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      • July 2010
      • Case

      Metabical: Positioning and Communications Strategy for a New Weight Loss Drug

      By: John A. Quelch and Heather Beckham
      Cambridge Sciences Pharmaceuticals (CSP) expects final approval for its revolutionary weight loss drug, Metabical. Metabical will be the only weight loss drug with FDA approval that is also clinically proven to be effective for moderately overweight people. Barbara... View Details
      Keywords: Product Positioning; Marketing Communications; Product Launch; Consumer Behavior; Pharmaceutical Industry; United States
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      Quelch, John A., and Heather Beckham. "Metabical: Positioning and Communications Strategy for a New Weight Loss Drug." Harvard Business School Brief Case 104-240, July 2010.
      • 2011
      • Working Paper

      Managerial Practices That Promote Voice and Taking Charge among Frontline Workers

      By: Julia Adler-Milstein, Sara J. Singer and Michael W. Toffel
      Process-improvement ideas often come from frontline workers who speak up by voicing concerns about problems and by taking charge to resolve them. We hypothesize that organization-wide process-improvement campaigns encourage both forms of speaking up, especially voicing... View Details
      Keywords: Communication; Employees; Knowledge Sharing; Knowledge Use and Leverage; Management Practices and Processes; Operations; Business Processes; Performance Improvement
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      Adler-Milstein, Julia, Sara J. Singer, and Michael W. Toffel. "Managerial Practices That Promote Voice and Taking Charge among Frontline Workers." Harvard Business School Working Paper, No. 11-005, July 2010. (Revised Sept. 2011. Best Theory-to-Practice Paper Award by Academy of Management's Health Care Management Division. Selected for Best Paper Proceedings of the 2011 Academy of Management Meeting.)
      • June 2010
      • Article

      Leadership Competencies for Implementing Planned Organizational Change

      By: Julie Battilana, Mattia Gilmartin, Anne-Claire Pache, Metin Sengul and Jeffrey A. Alexander
      This paper bridges the leadership and organizational change literatures by exploring the relationship between managers' leadership competencies (namely, their effectiveness at person-oriented and task-oriented behaviors) and the likelihood that they will emphasize the... View Details
      Keywords: Leadership; Competency and Skills; Organizational Change and Adaptation; Planning; Relationships; Business Processes; Projects; Theory; Change; Behavior; Health Industry; United Kingdom
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      Battilana, Julie, Mattia Gilmartin, Anne-Claire Pache, Metin Sengul, and Jeffrey A. Alexander. "Leadership Competencies for Implementing Planned Organizational Change." Leadership Quarterly 21, no. 3 (June 2010).
      • May 2010
      • Article

      Bye Bye Bundles: The Unbundling of Music in Digital Channels

      By: Anita Elberse
      Fueled by digital distribution, unbundling is prevalent in many information industries. What is the effect of this unbundling on sales? And what bundle characteristics drive this effect? I empirically examine these questions in the context of the music industry, using... View Details
      Keywords: Unbundling; Bundling; Digital Distribution; System-of-equations Modeling; Sales; Distribution Channels; Framework; Mathematical Methods; Revenue; Reputation; Internet and the Web; System; E-commerce; Information Industry; Music Industry
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      Elberse, Anita. "Bye Bye Bundles: The Unbundling of Music in Digital Channels." Journal of Marketing 74, no. 3 (May 2010): 107–123.
      • May 2010
      • Article

      Modern Management: Good for the Environment or Just Hot Air?

      By: Nicholas Bloom, Christos Genakos, Ralf Martin and Raffaella Sadun
      We use an innovative methodology to measure management practices in over 300 manufacturing firms in the U.K. We then match this management data to production and energy usage information for establishments owned by these firms. We find that establishments in better... View Details
      Keywords: Energy Conservation; Management Practices and Processes; Performance Productivity; Environmental Sustainability; Pollutants; Manufacturing Industry; United Kingdom
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      Bloom, Nicholas, Christos Genakos, Ralf Martin, and Raffaella Sadun. "Modern Management: Good for the Environment or Just Hot Air?" Economic Journal 120, no. 544 (May 2010): 551–572.
      • Article

      Open to Negotiation: Phenomenological Assumptions and Knowledge Dissemination

      By: Corinne Bendersky and Kathleen L. McGinn
      Phenomenological assumptions-assumptions about the fundamental qualities of the phenomenon being studied and how it relates to the environment in which it occurs-affect the dissemination of knowledge from subfields to the broader field of study. Micro-process research... View Details
      Keywords: Framework; Knowledge Dissemination; Research; Organizations; Negotiation; Information Publishing
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      Bendersky, Corinne, and Kathleen L. McGinn. "Open to Negotiation: Phenomenological Assumptions and Knowledge Dissemination." Organization Science 21, no. 3 (May–June 2010): 781–797. (Also published in Academy of Management Best Paper Proceedings 2008, Organization and Management Theory Division, under title: Incompatible Assumptions: Barriers to Producing Multidisciplinary Knowledge.)
      • 2010
      • Working Paper

      Will I Stay or Will I Go?: Cooperative and Competitive Effects of Workgroup Sex and Race Composition on Turnover

