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Show Results For
- All HBS Web
(3,772)
- People (13)
- News (857)
- Research (1,970)
- Events (22)
- Multimedia (3)
- Faculty Publications (775)
- 2018
- Other Teaching and Training Material
Finance Reading: Corporate Governance
- September 2003 (Revised March 2004)
- Case
Bharti Tele-Ventures
- March 2022
- Supplement
Pakistan Rising: Bazaar's Growth Story (B)
- 12 Mar 2008
- Working Paper Summaries
Allocating Marketing Resources
- 07 Mar 2013
- Working Paper Summaries
Prominent Job Advertisements, Group Learning, and Wage Dispersion
- January–February 2023
- Article
The Overlooked Key to a Successful Scale-Up
- March – April 2008
- Article
Interorganizational Trust, Governance Choice, and Exchange Performance
- December 2013 (Revised March 2014)
- Supplement
The LEGO Group: Envisioning Risks in Asia (B)
- 2006
- Working Paper
The Value of a 'Free' Customer
Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details
- November 2022
- Case
The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales
- August 2021
- Article
Multiple Imputation Using Gaussian Copulas
- 2019
- Article
Fair Algorithms for Learning in Allocation Problems
- October 2018
- Article
A Theory of Intergenerational Mobility
- October 2021 (Revised December 2021)
- Case
Customer-Centric Design with Artificial Intelligence: Commonwealth Bank
- Article
Uncovering Mechanisms of Theory Development in an Academic Field: Lessons from Leadership Research
- 2019
- Working Paper
Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles
- 2024
- Working Paper
Residential Battery Storage - Reshaping The Way We Do Electricity
- August 2019 (Revised March 2022)
- Case
Family Matters: Governance at the Zamil Group
- January 2014
- Supplement
The PGA Tour (D)
In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details
- Research Summary
Mobile web advertising: maximum entropy banner allocation
The worldwide mobile advertising market, currently $3 billion in size, is expected to grow to $20 billion by 2011. Online and mobile advertising employs two main pricing models: pay-per-click (CPC) and pay-per-impression (CPM). To date, most of the... View Details