Growth Strategy - Publications - Faculty & Research - Harvard Business School

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March 2014
Case

Jurlique: Globalizing Beauty from Nature and Science

By: Geoffrey Jones and Andrew Spadafora

Considers the marketing and strategic challenges faced by natural beauty brands using the case of Australian-based Jurlique, which was acquired by Pola of Japan in 2011. The case opens two years later in July 2013 when Sam McKay, the chief executive officer, on a visit... View Details

Keywords: Australia; China; Environmental Strategies; Green Business; Marketing; Entrepreneurship; Globalization; Beauty and Cosmetics Industry; China; Australia; United States

December 2018 (Revised June 2021)
Case

Bulb 2015: Foundation

By: John R. Wells and Benjamin Weinstock

In late August 2015, Amit Gudka and Hayden Wood, co-founders of Bulb, Ltd (Bulb), were ready to offer affordable renewable energy to the United Kingdom’s 27 million households. They hoped to capitalize on the hundreds of thousands of customers switching their energy... View Details

October 2014 (Revised October 2015)
Case

Procter & Gamble, 2015

By: John R. Wells and Galen Danskin

On July 30, 2015, Procter & Gamble (P&G) announced headline double-digit earnings per share growth for the year ended June 30. A closer look at the numbers suggested a less healthy picture. Sales, volumes, and operating profits were down. Investors were not impressed;... View Details

Keywords: Strategic Analysis; Strategy; Consumer Products; Global; Procter ＆ Gamble; Corporate Strategy; Competition; Consumer Products Industry

September 2023
Article

Judging Foreign Startups

By: Nataliya Langburd Wright, Rembrand Koning and Tarun Khanna

Can accelerators pick the most promising startup ideas no matter their provenance? Using unique data from a global accelerator where judges are randomly assigned to evaluate startups headquartered across the globe, we show that judges are less likely to recommend... View Details

Keywords: Entrepreneurship And Strategy; Global Strategy; Entrepreneurial Financing; Innovation; International; Entrepreneurship; Judgments; Business Startups; Geographic Location; Growth and Development Strategy

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July 2012 (Revised August 2012)
Case

Friend Bank: The Time for Hope (Abridged)

By: Clayton Rose and Aldo Sesia

In 2010, Friend Bank was entering the fifth year of Hope Harris Johnson's ambitious 20-year growth plan to transform her family's one-branch community bank into an institution with a substantial presence in southeastern Alabama. Harris Johnson was pleased, so far, with... View Details

Keywords: Banking; Family Business; Strategy And Execution; Banks and Banking; Family Ownership; Financial Institutions; Strategy; Banking Industry; United States; Alabama

October 2012
Case

Hill Country Snack Foods Co.

By: W. Carl Kester and Craig Stephenson

Hill Country Snack Foods, located in Austin, Texas, manufactures, markets, and distributes snack foods and frozen treats. The CEO is passionate about maximizing shareholder value and believes in keeping tight control over costs and operating the business as efficiently... View Details

Keywords: United States; Financial Strategy; Debt Management; Retail Trade; Risk Management; Food; Capital Structure; Corporate Finance; Retail Industry; Food and Beverage Industry; Texas

November 2019 (Revised February 2020)
Case

Constellation Brands' Investment in Canopy Growth: Aiming High

By: Stuart C. Gilson and Sarah L. Abbott

In 2017, Constellation Brands, the U.S.-based beverage company, acquired a 9.9% equity interest in the Canadian marijuana company, Canopy Growth. In 2018, Constellation announced a subsequent investment in Canopy—taking its ownership interest to 37%. However, Canopy’s... View Details

Keywords: Equity Investment; Marijuana; Growth Investing; New Market Development; Beverage Industry; Equity; Investment; Strategy; Consulting Industry; Food and Beverage Industry; Canada; United States

September 2019 (Revised May 2021)
Case

pymetrics: International Expansion

By: John R. Wells and Benjamin Weinstock

In August 2018, pymetrics, a solution offering neuroscience-based recruiting tests, closed a $40 million funding round that valued the business at $160 million. Over 60 companies around the globe were using pymetrics tests in their recruiting process, including... View Details

September 2012 (Revised September 2015)
Case

Doing Business in Ghana

By: Felix Oberholzer-Gee and Elena Corsi

An entrepreneur considered investing in tomato paste manufacturing in Ghana, an emerging economy, and pondered the opportunities and challenges of investing here. Ghana's economy had been growing over the last decade, reaching a peak of 14.4% growth rate in 2011. Now a... View Details

Keywords: Emergent Countries; Strategy; Opportunity Cost; Emerging Markets; Agriculture and Agribusiness Industry; Ghana

December 2014
Supplement

Interview with Anders Byriel and Mads Nygård: Kvadrat

By: Boris Groysberg and Sarah L. Abbott

Anders Byriel, CEO of the family-owned Danish textiles company, Kvadrat, and Mads Nygård, SVP of Strategy & Organization at Kvadrat, discuss the challenges and opportunities faced by the company. They elaborate on areas covered in the case including: 1.) Asia; 2.) Soft... View Details

