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  • 13 Nov 2012
  • First Look

First Look: November 13

analyses of data covering 69 two-digit SIC industries at two points in time, 1991 and 1999. In both years, approximately half of advertisers of all sizes operated an in-house agency. Across industries, we... View Details
Keywords: Sean Silverthorne
  • October 2019 (Revised December 2019)
  • Case

Swizz Beatz

By: Boris Groysberg, Annelena Lobb and Sarah Mehta
This case explores the life and career of rapper and music producer Swizz Beatz. Set in 2019, it covers the evolution of Swizz’s musical career and his new venture into the commercial art market. View Details
Keywords: Entertainment; Music Entertainment; Television Entertainment; Entrepreneurship; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States
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Groysberg, Boris, Annelena Lobb, and Sarah Mehta. "Swizz Beatz." Harvard Business School Case 420-034, October 2019. (Revised December 2019.)
  • March 2024 (Revised April 2024)
  • Case

Out of Hand Theater: Monetizing Creativity

By: Christina Wallace, Henry McGee, Rohit Deshpandé and Max Hancock
Ariel Fristoe co-founded the Out of Hand Theater ensemble (OOH) in Atlanta in 2001. OOH began as a traditional theater nonprofit, which Ariel and her colleagues ran on a shoestring budget. But over the years, the group transformed: First, around 2010, OOH pivoted to... View Details
Keywords: Business Transformation; Theatre-company; Arts Marketing; Transformation; Theater Entertainment; Social Marketing; Business Model; Entertainment and Recreation Industry; Atlanta
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Wallace, Christina, Henry McGee, Rohit Deshpandé, and Max Hancock. "Out of Hand Theater: Monetizing Creativity." Harvard Business School Case 824-150, March 2024. (Revised April 2024.)
  • 18 Feb 2019
  • Book

What’s Really Disrupting Business? It’s Not Technology

from their point of view: where they live, what they eat, what they wear, how they move, how they heal themselves, how they educate themselves, and how they entertain themselves. When consumers change their... View Details
Keywords: by Danielle Kost; Beauty & Cosmetics; Insurance; Service; Retail
  • March 2002 (Revised July 2002)
  • Case

TiVo in 2002: Consumer Behavior

Brodie Keast is anxious to understand the sharp contrast between the inertia of prospects and the deep emotional response shown by converted users of TiVo. After an overview of the company's situation and problems, the case focuses on different kinds of data (sales... View Details
Keywords: Consumer Behavior; Television Entertainment; Entertainment and Recreation Industry
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Wathieu, Luc R., and Michael A. Zoglio. "TiVo in 2002: Consumer Behavior." Harvard Business School Case 502-062, March 2002. (Revised July 2002.)
  • 04 Oct 2011
  • First Look

First Look: October 4

the right way to proceed? Designed to help students understand the decisions that helped propel Lady Gaga into one of the entertainment world's biggest names. Written from the perspective of her manager, the case provides rich insights... View Details
Keywords: Sean Silverthorne
  • April 2025
  • Case

Netflix in 2024

By: Jan Rivkin and David Allen
In 2024, Netflix appeared to emerge victorious from the “streaming wars” that it had waged in recent years with the likes of Disney, Warner Bros. Discovery, Apple, and Amazon. What had allowed Netflix not only to succeed in the streaming wars but also to thrive for... View Details
Keywords: Entertainment; Film Entertainment; Television Entertainment; Digital Platforms; Internet and the Web; Organizational Culture; Strategy; Adaptation; Business Strategy; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States
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Rivkin, Jan, and David Allen. "Netflix in 2024." Harvard Business School Case 725-438, April 2025.
  • 13 Oct 2009
  • Research & Ideas

7 Lessons for Navigating the Storm

take the global economic crisis, or any other crisis, and turn it into an opportunity to transform your markets and your company? Here are 7 steps to keep your organization focused on winning the depth of... View Details
Keywords: by Martha Lagace
  • May 2002 (Revised May 2003)
  • Case

Performance Indicator

Performance Indicator is a start-up that holds patents on the use of color-change technology to indicate when golf balls have been damaged by exposure to water. Because golfers put two to five used golf balls into play for every one new ball they buy, the used golf... View Details
Keywords: Information Technology; Patents; Entrepreneurship; Sports; Sports Industry; Sports Industry
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Corts, Kenneth S. "Performance Indicator." Harvard Business School Case 702-480, May 2002. (Revised May 2003.)
  • March 2008 (Revised September 2008)
  • Case

FREEJ

By: Joseph B. Lassiter III and Firas Alkhatib
Mohammed Harib placed his phone on the desk in front of him. As he sat back in his chair and looked out the window, he began to take stock of how his life had taken such a dramatic path over the last few years. Life was good for the founder and CEO of Lammtara... View Details
Keywords: Animation Entertainment; Entrepreneurship; Emerging Markets; Opportunities; Entertainment and Recreation Industry; Arabian Peninsula; United Arab Emirates
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Lassiter, Joseph B., III, and Firas Alkhatib. "FREEJ." Harvard Business School Case 808-121, March 2008. (Revised September 2008.)
  • November 1995 (Revised March 2000)
  • Case

Jurassic Park

By: John A. Quelch
Managers at MCA/Universal Merchandising are reviewing worldwide merchandising and licensing arrangements for the movie Jurassic Park. View Details
Keywords: Commercialization; Globalization; Film Entertainment; Brands and Branding; Entertainment and Recreation Industry
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Quelch, John A. "Jurassic Park." Harvard Business School Case 596-014, November 1995. (Revised March 2000.)
  • May 2017
  • Case

