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  • 2016
  • Book

Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business

By: John A. Quelch
The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare.

Consumers, Corporations, and Public... View Details
Keywords: Consumer; Corporate Culture; Public Health; Consumer Behavior; Marketing Strategy; Corporate Strategy; Health; Innovation and Invention; Innovation and Management; Supply Chain Management; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Asia; Oceania; North and Central America; Middle East; Latin America; Europe
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  • September 2019 (Revised September 2019)
  • Case

Facebook Fake News in the Post-Truth World

By: John R. Wells, Carole A. Winkler and Benjamin Weinstock
In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake... View Details
Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Valuation; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; California; Sunnyvale; Russia
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  • March 2005
  • Background Note

Home Video Games: Generation Seven

By: Elie Ofek
Discusses the issues facing firms in the seventh generation of home video game platforms. In particular, Sony and Microsoft plan to launch new game consoles in the 2005 to 2006 time frame. Each firm seems to be following a different strategy. Microsoft wants to launch... View Details
Keywords: Marketing Strategy; Competitive Strategy; Technological Innovation; Information Infrastructure; Applications and Software; Entertainment and Recreation Industry; Entertainment and Recreation Industry
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  • 05 Mar 2007
  • Research & Ideas

Risky Business? Protecting Foreign Investments

so that it would act in the national interest. Exporting began to be seen as a route to development, and foreign firms offered both the technology and access to markets that might make exports possible. Many state-owned firms—some of... View Details
Keywords: by Sean Silverthorne; Energy; Utilities
  • 20 Apr 2016
  • Research & Ideas

When CEOs Become Activists

debate about gay rights in Indiana” To investigate, Toffel and Chatterji designed an experiment to gauge whether mentioning Cook’s concerns about the RFRA influenced public support for the law, and whether Cook’s opinion affected consumers’ intent to buy Apple... View Details
Keywords: by Carmen Nobel; Technology; Publishing
  • 18 Nov 2002
  • Research & Ideas

Enterprising Women—a History

business, she said. Koehn focused on the subject of women entrepreneurs, citing HBS professor Howard Stevenson's definition of entrepreneurship as the "relentless pursuit of opportunity beyond resources currently controlled." She said that looking at women... View Details
Keywords: by Laura Linard
  • 14 Apr 2015
  • First Look

First Look: April 14

theoretical understanding of brand relationship phenomena and ideas for practical application from experiments and execution in commercial practice. Strong Brands, Strong Relationships will be the perfect read for marketing faculty and... View Details
Keywords: Sean Silverthorne
  • 24 Apr 2020
  • Op-Ed

Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19

Despite all this, the online draft will certainly not be the same. Apart from the lost entertainment value—NFL draft fashion has become a much-watched spectacle in recent years—there are concerns about potential technical challenges. The... View Details
Keywords: by Sarah Abbott , Boris Groysberg, Tali Groysberg, and Abhijit Naik; Sports
  • 14 May 2008
  • Research & Ideas

Getting Down to the Business of Creativity

Ping-Pong table is always welcome, but what Amabile and Kramer discovered was much simpler: People have their best days and do their best work when they are allowed to make progress. “Users tend to pick up on needs that folks sitting back in the View Details
Keywords: by Julia Hanna; Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation
  • 16 Jun 2009
  • First Look

First Look: June 16

the income statement and balance sheet. In addition, the theory allows us to compare and contrast extant GAAP, as produced in a regulated setting, with a GAAP that might arise endogenously as a result of market forces. We conclude that... View Details
Keywords: Martha Lagace
  • 13 Oct 2015
  • First Look

October 13, 2015

manufacturing components and processes change, and IT security becomes the job of every function. Companies need different skills and expertise, which creates new imperatives for HR. In the marketing function, the ability to track a... View Details
  • 07 Jul 2009
  • First Look

First Look: July 7

so-called "enrollment crisis" in IS education, especially with the generation of "digital natives" who have come of age in an environment crowded with engaging approaches to communication and entertainment that compete... View Details
Keywords: Martha Lagace
  • June 2018
  • Supplement

Valuing Snap After the IPO Quiet Period (C)

By: Marco Di Maggio, Benjamin C. Esty and Gregory Saldutte
Analyzes Snap’s value and analyst recommendations following the events described in the (B) case. View Details
Keywords: Sell-side Analysts; Underwriters; Investment Banking; Social Network; Discounted Cash Flow; Cost Of Capital; Conflicts Of Interest; Corporate Governance; Advertising; Quiet Period; Business Startups; Digital Marketing; Initial Public Offering; Information Infrastructure; Valuation; Venture Capital; Forecasting and Prediction; Social Media; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; California
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  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a globalized information and View Details
Keywords: Martha Lagace
  • 16 Jan 2012
  • Research & Ideas

Private Meetings of Public Companies Thwart Disclosure Rules

traded firms entertain occasional meetings with private investors, according to a 2009 survey by Thomson Reuters. For both the investors and the executives, this can mean spending tens of thousands of dollars annually on plane tickets and... View Details
Keywords: by Carmen Nobel; Financial Services
  • 12 Sep 2017
  • First Look

First Look at New Research and Ideas, September 12, 2017

also for new business models, products, strategies, and marketing campaigns—all relatively inexpensively. This will help it find the right path forward, especially when answers aren’t obvious or people have conflicting opinions.... View Details
Keywords: Carmen Nobel
  • 17 Oct 2017
  • First Look

First Look at New Research and Ideas, October 17, 2017

by radio stations improves their capability to respond to entry by TV stations. Our research builds on and extends literatures on platforms and learning-by-doing and offers practical implications for managers in two-sided market settings.... View Details
Keywords: Sean Silverthorne
  • 09 Dec 2008
  • First Look

First Look: December 9, 2008

supplement: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=208125 China's Financial Markets: 2007 Harvard Business School Note 208-147 Provides an overview of capital markets in mainland China in 2007,... View Details
Keywords: Martha Lagace

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