digital media - Publications - Faculty & Research

01 Dec 2017
News

Ask the Expert: Human Intelligence

immersive shopping experience in your home or in a brick-and-mortar store. Some customers are set in the way they shop. Will they appreciate these changes? Who knows? But the next generation will be AI natives—the way millennials are View Details

Keywords: April White

12 Sep 2018
News

Game-Changing Analytics

at multiple contact points, including ticket sales, retail transactions, digital communications, and social media,” notes Gelman, a former Crimson basketball star who also played professionally in Europe. She cites the Patriots’ launch a... View Details

12 Sep 2017
First Look

First Look at New Research and Ideas, September 12, 2017

restaurants in the LA area and sold frozen dumplings and other Korean foods in Costco across the U.S., and KCON.tv, a digital media channel, were experiencing commercial success in the U.S. market. But at... View Details

Keywords: Carmen Nobel

08 Sep 2020
Sharpening Your Skills

Capitalism Works Better When I Can See What You're Doing

sales. Knowing What Your Boss Earns Can Make You Work Harder Learning what your co-worker earns can make you less productive, but knowing your manager's paycheck can motivate you to work harder. The Surprising Benefits of OversharingIn a social View Details

Keywords: by Sean Silverthorne

19 Sep 2016
News

A Streamlined Time Inc.

This week, Rich Battista (MBA 1990) was named president and CEO of Time Inc. Among Battista’s first moves was appointing Jen Wong (MBA 2004) as chief operating officer; Wong was previously president of digital for the company. In an... View Details

01 Sep 2012
News

Hierarchy's Last Stand

do. The Internet and social media make position in a hierarchy less important than the ability to attract followers. Facebook pages or Twitter feeds are followed for their content, and anyone can claim a domain name in her own name. As... View Details

Keywords: Rosabeth Moss Kanter; Corporate Services

23 Jan 2019
Sharpening Your Skills

Sports: Lessons for Managers

the most recognized sports brands in the world. Here's how he did it. In the Future of Sports Investing, Media Is the Best Bet Sports investing is no longer just about buying teams and selling beer. Media, View Details

Keywords: by Sean Silverthorne; Sports

11 Jan 2019
News

Case Study: Beating Bias

The idea for the Portland, Oregon-based startup News Bling was born out of the late-night hours of November 8, 2016, when Nupur Patel (MBA 2017) rubbed the fog of disbelief from his eyes and realized he had completely misjudged the results of the election. A View Details

Keywords: Jen McFarland Flint

01 Dec 2014
News

Forecasting ’15

spent consuming digital media has been skyrocketing across the globe, to the point that it is not uncommon for twentysomethings to choose to go without traditional television—a big deal. This is reminiscent... View Details

Keywords: Food Services and Drinking Places; Hospitality; Ambulatory Health Care Services; Health, Social Assistance

28 Jul 2021
News

Squarely in Their Corner

“personal board of directors,” that includes Sarah Harden (MBA 1999), CEO of the Reese Witherspoon media company Hello Sunshine. The two worked together at Fox Networks Group, where Ahuja helped launch Hulu while Harden served as senior... View Details

Keywords: mentorship; entrepreneurship; fintech; career; work-life balance; Finance

21 Nov 2017
News

Start Your Engines

to build on as Formula One’s relatively new chairman and CEO. Liberty Media bought F1 from the private equity firm CVC Capital Partners in an $8 billion deal finalized in January 2017. Carey joined as CEO soon after. In an interview with... View Details

Keywords: Racing; Formula One

Fast Answer

Making Markets

Full text of both print and digital articles is included in Business Source Complete.
Identify Sentiment These resources will help you "listen" to what is happening in the space: LSEG WorkspaceView Details

08 Jul 2002
Research & Ideas

How to Fashion Your New E-Business Model

Information Age business innovations include: Digital production and distribution technologies (broadband and wireless networks, sophisticated content creation, flexible knowledge management) An operating model (integrated supply chains... View Details

Keywords: by Lynda M. Applegate

Web

Lessons from History - Creating Emerging Markets

establishing corporate archives include: substantial cost with indefinable pay-off, issues of confidentiality, convincing business leaders, who tend to be future-facing, of the value and relevance of history. There are also new challenges associated with the View Details

June 2018
Supplement

Valuing Snap After the IPO Quiet Period (C)

By: Marco Di Maggio, Benjamin C. Esty and Gregory Saldutte

Analyzes Snap’s value and analyst recommendations following the events described in the (B) case. View Details

Citation

Purchase

12 Dec 2016
HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

Productions – is behind many of Johnson’s most high-profile projects, including this year’s Central Intelligence, next year’s Baywatch, and HBO’s most popular half-hour series in years, Ballers. Now the duo has set its sights on conquering the online world, launching a... View Details

Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation

01 Jan 2007
News

Sir Martin S. Sorrell, MBA 1968

at the helm (he was knighted in 2000), in 22 years WPP has become a giant with revenues of some $12 billion, offering a full range of services in areas such as advertising, digital and promotional marketing, public relations and public... View Details

01 Sep 2024
News

Far-Reaching Impact

Above: Teachers in India's daycare system draw on Rocket Learning's digital platform to enhance learning. Photo courtesy Rocket Learning When the news reached Namya Mahajan (MBA 2022) as her HBS graduation was approaching that she would... View Details

Keywords: Jennifer Gillespie

01 Dec 2011
News

Ticktock

Sleepyheads, Beware: An alarm clock that doesn’t mess around. Photo courtesy Nanda Home Related Links Watch Nanda explain Clocky See Tocky, the newest product Purchase the original Clocky case Purchase the "Life After Clocky" case In the spring of 2005, View Details

Keywords: Carmen Nobel; viral marketing; Computer and Electronic Product Manufacturing; Manufacturing

01 Sep 2012
News

Women and VC

director of the Women’s Venture Capital Fund (WVCF). The fund focuses on early-stage female entrepreneurs in digital media and eco-friendly businesses, two areas that the WVCF believes are “poised for... View Details

Keywords: Funds, Trusts, and Other Financial Vehicles; Finance

Publications