Reputation - Publications - Faculty & Research

01 Nov 2022
What Do You Think?

Why Aren’t Business Leaders More Vocal About Immigration Policy?

and get to ours. They will be here under highly tenuous circumstances. One misstep and the undocumented or illegal are deported. As a result, data from reputable sources suggest that they have much lower crime rates than we who are... View Details

Keywords: by James Heskett

04 Nov 2010
What Do You Think?

Why Do We Chase Stars?

believe that management is a profession? What do you think? Original Article How many times have you seen this happen? An organization seeking to make a senior management change goes after someone from outside with a reputation for, and... View Details

Keywords: by Jim Heskett

March 2017 (Revised September 2017)
Case

Facebook Fake News in the Post-Truth World

By: John R. Wells and Carole A. Winkler

In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and many attributed Trump’s victory to... View Details

Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Valuation; Advertising Industry; Communications Industry; Entertainment and Recreation Industry; Information Industry; Information Technology Industry; Journalism and News Industry; Media and Broadcasting Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; California; Sunnyvale; Russia

Citation

Educators

Purchase

01 Mar 2008
News

THE 6 MYTHS OF CREATIVITY

Creativity’s reputation as a mysterious, unknowable trait (something of a myth in itself) has led to some erroneous ideas about what it is and how it functions in organizations. Here, Professor Teresa Amabile quashes some of these... View Details

Keywords: Arts, Sports, Language, Driving, and Other Schools; Educational Services; Management

25 Jul 2005
Research & Ideas

Fool vs. Jerk: Whom Would You Hire?

which also may be difficult with the competent jerk—especially if you are afraid of how this might affect your reputation in his eyes or in the eyes of others to whom he may reveal your limitations. By contrast, the lovable fool may be... View Details

Keywords: by Tiziana Casciaro & Miguel Sousa Lobo

24 Jul 2017
Blog Post

Transitioning to Product Management at HBS

the startup world that many looked down upon business school graduates, who had the reputation of using flashy business concepts (think Jack Barker’s Conjoined Triangles of Success) to actually accomplish very little. However, once I... View Details

22 Feb 2022
News

Breaking News

regulators rose 15 percent. The findings suggest that companies become more lenient when the penalty is merely a financial one (and a minor one, at that) and there’s none of the reputational risk that a breaking story in the local paper... View Details

Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information

01 Dec 2022
News

My First Job

a private upstream-energy company in Houston. Within months, I discovered that principals were using raised funds for personal benefit. I resigned, even though the energy industry was in an economic downturn and jobs were hard to find. A private investor had told me... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

26 Mar 2018
Research & Ideas

To Motivate Employees, Give an Unexpected Bonus (or Penalty)

organization. “If you feel you are being given a little more that you thought you would earn, then you tend to go above and beyond to restore this balance” Incentive mechanisms to motivate employees can take many forms, whether it’s tangible rewards or punishment,... View Details

Keywords: by Michael Blanding; Manufacturing

16 Jan 2006
Research & Ideas

Adam Smith, Behavioral Economist?

monitored fully. We thus rely on these individuals' professionalism and honor (or "enlightened self interest") to carry out their occupations. Across organizations, in the marketplace, factors like brand reputation and... View Details

Keywords: by Ann Cullen

25 Aug 2014
News

Jonathan M. Nelson, MBA 1983

he says. “I had no idea that it would mushroom the way it did. I was just doing what I wanted to do.” Six years later, Nelson launched Providence Equity. Over the last 25 years, he and his partners have earned and sustained a reputation... View Details

Keywords: Susan Young

March 2023
Teaching Note

Ransomware Attack at Colonial Pipeline Company

By: Suraj Srinivasan and Li-Kuan Ni

Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth... View Details

Citation

Purchase

14 Jul 2003
Research & Ideas

Understaffed and Overworked: What Now?

in business communications. "You'll burn out, your team will resent you, your reputation will suffer, and the work probably won't all get done anyway." Conversely, if you offer resistance to new duties when the company is down,... View Details

Keywords: by Paul Michelman

13 Jan 2021
Research & Ideas

How 'Small C' Change Can Beat Large-Scale Rebuilding

to the team. For leaders, it is essential to phase the postulated expectations with their own leadership behavior. Leaders should actively value the needs and contributions of team members and ask themselves: “What can I do for others?” By nature, developing a View Details

Keywords: by Boris Groysberg, Sascha L. Schmidt, and Sebastian Flegr; Sports

24 May 2017
News

Ilene H. Lang, MBA 1973

and helped take the company public. Along the way, she developed policies that enabled women to thrive at work—telecommuting (before it had a name) and flexible scheduling, among others. “There were no models for how to manage work life and family life,” says Lang.... View Details

Keywords: Susan Young

29 Jan 2021
Op-Ed

How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics

political leaders, along with reputable mega-influencers, such as celebrities with similar backgrounds and interests, to put members of this segment at ease. Two common tactics: Sizing up the alternatives. Influencers can highlight the... View Details

Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim

30 Aug 2004
Research & Ideas

Real Estate: The Most Imperfect Asset

the real estate business and finding best practices, we can begin to unlock the wealth precluded from much of the world. Harvard Business School and the University, writ large, with its tremendous reputation and international stature,... View Details

Keywords: by Sarah Jane Johnston; Construction; Real Estate

09 Dec 2002
Research & Ideas

Most Accountants Aren’t Crooks—Why Good Audits Go Bad

relationship, potential loss of the contract, and possible unemployment. But the costs of a positive report when a negative report is called for—protecting the accounting firm's reputation or avoiding a lawsuit, for example—are likely to... View Details

Keywords: by Max H. Bazerman, George Loewenstein & Don A. Moore; Accounting; Financial Services

01 Aug 1998
News

High Honors

Johnson & Johnson in 1973 and in 1977 joined Standard Brands Incorporated. There she rose to become vice president of marketing for the margarine division. Standard merged with Nabisco in 1981, and in 1987 she was named president of Nabisco's grocery division. Earning... View Details

18 Oct 2017
Research & Ideas

How Economic Clusters Drive Globalization

movement built a reputation for Costa Rica as a natural paradise and conservation hub,” Giacomin observes. “At the same time, local actors took advantage of this brand identity to build mainstream tourist facilities that weren’t in line... View Details

Keywords: by Julia Hanna; Agriculture & Agribusiness

Publications