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      Business TransformationRemove Business Transformation →

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      • October 2024 (Revised March 2025)
      • Teaching Note

      BWX Technologies

      By: Suraj Srinivasan and Yuan Zou
      Teaching Note for HBS Case No. 124-071. View Details
      Keywords: Transformation; Communication Intention and Meaning; Business and Shareholder Relations; Valuation; Diversification; United States; Canada
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      Srinivasan, Suraj, and Yuan Zou. "BWX Technologies." Harvard Business School Teaching Note 125-063, October 2024. (Revised March 2025.)
      • October 2024
      • Case

      Parexel: Scaling Up and Industry Dynamics

      By: Regina E. Herzlinger and Ben Creo
      Through the lens of biopharmaceutical contract research organization (CRO) PAREXEL, this case traces the evolution of the firm as it reinvents itself in response to the transformation of the CRO sector from a small, secondary cluster of firms into a major player with... View Details
      Keywords: Research; Innovation and Invention; Business Model; Transformation; Globalization; Information Technology; Competitive Advantage; Pharmaceutical Industry
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      Herzlinger, Regina E., and Ben Creo. "Parexel: Scaling Up and Industry Dynamics." Harvard Business School Case 325-046, October 2024.
      • Fall 2024
      • Article

      The Three Traps That Stymie Reinvention: Organizational Identity, Architecture, and Collaboration Can Be Either Assets or Liabilities to Pursuing Growth in New Sectors

      By: Ryan Raffaelli
      In more than a decade of researching innovation, I have observed how organizations respond to new opportunities, technological changes, or unexpected market shifts that threaten to upend their current business model. This process, which I call reinvention, may occur... View Details
      Keywords: Innovation And Strategy; Change Leadership; Collaboration; Architecture; Transformation; Disruption; Leading Change; Innovation Strategy; Identity; Organizational Culture; Organizational Structure
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      Raffaelli, Ryan. "The Three Traps That Stymie Reinvention: Organizational Identity, Architecture, and Collaboration Can Be Either Assets or Liabilities to Pursuing Growth in New Sectors." MIT Sloan Management Review 66, no. 1 (Fall 2024): 46–52. (Cover story.)
      • September 2024
      • Case

      Faena: Magic in Mid-Miami Beach

      By: Robin Greenwood, Denise Han, Dave Habeeb and Ruth Page
      The link to this multimedia case should be provided to students in advance as preparation for classroom case discussion.

      This multimedia case follows real estate developer Alan Faena as he expanded his luxury development business from Argentina to the... View Details
      Keywords: Development; Real Estate; Hotels; Luxury; Urban Development; Sustainable Cities; Design; Markets; Transformation; Cost vs Benefits; Economic Growth; Private Sector; Public Sector; Economic Slowdown and Stagnation; Cultural Entrepreneurship; Financial Strategy; Investment Return; Geographic Location; Urban Scope; Corporate Accountability; Collaborative Innovation and Invention; Business and Community Relations; Business and Government Relations; Opportunities; Culture; Value Creation; Real Estate Industry; Entertainment and Recreation Industry; Florida; Miami; Argentina; Buenos Aires
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      Greenwood, Robin, Denise Han, Dave Habeeb, and Ruth Page. "Faena: Magic in Mid-Miami Beach." Harvard Business School Multimedia/Video Case 225-701, September 2024.
      • September 2024 (Revised December 2024)
      • Case

      Sona Comstar and Blackstone: Unlocking Value Through Business Transformation

      By: Ranjay Gulati and Kanika Jain
      Private equity firm Blackstone’s majority investment in automotive systems manufacturer Sona Comstar had culminated in the largest IPO in the Indian auto components industry in 2021, with stellar returns for all involved. This EV supplier was the result of a 2019... View Details
      Keywords: Strategy; Decision Making; Engineering; Management; Risk and Uncertainty; Private Equity; Mergers and Acquisitions; Initial Public Offering; Auto Industry; Manufacturing Industry; Technology Industry; Asia; Southeast Asia
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      Gulati, Ranjay, and Kanika Jain. "Sona Comstar and Blackstone: Unlocking Value Through Business Transformation." Harvard Business School Case 425-035, September 2024. (Revised December 2024.)
      • September 2024
      • Case

      Topaz: Navigating Governance, Legacy, and Change

      By: Christina R. Wing and Carla Larangeira
      Since its founding in 2011, the Garza Sada brothers and their father positioned Topaz among leading family offices in Monterrey, Mexico, with several assets under management. Topaz aspired to have a transformative impact across multiple Mexican industries. An industry... View Details
      Keywords: Business Conglomerates; Family Business; Governing and Advisory Boards; Managerial Roles; Management Succession; Family Ownership; Corporate Governance; Organizational Structure; Adoption; Financial Services Industry; Real Estate Industry; Education Industry; Energy Industry; Latin America; Mexico
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      Wing, Christina R., and Carla Larangeira. "Topaz: Navigating Governance, Legacy, and Change." Harvard Business School Case 625-062, September 2024.
      • September 9, 2024
      • Article

