Publications

Read Now

January 1993 (Revised July 1993)
Case

Frito-Lay, Inc.: A Strategic Transition (Consolidated)

By: Lynda M. Applegate

The setting is a food manufacturing company that has stumbled in terms of its historic growth and profit achievements. In trying to recapture its momentum, the president has used information technology as one element in his program of transition. The case focuses on... View Details

Keywords: Business History; Information Technology; Growth and Development Strategy; Transition; Organizational Change and Adaptation; Food and Beverage Industry; Manufacturing Industry

September 2008
Case

Yucheng Technology

By: Li Jin, Li Liao, Chang Chen and Aldo Sesia

The founder and CEO of an IT company servicing the needs of the financial services industry in China needs to raise capital for the company to grow and survive. He has two options. He can try and obtain financing from private equity investors, or he can accept a... View Details

Keywords: Mergers and Acquisitions; Private Equity; Growth and Development Strategy; Information Technology; Financial Services Industry; China; United States

07 May 2021
News

Fit to Compete

01 Dec 2017
News

In My Humble Opinion: Truth Teller

photo by Clara Molden / Camera Press / Redux Corporate turnarounds aren’t known for being a walk in the park. “Anybody who does what I do has to be incredibly resolute, to the point of bloody-minded, about the need to fracture an organization’s comfort zone and... View Details

Keywords: Julia Hanna

July 1999 (Revised January 2000)
Case

Yahoo!: Business on Internet Time

By: Jan W. Rivkin and Jay R. Girotto

In the wake of major competitive moves, CEO Tim Koogle and his senior team at Yahoo!, an Internet portal, must decide whether and how to adjust their strategy. Following deals between AOL and Netscape, Excite and @Home, Infoseek and Disney, and Snap and NBS, Yahoo!... View Details

Keywords: Competitive Strategy; Growth and Development Strategy; Business Strategy; Organizational Structure; Industry Structures; Internet and the Web; Risk Management; Technological Innovation; Business or Company Management; Information Technology Industry; Web Services Industry

March 2002 (Revised October 2005)
Case

Apple Computer 2002

By: David B. Yoffie and Yusi Wang

In 1980, Apple was the leader of the personal computer industry, but by 2002 it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's strategic moves as the PC industry evolves in the 21st century and poses the question: Can Steve Jobs... View Details

Keywords: Growth and Development Strategy; Leadership Style; Information Technology; Supply and Industry; Competitive Advantage; Computer Industry; Retail Industry; California

01 Sep 2016
News

Offshore Learning

and develop leadership and ambition for a career by practicing real science in an inspiring natural environment. Evaluations to date show that students who complete Connections modules have a better grasp of academic principles; and... View Details

Keywords: Deborah Blagg; Outward Bound; Educational Support Services; Educational Services

01 Jun 2015
News

Alumni and Faculty Books for June 2015

High-Profit Strategies in the Age of Techno Service by John A. Goodman (MBA 1971) (AMACOM) These days businesses have more opportunities to enhance the customer experience than ever before. Goodman explains how businesses can design and... View Details

08 Oct 2019
Blog Post

Balancing Act: Kate Eberle Walker’s Action Plan for C-suite Diversity

career—until, that is, she took a job as senior vice president for strategy and corporate development at Tutor.com under the leadership of CEO Mandy Ginsberg. “I watched her do her work and could picture... View Details

Keywords: Entrepreneurship

01 Jun 2014
News

FIELD 2 in Accra

multimedia company, devise a monetization strategy for its online presence, primarily by gathering information about the viewing habits of young, well-educated, upscale consumers. A key finding that emerged from their surveys, conducted... View Details

Keywords: FIELD program; Colleges, Universities, and Professional Schools; Educational Services; Information

Profile

Durdana Achakzai

cases force you to think about complex ethical issues, especially in developing countries with few formal structures." After graduation, Durdana plans to return to pursue a strategy role in an... View Details

11 Dec 2012
First Look

First Look: Dec. 11

case studies two general issues. First, it discusses the potential barriers that exist for the development of the tourism sector. Second, it presents the debate of whether governments may want to use tourism as an engine of growth, and if... View Details

Keywords: Sean Silverthorne

November 1985 (Revised August 1997)
Case

Harnischfeger Corp.

By: Krishna G. Palepu

Presents an analysis of Harnischfeger's quality of earnings, and the investment potential of the company's stock in light of the company's turnaround strategy. View Details

Keywords: Financial Condition; Revenue; Stock Shares; Profit; Economic Growth; Financial Reporting; Growth and Development; Growth and Development Strategy; Safety; Utilities Industry

24 Mar 2017
News

Alumni New Venture Competition Finalists Named

and prepared meals designed just for kids. Alumnus: David Parker, MBA 2009 Region: Northeastern US/New York Pluma: Pluma is a mobile professional development and executive coaching platform for a new generation of leaders. Alumna:... View Details

01 Jun 2009
News

Career Services Steps Up Alumni Support

connect with each other and network,” says Director Christine Sullivan. To that end, her office tapped professional career specialists to lead workshops with alumni in New York City, Chicago, and San Francisco during the first quarter of 2009. Called “Career View Details

Keywords: Margie Kelley; Educational Support Services; Educational Services

01 Dec 1997
News

Banking on HBS

Executive Development Program (EDP), a special executive training course for the Bank's upper-level managers. "I felt that the World Bank's top people should have an intensive exposure to the latest ideas and techniques in the management... View Details

Keywords: Garry Emmons

December 2002 (Revised February 2003)
Case

Wyndham International: Fostering High-Touch with High-Tech

By: Lynda M. Applegate and Gabriele Piccoli

Examines a hotel chain's attempt to use information technology to achieve market dominance and build customer loyalty during a period of global industry decline. View Details

Keywords: Entrepreneurship; Competitive Strategy; Customer Focus and Relationships; Customer Satisfaction; Technological Innovation; Information Technology; Growth and Development Strategy; Business Strategy; Accommodations Industry