Publications

Publications

Filter Results: (2,954) Arrow Down
Filter Results: (2,954) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 26 of 2,954 Results →
  • 2017
  • Teaching Note

Global Collaboration Simulation: Tip of the Iceberg

By: Tsedal Neeley
This Teaching Note reproduces the communication dynamics that occur during global collaborations, in which diverse work teams interact in the commonly used English business language or lingua franca. View Details
Keywords: Communication; Cooperation; Cross-Cultural and Cross-Border Issues
Related
  • 27 Oct 2002
  • Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

cooperate, the company's strategy will be inconsistent and weak.— Benson Shapiro If marketing and sales do not cooperate, the company's strategy will be inconsistent and weak; and execution will be flawed... View Details
Keywords: by Benson Shapiro
  • April 2015
  • Teaching Plan

Codecademy: Monetizing a Movement?

By: Jeffrey J. Bussgang and Lisa Mazzanti
This is a Teaching Plan for the case on Codecademy, an open-platform, online community for learning computer programming, launched in 2011. By 2014, the company had raised a total of $12.5 million in funding and was, on many fronts, an overwhelming success. However,... View Details
Keywords: Business Model; Internet and the Web; Open Source Distribution; Social Entrepreneurship; Education
Related
  • 16 Jun 2009
  • Research Event

Business Summit: The Future of Market Capitalism

discussion among panel members on the shortcomings of the capitalist system and ways the business community can better serve broader societal interests. Topics included social entrepreneurship, the role of public policy, and the... View Details
Keywords: Re: Michael E. Porter
  • 2007
  • Book

America the Principled: 6 Opportunities for Becoming a Can-Do Nation Once Again

By: Rosabeth M. Kanter
This book draws on the author's multiple research projects and field observations to analyze problems facing the United States in recent years and to create an agenda for renewing American strengths through returning to core American principles—but in new ways suitable... View Details
Keywords: Values and Beliefs; Policy; Leadership; Civil Society or Community; Cooperation; United States
Related
  • Teaching Interest

Finance Reporting and Control

Financial Reporting and Control (FRC) is a course about how leaders can design and use performance measurement systems to build more effective organizations. Throughout their careers, business leaders are required to... View Details

  • May 1992 (Revised June 1993)
  • Case

Jan Carlzon: CEO at SAS (A)

By: Christopher A. Bartlett
Describes Jan Carlzon's actions on assuming the CEO's responsibility at SAS in a time of financial and organizational difficulty. After tracing Carlzon's development as a manager, it focuses on the way in which he developed, then communicated a clear and motivating... View Details
Keywords: Communication; Financial Crisis; Employee Relationship Management; Knowledge; Leadership Development; Crisis Management; Motivation and Incentives; Business Strategy; Aerospace Industry
Related
  • 23 Jul 2009
  • Working Paper Summaries

Informed and Interconnected: A Manifesto for Smarter Cities

Keywords: by Rosabeth Moss Kanter & Stanley S. Litow; Technology
  • March 2023 (Revised May 2025)
  • Case

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger and Sascha Mader
Founded in 2010, in just one decade, the Swiss company On had established itself as a main player in global sports footwear and apparel. Based on an unconventional strategy which one of the founders labeled as “obsessively distinct,” On grew its sales with a compound... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Switzerland; Germany; United States
Related

    Strategic Brew: A Market Simulation

    Strategic Brew simulates real life challenges facing the strategist. It allows users to experience and internalize the process of strategy formulation, execution, and communication in a simulated context and to see how these processes interplay with other... View Details
    • July 2008 (Revised February 2009)
    • Supplement

    (PRODUCT) RED (B)

    By: Youngme E. Moon, Michael I. Norton and David Chen
    Updates the (PRODUCT) RED (A) case through early 2008, including announcements of new partner relationships (with Hallmark, Microsoft, and Dell) as well as new communications initiatives. View Details
    Keywords: Communication; Brands and Branding; Marketing Strategy; Social Marketing; Partners and Partnerships; Social Enterprise; Africa
    Related
    • June 2011
    • Case

    CA Technologies: Bringing the Cloud to Earth

    By: Marco Iansiti and Kerry Herman
    Adam Famularo, general manager, Cloud Computing business, CA Technologies, and David Dobson, WVP and group executive, Customer Solutions Group, were preparing for a presentation on communicating and positioning CA Technologies' new strategy for cloud computing.... View Details
    Keywords: Disruptive Innovation; Product Positioning; Expansion; Internet and the Web; Technology Adoption
    Related
    • 05 Nov 2012
    • Research & Ideas

    What Wall Street Doesn’t Understand About International Trade

    research. What's more, firms that correlate their international trading activity with the local ethnic community significantly outperform those that don't—a fact that has escaped notice of financial analysts. The findings could help Wall... View Details
    Keywords: by Carmen Nobel
    • 22 Mar 2010
    • Research & Ideas

    One Strategy: Aligning Planning and Execution

    for hundreds or thousands of people, ensuring clear, consistent communication of your ideas to the entire group is a difficult challenge. As Steven demonstrates, blogs are highly effective in aligning an organization, jump-starting a... View Details
    Keywords: by Sean Silverthorne; Video Game; Web Services
    • 23 Jan 2013
    • Research & Ideas

    Three-Dimensional Strategy: Winning the Multisided Platform

    traditional resellers. Also, MSPs can be less capital intensive for start-ups. No wonder, then, that an increasing number of entrepreneurial ventures such as thredUP have been attracted to the MSP model. But in 2012 thredUP's management changed course—it abandoned its... View Details
    Keywords: by Julia Hanna
    • Teaching Interest

    Financial Reporting and Control

    By: Suraj Srinivasan

    Financial Reporting and Control (FRC) covers topics about how managers can design and use performance measurement systems for external reporting and internal management to build more effective organizations. Throughout their careers, business leaders are required to... View Details

    Keywords: Financial Reporting
    • November 2017
    • Teaching Note

    Facebook Fake News in the Post-Truth World

    By: John R. Wells and Gabriel Ellsworth
    Teaching Note for HBS No. 717-473. In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and... View Details
    Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networking; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; Communications Industry; United States; California; Sunnyvale; Russia
    Related
    • 08 Mar 2017
    • Blog Post

    Education Sector Opportunities at HBS

    there). However, there’s a lively and robust education sector community within Harvard Business School and you can learn a valuable set of skills and perspectives to take into the education field. For example, what do Boston Public... View Details
    • January 2004
    • Case

    Nokia and MIT's Project Oxygen (Abridged)

    By: David B. Yoffie and Rebecca Henderson
    Looks at how Nokia should respond to a future vision of computing and communications that was developed at MIT's Project Oxygen. View Details
    Keywords: Mobile and Wireless Technology; Adaptation; Strategic Planning; Telecommunications Industry; Technology Industry
    Related
    • 2017
    • Working Paper

    Cluster Mapping as a Tool for Development

    By: Christian H.M. Ketels
    This report builds on the foundational work on cluster mapping that Prof. Michael E. Porter has led at the Institute for Strategy and Competitiveness (ISC), Harvard Business School over the last two decades. He launched the U.S. Cluster Mapping Initiative in the late... View Details
    Keywords: Industry Clusters; Development Economics
    Related