Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (653) Arrow Down
Filter Results: (653) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (1,467)
    • People  (9)
    • News  (467)
    • Research  (653)
    • Events  (3)
    • Multimedia  (5)
  • Faculty Publications  (199)

Show Results For

  • All HBS Web  (1,467)
    • People  (9)
    • News  (467)
    • Research  (653)
    • Events  (3)
    • Multimedia  (5)
  • Faculty Publications  (199)
← Page 3 of 653 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • June 2015
  • Case

The Coca-Cola Company's Case for Creative Transformation

By: Thales S. Teixeira and Elizabeth Anne Watkins
In 2013, the Coca-Cola Company was awarded Creative Marketer of the Year by the Cannes Lions Festival (known as the "Oscar of Advertising") for the first time ever in history and nearly 50 years after the Festival's inception. Just one year before that, Jonathan... View Details
Keywords: Attention Economics; Creating Connections; Digital Marketing; Marketing Innovations; Social Networks; Advertising Content; Networked Brand; Beverage Industry; Coca-Cola; Digital Innovation; Digital Transition; Marketing; Marketing Communications; Innovation Strategy; Social and Collaborative Networks; Advertising; Creativity; Consumer Products Industry
Citation
Educators
Purchase
Related
Teixeira, Thales S., and Elizabeth Anne Watkins. "The Coca-Cola Company's Case for Creative Transformation." Harvard Business School Multimedia/Video Case 815-714, June 2015.
  • Research Summary

4. Collaborative Brokerage, Generative Creativity, and Creative Success

Joint work with Lee Fleming (Technology and Operations Management Unit, Harvard Business School) and David Chen (Doctoral Candidate, Harvard Business School and Harvard School of... View Details
  • 2010
  • Article

Multi-Rater Assessment of Creative Contributions to Team Projects in Organizations

By: Giovanni B. Moneta, Teresa M. Amabile, Elizabeth Schatzel and Steve J. Kramer
This study examined the convergent and construct validity of ratings of individual creative contributions in a team context. A sample of 201 employees and supervisors, working on 26 team projects, completed the NEO-Five Factor Inventory and rated themselves and their... View Details
Keywords: Creativity; Groups and Teams; Research; Performance Evaluation; Gender; Projects
Citation
Find at Harvard
Related
Moneta, Giovanni B., Teresa M. Amabile, Elizabeth Schatzel, and Steve J. Kramer. "Multi-Rater Assessment of Creative Contributions to Team Projects in Organizations." European Journal of Work and Organizational Psychology 19, no. 2 (2010): 150–176.
  • 22 Aug 2011
  • Research & Ideas

Getting to Eureka!: How Companies Can Promote Creativity

than three decades exploring how work environments can help or hinder the creative process. What she has found is that while the fruits of innovation are often in plain view, the seeds of View Details
Keywords: by Michael Blanding
  • 23 Feb 2009
  • Research & Ideas

Creative Entrepreneurship in a Downturn

technology, health and consumer care, and renewable energy. His scope of work to date encompasses the United States, the European Union, Brazil, India, Malaysia, South Korea, Philippines, Canada, and multiple African countries. In our... View Details
Keywords: by Martha Lagace
  • April 2001
  • Article

Beyond Talent: John Irving and the Passionate Craft of Creativity

By: T. M. Amabile
Although laypeople and creativity theorists often make the assumption that individual creativity depends primarily on talent, there is considerable evidence that hard work and intrinsic motivation-which can be supported or undermined by the social environment-also play... View Details
Keywords: Creativity; Performance; Performance Improvement; Motivation and Incentives; Personal Characteristics; Situation or Environment
Citation
Find at Harvard
Purchase
Related
Amabile, T. M. "Beyond Talent: John Irving and the Passionate Craft of Creativity." American Psychologist 56, no. 4 (April 2001): 333–336.
  • February 2023 (Revised July 2023)
  • Case

Moleskine Foundation: Can Creativity Change the World?

