; Los Angeles
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      Rayport, Jeffrey F., Jennifer Fonstad, and Nicole Tempest Keller. "Angel City Football Club: Scoring a New Model." Harvard Business School Case 824-192, March 2024. (Revised April 2024.)
      • February 2024 (Revised July 2024)
      • Case

      Taffi: Entrepreneurship in Saudi Arabia

      By: Paul A. Gompers and Fares Khrais
      Taffi was a tech-enabled fashion styling startup founded by Shahad Geoffrey in Saudi Arabia in 2020. Within three years of operating, Geoffrey had pivoted the business multiple times. In 2023, Geoffrey was attempting the business’s most ambitious pivot yet, shifting... View Details
      Keywords: Business Startups; Disruption; Entrepreneurship; Venture Capital; Investment; Growth and Development Strategy; Business Strategy; AI and Machine Learning; Fashion Industry; Technology Industry; Saudi Arabia; Arabian Peninsula
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      Gompers, Paul A., and Fares Khrais. "Taffi: Entrepreneurship in Saudi Arabia." Harvard Business School Case 224-052, February 2024. (Revised July 2024.)
      • February 2024
      • Teaching Note

      TimeCredit

      By: Emanuele Colonnelli, Raymond Kluender and Shai Benjamin Bernstein
      Teaching Note for HBS Case No. 824-139. TimeCredit is an artificial intelligence (AI) startup that is developing large language models (LLMs) to generate accounting memos. The case follows Ndonga Sagnia, a Gambian Harvard Business School MBA student with an accounting... View Details
      Keywords: Accounting; Business Startups; Entrepreneurship; Financing and Loans; AI and Machine Learning; Entrepreneurial Finance; Identity; Partners and Partnerships; Technology Industry
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      Colonnelli, Emanuele, Raymond Kluender, and Shai Benjamin Bernstein. "TimeCredit." Harvard Business School Teaching Note 824-171, February 2024.
      • February 2024 (Revised September 2024)
      • Case

      TimeCredit

      By: Emanuele Colonnelli, Raymond Kluender and Shai Benjamin Bernstein
      TimeCredit is an artificial intelligence (AI) startup that is developing large language models (LLMs) to generate accounting memos. The case follows Ndonga Sagnia, a Gambian Harvard Business School MBA student with an accounting background, as she decides how much... View Details
      Keywords: Accounting; Business Startups; Entrepreneurship; Financing and Loans; AI and Machine Learning; Entrepreneurial Finance; Identity; Technology Industry
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      Colonnelli, Emanuele, Raymond Kluender, and Shai Benjamin Bernstein. "TimeCredit." Harvard Business School Case 824-139, February 2024. (Revised September 2024.)
      • February 2024 (Revised June 2024)
      • Case

      Can Families Conquer Private Equity? Pritzker Private Capital

      By: Lauren Cohen and Sophia Pan
      Anthony (Tony) Pritkzer, Paul Carbone, and the Pritzker Private Capital (PPC) team wondered how to approach the firm’s next phase of growth. PPC was a private equity firm that offered a differentiated approach to the family capital market. Back in 2016, the partners... View Details
      Keywords: Family Office; External Financing; Succession; Leadership Transition; Family Business; Private Equity; Investment; Business Growth and Maturation; Financial Strategy; Investment Portfolio; Business Model; Private Sector; Financial Liquidity; Risk Management; Organizational Structure; Competitive Advantage; Venture Capital; Management Succession; Financial Services Industry; Chicago; Illinois; United States
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      Cohen, Lauren, and Sophia Pan. "Can Families Conquer Private Equity? Pritzker Private Capital." Harvard Business School Case 224-078, February 2024. (Revised June 2024.)
      • 2024
      • Working Paper

      Does Pension Automatic Enrollment Increase Debt? Evidence from a Large-Scale Natural Experiment

