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  • All HBS Web  (4,492)
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  • March 2015 (Revised December 2016)
  • Case

American Well: The DTC Decision

By: Elie Ofek and Natalie Kindred
In late 2013, telehealth company American Well, which developed a digital platform that allowed patients to conduct online medical consultations with physicians, is considering pursuing a direct-to-consumer (DTC) strategy. Founded in 2006, American Well had, to date,... View Details
Keywords: Health Care; Telehealth; Telemedicine; American Well; Schoenberg; Boston; Israel; Technology; Online Care; Direct-to-consumer; DTC; Health Insurance; Affordable Care Act; Health Care Reform; Accountable Care Organizations; Technology Change; Innovation & Entrepreneurship; Digital Marketing; Strategy; Competition; Information Technology; Marketing; Technological Innovation; Technology Adoption; Entrepreneurship; Marketing Strategy; Technology Industry; Technology Industry; Boston; Massachusetts; United States; Israel
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Ofek, Elie, and Natalie Kindred. "American Well: The DTC Decision." Harvard Business School Case 515-032, March 2015. (Revised December 2016.)
  • 04 Jan 2021
  • News

Building Trust at YouTube

Keywords: media; leadership; technology; strategy; partnerships; Arts, Entertainment
  • 01 Dec 2022
  • News

Action Plan: To the Letter

Chacko says, is the iTunes of fonts. And as with Apple, Monotype’s decision to embrace this model is changing the way users discover, prototype, and manage fonts. Monotype is expanding globally, adding to its range of typefaces and to its... View Details
Keywords: April White; design; typography; change management; leadership; Special Design Services; Professional Services
  • Research Summary

Overview

Patient Portals: The Provider Role
Patient portals are widespread, but evidence of impact is limited. In this study, we use a large dataset spanning 2 years and >1 million patients across 650 primary care practices to explore the "other side" of portals: health... View Details
Keywords: Healthcare Technology; Electronic Health Records; Health Care Delivery
  • September 2013
  • Case

Boeing 787: More Electric Architecture

By: Willy Shih
The "more electric architecture" of the Boeing 787 Dreamliner represented a significant shift in the design of secondary power systems for commercial aircraft, compared to traditional designs that employed a mix of hydraulic, pneumatic, and electrical power. While the... View Details
Keywords: Boeing; 787; Airbus; A350XWB; Architectural Innovation; Technological Substitution; Technological Innovation; Vertical Integration; Air Transportation; Aerospace Industry; United States
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Shih, Willy. "Boeing 787: More Electric Architecture." Harvard Business School Case 614-015, September 2013.
  • 14 May 2014
  • News

(Re)moving the Needle

injector, which uses a "liquid needle" only 100 micrometers in diameter, delivers drugs through the skin at any location, at any desired depth and volume. "We believe our patented technology will transform the delivery of medicines and... View Details
Keywords: Robert S. Benchley; medical technology; Scientific Research and Development Services
  • June 2024
  • Teaching Note

Miami’s Climate Tech Potential (A): The State of Play

By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone
Teaching Note for HBS Case No. 324-119. Miami-Dade County led the work to get South Florida designated a national climate resilience tech hub, the only one of 31 focused on climate change, an urgent major issue for the region in light of global warming and sea level... View Details
Keywords: Technology; Climate; Entrepreneur; Development; Startup; Climate Change; Venture Capital; Investment; Entrepreneurship; Green Technology; Government Administration; City; Miami
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Kanter, Rosabeth Moss, and Ai-Ling Jamila Malone. "Miami's Climate Tech Potential (A): The State of Play." Harvard Business School Teaching Note 324-132, June 2024.
  • 18 Jul 2023
  • Interview

Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More

By: Jeffrey F. Rayport and Doug Levin
This episode of "Lessons from Startup Life" podcast features Jeffrey Rayport, Senior Lecturer of Business Administration at the Harvard Business School. Jeffrey specializes in teaching and researching growth-stage technology ventures and their scalability. Prior to... View Details
Keywords: Scaling And Growth; Start-up; Diversity; Equity; Inclusion; Technology; Business Startups; Product Marketing; Business Growth and Maturation
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"Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More." Lessons from a Startup Life (podcast), July 18, 2023.
  • 01 Dec 2022
  • News