      Ten Questions for a Winning Climate-transition Business Strategy

      By: George Serafeim
      The move to a low-carbon economy will create opportunities for innovation and growth. To make the most of them, leaders must understand the challenges they could face along the way. View Details
      Keywords: Technology; Organizational Transformations; Business Model Innovation; Innovation and Invention; Climate Change; Transformation; Leadership; Business Strategy; Environmental Sustainability; Change Management; Entrepreneurship
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      Serafeim, George. "Ten Questions for a Winning Climate-transition Business Strategy." Strategy + Business (website) (September 9, 2024).
      • September 2024
      • Case

      Navigating Digital Transformation at Carrefour

      By: Sunil Gupta and Emilie Billaud
      In 2023, Elodie Perthuisot, Carrefour’s Executive Director for e-commerce and digital transformation, met with CEO Alexandre Bompard to discuss strategies for the company’s digital initiatives. Carrefour, a global retail giant with over 14,300 stores across 40... View Details
      Keywords: Change Management; Transformation; Talent and Talent Management; Decisions; Digital Strategy; Technology Adoption; Leading Change; Goals and Objectives; Resource Allocation; Digital Marketing; E-commerce; Operations; Logistics; Business Processes; Organizational Culture; Strategic Planning; Alliances; Partners and Partnerships; Competitive Advantage; Retail Industry; Food and Beverage Industry; Europe
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      Gupta, Sunil, and Emilie Billaud. "Navigating Digital Transformation at Carrefour." Harvard Business School Case 525-024, September 2024.
      • August 2024
      • Case

      Iogen: Decarbonizing Hard-to-Abate Sectors

      By: George Serafeim, Charlotte Foody and John Mulliken
      Brian Foody, CEO of Iogen Corporation, was an early leader in advanced biofuels, developing a range of technologies to transform agricultural waste into transportation fuel. With $100 million in revenue and 350 patents across various biofuel technologies, Iogen was... View Details
      Keywords: Technology; Biofuel; Market Attractiveness; Decarbonization; Technological Innovation; Climate Change; Energy; Environmental Sustainability; Transformation; Market Entry and Exit; Strategy; Energy Industry; United States; United Kingdom
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      Serafeim, George, Charlotte Foody, and John Mulliken. "Iogen: Decarbonizing Hard-to-Abate Sectors." Harvard Business School Case 125-037, August 2024.
      • August 2024 (Revised March 2025)
      • Case

      DBS' AI Journey

      By: Feng Zhu, Harold Zhu and Adina Wong
      Headquartered in Singapore, DBS Bank, one of Asia's leading financial services groups, embarked on a multi-year digital transformation under CEO Piyush Gupta in 2014. It was then that DBS also began experimenting with AI to drive value for the business and customers.... View Details
      Keywords: Corporate Governance; AI and Machine Learning; Digital Transformation; Risk Management; Value Creation; Banking Industry; Financial Services Industry; Asia; Singapore
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      Zhu, Feng, Harold Zhu, and Adina Wong. "DBS' AI Journey." Harvard Business School Case 625-053, August 2024. (Revised March 2025.)
      • July 2024
      • Case

      RMZ 4.0: 'How Fast Do We Want to Run?'

      By: Boris Groysberg and Sarah L. Abbott
      In 2023, RMZ Corporation (“RMZ”) a large family-owned real estate firm based in Bengaluru, India, announced plans to transform from a commercial real estate developer to a diversified alternative asset owner. Over the next 5 years, RMZ looked to grow its real estate... View Details
      Keywords: International Expansion; Growth Management; Family Business; Talent and Talent Management; Goals and Objectives; Transformation; Growth and Development Strategy; Diversification; Change Management; Global Strategy; Organizational Change and Adaptation; Real Estate Industry; India
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      Groysberg, Boris, and Sarah L. Abbott. "RMZ 4.0: 'How Fast Do We Want to Run?'." Harvard Business School Case 425-010, July 2024.
      • July 2024
      • Case

