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2025
Article

Educating Students and Professionals on the Business Implications of Climate Change

By: Michael W. Toffel

As climate change poses unprecedented challenges and opportunities, the private sector must play a pivotal role in both adaptation and mitigation efforts. This article discusses the new Harvard Business School Online course, Business and Climate Change, designed to... View Details

Keywords: Climate Impact; Online Courses; Online Education; Decarbonization; Mitigation Policies; Climate Risk; Climate Change; Risk Management; Science; Policy; Business Education; Adaptation

2022
Working Paper

Pricing Power in Advertising Markets: Theory and Evidence

By: Matthew Gentzkow, Jesse M. Shapiro, Frank Yang and Ali Yurukoglu

Existing theories of media competition imply that advertisers will pay a lower price in equilibrium to reach consumers who multi-home across competing outlets. We generalize and extend this theoretical result and test it using data from television and social media... View Details

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September 2017
Article

The Belief in a Favorable Future

By: Todd Rogers, Don A. Moore and Michael I. Norton

People believe that future others’ preferences and beliefs will change to align with their own. People holding a particular view (e.g., support of President Trump) are more likely to believe that future others will share their view than to believe that future others... View Details

Keywords: Social Cognition; Judgment; Prediction; Forecasting; False Consensus; Donation; Open Data; Open Materials; Preregistered; Forecasting and Prediction; Perception; Values and Beliefs; Behavior

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Article

Men as Cultural Ideals: Cultural Values Moderate Gender Stereotype Content.

By: Amy Cuddy, Elizabeth Baily Wolf, Peter Glick, Susan Crotty, Jihye Chong and Michael I. Norton

Four studies tested whether cultural values moderate the content of gender stereotypes, such that male stereotypes more closely align with core cultural values (specifically, individualism vs. collectivism) than do female stereotypes. In Studies 1 and 2, using... View Details

Keywords: Gender Stereotypes; Stereotype Content; Individualism; Collectivism; Prejudice and Bias; Values and Beliefs; Culture; Gender

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February 2012
Article

A 'Core Periphery' Framework to Navigate Emerging Market Governments—Qualitative Evidence from a Biotechnology Multinational

By: Prithwiraj Choudhury, James Geraghty and Tarun Khanna

We build on the emerging literature of influence-based models to study how multinational firms can navigate host governments. Our "core-periphery" framework posits that the actions that an MNC takes with actors in what we call the "periphery"—comprised of state,... View Details

Keywords: Emerging Markets; Multinational Firms and Management; Business and Government Relations; Power and Influence; Framework; Biotechnology Industry; Massachusetts; Brazil; China; Costa Rica; France; India

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April 2008
Case

Campbell and Bailyn's Boston Office: Managing the Reorganization

By: Anne Donnellon and Dun Gifford Jr

Ken Winston, the regional sales manager at a securities brokerage firm, has reorganized his generalist salespeople into Key Account Teams (KAT) to increase sales of specialized, higher-margin fixed income products. Winston is also implementing a new corporate... View Details

Web

CSV Explained - Institute For Strategy And Competitiveness

at the core of their business. The three levels of CSV The new competitive advantage: Creating Shared Value Some of today’s most successful companies are aligning their strategic positioning with shared value principles. Adding a social... View Details

Research Summary

Corporate Diplomacy

Michael Watkins is defining a top management function of increasing importance: the conduct of corporate diplomacy. Senior executives conduct the business equivalent of international diplomacy when they negotiate to sustain or transform relationships with influential... View Details

Winter 2024
Article

Return to Office Decisions: A Culture Question?

By: Yo-Jud Cheng and Boris Groysberg

Company culture is an important source of competitive advantage and differentiation. Even in times of crisis, leaders must attend to their company’s culture, designing it in alignment with their strategy and priorities. One of the most consequential decisions that... View Details

Keywords: Organizational Culture; Employee Relationship Management

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January 2024 (Revised February 2024)
Exercise

Travelogo: Understanding Customer Journeys

By: Eva Ascarza, Nicolas Padilla and Oded Netzer

In late May 2023, Sarah Merino, the newly appointed manager of the Customer Insights group at Travelogo—an online travel booking platform—initiates a comprehensive analysis of clickstream data to understand the varied behaviors and needs of their users. In preparation... View Details

Keywords: Customer Relationship Management; Analysis; Analytics and Data Science; Marketing Strategy; Segmentation; Consumer Behavior; Travel Industry; United States

2023
Working Paper

Where Strategy Matters: Evidence from a Global Startup Field Study

By: Nataliya Langburd Wright

The role of strategy for innovative startups is theoretically ambiguous and much debated among practitioners. I interviewed executives of 253 scaling software ventures from 34 countries and scored the alignment of their market and organizational choices to detect... View Details

