Product Portfolio Management - Publications - Faculty & Research

01 Jun 2014
News

The Digital Deck

As a professor in the Strategy Unit, Bharat Anand has studied how media companies move a traditional product into the online space. Some have managed that transition well, he says, and others have not. In... View Details

Keywords: Julia Hanna

01 Jun 2005
News

Do You Speak Business?

China. “I have no regrets,” he adds, “because I learned so much from that experience.” Now working in strategic planning for Philip Morris International’s China operations, Klump is part of a small management team whose eleven members... View Details

Keywords: Garry Emmons

29 Apr 2021
News

Equal Partner

working in the fashion and retail industry—as the director of Global Strategy at Donna Karan (a division of LVMH), the general manager of Shop Your Way and the founder of Mintbox, a flash sale and loyalty startup—she helped to organize... View Details

Keywords: Diversity; Inclusion

12 Jul 2010
Research & Ideas

Rocket Science Retailing: A Practical Guide

reinforced? In the new normal, managers will have to learn to cope not only with mix uncertaintybut also with aggregate demand uncertainty. In addition, managers will have to redouble their effort to improve... View Details

Keywords: by Martha Lagace; Retail; Auto

04 Apr 2017
First Look

First Look at New Research, April 4

political participation and interest while improving representation of all groups. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52460 December 2016 Strategic Management Journal Through the Mud or in the Boardroom:... View Details

Keywords: Sean Silverthorne

June 1992 (Revised March 1993)
Case

Fleetwood Enterprises, Inc. 1990

By: Timothy A. Luehrman

The CFO of Fleetwood Enterprises is considering whether to recommend a large share repurchase to the board of directors. Fleetwood's core businesses, manufactured housing and recreational vehicles, are very sensitive to business cycles and oil prices. Following Iraq's... View Details

Keywords: Business Cycles; Capital Structure; Stock Shares; Price; Crisis Management; Production; Manufacturing Industry; Iraq; Kuwait

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09 Sep 2021
News

Let’s Redefine 'Productivity' for the Hybrid Era

April 1982
Supplement

General Electric: John F. Welch, Jr., Chairman of the Board, Video

By: Francis Aguilar and Richard G. Hamermesh

Welch discusses a variety of topics. View Details

Keywords: Management Teams; Governing and Advisory Boards; Spoken Communication; Industrial Products Industry

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March 2011
Case

MorphoSys AG: The Evolution of a Biotechnology Business Model

By: Gary P. Pisano, Ryan Johnson and Carin-Isabel Knoop

In the biotech world, the 18-year-old Munich-based company MorphoSys was a rarity: it was profitable. The company achieved this profitability not by developing and selling its own drugs, but by licensing access to its proprietary library of human antibodies. Recently,... View Details

Keywords: Business Model; Profit; Intellectual Property; Rights; Risk Management; Digital Platforms; Product Development; Business and Shareholder Relations; Vertical Integration; Biotechnology Industry; Munich

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01 Sep 2007
News

Riding It Out

of hundreds and perhaps thousands of dogs and cats (the numbers remain unclear, as there is no centralized database of such information). While the situation was uncertain, there was some concern that a production run of SmartPak’s... View Details

Keywords: Julia Hanna; dog food; pets; Food Manufacturing; Manufacturing; Food and Beverage Stores; Retail Trade

Career Coach

Cheryl Rousseau

While a Senior Vice President for global consulting firm Lee Hecht Harrison (LHH), Cheryl was invited to join their International Center for Executive Options (ICEO) practice where she is a Confidential Advisor and Coach to C-Suite and E-Suite executives. In her 15... View Details

Keywords: Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management

10 Mar 2021
News

Action Plan: Brewing Awareness

speaking, people were more defensive and pessimistic, with a strong focus on income stability,” he says.“Now there’s a greater sense of the rewards that come from doing something interesting that you enjoy.” How to: Introduce consumers to an unfamiliar View Details

Keywords: Julia Hanna; beer; India; leadership; COVID-19; manufacturing; marketing; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing

01 Dec 2015
News

Complements to the Case Method

Learning by Doing: Stock Pitching When it comes to getting an edge in a stock trade, HBS finance professors Lauren Cohen and Christopher Malloy urge students to go straight to the source. “We encourage them to get out in the field and talk to View Details

01 Dec 1997
News

Stacey Lawson (MBA '96)

illustrations of standard parts, such as valves, pumps, and gears. Today Lawson is the vice president of marketing at InPart, a company she cofounded upon graduating from HBS. InPart, now fifty employees strong, is creating a library of information about standard... View Details

April 1991 (Revised July 1991)
Case

RJR Nabisco Board: Guardians of the Gate? (A)

By: Jay W. Lorsch

Charles Hugel, the chairman of RJR Nabisco, receives a call from RJR Nabisco's CEO, Ross Johnson; Johnson plans to present an LBO plan to the board of directors at the board meeting the following week. The case details Hugel's actions as chairman, and describes the... View Details

Keywords: Leveraged Buyouts; Situation or Environment; Bids and Bidding; Decision Making; Managerial Roles; Governing and Advisory Boards; Management Teams; Consumer Products Industry; Consumer Products Industry

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Profile

Bryan Guerra

Why was earning your MBA at HBS important to you? Prior to business school at HBS, the majority of my educational experience had taken place largely within a lecture-based setting. While this approach had provided a solid foundation of knowledge, in deciding to enroll... View Details

Keywords: Consumer Products; Consumer Products; Consumer Products

01 Sep 2010
News

Fair Trade

from the book follow. An Affront to Public Morality The beauty business began modestly with the sale of products widely deemed an affront to public morality. Today, consumers around the world spend $330 billion a year on fragrances,... View Details

Keywords: Garry Emmons; Chemical Manufacturing; Manufacturing; Health and Personal Care Stores; Retail Trade

20 May 2016
Op-Ed

World Health Organization Lacks Leadership to Combat Pandemics

extra $4.5 billion in annual funding; a $100 million contingency fund for emergencies; and a $1 billion annual research and development fund to be coordinated by a Pandemic Product Development Committee. The annual World Health Assembly... View Details

Keywords: by John Quelch; Health

24 Feb 2014
News

A Capital Idea for Small Business

Emeritus André Perold, who taught an investment management class and with whom Callaghan did research. Callaghan's subsequent career included portfolio management at Equitable... View Details

Keywords: Robert S. Benchley; crowd-funding; online communities; Finance; Securities, Commodities, and Other Financial Investments; Finance

November 1987 (Revised January 1988)
Case

Groen: A Dover Industries Company

By: Francis Aguilar

Describes the challenges facing the president of an old-line foodservice and food processing equipment manufacturing company as it attempted to accelerate sales and profit growth through the introduction of innovative products. The introduction of a "revolutionary"... View Details