Street League Skateboarding

By: Robert F. Higgins and Christine Snively
In 2013, Street League Skateboarding, a professional skateboarding league founded in 2010, just concluded its annual Street League World Tour. The growing action-sports property had purchased time on ESPN2 to air its events, and though ESPN was the most-watched sports... View Details
Keywords: Entrepreneurship; Television Entertainment; Sports; Product Launch; Sports Industry; Sports Industry; United States
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Higgins, Robert F., and Christine Snively. "Street League Skateboarding." Harvard Business School Case 817-145, May 2017.
  • February 1999 (Revised August 1999)
  • Case

Michael Brown: Negotiating Slots at Foxwoods (B)

By: James K. Sebenius
The approach taken by Michael Brown and Governor Lowell Weicker and the means by which the agreement's sustainability was enhanced in the face of attacks by other gaming operators are detailed. View Details
Keywords: Games, Gaming, and Gambling; Agreements and Arrangements; Government and Politics; Entertainment and Recreation Industry; Connecticut
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Sebenius, James K. "Michael Brown: Negotiating Slots at Foxwoods (B)." Harvard Business School Case 899-235, February 1999. (Revised August 1999.)
  • August 1998 (Revised October 1998)
  • Case

Disney's "The Lion King" (C): Repeat Performance?

By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
Three of Disney's animated films that followed "The Lion King"—"Pocahontas," "Toy Story," and "The Hunchback of Notre Dame"—were significantly less successful at the box office and in retail sales. Meanwhile, Disney was focusing on developing live-action blockbusters. View Details
Keywords: Organizational Structure; Animation Entertainment; Success; Failure; Film Entertainment; Entertainment and Recreation Industry
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Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. Disney's "The Lion King" (C): Repeat Performance? Harvard Business School Case 899-043, August 1998. (Revised October 1998.)
  • September 2024 (Revised December 2024)
  • Case

Ming Min Hui at Boston Ballet

By: Edward H. Chang, David Allen and Annelena Lobb
This case asks how Ming Min Hui, the newly appointed executive director of Boston Ballet, should ensure that the company stays true to its art form yet relevant to its times. Hui stood out among ballet leaders as a young, Asian American woman with a Harvard Business... View Details
Keywords: Arts; Change; Diversity; Gender; Race; Theater Entertainment; Leadership; Management; Nonprofit Organizations; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; Massachusetts; Boston
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Chang, Edward H., David Allen, and Annelena Lobb. "Ming Min Hui at Boston Ballet." Harvard Business School Case 925-003, September 2024. (Revised December 2024.)
  • October 2020
  • Case

John Branca: Negotiating the Beatles' Northern Songs Catalog (A)

By: James K. Sebenius and Alex Green
In 1985, pop music superstar Michael Jackson instructed his attorney, John Branca, to make a bid for the Northern Songs music catalog, which contained the songs of the Beatles. In a challenging negotiation with Australian media baron Robert Holmes à Court, Branca... View Details
Keywords: Negotiation; Entertainment; Music Entertainment; Strategy; Music Industry; Music Industry; United States; United Kingdom
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Sebenius, James K., and Alex Green. "John Branca: Negotiating the Beatles' Northern Songs Catalog (A)." Harvard Business School Case 921-009, October 2020.
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

Kenny: : "This flat tire needs a man," says the narrator of the Goodyear Tire commercial that aired during the inaugural Super Bowl between the Green Bay Packers and the Kansas City Chiefs in 1967. The ad featured a damsel in... View Details
Keywords: Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation
  • September 1999 (Revised August 2000)
  • Case

Roadside Attractions LLC

By: Joseph B. Lassiter III, John T. Gourville and Nicole Tempest
Eric d'Arbeloff, producer of independent films, must decide between two offers for distribution of his new movie, "Trick." The case tracks the assembly of resources and the effects of technological change in the film business. View Details
Keywords: Disruptive Innovation; Decision Choices and Conditions; Distribution; Technological Innovation; Change Management; Entrepreneurship; Film Entertainment; Entertainment and Recreation Industry
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Lassiter, Joseph B., III, John T. Gourville, and Nicole Tempest. "Roadside Attractions LLC." Harvard Business School Case 800-015, September 1999. (Revised August 2000.)
  • March 2001 (Revised August 2001)
  • Case

Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug

Describes negotiation impasse between Time Warner, Inc. and The Walt Disney Co. over the retransmission of the ABC Network over Time Warner's cable systems. More broadly, the case depicts the shifting balance of power between content creators and distributors in the... View Details
Keywords: Negotiation Process; Internet and the Web; Television Entertainment; Entertainment and Recreation Industry; Entertainment and Recreation Industry
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Watkins, Michael D., and Cate Reavis. "Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug." Harvard Business School Case 801-186, March 2001. (Revised August 2001.)
  • September 2003 (Revised January 2004)
  • Case

Giant Cinema

By: Malcolm P. Baker, Richard S. Ruback, Erik Stafford and Kathleen Luchs
The owner of Giant Cinema must decide whether to invest in a digital projector, a new technology for screening films, or purchase a traditional projector. The impact of the new technology is uncertain, and the case describes probabilities for different outcomes that... View Details
Keywords: Entrepreneurship; Film Entertainment; Technology Adoption; Financial Strategy; Investment; Outcome or Result; Risk and Uncertainty; Technology; Entertainment and Recreation Industry
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Baker, Malcolm P., Richard S. Ruback, Erik Stafford, and Kathleen Luchs. "Giant Cinema." Harvard Business School Case 204-052, September 2003. (Revised January 2004.)
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