Analytics - Publications - Faculty & Research - Harvard Business School

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January 2019 (Revised July 2021)
Case

Analytical Space: The Next Frontier?

By: Thomas R. Eisenmann, Jeffrey J. Bussgang and David Lane

With one satellite aloft and in the midst of beta testing in late 2018, Analytical Space founders Justin Oliveira and Dan Nevius turned to critical questions about the pioneering startup’s go-to-market, pricing, and business development strategy. Analytical Space aimed... View Details

Keywords: Pricing Decisions; Demand Validation; Revenue Model; Business Development; Space Tech; Satellites; Earth Observation; Remote Sensing; Business Startups; Emerging Markets; Growth and Development Strategy; Finance; Selection and Staffing; Business Strategy; Aerospace Industry

January 2025
Supplement

Negotiating with Data: Analytics FC (B)

By: Jillian Jordan and Livia Alfonsi

Analytics FC was a UK-based sports consultancy that focused on international football (soccer), leveraging cutting-edge data-analytic techniques to support clubs, federations, and players. In 2022, Alex Greenwood, an elite female defender, approached the company for... View Details

Keywords: Negotiation; Negotiation Preparation; Gender; Analytics and Data Science; Sports; Reputation; Value Creation; Consulting Industry; Sports Industry; Europe; United Kingdom

October 2019
Supplement

TSG Hoffenheim: Football in the Age of Analytics (B)

By: Feng Zhu, Sascha L. Schmidt, Karim R. Lakhani and Sebastian Koppers

Supplement for the (A) case (HBS No. 616-010). View Details

Keywords: Football; Soccer; Bundesliga; Analytics; Innovation; Innovation And Strategy

November 1992 (Revised January 1995)
Case

Analytical Biosystems Corporation

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August 2019 (Revised September 2021)
Background Note

Analytical Tools in Private Equity: Return Bridge

By: Victoria Ivashina and Abhijit Tagade

This note explains the rationale and derivation behind “return bridge,” a key analytical tool used in the private equity industry to understand sources of value-add. The note elaborates on the advantages and the shortcomings of the return bridge. View Details

Keywords: Return Bridge; Private Equity; Value Creation; Analysis

April 2001
Background Note

Exchange Rate Terminology and Analytics

An introduction to the concept of exchange rates, simple analytics regarding currency appreciation and devaluation, and real and nominal exchange rates. Concludes with a series of examples that illustrate how shifts in exchange rates and inflation can affect firms'... View Details

Keywords: Competition; Currency Exchange Rate; Inflation and Deflation

January 2021
Exercise

E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer

By: Ayelet Israeli and Fedor (Ted) Lisitsyn

The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details

January 2022
Technical Note

Introduction to Capital Structure Analytics

By: Samuel Antill and Ted Berk

This technical note provides an overview of key analytical approaches that are useful in assessing the appropriateness of a firm’s capital structure and funding plan. This note introduces basic quantitative tools and metrics that are commonly used as inputs to this... View Details

Keywords: Budgets and Budgeting; Business Plan; Forecasting and Prediction; Borrowing and Debt; Corporate Finance; Capital Structure; Cash Flow; Financial Liquidity; Financial Management; Financing and Loans

July 2018 (Revised May 2023)
Case

Analytical Space, Inc.

By: Thomas Eisenmann

September 1980 (Revised February 1985)
Case

Risk Analytics Associates

By: David E. Bell

Keywords: Risk Management

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July 2022
Supplement

Solution for E-Commerce Analytics for CPG Firms (A): Estimating Sales

By: Ayelet Israeli

January 2020
Course Overview Note

Applied Business Analytics (ABA)

By: Yael Grushka-Cockayne

September 2013 (Revised August 2024)
Exercise

Process Analytics Simulation: Solutions

By: Robert S. Huckman, Aizan Radzi, Willy Shih, Roy D. Shapiro and Michael W. Toffel

A set of exercises and instructions to be used with the Process Simulator software made by Pro Model. These exercises allow students to investigate the impact of variable processing times on the performance of simple in-line processes. Includes color exhibits. View Details

Keywords: Operations; Business Processes; Performance; Measurement and Metrics

February 2018
Supplement

People Analytics at Teach For America (B)

By: Jeffrey T. Polzer and Julia Kelley

This is a supplement to the People Analytics at Teach For America (A) case. In this supplement, Managing Director Michael Metzger must decide how to extend his team’s predictive analytics work using Natural Language Processing (NLP) techniques. View Details

Keywords: Analytics and Data Science; Forecasting and Prediction; Recruitment; Analysis

February 2018 (Revised December 2020)
Case

People Analytics at Teach For America (A)

By: Jeffrey T. Polzer and Julia Kelley

As of mid-2016, national nonprofit Teach For America (TFA) had struggled with three consecutive years of declining application totals, and senior management was re-examining the organization's strategy, including recruitment and selection. A few months earlier, former... View Details

Keywords: Recruitment; Selection and Staffing; Analysis; Forecasting and Prediction

Article

A Prescriptive Analytics Framework for Optimal Policy Deployment Using Heterogeneous Treatment Effects

By: Edward McFowland III, Sandeep Gangarapu, Ravi Bapna and Tianshu Sun

We define a prescriptive analytics framework that addresses the needs of a constrained decision-maker facing, ex ante, unknown costs and benefits of multiple policy levers. The framework is general in nature and can be deployed in any utility maximizing context, public... View Details

Keywords: Prescriptive Analytics; Heterogeneous Treatment Effects; Optimization; Observed Rank Utility Condition (OUR); Between-treatment Heterogeneity; Machine Learning; Decision Making; Analysis; Mathematical Methods

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Forthcoming
Article

Branch-and-Price for Prescriptive Contagion Analytics

By: Alexandre Jacquillat, Michael Lingzhi Li, Martin Ramé and Kai Wang

Contagion models are ubiquitous in epidemiology, social sciences, engineering, and management. This paper formulates a prescriptive contagion analytics model where a decision maker allocates shared resources across multiple segments of a population, each governed by... View Details

Keywords: COVID-19; Mathematical Methods

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23 Oct 2017
News

Applications Open for Harvard Business Analytics Program

July 2022
Supplement

Solution for E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

By: Ayelet Israeli

July 2022
Teaching Note

eGrocery and the Role of Data and E-Commerce Analytics for CPG Firms

By: Ayelet Israeli

Teaching Note for HBS Case No. 521-077. View Details

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