Keywords: Entrepreneurship And Strategy; Scaling Technology Ventures; Global Contextual Intelligence; Strategy; Entrepreneurship; Global Strategy; Growth and Development Strategy

2017
Case

Uncommon Schools (A): A Network of Networks

By: John J-H Kim and Sarah McAra

In 2013, Brett Peiser, CEO of the charter school management organization (CMO) Uncommon Schools, is reassessing the nonprofit’s strategy. For nearly 10 years, Uncommon had fulfilled its mission to bring high-quality education to students in low-income, urban areas... View Details

Keywords: Charter Schools; Nonprofit Organizations; Teaching; Talent Management; Innovation; Organization Structure; Education; Early Childhood Education; Middle School Education; Organizational Structure; Performance Consistency; Strategy; Collaborative Innovation and Invention; Education Industry

June 2003 (Revised August 2003)
Case

Pension Policy at The Boots Company PLC

By: Luis M. Viceira and Akiko M. Mitsui

In early 2000, the trustees of the pension scheme at Boots considered a proposal to move 100% of the pension assets into a bond portfolio, which would be passively managed. The Boots Co. PLC was a leading retailer of cosmetics and toiletries in the United Kingdom, and... View Details

Keywords: Performance Productivity; Employees; Asset Management; Capital Structure; Investment Portfolio; Consumer Products Industry; United Kingdom

April 2006
Case

Adrian Ivinson at the Harvard Center for Neurodegeneration and Repair

By: Robert Steven Kaplan and Ayesha Kanji

Adrian Ivinson is the director of Harvard Center for Neurodegeneration and Repair (HCNR), a not-for-profit research center at the Harvard Medical School (HMS). The center was started in late 2000 with a gift of $37.5 million from an anonymous donor. Its mandate was to... View Details

Keywords: Leadership Style; Power and Influence; Organizational Culture; Research and Development; Nonprofit Organizations; Motivation and Incentives; Change Management; Alignment; Collaborative Innovation and Invention; Health Industry; Massachusetts

Web

Accounting & Management - Faculty & Research

Yuan. "SEC vs. AT&T: The Controversy Over Phone Call Disclosures." Harvard Business School Teaching Note 125-080, February 2025. Go Mobile: Aligning District Managers and Store Teams (B) By: Tatiana Sandino and Samuel Grad January 2025 |... View Details

03 Sep 2013
First Look

First Look: September 3

actions. We investigate a core premise of the institutional logics perspective, that of the alignment of institutional logics and organizational practices and design, in the organizational adoption of CSR practices. We hypothesize that,... View Details

Keywords: Sean Silverthorne

March 2024 (Revised November 2024)
Case

Kawasaki Heavy Industries Bets on Clean Hydrogen

By: Gunnar Trumbull, Nobuo Sato and Akiko Kanno

Kawasaki Heavy Industries (KHI), an engineering manufacturer headquartered in Japan, was aiming to scale up its hydrogen production and establish a global hydrogen supply chain. The initiative was in line with Japan's energy strategy, as the country seeks to transition... View Details

Keywords: Renewable Energy; Demand and Consumers; Competition; Growth and Development Strategy; Infrastructure; Supply Chain; Manufacturing Industry; Energy Industry

2019
Working Paper

Managing Churn to Maximize Profits

By: Aurelie Lemmens and Sunil Gupta

Customer defection threatens many industries, prompting companies to deploy targeted, proactive customer retention programs and offers. A conventional approach has been to target customers either based on their predicted churn probability, or their responsiveness to a... View Details

Keywords: Churn Management; Defection Prediction; Loss Function; Stochastic Gradient Boosting; Customer Relationship Management; Consumer Behavior; Profit

July 2024
Article

The Home State Effect: How Subnational Governments Shape Climate Coalitions

By: Jonas Meckling and Samuel Trachtman

Organized business interests often seek to block public interest regulations. But whether firms oppose regulation depends on institutional context. We argue that, in federal systems, sub-national policies and politics can have a home state effect on firms' national... View Details

Keywords: Local Range; Governing Rules, Regulations, and Reforms; Business and Government Relations

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March 2022 (Revised October 2022)
Case

Transforming Kimball International, Inc. (A)

By: Lynn S. Paine and Will Hurwitz

Kimball International, Inc. (KII), led by CEO Kristie Juster, and its board of directors, chaired by Kim Ryan, faced critical questions about KII’s future in the spring of 2021. Two years earlier, the board had appointed Juster as the new CEO of KII, a publicly traded,... View Details

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