Elevator Pitch: Common Knowledge

receive free access to their data and control how it is shared. The Why: Patient data is often fragmented across electronic medical record systems, providers, and categories. But recent changes to the laws governing medical records have... View Details
Keywords: entrepreneurship; healthcare; data; technology; Blavatnik Fellowship
  • January 2016
  • Case

Open Innovation at Fujitsu (A)

By: Amy C. Edmondson and Jean-François Harvey
This case study examines the open innovation journey at Fujitsu, a global information and communication technology company. The case ends with the location decision between Tokyo, Japan, downtown San Francisco or Sunnyvale, California, regarding establishing a small... View Details
Keywords: Open Innovation; Collaboration; Culture Change; Leadership; Japan; United States; Inter-organizational Relationships; Teaming; Maker Movement; Nascent Industries; Change Management; Leading Change; Organizational Culture; Emerging Markets; Collaborative Innovation and Invention; Information Technology Industry; Technology Industry; Sunnyvale; Tokyo; San Francisco
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Edmondson, Amy C., and Jean-François Harvey. "Open Innovation at Fujitsu (A)." Harvard Business School Case 616-034, January 2016.
  • 2021
  • Book

The Power of Trust: How Companies Build It, Lose It, Regain It

By: Sandra J. Sucher and Shalene Gupta
Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees,... View Details
Keywords: Power; Corporate Culture; Future Of Work; Innovation; Technology Strategy; Automation; Stakeholder Engagement; Employee Attitude; Customer Behavior; Shareholder Value; Government And Business; Impact Investing; Corporate Change And Sustainability; Trust; Power and Influence; Globalization; Leadership; Organizational Culture; Innovation and Invention; Human Resources; Information Technology; Strategy; Corporate Accountability; Asia; Europe; South America; Middle East; North and Central America
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Sucher, Sandra J., and Shalene Gupta. The Power of Trust: How Companies Build It, Lose It, Regain It. New York: PublicAffairs, 2021.
  • October 2019
  • Case

Leading Bank Leumi into the Future

By: Joshua D. Margolis, Allison M. Ciechanover, Nicole Keller and Danielle Golan
An unlikely but highly effective leader of a traditional bank, Rakefet Russak-Aminoach, simultaneously leads a classic change effort and an unconventional effort to innovate. She focuses her initial energy on making the bank more efficient in the face of industry... View Details
Keywords: Mobile Banking; Digital Banking; Fintech; Startup; Financial Services; Artificial Intelligence; Innovation; Efficiency; Organizational Change; Personal Development; Female Ceo; Banks and Banking; Mobile and Wireless Technology; Leadership; Organizational Change and Adaptation; Innovation and Invention; Disruption; Information Technology; Opportunities; Performance Effectiveness; Personal Development and Career; AI and Machine Learning; Financial Services Industry; Banking Industry; Israel
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Margolis, Joshua D., Allison M. Ciechanover, Nicole Keller, and Danielle Golan. "Leading Bank Leumi into the Future." Harvard Business School Case 420-063, October 2019.
  • May 2012 (Revised August 2012)
  • Case

Apple Inc. in 2012

By: David B. Yoffie and Penelope Rossano
On October 5, 2011, Steve Jobs tragically died of cancer. The recently retired CEO of Apple Inc. was a legend: he had changed Apple from a company near bankruptcy to one of the largest and most profitable companies in the world. Moreover, he had revolutionized several... View Details
Keywords: Competition; Market Positioning; Strategic Planning; Technology; Computer Industry; Strategy Implementation; Consumer Electronics; Telecommunications; Information Infrastructure; Innovation and Invention; Competitive Strategy; Leadership; Product Positioning; Telecommunications Industry; Consumer Products Industry; Electronics Industry
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Yoffie, David B., and Penelope Rossano. "Apple Inc. in 2012." Harvard Business School Case 712-490, May 2012. (Revised August 2012.)
  • June 2023 (Revised February 2024)
  • Case

Betting on Green Steel

By: George Serafeim and Sofoklis Melissovas
'Betting on Green Steel' traces the innovative journey embarked upon by a group of MBA students who have set out to conceive a novel steelmaker that pioneers the production of green steel. The ensemble is confronted with a series of critical choices that will shape the... View Details
Keywords: Decarbonization; Sustainability Management; Technology; Industrialization; Climate Risk; Energy; Entrepreneurship; Environmental Sustainability; Technology Adoption; Climate Change; Innovation and Invention; Business Strategy; Family Business; Steel Industry; Middle East; India
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Serafeim, George, and Sofoklis Melissovas. "Betting on Green Steel." Harvard Business School Case 123-101, June 2023. (Revised February 2024.)
  • July 2020 (Revised January 2021)
  • Case

Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A)

By: Linda A. Hill and Emily Tedards
In 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation — a grant-making philanthropy with a mission to transform learning outcomes for 20... View Details
Keywords: Organizational Behavior; Cultural Change; Digital; Innovation; Experimentation; Metrics; Education Reform; Non-profit; Frugal Innovation; Scale; Ecosystem; Government; Education; Social Enterprise; Leadership; Leading Change; Change Management; Organizational Culture; Innovation Leadership; Nonprofit Organizations; Growth and Development Strategy; Information Technology; Digital Transformation; India
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Hill, Linda A., and Emily Tedards. "Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A)." Harvard Business School Case 421-015, July 2020. (Revised January 2021.)
  • 12 Aug 2015
  • News

Alphabet--the Pros and Cons

Keywords: Google; Alphabet; business structure; technology
  • March 2013
  • Teaching Note

Automating the Paris Subway (TN) (A) & (B)

By: Michel Anteby and Ayn Cavicchi
In 2001, the head of the Paris Subway reflected on how to transform Line 1 into a driverless line without triggering a social conflict. After the shock of the 2000 Notre Dame de Lorette subway accident, in which a train derailed and caused 25 injuries in a Paris subway... View Details
Keywords: Labor Relations; Unions; Organizational Behavior; Change; Information Technology; Rail Transportation; Labor Unions; Infrastructure; Change Management; Employment; Organizations; Labor and Management Relations; Transportation Industry; Rail Industry; Paris
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Anteby, Michel, and Ayn Cavicchi. "Automating the Paris Subway (TN) (A) & (B)." Harvard Business School Teaching Note 413-093, March 2013.
  • December 2014 (Revised August 2024)
  • Case

HomeAway: Organizing the Vacation Rental Industry

By: Rory McDonald, Feng Zhu and Cheng Gao
In less than 10 years, cofounders Brian Sharples and Carl Shepherd had transformed HomeAway from just another Internet startup into the world's leading vacation-rental marketplace—a global online platform that links customers seeking vacation-home rentals to the... View Details
Keywords: Strategy; Innovation; Technology; Acquisitions; Operations Management; Digital Platforms; Acquisition; Entrepreneurship; Business Model; Disruptive Innovation; Disruption; Accommodations Industry
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McDonald, Rory, Feng Zhu, and Cheng Gao. "HomeAway: Organizing the Vacation Rental Industry." Harvard Business School Case 615-036, December 2014. (Revised August 2024.)
  • January 2017 (Revised October 2023)
  • Case

Classtivity: Payal's Pirouette

By: Jeffrey J. Bussgang and Olivia Hull
A few months after launching a new fitness technology product, the small staff of New York startup Classtivity gathers on a Saturday in April 2013 to take stock. With one successful pivot under its belt, Classtivity is finally generating revenue and enthusiasm among... View Details
Keywords: Product Pivot; Boutique Fitness; Fitness Industry; Market Sizing; Consumer Technology; Bundling; Subscription Model; Two-sided Marketplace; ClassPass; Entrepreneurship; Venture Capital; Business Startups; Transition; Customer Focus and Relationships; Technological Innovation; Organizational Change and Adaptation; Customer Value and Value Chain; Marketing Strategy; Failure; Business Strategy; Technology Industry; Technology Industry; New York (city, NY)
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Bussgang, Jeffrey J., and Olivia Hull. "Classtivity: Payal's Pirouette." Harvard Business School Case 817-002, January 2017. (Revised October 2023.)
  • September 9, 2024
  • Article

Ten Questions for a Winning Climate-transition Business Strategy

By: George Serafeim
The move to a low-carbon economy will create opportunities for innovation and growth. To make the most of them, leaders must understand the challenges they could face along the way. View Details
Keywords: Technology; Organizational Transformations; Business Model Innovation; Innovation and Invention; Climate Change; Transformation; Leadership; Business Strategy; Environmental Sustainability; Change Management; Entrepreneurship
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Serafeim, George. "Ten Questions for a Winning Climate-transition Business Strategy." Strategy + Business (website) (September 9, 2024).
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