      By: Kathleen L. McGinn and Katherine L Milkman
      We develop an integrated theory of the social identity mechanisms linking workgroup sex and race composition across levels with individual turnover. Building on social identity research, we theorize that social cohesion (Tyler, 1999; Hogg and Terry, 2000) and social... View Details
      Keywords: Competition; Ethnicity; Race; Groups and Teams; Identity; Resignation and Termination; Gender; Cooperation
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      McGinn, Kathleen L., and Katherine L Milkman. "Will I Stay or Will I Go? Cooperative and Competitive Effects of Workgroup Sex and Race Composition on Turnover." Harvard Business School Working Paper, No. 10-066, February 2010.
      • January 2010 (Revised April 2011)
      • Case

      Google Inc.

      By: Benjamin Edelman and Thomas R. Eisenmann
      Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats they pose to Yahoo, Microsoft, and others. Asks what Google should do next. One... View Details
      Keywords: Digital Marketing; Business Model; Growth and Development Strategy; Network Effects; Mission and Purpose; Expansion; Internet and the Web; Information Technology Industry
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      Edelman, Benjamin, and Thomas R. Eisenmann. "Google Inc." Harvard Business School Case 910-036, January 2010. (Revised April 2011.) (Winner of ECCH 2011 Award for Outstanding Contribution to the Case Method - Strategy and General Management.)
      • January 8, 2010
      • Other Article

      Multinational Firms, Agglomeration, and Global Networks

      By: Laura Alfaro and Maggie Chen
      Agglomeration effects are important but difficult to measure. This column uses a new database with precise geographical information to investigate the locational interdependence of multinational firms. Knowledge spillovers and capital- and labour-market externalities... View Details
      Keywords: Geographic Location; Business Subsidiaries; Industry Clusters; Multinational Firms and Management; Network Effects
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      Alfaro, Laura, and Maggie Chen. "Multinational Firms, Agglomeration, and Global Networks." Vox, CEPR Policy Portal (January 8, 2010).
      • January 2010 (Revised August 2011)
      • Case

      United Breaks Guitars

      By: John A. Deighton and Leora Kornfeld
      When social media propagate a complaint about poor customer service, an international media event ensues. How do viral videos spread and what can firms do about them? This case dissects an incident in which a disgruntled customer used YouTube and Twitter to spread a... View Details
      Keywords: Communication Technology; Customer Satisfaction; Marketing Communications; Marketing Strategy; Consumer Behavior; Network Effects; Service Delivery; Social and Collaborative Networks; Internet; Air Transportation Industry
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      Deighton, John A., and Leora Kornfeld. "United Breaks Guitars." Harvard Business School Case 510-057, January 2010. (Revised August 2011.) (request a courtesy copy.)
      • 2010
      • Article

      An Organizational Approach to Undoing Gender: The Unlikely Case of Offshore Oil Platforms

      By: Robin J. Ely and Debra E. Meyerson
      This case study of two offshore oil platforms illustrates how an organizational initiative designed to enhance safety and effectiveness created a culture that unintentionally released men from societal imperatives for "manly" behavior, prompting them to let go of... View Details
      Keywords: Safety; Goals and Objectives; Behavior; Organizational Culture; Performance Effectiveness; Gender; Emotions
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      Ely, Robin J., and Debra E. Meyerson. "An Organizational Approach to Undoing Gender: The Unlikely Case of Offshore Oil Platforms." Research in Organizational Behavior 30 (2010): 3–34.
      • December 2009 (Revised December 2012)
      • Case

      Sony and the JK Wedding Dance

      By: John Deighton and Leora Kornfeld
      Executives at Sony Music Entertainment faced a dilemma: a user-generated video featuring controversial artist Chris Brown's music was netting millions of views per week on YouTube. Sony held the copyright to the song, and was entitled to issue a takedown notice to the... View Details
      Keywords: Music Entertainment; Copyright; Marketing Strategy; Consumer Behavior; Network Effects; Social and Collaborative Networks; Internet; Music Industry
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      Deighton, John, and Leora Kornfeld. "Sony and the JK Wedding Dance." Harvard Business School Case 510-064, December 2009. (Revised December 2012.) (request a courtesy copy.)
      • October 2009 (Revised March 2012)
      • Case

      Nettwerk: Digital Marketing in the Music Industry

      By: John A. Deighton and Leora Kornfeld
      How is music marketed in the digital era? Nettwerk Music Group built on its foundation as a social, grassroots marketer of music and artists and emerged as a leader in the Internet-enabled social media environment. For most of the past decade Nettwerk CEO Terry McBride... View Details
      Keywords: Music Entertainment; Product Marketing; Network Effects; Sales; Social and Collaborative Networks; Online Technology; Media and Broadcasting Industry; Music Industry
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      Deighton, John A., and Leora Kornfeld. "Nettwerk: Digital Marketing in the Music Industry." Harvard Business School Case 510-055, October 2009. (Revised March 2012.) (request a courtesy copy.)
      • Article

      Local Industrial Conditions and Entrepreneurship: How Much of the Spatial Distribution Can We Explain?