By: Ryan Raffaelli, Alexandra C. Feldberg and Sarah Gulick
The Italy-based Moleskine Foundation worked with young adults in Africa and Europe to inspire social change through art and creative projects. Adama Sanneh, the newly appointed CEO of the Moleskine Foundation, faced several challenges: First, he had to make his own... View Details
Keywords: Nonprofit Organizations; Social Enterprise; Leadership; Identity; Strategy; Education Industry; Italy; Africa; Europe; United States
Citation
Educators
Purchase
Related
Raffaelli, Ryan, Alexandra C. Feldberg, and Sarah Gulick. "Moleskine Foundation: Can Creativity Change the World?" Harvard Business School Case 423-043, February 2023. (Revised July 2023.)
  • January 1994 (Revised March 1995)
  • Case

De Passe Entertainment and Creative Partners

By: Linda A. Hill
After 24 years at Motown Industries, Hollywood executive Suzanne de Passe has decided to go out on her own to start two new businesses. The case describes de Passe's career from her beginning as Berry Gordy's assistant at Motown Records to her presidency of Gordy/de... View Details
Keywords: Business Startups; Entrepreneurship; Partners and Partnerships; Business or Company Management; Entertainment; Personal Development and Career; Entertainment and Recreation Industry; Music Industry; California
Citation
Find at Harvard
Related
Hill, Linda A. "De Passe Entertainment and Creative Partners." Harvard Business School Case 494-013, January 1994. (Revised March 1995.)
  • 23 May 2000
  • Research & Ideas

Minding the Muse: The Impact of Downsizing on Corporate Creativity

challenging assignments, adequate resources, supportive work groups, management that places a premium on creativity, and project leaders who understand the creative process and have strong communications... View Details
Keywords: by Peter K. Jacobs
  • July 2012
  • Article

Collaborating Across Cultures: Cultural Metacognition and Affect-Based Trust in Creative Collaboration

By: Roy Y.J. Chua, Michael W. Morris and Shira Mor
We propose that managers' awareness of their own and others' cultural assumptions (cultural metacognition) enables them to develop affect-based trust in their relationships with people from different cultures, enabling creative collaboration. Study 1, a multi-rater... View Details
Keywords: Management; Cross-Cultural and Cross-Border Issues; Relationships; Trust; Social and Collaborative Networks; Creativity
Citation
Read Now
Related
Chua, Roy Y.J., Michael W. Morris, and Shira Mor. "Collaborating Across Cultures: Cultural Metacognition and Affect-Based Trust in Creative Collaboration." Organizational Behavior and Human Decision Processes 118, no. 2 (July 2012): 116–131.
  • fall 1997
  • Article

Motivating Creativity in Organizations: On Doing What You Love and Loving What You Do

By: T. M. Amabile
Creativity in all fields, including business, flourishes under intrinsic motivation- the drive to do something because it is interesting, involving, exciting, satisfying, or personally challenging. This article presents the Componential Theory of Organizational... View Details
Keywords: Creativity; Motivation and Incentives; Situation or Environment; Organizational Culture
Citation
Find at Harvard
Purchase
Related
Amabile, T. M. "Motivating Creativity in Organizations: On Doing What You Love and Loving What You Do." California Management Review 40, no. 1 (fall 1997): 39–58.
  • 2012
  • Working Paper

Big C, Little C, Howard, and Me: Approaches to Understanding Creativity

By: Teresa M. Amabile
This essay, which highlights some of the major contributions that Howard Gardner has made to creativity research, contrasts his approach to my own. While he analyzed cases of "Big C" (world-renowned creativity), I have focused on the more ordinary "Little c"... View Details
Keywords: Creativity; Research; Learning
Citation
Read Now
Related
Amabile, Teresa M. "Big C, Little C, Howard, and Me: Approaches to Understanding Creativity." Harvard Business School Working Paper, No. 12-085, September 2013.
  • 12 Oct 1999
  • Research & Ideas

