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  • 10 Jun 2014
  • First Look

First Look: June 10

paper investigates the role of the CRO in making these transformations happen. The two cases highlight that the role of the CRO may be less about the packaging and marketing of risk management ideas to View Details
Keywords: Sean Silverthorne
  • July 2006 (Revised March 2008)
  • Case

Changan Automobile Co., Ltd.

By: Dennis Campbell and Donglin Xia
Chairman Yin Jiaxu must communicate that the company's extraordinary reported performance in 2002 reflects Changan's unique strategy within the competitive dynamics of China's automobile industry. Changan's 2002 annual report demonstrated an extraordinary level of... View Details
Keywords: Financial Reporting; Ethics; Corporate Disclosure; Media; Business and Shareholder Relations; Auto Industry; China
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  • March 2024 (Revised April 2024)
  • Case

Angel City Football Club: Scoring a New Model

By: Jeffrey F. Rayport, Jennifer Fonstad and Nicole Tempest Keller
In January 2024, Kara Nortman, Julie Uhrman, and Natalie Portman, the founders of Angel City Football Club (ACFC) were developing the club’s first three-year strategic plan. Founded in 2020, ACFC had a star-studded investor group, including Portman and celebrities such... View Details
Keywords: Sports; Entertainment; Entrepreneurship; Brands and Branding; Venture Capital; Business Model; Corporate Strategy; Digital Marketing; Sports Industry; Entertainment and Recreation Industry; United States; California; Los Angeles
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  • 07 Mar 2017
  • First Look

First Look at New Research, March 7

consideration of the opportunity for Peru and other South American growers to exploit counter-seasonal export opportunities, selling into northern-hemisphere markets when prices peak. Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 05 Aug 2013
  • Research & Ideas

To Buy Happiness, Purchase an Experience

stuff," explains Norton, an associate professor of marketing at Harvard Business School. "But we have shown in research that stuff isn't good for you. It doesn't make you unhappy, but it doesn't make you... View Details
Keywords: by Carmen Nobel
  • November 2019
  • Case

DeepMap: Charting the Road Ahead for Autonomous Vehicles

By: Shane Greenstein and Nicole Tempest Keller
Founded in 2016, DeepMap developed high definition (HD) mapping software and localization services for Level 4+ autonomous vehicles. Traditional navigational maps were accurate to a few meters, which was sufficient for drivers but not for machine-driven vehicles that... View Details
Keywords: Mapping Software; Autonomous Vehicles; Business Startups; Applications and Software; Technological Innovation; Technology Adoption; Service Delivery; Global Range; Resource Allocation; Strategic Planning; Technology Industry; Auto Industry
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  • 14 Jul 2003
  • Research & Ideas

Understaffed and Overworked: What Now?

Meet Cheryl Andrus: Manager. Survivor. A vice president responsible for corporate and product marketing at FranklinCovey in Salt Lake City, Andrus was asked in August 2002 to also take charge of one of the company's View Details
Keywords: by Paul Michelman
  • May 2020
  • Case

Schlumberger's WesternGeco Division

By: John R. Wells, Sneha Biswas and Benjamin Weinstock
In October 2017, Maurice Nessim, President of WesternGeco, a business unit of Schlumberger, faced a difficult decision. In the face of falling oil prices and increasing pressure on costs, did it make sense to sell off the company’s specialized fleet of seismic survey... View Details
Keywords: Market Entry and Exit; Organizational Change and Adaptation; Decision Making; Strategy; Competitive Advantage; Energy Industry; Information Technology Industry
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  • 18 Oct 2010
  • Lessons from the Classroom

Venture Capital’s Disconnect with Clean Tech

MBA students often fall into one of two categories—those hungry to rush into careers as venture capitalists, and those eager to found a venture-funded start-up. For all of them, Harvard Business School professor Joseph Lassiter has some intriguing advice: Spend a few... View Details
Keywords: by Carmen Nobel; Energy; Utilities; Financial Services
  • Web

History - Entrepreneurship

50-year career as one of the world's most effective and influential venture capitalists, he helped seed the success of economic powerhouses such as Teledyne, Intel, and Apple Computer. And in 2003, through an unprecedented gift, he launched a new venture at Harvard... View Details
  • 04 Oct 2011
  • First Look

First Look: October 4

(fall 2011) An abstract is unavailable at this time. Read the paper: http://sloanreview.mit.edu/the-magazine/2011-fall/53103/should-you-have-a-global-strategy/ How to Hang On to Your High Potentials Authors:Claudio Fernández-Araoz, Boris Groysberg, and Nitin Nohria... View Details
Keywords: Sean Silverthorne
  • 29 Jan 2021
  • Op-Ed

How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics

gatherings for social purposes, and the eventual opening up and recovery of the world economy. About the Authors Rohit Deshpandé is Sebastian S. Kresge Professor of Marketing at Harvard Business School. Ofer... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim
  • 29 Aug 2023
  • News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
  • March 2000 (Revised June 2001)
  • Case

AES: Hungarian Project (A)

By: Lynn S. Paine and Ann Leamon
The AES Corp., the world's largest independent power producer, has put out a request for bids to build a new power plant in Hungary. Just after the closing date for submitting bids, one of the contractors calls to request an opportunity to "improve" its bid. Although... View Details
Keywords: Bids and Bidding; Energy Generation; Technology Adoption; Business Startups; Ethics; Value; Energy Industry; Hungary
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  • 29 Mar 2010
  • Research & Ideas

Ruthlessly Realistic: How CEOs Must Overcome Denial

Reviewing a spectacular business failure, we often wonder why the CEO didn't see trouble coming. It was so obvious. Why didn't Digital Equipment Corp. CEO Kenneth Olsen see the PC as a threat to minicomputers? Did Coca-Cola's Roberto... View Details
Keywords: by Martha Lagace; Auto; Retail; Technology
  • 17 Sep 2018
  • News

Can Barnes & Noble be saved?

  • 01 Oct 1997
  • News

High Fives

learned at HBS: “I developed a sense of confidence in myself and in my ability to go out and compete in the business world.” Inspirations & role models: “As a woman, there were no role models!” Best business... View Details
  • 21 Dec 2010
  • First Look

First Look: December 21

http://www.hbs.edu/research/pdf/11-058.pdf   Cases & Course MaterialsRed Lobster David E. Bell and Jason RiisHarvard Business School Case 511-052 Red Lobster, a 40-year-old chain of seafood restaurants, has just completed some View Details
  • 10 Dec 2015
  • Blog Post

Working with Professors at HBS

working with Anita Elberse, the famed media and entertainment professor at HBS.  I had read about Anita even before applying to business school.  She only teaches in the EC year, however, I reached out once I stepped foot on campus to... View Details
  • 25 Aug 2022
  • News

Up on the Corner

to name the building Madikizela, in honor of the late South African political activist Winnie Madikizela-Mandela, a symbol of Black female resilience.) The upper floors will contain well-appointed rentals, whose target market includes... View Details
Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate