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      • 2018
      • Book

      Varieties of Green Business: Industries, Nations and Time

      By: Geoffrey Jones
      Published at a time of ever-increasing warnings that the pace of climate change and other environmental changes risk making the Earth unsustainable within our own lifetimes, this book looks at the past of green business to identify lessons for the future. It provides... View Details
      Keywords: Green Business; Sustainability; Business History; Eco-tourism; Organic Wine; Organic Food; Waste Management; Sustainable Finance; Ethics; Finance; History; Entrepreneurship; Accommodations Industry; Agriculture and Agribusiness Industry; Banking Industry; Energy Industry; Food and Beverage Industry; Green Technology Industry; Tourism Industry; Europe; Asia; Latin America; North and Central America; New Zealand
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      Jones, Geoffrey. Varieties of Green Business: Industries, Nations and Time. Northamption, MA: Edward Elgar Publishing, 2018.
      • September 2018 (Revised November 2018)
      • Case

      An Innovative Anti-bribery Commitment?

      By: Eugene Soltes
      Reebonz, an online luxury goods platform based in Singapore that operates across the Asia-Pacific region, offers its investors the opportunity to redeem shares if either the firm or its founder are investigated by the U.S. or U.K governments with regard to complying... View Details
      Keywords: Foreign Corrupt Practices Act; United Kingdom Bribery Act; Law; Leadership; Moral Sensibility; Financial Services Industry; Technology Industry; United States; United Kingdom; Asia
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      Soltes, Eugene. "An Innovative Anti-bribery Commitment?" Harvard Business School Case 119-039, September 2018. (Revised November 2018.)
      • September 2018 (Revised December 2019)
      • Case

      Zebra Medical Vision

      By: Shane Greenstein and Sarah Gulick
      An Israeli startup founded in 2014, Zebra Medical Vision developed algorithms that produced diagnoses from X-rays, mammograms, and CT-scans. The algorithms used deep learning and digitized radiology scans to create software that could assist doctors in making... View Details
      Keywords: Radiology; Machine Learning; X-ray; CT Scan; Medical Technology; Probability; FDA 510(k); Diagnosis; Business Startups; Health Care and Treatment; Information Technology; Applications and Software; Competitive Strategy; Product Development; Commercialization; Decision Choices and Conditions; Health Industry; Medical Devices and Supplies Industry; Technology Industry; Israel
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      Greenstein, Shane, and Sarah Gulick. "Zebra Medical Vision." Harvard Business School Case 619-014, September 2018. (Revised December 2019.)
      • 2018
      • Working Paper

      Towards a New Approach for Upgrading Europe's Competitiveness

      By: Christian Ketels and Michael E. Porter
      The traumatic experience of the European sovereign debt crisis, followed by the outcome of the British referendum on leaving the European Union, has sent shockwaves through Europe. For the first time since the signing of the Treaties of Rome six decades ago, the very... View Details
      Keywords: Competitiveness; Economy; Policy; Problems and Challenges; Europe; European Union
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      Ketels, Christian, and Michael E. Porter. "Towards a New Approach for Upgrading Europe's Competitiveness." Harvard Business School Working Paper, No. 19-033, September 2018.
      • September 2018 (Revised April 2019)
      • Case

      Sigfox: Building a Global IoT Network

      By: Rajiv Lal, Mette Fuglsang Hjortshoej and Emilie Billaud
      In 2018, Ludovic Le Moan and Christophe Fourtet, co-founders of the French tech startup Sigfox, reflected on the evolution of their venture and the way forward. Founded in 2009, Sigfox was a company that provided a global connectivity network for devices connected to... View Details
      Keywords: Internet Of Things; Business Startups; Entrepreneurship; Transition; Information Technology; Business Strategy; Internet and the Web; Technology Adoption; Technology Industry; Telecommunications Industry; France; Europe
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      Lal, Rajiv, Mette Fuglsang Hjortshoej, and Emilie Billaud. "Sigfox: Building a Global IoT Network." Harvard Business School Case 519-032, September 2018. (Revised April 2019.)
      • 2018
      • Working Paper

      UK Competitiveness after Brexit

      By: Michael E. Porter
      On June 23rd, 2016 52% of UK voters opted to put their country on the path to leave the European Union by March 29, 2019. This result was a surprise to many, and went against the advice of the vast majority of economic experts and business leaders. Two years later, and... View Details
      Keywords: Competitiveness; International Relations; Trade; Economy; Strategy; United Kingdom
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      Porter, Michael E. "UK Competitiveness after Brexit." Harvard Business School Working Paper, No. 19-029, September 2018. (Revised January 2019.)
      • September 2018 (Revised June 2019)
      • Case

      THE VELUX FOUNDATIONS: Selecting Impact Funds

      By: Vikram Gandhi, Caitlin Reimers Brumme and Nathaniel Schwalb
      After much internal debate, THE VELUX FOUNDATIONS of Denmark have decided to allocate a small percentage of their investment portfolio to impact investments. Cambridge Associates, one of the leading investment advisory firms in the world, has been engaged to assist... View Details
      Keywords: Impact Investing; Mission-Related Investing; Foundations; Investment; Venture Capital; Corporate Social Responsibility and Impact; Strategy; Investment Funds; Decision Making; Consulting Industry; Financial Services Industry; Denmark; Europe
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      Gandhi, Vikram, Caitlin Reimers Brumme, and Nathaniel Schwalb. "THE VELUX FOUNDATIONS: Selecting Impact Funds." Harvard Business School Case 819-021, September 2018. (Revised June 2019.)
      • September 2018
      • Article

      Expressive Voting and Its Cost: Evidence from Runoffs with Two or Three Candidates

      By: Vincent Pons and Clémence Tricaud
      In French parliamentary and local elections, candidates ranked first and second in the first round automatically qualify for the second round, while a third candidate qualifies only when selected by more than 12.5 percent of registered citizens. Using a fuzzy RDD... View Details
      Keywords: Expressive Voting; Strategic Voting; Regression Discontinuity Design; French Elections; Voting; Political Elections; France
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      Pons, Vincent, and Clémence Tricaud. "Expressive Voting and Its Cost: Evidence from Runoffs with Two or Three Candidates." Econometrica 86, no. 5 (September 2018): 1621–1649.
      • September 2018
      • Article

      Rumors and Refugees: How Government-Created Information Vacuums Undermine Effective Crisis Management

      By: Melissa Carlson, Laura Jakli and Katerina Linos
      Although more than 800,000 displaced people arrived in Greece by sea in 2015, fewer than 5 percent applied for asylum in this first country of arrival. Instead, they either traveled northward informally or remained in Greece in legal limbo. The resultant chaotic... View Details
      Keywords: Refugees; Governance Compliance; Knowledge Dissemination; Policy; Crisis Management; Communication; Greece
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      Carlson, Melissa, Laura Jakli, and Katerina Linos. "Rumors and Refugees: How Government-Created Information Vacuums Undermine Effective Crisis Management." International Studies Quarterly 62, no. 3 (September 2018): 671–685.
      • August 2018 (Revised February 2022)
      • Case

      Lexoo: Building a Long-Lasting Platform

      By: Chiara Farronato and Elena Corsi
      Daniel van Binsbergen, Lexoo’s CEO, and web developer Chris O’Sullivan, CTO, had set up Lexoo, a UK legal marketplace, to help small and medium enterprises (SME) find legal advice at low prices. Lexoo had recently invested in a new vertical focused on larger companies.... View Details
      Keywords: Marketplaces; Legal Services; Growth Strategy; Technology Ventures; Service Operations; Digital Platforms; Marketplace Matching; Growth and Development Strategy; Legal Services Industry; United Kingdom
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      Farronato, Chiara, and Elena Corsi. "Lexoo: Building a Long-Lasting Platform." Harvard Business School Case 619-019, August 2018. (Revised February 2022.)
      • August 2018 (Revised February 2019)
      • Case

