Publications

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02 Jun 2020
News

COVID-19 (Breaking the Fever)

May 2020 (Revised July 2020)
Case

COVID-19: The Global Shutdown

By: Laura Alfaro and Sarah Jeong

In the first months of 2020, a pandemic overwhelmed the world. COVID-19, commonly known as the coronavirus, spread from China and created a severe public health emergency across countries. While an immediate fear of the disease’s impact on human life permeated society,... View Details

Keywords: Trade; Microeconomics; Macroeconomics; Financial Crisis; Economy; Economic Systems; Economic Slowdown and Stagnation; Economic Sectors; Health Pandemics

July 2023
Supplement

Schuberg Philis: From Success to Significance (B)

By: Thomas J. DeLong and Daniela Beyersdorfer

Three years into their “Ambition” growth plan, in 2022, the management team of Dutch professional service firm Schuberg Philis is taking stock. The global COVID-19 pandemic and other headwinds required adjustments to their growth targets, but they believe that their... View Details

Keywords: Management Succession; Growth Management; Change Management; Transformation; Mission and Purpose; Leadership; Leading Change; Information Technology Industry; Consulting Industry; Europe; Netherlands

27 May 2021
News

Returning to the Office

2020
Working Paper

HBS COVID-19 Global Policy Tracker

By: Alberto Cavallo and Tannya Cai

The HBS COVID-19 Global Policy Tracker is an initiative by the Business, Government and the International Economy (BGIE) unit at Harvard Business School (HBS) to collect and standardize economic policies implemented as a response to the coronavirus pandemic around the... View Details

Keywords: COVID-19; Economics; Policy; Health Pandemics; Government and Politics; Global Range

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September 2021
Supplement

The Boston Beer Company (B): Growth and Uncertainty

By: Christina R. Wing and John Masko

The first three years of CEO Dave Burwick’s tenure were tumultuous for the Boston Beer Company. The company’s hard seltzer products continued to grow unexpectedly quickly, eclipsing the company’s legacy Samuel Adams beer products. Meanwhile, a polarizing political... View Details

Keywords: Entrepreneurship; Leadership; Strategy; Growth Management; Food and Beverage Industry; Boston; United States

15 May 2020
News

Let’s democratize and decommodify work

August 2022 (Revised March 2023)
Case

Pricing at Netflix: The Sequel

By: Elie Ofek and Amy Klopfenstein

This case continues the themes discussed in "Pricing at Netflix" (Case 521-004). Following the conclusion of the original case, Netflix developed new, high-profile original content, added millions of subscribers, and introduced another price increase in January 2022.... View Details

Keywords: Marketing; Advertising; Marketing Strategy; Entertainment; Film Entertainment; Television Entertainment; Finance; Strategy; Competition; Competitive Strategy; Business Strategy; Adaptation; Internet and the Web; Customers; Customer Satisfaction; Entertainment and Recreation Industry; Advertising Industry; North and Central America; United States

July 2020
Case

Sesame Workshop (C): Mission Critical Responses to Global and National Crises

By: Rosabeth Moss Kanter and Joyce J. Kim

Beginning in March 2020, Sesame Workshop navigated a global pandemic and racial justice crisis, which caused unemployment, business shutdowns, school closures, and remote work. The CEO and team responded with new partnership using its assets and reinforcing its... View Details

Keywords: Health Pandemics; Social Issues; Crisis Management; Global Range; Mission and Purpose; Education; Education Industry; Media and Broadcasting Industry

03 Aug 2022
News

The Confusing Job Market: Tech and Finance Brace for the Worst, Retail Is Mixed, Travel Can’t Hire Fast Enough

07 Apr 2021
News

Zoom meetings, hybrid work models: What to expect when returning to the office

May 2021 (Revised May 2022)
Case

Headspace vs. Calm: A Mindful Competition

By: Ayelet Israeli and Anne Wilson

By 2021, the mindfulness app wars reached their apex. Over 2,000 meditation apps were available to consumers, but two apps, Headspace and Calm, dominated the space, jointly holding about 70% of the total market. Headspace had established itself as the approachable... View Details

Keywords: Marketing Communication; Integrated Strategy; Brand; Brand ＆ Product Management; Brand Communication; Brand Differentiation; Brand Building; Brand Management; E-Commerce Strategy; Ecommerce; App; App Development; Applications; COVID; COVID-19; Pandemic; Pricing; Pricing Strategy; Subscription Model; Subscription; Partnerships; Strategic Partnerships; B2B Vs. B2C; B2B; Health ＆ Wellness; Wellbeing; Digitization; Commoditization; Mobile App; Mobile App Industry; Mobile Healthcare; Mobile Marketing; Digital Brand; Digital Health; Consumer Health; Apps; Online Business; Online Competition; Online Community; Online Entertainment; Entertainment And Leisure; Meditation; Marketing; Marketing Communications; Brands and Branding; Price; Strategy; Competition; Competitive Strategy; Competitive Advantage; Partners and Partnerships; Health; Well-being; Mobile and Wireless Technology; Communication; Communication Strategy; Disruption; Consumer Behavior; Digital Marketing; E-commerce; Applications and Software; Health Industry; Technology Industry; Communications Industry; United States; North America; United Kingdom

29 Jun 2020
News

An operating model for the next normal: Lessons from agile organizations in the crisis

11 May 2020
News

Covid-19 Dispatch: Karen Mills

25 Mar 2020
News

The US is preparing $2 trillion to stimulate its economy. Will it be enough?

Article

Your Job Doesn't Have to Be Your Passion

By: Lauren C. Howe, Jon M. Jachimowicz and Jochen I. Menges

The pandemic has been a wake-up call for a lot of people, causing us to reevaluate our lives and our careers. It’s natural to think: “If I’m going to spend so much time at work, I might as well do something I’m passionate about.” But there are also benefits to thinking... View Details

Keywords: Passion; Personal Development and Career