      Jacqueline Cook at Vendasta: Debating an IPO

      By: Reza Satchu, Tom Quinn and Andrew Kosc
      In May 2021, after a surge in demand for digital services that prompted high valuations for startups across the Canadian tech sector, Saskatchewan-based Vendasta entered the final stages of the initial public offering (IPO) process. COO Jacqueline Cook had invested her... View Details
      Keywords: Business Growth and Maturation; Business Startups; Interpersonal Communication; Cost vs Benefits; Forecasting and Prediction; Business Cycles; Entrepreneurship; Fairness; Capital Markets; Private Equity; Investment Banking; Stock Options; Financial Markets; Initial Public Offering; Institutional Investing; Price Bubble; Digital Platforms; Digital Transformation; Internet and the Web; Leadership; Growth and Development Strategy; Managerial Roles; Agreements and Arrangements; Going Public; Ownership Stake; Performance Expectations; Work-Life Balance; Strategic Planning; Business and Stakeholder Relations; Rank and Position; Risk and Uncertainty; Opportunities; Happiness; Reputation; Status and Position; Well-being; Information Technology Industry; Retail Industry; Canada
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      Satchu, Reza, Tom Quinn, and Andrew Kosc. "Jacqueline Cook at Vendasta: Debating an IPO." Harvard Business School Case 825-037, July 2024.
      • July 2024
      • Case

      Freelancer, Ltd.

      By: Christopher Stanton, Karim R. Lakhani, Jin Hyun Paik and Nina Cohodes
      Over the course of the 2010s, the rapid advancement of mobile technologies and the rise of online freelancing platforms seemed to portend a radical transformation of labor markets into on-demand, flexible talent pools. Even though several Fortune 500... View Details
      Keywords: Freelancers; Labor Markets; Internet and the Web; Digital Platforms; Corporate Entrepreneurship; Human Capital; Change Management; Globalized Firms and Management; Employment; Global Range; Employment Industry
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      Stanton, Christopher, Karim R. Lakhani, Jin Hyun Paik, and Nina Cohodes. "Freelancer, Ltd." Harvard Business School Multimedia/Video Case 823-706, July 2024.
      • July 2024 (Revised October 2024)
      • Case

      Knowledge Transfer: Toyota, NUMMI, and GM

      By: Willy Shih
      New United Motors Manufacturing, Inc. (NUMMI) was a joint venture between Toyota and General Motors. It was an opportunity for GM to learn about the Toyota Production System, which was quite different from the mass production processes American automakers used at the... View Details
      Keywords: Culture Change; Organizational Culture; Organizational Change and Adaptation; Factories, Labs, and Plants; Joint Ventures; Transformation; Selection and Staffing; Knowledge Acquisition; Knowledge Sharing; Labor Unions; Management Systems; Performance Improvement; Production; Labor and Management Relations; Auto Industry; Japan; United States
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      Shih, Willy. "Knowledge Transfer: Toyota, NUMMI, and GM." Harvard Business School Case 625-003, July 2024. (Revised October 2024.)
      • July 2024
      • Case

      Wizards of the Coast and Magic: The Rebounding

      By: Boris Groysberg and Tom Quinn
      This case traces the history and growth of the Magic: The Gathering trading card game. From its development in 1993 by tiny studio Wizards of the Coast, to Wizards’ acquisition by toy giant Hasbro in 1999, to its evolution into a billion-dollar brand in 2023,... View Details
      Keywords: Business Growth and Maturation; Change Management; Transformation; Cost vs Benefits; Business Cycles; Games, Gaming, and Gambling; Global Strategy; Growth and Development; Selection and Staffing; Collaborative Innovation and Invention; Innovation Leadership; Intellectual Property; Job Design and Levels; Knowledge Use and Leverage; Leading Change; Growth and Development Strategy; Growth Management; Management Succession; Risk Management; Brands and Branding; Product Positioning; Organizational Change and Adaptation; Competitive Strategy; Competitive Advantage; Expansion; Mergers and Acquisitions; Product Development; Entertainment and Recreation Industry; United States; Washington (state, US); Seattle; Japan
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      Groysberg, Boris, and Tom Quinn. "Wizards of the Coast and Magic: The Rebounding." Harvard Business School Case 424-047, July 2024.
      • July 2024
      • Case

      Knowledge-Enabled Financial Advice: Digital Transformation at Edward Jones

      By: Lauren Cohen, Richard Ryffel, Grace Headinger and Sophia Pan
      Edward Jones, a wealth management advisory firm that prided itself on its interpersonal connections and face-to-face interactions, was eager to augment their services with AI capabilities. Built on 1-to-1 close-knit relationships, the firm had more than 15,000 offices... View Details
      Keywords: Fintech; Innovation And Strategy; Financial Advisors; Big Data; Artificial Intelligence; Digitization; Financial Institutions; Business Strategy; Competitive Advantage; Technology Adoption; Business Plan; Technological Innovation; Interpersonal Communication; Communication Intention and Meaning; Communication Strategy; Transformation; Employee Stock Ownership Plan; Disruptive Innovation; Innovation Strategy; Innovation and Management; Innovation Leadership; Knowledge Acquisition; Knowledge Use and Leverage; Customer Relationship Management; AI and Machine Learning; Digital Strategy; Financial Services Industry; St. Louis; Missouri; United States; Canada
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      Cohen, Lauren, Richard Ryffel, Grace Headinger, and Sophia Pan. "Knowledge-Enabled Financial Advice: Digital Transformation at Edward Jones." Harvard Business School Case 225-009, July 2024.
      • July 2024 (Revised May 2025)
      • Teaching Note