      Alvogen: Scaling Entrepreneurship

      By: Daniel Isenberg, William R. Kerr and Alexis Brownell
      Keywords: Pharmaceutical Companies; Scaling; Generic Drugs; Entrepreneurship; Leadership; Pharmaceutical Industry; Asia; Europe; United States; Iceland
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      Isenberg, Daniel, William R. Kerr, and Alexis Brownell. "Alvogen: Scaling Entrepreneurship." Harvard Business School Case 819-038, August 2018. (Revised February 2019.)
      • August 2018 (Revised August 2018)
      • Case

      The De Beers Group: Launching Lightbox Jewelry for Lab-Grown Diamonds

      By: Benjamin C. Esty
      In May 2018, the De Beers Group shocked the diamond industry when it announced it was launching a new fashion jewelry brand of laboratory-grown (synthetic) diamonds. The reaction was swift as people sought to understand the company’s motivations: was it a “huge gamble”... View Details
      Keywords: Diamonds; Differentiation; New Business; Strategy Development; Strategy Execution; Scope; Adjacency; Core; Commoditization; New Product Launch; Mining; Retail; Corporate Strategy; Business Strategy; Disruption; Value Creation; Product Launch; Segmentation; Expansion; Competitive Advantage; United States; United Kingdom
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      Esty, Benjamin C. "The De Beers Group: Launching Lightbox Jewelry for Lab-Grown Diamonds." Harvard Business School Case 719-408, August 2018. (Revised August 2018.)
      • August 2018 (Revised February 2023)
      • Case

      Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

      By: Jill Avery and Ayelet Israeli
      As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
      Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
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      Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
      • July 2018
      • Case

      Leading Open Innovation at BT

      By: Amy C. Edmondson, Jean-François Harvey and Johnathan R. Cromwell
      This case focuses on the genesis and development of the open innovation unit at BT, the strategic value of the unit, and its operating model. As the business environment becomes increasingly dynamic and firms are pressured to achieve faster innovation rates, there may... View Details
      Keywords: Collaboration; Open Innovation; Inter-organizational Relationships; Organizational Culture; Collaborative Innovation and Invention; Innovation and Management; Information Technology Industry; Technology Industry; United Kingdom; United States
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      Edmondson, Amy C., Jean-François Harvey, and Johnathan R. Cromwell. "Leading Open Innovation at BT." Harvard Business School Case 619-013, July 2018.
      • July 2018
      • Case

      Ce Soir-Là, Ils n'Arrivent Plus Un par Un, Mais par Vagues: Coping with the Surge of Trauma Patients at L'Hôpital Universitaire La Pitié Salpêtrière—Friday, November 13, 2015

      By: Herman B. "Dutch" Leonard, Emilie Billaud and Arnold M. Howitt
      On November 13, 2015, Dr. Marie Borel, Dr. Emmanuelle Dolla, Dr. Frédéric Le Saché, and Professor Mathieu Raux were the doctors in charge of the trauma center at L’Hôpital de la Pitié Salpêtrière in Paris, where dozens of wounded and dying patients, most with severe... View Details
      Keywords: Health Care and Treatment; Crisis Management; Performance Capacity; Decision Making; Leadership; Health Industry; Europe; France; Paris
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      Leonard, Herman B. "Dutch", Emilie Billaud, and Arnold M. Howitt. "Ce Soir-Là, Ils n'Arrivent Plus Un par Un, Mais par Vagues: Coping with the Surge of Trauma Patients at L'Hôpital Universitaire La Pitié Salpêtrière—Friday, November 13, 2015." Harvard Business School Case 319-032, July 2018.
      • July 2018 (Revised March 2019)
      • Teaching Note

      Hilti (A): Fleet Management?

