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Show Results For
- All HBS Web
(3,837)
- People (15)
- News (853)
- Research (2,124)
- Events (8)
- Multimedia (71)
- Faculty Publications (1,510)
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- 28 May 2019
- News
Action Plan: Border Crossing
Collection, a California-based children’s clothing brand inspired by the global spirit of cultural connection. The company’s design team has found inspiration for Tea’s seasonal clothing collections in their twice-yearly travels to... View Details
Keywords: Julia Hanna
- 05 Nov 2013
- News
Start-Ups Get a Start in New Orleans
of effort on his part. Wilkins moved to the Crescent City four years ago from Boston with his wife, New Orleans native Ginny Wise, and three sons. Prior to his arrival, he had been a brand manager for... View Details
- 25 Feb 2020
- News
Case Study: The Credit Bureau
they see three options: First, they could double down on the D2C side, which helps get the brand out there quickly, although it is subject to more competition and acquisition costs. The second option is to... View Details
- 14 Oct 2020
- News
Sewn with Love
could one company or brand do?” she wondered. Photos courtesy VPL Photos courtesy VPL Hanazawa also understood the fashion-industry network is powerful and has the potential for wider impact. In 2011, she... View Details
Keywords: Maureen Harmon
- 01 Sep 2013
- News
Who Are We?
Borrowing the late HBS professor Ted Levitt's deceptively probing question, the Bulletin recently cold called Brad VanAuken (MBA 1984): "What business are you in?" A brand management and marketing executive... View Details
Keywords: Garry Emmons; Julia Hanna; Dan Morrell; social media,; Twitter; SodaStream; consulting; consultant; CEO; farming; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
- 01 Jun 2016
- News
3-Minute Briefing: Derek Bouchard-Hall (MBA 2004)
through charisma or force of character in the way that I thought leaders always did. Professor Joshua Margolis’s class helped me see beyond that. It’s possible to be an effective leader and an introvert. We’ve spent a lot of time changing... View Details
Keywords: April White; photographed by Scott Clark
- 01 Mar 2015
- News
Providing an Environment for Ideas to Grow
brand shouldn’t be about erecting barriers to keep consumers out; indeed, growth requires the welcoming of new faces,” concludes HBS marketing professor Anat Keinan in a July 2014 Harvard Business Review article, “How ‘Brand Tourists’ Can... View Details
- 10 May 2023
- News
Alumna Snags an Emmy
my internship at YouTube during HBS that I realized I could make a career out of these interests. The YouTube TV team was just starting to form in summer 2015 with a goal of reimagining cable TV and I was really intrigued by the... View Details
- 01 Dec 2002
- News
Serving through TechnoServe
attract resources to support the experts in the field. In addition to managing fundraising efforts, he has developed an extern program where volunteers from companies like Liz Claiborne, McKinsey, and Young & Rubicam work with... View Details
- 06 Sep 2012
- News
Fashion-Forward
to young designers. That didn’t pan out, but it did lead to consulting work for some luxury and fashion brands in Paris. At the same time, he began writing down his ideas on a blog. “It cost $100 to set up,”... View Details
- 01 Mar 2011
- News
Noted & Quoted
“The variety, nuance, and humanity of the Middle East are being obscured.” — Her Majesty Queen Noor of Jordan, lamenting negative stereotypes of the Middle East, in a keynote address at Burden Auditorium. (Harvard Arab Weekend, November... View Details
- 09 Aug 2011
- News
A Toast to Macchu Pisco
Business Plan Contest, I did a marketing independent study on how to launch a premium pisco brand in the United States. We entered a plan in the contest and were semi-finalists. The alumni I contacted during... View Details
- 01 Jun 2009
- News
The New “In” Crowd
increase the effectiveness of social-sector organizations. It’s about opportunities that span the globe. It’s about tackling big social problems and finding ways to address their underlying causes. And... View Details
Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
- 01 Dec 2008
- News
Innovation as P&G’s Key
behind how Naturella’s creator, Procter & Gamble, got inside the heads of those consumers is just one of many valuable insights related in The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation (Crown Business,... View Details
- 01 Dec 2013
- News
Plugged In
have a notion of what an electric car should be, and they are open to new technologies." And even if the youth market isn't ready for high-end wheels, changing the perception of the Cadillac View Details
- 01 Dec 2008
- News
Alumni Books
support a coherent business strategy. The successful execution of this strategy has made KFC China the industry leader in growth, profitability, market share, and brand recognition in the world’s... View Details
Keywords: Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments
- 01 Dec 2003
- News
Nonprofits: Choosing a Path for Growth
conducive to protecting the organization’s brand and reputation and coordinating overall strategy and operations. A high degree of control might... View Details
- 01 Mar 2009
- News
More Alumni Books
Growing Up with Harry: Stories of Character by Sherman Baldwin (MBA ’97) (iUniverse) How You( ) Are Like Shampoo for Job Seekers: The Proven Personal Branding System to Help You Succeed in Any Interview and... View Details
- 27 Nov 2012
- News
The Beauty of the Network
not be in the position of launching Restorsea if I hadn’t gone to HBS.” On October 15, Restorsea launched at Bergdorf Goodman department stores, with the goal, Pao says, of moving from the “lab,” where the store’s newest brands are sold,... View Details
Keywords: cosmetics; salmon; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments
- 01 Jun 2012
- News
Noted & Quoted
“Trust your instincts 98 percent, your observations 50 percent, and your conclusions 25 percent.” —Zynga founder & CEO Mark Pincus (MBA 1993), discussing the entrepreneur’s need to balance data analysis and... View Details