      Leading Culture Change at Microsoft Western Europe

      By: Amy C. Edmondson and Catherine Huang
      This teaching plan is designed to be used in conjunction with the case study “Leading Culture Change at Microsoft Western Europe,” HBS No. 624-096, to help faculty deepen student understanding of psychological safety and organizational culture transformation through... View Details
      Keywords: Culture Change; General Management; Psychological Safety; Leadership; Transformation; Organizational Culture; Problems and Challenges; Groups and Teams; Business or Company Management; Technology Industry; Europe
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      Edmondson, Amy C., and Catherine Huang. "Leading Culture Change at Microsoft Western Europe." Harvard Business School Teaching Note 624-103, July 2024. (Revised May 2025.)
      • June 2024
      • Case

      SnapTravel: Betting on 'Super.com'

      By: Reza Satchu and Tom Quinn
      This case explores SnapTravel, a travel startup offering discounted hotel rooms, and its founders’ desire to pivot to a “super app” that saved customers money across many different purchase types. During the COVID-19 pandemic, Hussein Fazal and Henry Shi saw SnapTravel... View Details
      Keywords: Business Growth and Maturation; Business Plan; Business Startups; Change Management; Disruption; Transformation; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Decisions; Income; Entrepreneurship; Geographic Scope; Cross-Cultural and Cross-Border Issues; Health Pandemics; Surveys; Knowledge Acquisition; Knowledge Use and Leverage; Leading Change; Crisis Management; Goals and Objectives; Risk Management; Consumer Behavior; Game Theory; Risk and Uncertainty; Adaptation; Diversification; Expansion; System Shocks; Accommodations Industry; Technology Industry; Canada; United States; Las Vegas
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      Satchu, Reza, and Tom Quinn. "SnapTravel: Betting on 'Super.com'." Harvard Business School Case 824-196, June 2024.
      • June 2024
      • Teaching Note

      Beamery: Using Skills and AI to Modernize HR

      By: Boris Groysberg, David Lane, Susan Pinckney and Alexis Lefort
      Teaching Note for HBS Case No. 424-004. Unicorn human relationships startup Beamery evaluates it growth versus depth strategy as its strategic partners and customers could become future competitors in a quickly changing AI based human resources and talent management... View Details
      Keywords: Analysis; Business Growth and Maturation; Business Model; Business Startups; Business Plan; Disruption; Transformation; Talent and Talent Management; Decisions; Diversity; Ethnicity; Gender; Nationality; Race; Residency; Higher Education; Learning; Entrepreneurship; Fairness; Cross-Cultural and Cross-Border Issues; Global Strategy; Growth and Development; AI and Machine Learning; Digital Platforms; Disruptive Innovation; Technological Innovation; Job Offer; Job Search; Knowledge Acquisition; Knowledge Use and Leverage; Product; Mission and Purpose; Strategic Planning; Problems and Challenges; Corporate Strategy; Equality and Inequality; Valuation; Value Creation; Employment Industry; United Kingdom
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      Groysberg, Boris, David Lane, Susan Pinckney, and Alexis Lefort. "Beamery: Using Skills and AI to Modernize HR." Harvard Business School Teaching Note 424-072, June 2024.
      • Summer 2024
      • Article

      The Business Revolution: Economy-Wide Impacts of Artificial Intelligence and Digital Platforms

      By: Hanna Halaburda, Jeffrey Prince, D. Daniel Sokol and Feng Zhu
      In this essay, we identify several themes of the digital business transformation, with a particular focus on the economy-wide impacts of artificial intelligence and digital platforms. In doing so, we highlight specific industries, beyond just the high-profile “Big... View Details
      Keywords: Digital Transformation; Digital Platforms; AI and Machine Learning
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      Halaburda, Hanna, Jeffrey Prince, D. Daniel Sokol, and Feng Zhu. "The Business Revolution: Economy-Wide Impacts of Artificial Intelligence and Digital Platforms." Journal of Economics & Management Strategy 33, no. 2 (Summer 2024): 269–275.
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