      By: John Beshears, Matthew Blakstad, James J. Choi, Christopher Firth, John Gathergood, David Laibson, Richard Notley, Jesal D. Sheth, Will Sandbrook and Neil Stewart
      Does automatic enrollment into retirement saving increase household debt? We study the randomized roll-out of automatic enrollment pensions to ~160,000 employers in the United Kingdom with 2-29 employees. We find that the additional savings generated through automatic... View Details
      Keywords: Retirement; Saving; Personal Finance; Borrowing and Debt; Credit; Compensation and Benefits
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      Beshears, John, Matthew Blakstad, James J. Choi, Christopher Firth, John Gathergood, David Laibson, Richard Notley, Jesal D. Sheth, Will Sandbrook, and Neil Stewart. "Does Pension Automatic Enrollment Increase Debt? Evidence from a Large-Scale Natural Experiment." Working Paper, October 2024.
      • February 2024
      • Article

      Representation and Extrapolation: Evidence from Clinical Trials

      By: Marcella Alsan, Maya Durvasula, Harsh Gupta, Joshua Schwartzstein and Heidi L. Williams
      This article examines the consequences and causes of low enrollment of Black patients in clinical trials. We develop a simple model of similarity-based extrapolation that predicts that evidence is more relevant for decision-making by physicians and patients when it... View Details
      Keywords: Representation; Racial Disparity; Health Testing and Trials; Race; Equality and Inequality; Innovation and Invention; Pharmaceutical Industry
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      Alsan, Marcella, Maya Durvasula, Harsh Gupta, Joshua Schwartzstein, and Heidi L. Williams. "Representation and Extrapolation: Evidence from Clinical Trials." Quarterly Journal of Economics 139, no. 1 (February 2024): 575–635.
      • January 2024 (Revised May 2024)
      • Case

      Pioneer Natural Resources: Enhancing the Capital Return Strategy with Variable Dividends

      By: Benjamin C. Esty, Elisabeth Kempf and E. Scott Mayfield
      In February 2021, Scott Sheffield, the CEO of Pioneer Natural Resources (an independent oil and gas company based in Texas), was considering the possibility of enhancing the firm’s capital return strategy by introducing a variable dividend tied to cash flows in... View Details
      Keywords: Corporate Finance; Cash Flow; Financial Management; Financial Strategy; Value Creation; Decision Choices and Conditions; Investment Return; Profit; Policy; Business and Shareholder Relations; Energy Industry; United States; North America; Texas
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      Esty, Benjamin C., Elisabeth Kempf, and E. Scott Mayfield. "Pioneer Natural Resources: Enhancing the Capital Return Strategy with Variable Dividends." Harvard Business School Case 224-001, January 2024. (Revised May 2024.)
      • January 2024
      • Background Note

      Evaluating Innovations in the Organization of Primary Care: What Type of Innovation Is It and How Well Does It Align with the Six Factors?

      By: Regina E. Herzlinger and James Wallace
      How can we evaluate if innovative health care ventures can do good—benefit society—and do well—become financially viable? This question is the topic of the first module in the Innovating in Health Care course book.

      This note and "Health Stop (A): What Type... View Details
      Keywords: Business Model; Health Care and Treatment; Collaborative Innovation and Invention; Mission and Purpose; Alignment; Health Industry
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      Herzlinger, Regina E., and James Wallace. "Evaluating Innovations in the Organization of Primary Care: What Type of Innovation Is It and How Well Does It Align with the Six Factors?" Harvard Business School Background Note 324-037, January 2024.
      • January 2024
      • Article

      Population Interference in Panel Experiments

      By: Kevin Wu Han, Guillaume Basse and Iavor Bojinov
      The phenomenon of population interference, where a treatment assigned to one experimental unit affects another experimental unit’s outcome, has received considerable attention in standard randomized experiments. The complications produced by population interference in... View Details
      Keywords: Outcome or Result; Research; Situation or Environment
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      Han, Kevin Wu, Guillaume Basse, and Iavor Bojinov. "Population Interference in Panel Experiments." Journal of Econometrics 238, no. 1 (January 2024).
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