      By: Edward L. Glaeser and William R. Kerr
      Why are some places more entrepreneurial than others? We use Census Bureau data to study local determinants of manufacturing startups across cities and industries. Demographics have limited explanatory power. Overall levels of local customers and suppliers are only... View Details
      Keywords: Business Startups; Entrepreneurship; Geographic Location; Employment; Market Entry and Exit; Supply Chain; Manufacturing Industry
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      Glaeser, Edward L., and William R. Kerr. "Local Industrial Conditions and Entrepreneurship: How Much of the Spatial Distribution Can We Explain?" Journal of Economics & Management Strategy 18, no. 3 (Fall 2009): 623–663.
      • August 2009
      • Supplement

      The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Company (CW)

      By: Willy C. Shih
      When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and... View Details
      Keywords: Factories, Labs, and Plants; Disruption; Customer Focus and Relationships; Cost; Cost Management; Business or Company Management; Time Management; Network Effects; Production; Hardware; Manufacturing Industry; Semiconductor Industry; Taiwan
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      Shih, Willy C. "The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Company (CW)." Harvard Business School Spreadsheet Supplement 610-702, August 2009.
      • July 2009 (Revised March 2010)
      • Case

      Sotheby's & Christie's Inc.

      By: Ramon Casadesus-Masanell and Catherine Jane Wise
      The fine art auction business has remained a duopoly over its 250 year history. The industry is dominated by Sotheby's and Christie's Inc. Curiously, neither competitor has been able to overtake the other by a notable margin despite the clear network effects of this... View Details
      Keywords: Arts; Business Model; Restructuring; Economics; Auctions; Market Entry and Exit; Duopoly and Oligopoly; Operations; Competition
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      Casadesus-Masanell, Ramon, and Catherine Jane Wise. "Sotheby's & Christie's Inc." Harvard Business School Case 710-412, July 2009. (Revised March 2010.)
      • 2009
      • Working Paper

      Fluid Tasks and Fluid Teams: The Impact of Diversity in Experience and Team Familiarity on Team Performance

      By: Robert S. Huckman and Bradley R. Staats
      In this paper, we consider how the structures of tasks and teams interact to affect team performance. We study the effects of diversity in experience on a team's ability to respond to task changes, by separately examining interpersonal team diversity (i.e., differences... View Details
      Keywords: Familiarity; Knowledge Use and Leverage; Groups and Teams; Projects; Experience and Expertise; Diversity; India
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      Huckman, Robert S., and Bradley R. Staats. "Fluid Tasks and Fluid Teams: The Impact of Diversity in Experience and Team Familiarity on Team Performance." Harvard Business School Working Paper, No. 09-145, June 2009. (Revised August 2009, November 2009, April 2010, August 2010; revise and resubmit, Manufacturing and Service Operations Management.)
      • 2009
      • Chapter

      Organizational Design: Balancing Search and Stability in Strategic Decision Making

      By: Jan Rivkin and Nicolaj Siggelkow
      Managers often must make decisions that depend on decisions in other parts of the organization. These interactions create a network of interdependent choices and make strategizing difficult. In this chapter, the authors explore the intersection between organizing and... View Details
      Keywords: Decision Choices and Conditions; Organizational Change and Adaptation; Organizational Design; Strategy; Balance and Stability
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      Rivkin, Jan, and Nicolaj Siggelkow. "Organizational Design: Balancing Search and Stability in Strategic Decision Making." In The Network Challenge: Strategy, Profit, and Risk in an Interlinked World, edited by Paul R. Kleindorfer and Yoram Wind. Wharton School Publishing, 2009.
      • June 2009
      • Journal Article

      Taxes, Institutions and Foreign Diversification Opportunities

      By: Mihir Desai and Dhammika Dharmapala
      Investors can access foreign diversification opportunities through either foreign portfolio investment (FPI) or foreign direct investment (FDI). The worldwide tax regime employed by the U.S. potentially distorts this choice by penalizing FDI, relative to FPI, in... View Details
      Keywords: International Finance; Foreign Direct Investment; Investment Portfolio; Multinational Firms and Management; Taxation; Diversification; United States
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      Desai, Mihir, and Dhammika Dharmapala. "Taxes, Institutions and Foreign Diversification Opportunities." Journal of Public Economics 93, nos. 5-6 (June 2009): 703–714.
      • April 2009 (Revised November 2012)
      • Case

      Sermo, Inc.

      By: Thomas R. Eisenmann and Lars Peter Christian Nielsen
      Sermo operates the leading online professional network for physicians in the United States. Doctors use Sermo free of charge to post surveys regarding diagnostic and treatment concerns and to discuss these concerns, as well as challenges with managing their practices.... View Details
      Keywords: Entrepreneurship; Health Care and Treatment; Knowledge Sharing; Two-Sided Platforms; Conflict and Resolution; Social and Collaborative Networks; United States
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      Eisenmann, Thomas R., and Lars Peter Christian Nielsen. "Sermo, Inc." Harvard Business School Case 809-142, April 2009. (Revised November 2012.)
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