Keywords: General Management; Organization Behavior; Strategy; Performance Management; Leadership; Business or Company Management; Growth and Development Strategy; Management Practices and Processes; Human Resources; Manufacturing Industry; Denmark

January 2015 (Revised July 2015)
Case

Jimmy Choo

By: Anat Keinan and Sandrine Crener

Jimmy Choo is a British luxury accessories brand, specializing in shoes, handbags, accessories, and fragrances. Founded in 1996 in London by couture shoe designer Jimmy Choo and Vogue accessories editor Tamara Mellon OBE, the brand enjoyed immediate success and rapidly... View Details

Editorial

Why CEOs Should Share Their Long-Term Plans with Investors

By: Christina Rehnberg, George Serafeim and Brian Tomlinson

Rather than requiring less short-term information, the key to combating short-termism is to encourage companies to share more information about their long-term plans. Analysis of companies that have done so suggests that long-term plans are not mere marketing... View Details

Keywords: CEO; Investor Relations; Disclosure; Long-term Growth; Investing; Business and Shareholder Relations; Strategy; Corporate Disclosure

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May 2012
Case

Westlake Lanes: How Can This Business Be Saved?

By: Richard G. Hamermesh and Alisa Zalosh

Shelby Givens, a new MBA, is the general manager of Westlake Lanes, a near-bankrupt bowling alley that her grandfather founded decades earlier. Givens has been given one year to turn a profit; if the goal is not met Westlake will close. During the first few days on the... View Details

Keywords: United States; Operations Management; Small And Medium-sized Enterprises; Turnarounds; Strategy; Leading Change; Marketing Strategy; Entrepreneurship; Operations; Transformation; Growth and Development Strategy; Entertainment and Recreation Industry; United States

August 2022
Teaching Note

BTS & ARMY

By: Doug J. Chung and Kay R. Koo

Industry leaders must define a particular outcome of interest (i.e., an objective) to establish an organization’s strategy. BTS’s initial objective was to increase brand recognition and to acquire a solid fanbase. The proliferation of social network platforms... View Details

Keywords: Cultural Diversity; Brand Equity; Go-to-market Strategy; Social Network; Entertainment Industry; Brands and Branding; Customer Relationship Management; Consumer Behavior; Social and Collaborative Networks; Social Entrepreneurship; Digital Platforms; Digital Marketing; Music Industry

September 2019 (Revised May 2021)
Case

pymetrics: Early Days

By: John R. Wells and Benjamin Weinstock

In 2013, CEO Frida Polli was contemplating the next steps for her start-up business, pymetrics. After receiving her PhD in neuropsychology and MBA from HBS, she was determined to put her scientific and academic knowledge to work to build a business solving real world... View Details

Research Summary

Overview

By: Chiara Farronato

Based on a broad interest in the economics of innovation and the Internet, Professor Farronato concentrates her research on the evolution of e-commerce and peer-to-peer online platforms, including platform adoption, economies of scale, and drivers of heterogeneous... View Details

Keywords: Digital Platforms; Antitrust; Network Effects; E-Commerce Strategy

November 2014
Case

BRAC in 2014

By: Tarun Khanna, Rachna Tahilyani, Reeti Roy and Aldo Sesia

In the early 1970s BRAC was a startup nongovernmental organization (NGO) working in Bangladesh. By 2014, it was the world's largest NGO. It had a strong presence in Bangladesh and had begun to deliver social development programs in nine other countries. Its founder and... View Details

Keywords: BRAC; Bangladesh; NGO; Strategy; Business Model; Business Organization; Social Entrepreneurship; Innovation and Management; Growth and Development Strategy; Social Enterprise; Social Issues; Poverty; Bangladesh

May 2015 (Revised October 2015)
Case

Apple Inc. in 2015

By: David B. Yoffie and Eric Baldwin

At the end of 2014, Apple Inc. recorded the most profitable quarter of any firm in history, and its market capitalization soon topped $700 billion. 'Apple Inc in 2015' explores the history of Apple, its successes under Jobs, its continued growth under Tim Cook, and the... View Details

Keywords: Competition; Innovation; Market Positioning; Marketing Implementation; Planning; Products; Strategy; Strategic Positioning; Technology; Information Technology; Strategic Planning; Product Positioning; Leadership; Communication; Competitive Advantage; Product; Innovation and Invention; Computer Industry; Electronics Industry

2012
Case

Zhejiang Semir Garment Co., Ltd.

By: F. Warren McFarlan, Jie Jiao and Yuren Fang

With the rapid growth of China's economy and China's increasing integration into the global economy in the past two decades, China's leisure clothing and garment enterprises achieved a rapid rise and became an important competitive force confronting the foreign brands... View Details

Keywords: Business Model Innovation; Competitive Strategy; Management Controls; China; China

25 Nov 2021
News

An Aria for the Ambidextrous Organization

operating an arts nonprofit in a competitive environment to ensure its future growth and organizational health. Zvulun, the subject of an HBS case by Tushman, cites Tushman’s new book, Lead and Disrupt: How to Solve the Innovator’s... View Details

Keywords: opera; strategy; innovation; leadership; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

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