Bright Ideas: The Creative Power of Groups

and execute truly creative solutions. Perhaps the traditional image of the creative genius working alone to create great breakthroughs is not so accurate after all. To shatter... View Details
Keywords: by Laurie Joan Aron
  • 28 Apr 2022
  • Research & Ideas

Can You Buy Creativity in the Gig Economy?

a fixed price for their work did not appear to change their productivity, whereas those authors who received a cut not only produced more but were more likely to write creatively than those paid a fixed... View Details
Keywords: by Pamela Reynolds
  • Article

When the Thought Doesn’t Count: The Dynamics of Unhelpful Help in Creative Organizations

By: Colin Fisher, Julianna Pillemer and Teresa Amabile
We’ve all been there. You ask a colleague for help with something, maybe a tricky research design or a difficult student. They agree to help, but their assistance misses its mark. You wonder what happened and, if you turn to existing research and theory, you don’t find... View Details
Keywords: Helping; Organizational Culture
Citation
Find at Harvard
Register to Read
Related
Fisher, Colin, Julianna Pillemer, and Teresa Amabile. "When the Thought Doesn’t Count: The Dynamics of Unhelpful Help in Creative Organizations." Academy of Management Discoveries (in press). (Pre-published online October 18, 2024.)
  • 2012
  • Book

The Architecture of Innovation: The Economics of Creative Organizations

By: Josh Lerner
Innovation is a much-used buzzword these days, but when it comes to creating and implementing a new idea, many companies miss the mark—plans backfire, consumer preferences shift, or tried-and-true practices fail to work in a new context. So is innovation just a... View Details
Keywords: Motivation and Incentives; Innovation Strategy; Innovation and Management; Organizational Structure; Microeconomics
Citation
Purchase
Related
Lerner, Josh. The Architecture of Innovation: The Economics of Creative Organizations. Harvard Business Review Press, 2012.
  • February 2004 (Revised March 2006)
  • Case

Pratt & Whitney: Engineering Standard Work

By: H. Kent Bowen and Courtney Purrington
As the engineering of state-of-the-art jet engines becomes more and more complex, Pratt & Whitney leaders face major competitive problems. Product development projects are not meeting the cost, quality, and lead-time targets. The leadership develops a design,... View Details
Keywords: Design; Engineering; Cost; Knowledge Management; Time Management; Product Launch; Standards; Product Development; Problems and Challenges; Quality; Creativity; Competitive Strategy; Manufacturing Industry
Citation
Educators
Purchase
Related
Bowen, H. Kent, and Courtney Purrington. "Pratt & Whitney: Engineering Standard Work." Harvard Business School Case 604-084, February 2004. (Revised March 2006.)
  • 02 Apr 2024
  • Research & Ideas

Employees Out Sick? Inside One Company's Creative Approach to Staying Productive

struggling with widespread absenteeism. The researchers advised the factory’s CEO that senior managers should do whatever they could to build relationships between managers working not only right next to each other, but also elsewhere on... View Details
Keywords: by Michael Blanding; Fashion
  • 04 Feb 2014
  • Working Paper Summaries

From Crowds to Collaborators: Initiating Effort and Catalyzing Interactions Among Online Creative Workers

Keywords: by Kevin J. Boudreau, Patrick Gaule, Karim R. Lakhani, Christoph Riedl & Anita Williams Woolley
  • 08 Jul 2015
  • What Do You Think?

Do Americans Work Too Much and Think About Work Too Little?

activities on the job that are not perceived as work while "working" in ways that are non-productive. In short, we're not thinking creatively enough about work. Those are themes that recur in the... View Details
Keywords: by James Heskett; Financial Services
  • ←
  • 3
  • 4
  • …
  • 32
  • 33
  • →

Are you looking for?

→Search All HBS Web
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.