      By: Ramon Casadesus-Masanell and Jan Rivkin
      This Teaching Note accompanies the case HBS No. 718-419, “Hilti (A): Fleet Management.” It provides guidelines for class discussion, as well as a board plan and transcripts of the associated videos, Hilti Fleet Management Video Supplements.
      The associated case... View Details
      Keywords: Business Model Innovation; Total Customer Value; Innovation; Inventions; Business Models; Value Chains; Transformations; Focusing On Customers; Business Model; Restructuring; Transformation; Customer Value and Value Chain; Decision Making; Customer Focus and Relationships; Customer Relationship Management; Construction; Innovation and Invention; Leasing; Strategy; Liechtenstein; Switzerland; Europe
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      Casadesus-Masanell, Ramon, and Jan Rivkin. "Hilti (A): Fleet Management?" Harvard Business School Teaching Note 719-404, July 2018. (Revised March 2019.)
      • June 2018
      • Supplement

      Knowledge Sharing at REMA 1000 (B)

      By: Tatiana Sandino and Olivia Hull
      Supplement to HBS No. 118-007, "Knowledge Sharing at REMA 1000 (A)." Chief Human Resources Officer Tore Høylie was proud of REMA 1000 (REMA)’s strong employee engagement with Workplace, Facebook’s corporate social media platform; however, some users complained that the... View Details
      Keywords: Social Network; Enterprise Social Media; Facebook; Workplace; Social and Collaborative Networks; Communication Technology; Problems and Challenges; Social Media; Retail Industry; Norway
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      Sandino, Tatiana, and Olivia Hull. "Knowledge Sharing at REMA 1000 (B)." Harvard Business School Supplement 118-072, June 2018.
      • June 2018
      • Article

      Will a Five-Minute Discussion Change Your Mind? A Countrywide Experiment on Voter Choice in France

      By: Vincent Pons
      This paper provides the first estimate of the effect of door-to-door canvassing on actual electoral outcomes, via a countrywide experiment embedded in François Hollande's campaign in the 2012 French presidential election. While existing experiments randomized... View Details
      Keywords: Voting; Political Elections; Interpersonal Communication; France
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      Pons, Vincent. "Will a Five-Minute Discussion Change Your Mind? A Countrywide Experiment on Voter Choice in France." American Economic Review 108, no. 6 (June 2018): 1322–1363. (Also Harvard Business School Working Paper, No. 16-079, January 2016.)
      • May 2018 (Revised January 2019)
      • Teaching Note

      Designing a Compliance Program at AB InBev

      By: Eugene Soltes
      Teaching Note for HBS No. 118-071. View Details
      Keywords: Governance; Crime and Corruption; Governance Compliance; Consumer Products Industry; Africa; Europe; India; North America
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      Soltes, Eugene. "Designing a Compliance Program at AB InBev." Harvard Business School Teaching Note 118-126, May 2018. (Revised January 2019.)
      • May 2018 (Revised October 2020)
      • Supplement

      La Ribera Health Department (B): Epilogue

      By: Regina E. Herzlinger, Emer Moloney and Daniela Beyersdorfer
      The La Ribera case studies depict an innovative low cost/high quality privately financed hospital model struggling to achieve alignment with the Six Factors. It is reimbursed by the public sector in a Spanish environment whose Consumers, Structure, and Public Policy... View Details
      Keywords: Trends And Opportunities; Government; Government Programs; Acquisition; Business Model; Business Plan; Trends; Opportunities; Government and Politics; Programs; Health Care and Treatment; Situation or Environment; Health Industry; Insurance Industry; Technology Industry; Spain
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      Herzlinger, Regina E., Emer Moloney, and Daniela Beyersdorfer. "La Ribera Health Department (B): Epilogue." Harvard Business School Supplement 318-134, May 2018. (Revised October 2020.)
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